Hyundai Equus Hyundai Equus 2016 Kia Optima Kia Optima 2016

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Hyundai Equus vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Hyundai Equus vs. Kia Optima Invoice Comparison

Lowest Total Price: $35,990

Kia Optima SX   
Difference: $33,710

Lowest Total Invoice: $33,428

Kia Optima SX   
Difference: $31,719

Calculate Payments

  Down Payment Interest Rate Term
Model Year201620162016
ModelEquusOptimaOptima
TrimUltimateSXSX Limited
Body4dr Sedan4dr Sedan4dr Sedan
Base Price $68,750 $29,940 $36,040
Base Invoice $64,197 $27,865 $33,435
Premium Technology Package   4,800  
Universal garage door opener   350 350
Cargo net   50 50
Premium Technology Package   4,380  
Universal garage door opener   291 291
Cargo net   42 42
Options (change) 0 5,200 400
Options (change) 0 4,713 333
Destination 950 850 850
Total Price $69,700 $35,990 $37,290
Total Invoice $65,147 $33,428 $34,618

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Hyundai Equus dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Hyundai Equus vs. Kia Optima

Lowest Adjusted Price and Invoice: Kia Optima SX
TrueDelta Adjusted Price Difference: $25,015
TrueDelta Adjusted Invoice Difference: $23,592
Model Year201620162016
ModelEquusOptimaOptima
TrimUltimateSXSX Limited
Body4dr Sedan4dr Sedan4dr Sedan
Engine429hp V8245hp I4245hp I4
TransmissionT8T6T6
DrivetrainRWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)598, 17630, 10630, 10
Tire (rear if not all the same)245/45-19235/45-18235/45-18
Total Price$69,700$35,990$37,290
Adjustments for Features-8,6950-300
Feature-Adjusted Total Price$61,005$35,990$36,990
Cost Above Minimum$0$0$1,000
Total Invoice$65,147$33,428$34,618
Adjustments for Features-8,1270-279
Feature-Adjusted Total Invoice$57,020$33,428$34,339
Cost Above Minimum$0$0$911

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Features Comparison: Hyundai Equus vs. Kia Optima

Model Year201620162016
ModelEquusOptimaOptima
TrimUltimateSXSX Limited
Body4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300  
6-speed manually-shiftable automatic $1100$1100
RWD$0  
FWD $0$0
Accessories 
Power door closers$300  
Power trunk closer$350  
Remote app$25  
Sunshade, rear, power$225  
Sunshades, second row $125$125
Sunshades, second row, power$225  
Tilt/telescoping steering wheel, manual $250$250
Tilt/telescoping steering wheel, power$350  
Brakes, Airbags, and Other Safety 
911 assist $25$25
Around view cameras$500 $500
Automatic braking, high-speed or partial $200$200
Automatic braking, low-speed $200$200
Forward collision warning $200$200
Obstacle detection, front$150  
Radar- or camera-based collision preparation system$0  
Rear side airbags$300  
Rearview camera $200 
Rollover sensor $50$50
Wide-view front camera$150  
Cargo Management 
Rear seat pass-through$100  
Climate Control 
Automatic air recirculation$100  
Heated windshield washer nozzles$15  
Ionizing air filtration$50  
Rain-sensing wipers$175  
Rear air vents $100$100
Rear air vents with automatic controls$250  
Variable intermittent wipers $75$75
Water-repellent front-door glass$15  
Wiper de-icer$25  
Exterior 
Laminated rear side windows$100  
Painted brake calipers (optional) $0$0
Panoramic sunroof $1200$1200
Rear spoiler $200$200
Sunroof$900  
Infotainment 
Android Auto support $100$100
App support $0$0
CD changer, in-dash$325  
DVD-compatible player$0  
Entertainment system with dual headrest screens$1200  
iPod integration$100  
Media drive$15  
MP3-compatible player$50  
SMS text-to-speech reader $25$25
Telematics service, such as OnStar, with navigation, 3 years$500  
USB port $25$25
Voice control for external devices $0$0
Instruments, Lights, and Mirrors 
Analog clock$25  
Approach detection $25$25
Auto-dimming driver-side mirror$75  
Auto-dimming headlights $200$200
Auto-dimming passenger-side mirror$75  
Fog lights$125  
Head-up display (HUD)$350  
Illuminated vanity mirrors, rear seat$100  
Large color reconfigurable instrument cluster display$250  
Mirror tilt-down in reverse$25  
Seats and Interior Trim 
Cooled or ventilated second row seats$200  
Door sill trim plates $100$100
Folding second row seats $300$300
Heated front row armrests $100$100
Heated front seats$200  
Illuminated door sill trim plates$200  
Leather door panel trim$250  
Leather-wrapped steering wheel $150$150
Metal pedals $75$75
Power 4-way lumbar adjuster, second row seats$225  
Power headrest height adjuster, driver seat$50  
Power headrest height adjuster, passenger seat$50  
Power headrest height adjuster, second row seats$75  
Power lumbar adjuster, passenger seat $100$100
Power recliner, second row seats$150  
Power thigh support length adjuster, driver seat$100  
Synthetic suede headliner$650  
Upholstered instrument panel, leather$1000  
Wood trim$300  
Wood/leather-wrapped steering wheel$150  
Suspension, Wheels, and Tires 
Adaptive dampers - electrical$500  
Air suspension, auto-leveling and height adjustable$1000  
Alloy wheels$350  
Machined alloy wheels $350$350
Performance steering system (optional) $0$0
Sport suspension (upgrade) $0$0
Transmission 
Steering-wheel-mounted transmission controls $100$100
Total Value of Features$14,270$5,575$5,875
Value of Feature Adjustments$8,695$0$300
Value of Feature Adjustments-8,1270-279

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Specifications Comparison: Hyundai Equus vs. Kia Optima

Model Year20162016
ModelEquusOptima
Body4dr Sedan4dr Sedan
Wheelbase119.9 in110.4 in
Length203.1 in191.1 in
Width74.4 in73.2 in
Height58.7 in57.7 in
Curb Weight4,450 lb.3,220 lb.
Fuel Capacity20.3 gal.18.5 gal.
Row 1 Headroom38.7 in39.8 in
Row 1 Shoulder Room59.1 in58.1 in
Row 1 Hip Room55.5 in56.0 in
Row 1 Legroom45.1 in45.5 in
Row 2 Headroom38.1 in37.8 in
Row 2 Shoulder Room58.0 in56.4 in
Row 2 Hip Room55.1 in56.0 in
Row 2 Legroom38.9 in35.6 in
Cargo Volume16.7 ft315.9 ft3

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Option Package Details
Kia Optima SX

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Compass0Yes
Total Requested100100%
Total Not Requested00%
Premium Technology Package
FeatureValueRequested?
Auto-dimming headlights200No
Lane departure warning system200Yes
Adaptive cruise control, all-speed700Yes
Upgraded stability control0No
Automatic braking, low-speed200No
Automatic braking, high-speed or partial200No
Forward collision warning200No
Cooled or ventilated front seats300Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Power lumbar adjuster, passenger seat100No
Power height adjuster, passenger seat50Yes
Power tilt adjuster, passenger seat100Yes
Panoramic sunroof1200No
Rear reading lights0No
Heated second row seats200Yes
Surround sound250Yes
Harman/Kardon, 630W, 10 speakers (with subwoofer)350No
Obstacle detection, rear250Yes
Blind spot warning system200Yes
Rear cross-traffic detection100Yes
Total Requested255051%
Total Not Requested245049%

Option Package Details
Kia Optima SX Limited

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Compass0Yes
Total Requested100100%
Total Not Requested00%

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