Audi A6 / S6 Audi A6 / S6 2010 BMW 3-Series BMW 3-Series 2018

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Audi A6 / S6 vs. BMW 3-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Audi A6 / S6 vs. BMW 3-Series Invoice Comparison

Lowest Total Price: $49,970

BMW 3-Series 330i   
Difference: $6,205

Lowest Total Invoice: $47,135

BMW 3-Series 330i   
Difference: $5,166

Calculate Payments

  Down Payment Interest Rate Term
Model Year20102010201020182018201820182018
ModelA6 / S6A6 / S6A6 / S63-Series3-Series3-Series3-Series3-Series
TrimA6 3.0TA6 4.2S6328d330i330e iPerformance340iM3
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $50,200 $59,150 $76,100 $41,750 $40,250 $45,600 $48,950 $65,500
Base Invoice $46,686 $55,010 $70,774 $40,110 $38,115 $43,090 $46,205 $61,595
Prestige Package 3,200              
Sport Package 1,000 1,000            
Cold Weather Package 450 450            
Blind spot warning system 500 500 500 500 500 500 500 500
Shadow Sport Design       600 600 600    
Obstacle detection, rear       750 750 750 750  
Convenience Tier       1,750 1,750 1,750    
Navigation system       1,700 1,700 1,700 1,700  
Sunshade, rear, power       575 575 575 575 350
Metallic paint (extra cost)       550 550 550 550 550
Heated front seats       500 500 500 500  
Heated second row seats       350 350 350 350  
Leather seating surfaces       1,450 1,450 1,450 1,450  
M Sport Design             0  
Full Merino Leather               3,600
Sunroof               0
Wood trim               0
Prestige Package 2,976              
Sport Package 930 930            
Cold Weather Package 418 418            
Blind spot warning system 466 466 466 460 460 460 460 460
Shadow Sport Design       550 550 550    
Obstacle detection, rear       690 690 690 690  
Convenience Tier       1,610 1,610 1,610    
Navigation system       1,565 1,565 1,565 1,565  
Sunshade, rear, power       530 530 530 530 320
Metallic paint (extra cost)       505 505 505 505 505
Heated front seats       460 460 460 460  
Heated second row seats       320 320 320 320  
Leather seating surfaces       1,335 1,335 1,335 1,335  
M Sport Design             0  
Full Merino Leather               3,310
Sunroof               0
Wood trim               0
Options (change) 5,150 1,950 500 8,725 8,725 8,725 6,375 5,000
Options (change) 4,790 1,814 466 8,025 8,025 8,025 5,865 4,595
Destination 825 825 825 995 995 995 995 995
Gas Tax 0 0 1,300 0 0 -4,001 0 0
Total Price $56,175 $61,925 $78,725 $51,470 $49,970 $51,319 $56,320 $71,495
Total Invoice $52,301 $57,649 $73,365 $49,130 $47,135 $48,109 $53,065 $67,185

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Audi A6 / S6 vs. BMW 3-Series

Lowest Adjusted Price: BMW 3-Series 330i
Lowest Adjusted Invoice: BMW 3-Series 330e iPerformance
TrueDelta Adjusted Price Difference: $4,880
TrueDelta Adjusted Invoice Difference: $4,153
Model Year20102010201020182018201820182018
ModelA6 / S6A6 / S6A6 / S63-Series3-Series3-Series3-Series3-Series
TrimA6 3.0TA6 4.2S6328d330i330e iPerformance340iM3
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine300hp V6350hp V8435hp V10180hp I4 D248hp I4180hp I4 PiH320hp I6425hp I6
TransmissionT6T6T6T8M6T8T8M6
DrivetrainAWDAWDAWDRWDRWDRWDRWDRWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)255, 9255, 9255, 9205, 9205, 9205, 9600, 16600, 16
Tire (rear if not all the same)245/40-18245/40-18265/35-19225/45-18225/45-18225/45-18225/45-18255/40-18
Total Price$56,175$61,925$78,725$51,470$49,970$51,319$56,320$71,495
Adjustments for Features-1,325-1,375-2,100-1,2500-1,275-1,275-1,900
Feature-Adjusted Total Price$54,850$60,550$76,625$50,220$49,970$50,044$55,045$69,595
Cost Above Minimum$0$5,700$21,775$250$0$74$5,075$19,625
Total Invoice$52,301$57,649$73,365$49,130$47,135$48,109$53,065$67,185
Adjustments for Features-1,234-1,280-1,957-1,1930-1,195-1,201-1,785
Feature-Adjusted Total Invoice$51,067$56,369$71,408$47,937$47,135$46,914$51,864$65,400
Cost Above Minimum$0$5,302$20,341$1,023$221$0$4,950$18,486

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Features Comparison: Audi A6 / S6 vs. BMW 3-Series

Model Year20102010201020182018201820182018
ModelA6 / S6A6 / S6A6 / S63-Series3-Series3-Series3-Series3-Series
TrimA6 3.0TA6 4.2S6328d330i330e iPerformance340iM3
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100$1100     
8-speed manually-shiftable automatic   $1300 $1300$1300 
6-speed manual    $150  $150
AWD$1700$1700$1700     
RWD   $0$0$0$0$0
Accessories 
Hands-free trunk or liftgate   $100$100$100$100$100
Heated steering wheel$100$100      
Remote app   $25$25$25$25$25
Remote window/roof operation   $15$15$15$15$15
Tilt/telescoping steering wheel, manual   $250$250$250$250$250
Tilt/telescoping steering wheel, power$350$350$350     
Brakes, Airbags, and Other Safety 
Full-size spare tire$225$225$225     
Knee airbag, driver   $75$75$75$75$75
Knee airbag, passenger   $75$75$75$75$75
Obstacle detection, front   $150$150$150$150 
Obstacle detection, rear   $250$250$250$250 
Tires, run-flat   $150$150$150$150 
Cargo Management 
Air-conditioned storage compartment   $50$50$50$50$50
Cargo net$40$40$40     
Rear seat pass-through  $100     
Ski sack  $50     
Storage compartment under front seat(s)$50$50$50     
Climate Control 
Rear air vents$100$100$100     
Rear air vents with manual controls   $150$150$150$150$150
Drivetrain 
Active rear differential       $500
Engine / Motor 
3.5 kW onboard charger     $0  
8 kWh battery pack     $0  
Automatic start / stop   $150$150$150$150$150
Regenerative braking   $0$0 $0$0
Exterior 
Black exterior trim (optional)   $0$0$0$0$0
Bodyside cladding  $350     
Bodyside moldings$75$75      
Bright-finished exhaust tip(s)$25$25$25    $25
Painted brake calipers (optional)       $0
Rear spoiler       $200
Sport rocker panels (optional)      $0$0
Infotainment 
4G LTE connectivity   $0$0$0$0$0
App support   $0$0$0$0$0
Bluetooth audio streaming   $25$25$25$25$25
CD changer, remote$200$200$200     
CD player   $125$125$125$125$125
Handwriting recognition   $200$200$200$200$200
HD radio   $50$50$50$50$50
In-vehicle Internet   $150$150$150$150$150
iPod integration$100$100$100     
Navigation map updates, three years   $0$0$0$0$0
S Voice support   $0$0$0$0$0
Satellite radio$200$200$200     
Satellite radio - one year subscription   $250$250$250$250$250
Siri Eyes Free support   $0$0$0$0$0
Surround sound$250$250$250   $250$250
Telematics service, such as OnStar   $200$200$200$200$200
Traffic + travel information   $25$25$25$25$25
Traffic information$25$25$25     
USB port   $25$25$25$25$25
Voice control for external devices   $0$0$0$0$0
Instruments, Lights, and Mirrors 
Auto-dimming passenger-side mirror$75$75$75     
Cornering lights$50$50$50     
Fog light, rear$100$100$100     
Fog lights$125$125$125$125$125$125  
Headlight washers $50$50     
Large energy flow and fuel economy display     $25  
LED headlights   $1000$1000$1000$1000$1000
Power-folding mirrors   $50$50$50$50$50
Steering-linked headlights$150$150$150     
Xenon HID headlights$500$500$500     
Seats and Interior Trim 
Heated second row seats$200$200$200$200$200$200$200 
Leather door panel trim  $250    $250
Manual thigh support length adjuster, driver seat  $50$50$50$50$50$50
Manual thigh support length adjuster, passenger seat   $50$50$50$50$50
Power headrest height adjuster, driver seat  $50     
Power headrest height adjuster, passenger seat  $50     
Power seatback bolsters, driver seat   $100$100$100$100$100
Power seatback bolsters, passenger seat   $100$100$100$100$100
Upholstered instrument panel, leather       $1000
Suspension, Wheels, and Tires 
Adaptive dampers - electrical       $500
Electronic systems calibration selector   $200$200$200$200$200
Performance steering system (optional)       $0
Transmission 
Downshift rev matching       $50
Steering-wheel-mounted transmission controls$100$100$100$100 $100  
Total Value of Features$5,840$5,890$6,615$5,765$4,515$5,790$5,790$6,415
Value of Feature Adjustments$1,325$1,375$2,100$1,250$0$1,275$1,275$1,900
Value of Feature Adjustments-1,234-1,280-1,957-1,1930-1,195-1,201-1,785

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Specifications Comparison: Audi A6 / S6 vs. BMW 3-Series

Model Year20102018
ModelA6 / S63-Series
Body4dr Sedan4dr Sedan
Wheelbase111.9 in110.6 in
Length193.5 in182.5 in
Width73.0 in71.3 in
Height57.5 in56.3 in
Curb Weight4,124 lb.3,502 lb.
Fuel Capacity21.1 gal.15.8 gal.
Row 1 Headroom38.7 in40.3 in
Row 1 Shoulder Room57.1 in55.1 in
Row 1 Legroom41.3 in42.0 in
Row 2 Headroom37.8 in37.7 in
Row 2 Shoulder Room55.9 in55.1 in
Row 2 Legroom36.9 in35.1 in
Cargo Volume15.9 ft313.0 ft3

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Option Package Details
Audi A6 / S6 A6 3.0T

Prestige Package
FeatureValueRequested?
Tilt/telescoping steering wheel, power100No
Steering-linked headlights150No
Rearview camera200Yes
Surround sound250Yes
Cornering lights50No
Proximity key250Yes
Steering-wheel-mounted transmission controls100Yes
Bose, 255W, 9 speakers (with subwoofer)350No
Auto-dimming rearview mirror150Yes
Xenon HID headlights500Yes
Memory system, driver seat200Yes
Auto-dimming driver-side mirror75Yes
Compass0Yes
Special exterior trim0No
Auto-dimming passenger-side mirror75No
Door sill trim plates100Yes
245/40HR18 tires400No
Total Requested182562%
Total Not Requested112538%
Sport Package
FeatureValueRequested?
Sport suspension (upgrade)250Yes
245/40HR18 tires400No
Steering-wheel-mounted transmission controls100Yes
Total Requested35047%
Total Not Requested40053%
Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Heated steering wheel100No
Total Requested20067%
Total Not Requested10033%

Option Package Details
Audi A6 / S6 A6 4.2

Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Heated steering wheel100No
Total Requested20067%
Total Not Requested10033%
Sport Package
FeatureValueRequested?
Sport suspension (upgrade)250Yes
245/40HR18 tires400No
Total Requested25038%
Total Not Requested40062%

Option Package Details
BMW 3-Series 328d

Obstacle detection, rear
FeatureValueRequested?
Obstacle detection, rear250No
Obstacle detection, front150No
Total Requested00%
Total Not Requested400100%
Sunshade, rear, power
FeatureValueRequested?
Sunshade, rear, power225Yes
Sunshades, second row125Yes
Total Requested350100%
Total Not Requested00%
Shadow Sport Design
FeatureValueRequested?
225/45VR18 tires400No
Black exterior trim (optional)0No
Sunroof900Yes
Sport suspension (upgrade)250Yes
Total Requested115074%
Total Not Requested40026%
Convenience Tier
FeatureValueRequested?
Sunroof900Yes
Hands-free trunk or liftgate100No
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Proximity key250Yes
Satellite radio - one year subscription250No
Total Requested145081%
Total Not Requested35019%
Navigation system
FeatureValueRequested?
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Media drive15Yes
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25No
Remote app25No
Total Requested71564%
Total Not Requested40036%

Option Package Details
BMW 3-Series 330i

Obstacle detection, rear
FeatureValueRequested?
Obstacle detection, rear250No
Obstacle detection, front150No
Total Requested00%
Total Not Requested400100%
Sunshade, rear, power
FeatureValueRequested?
Sunshade, rear, power225Yes
Sunshades, second row125Yes
Total Requested350100%
Total Not Requested00%
Shadow Sport Design
FeatureValueRequested?
225/45VR18 tires400No
Black exterior trim (optional)0No
Sunroof900Yes
Sport suspension (upgrade)250Yes
Total Requested115074%
Total Not Requested40026%
Convenience Tier
FeatureValueRequested?
Sunroof900Yes
Hands-free trunk or liftgate100No
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Proximity key250Yes
Satellite radio - one year subscription250No
Total Requested145081%
Total Not Requested35019%
Navigation system
FeatureValueRequested?
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Media drive15Yes
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25No
Remote app25No
Total Requested71564%
Total Not Requested40036%

Option Package Details
BMW 3-Series 330e iPerformance

Obstacle detection, rear
FeatureValueRequested?
Obstacle detection, rear250No
Obstacle detection, front150No
Total Requested00%
Total Not Requested400100%
Sunshade, rear, power
FeatureValueRequested?
Sunshade, rear, power225Yes
Sunshades, second row125Yes
Total Requested350100%
Total Not Requested00%
Shadow Sport Design
FeatureValueRequested?
225/45VR18 tires400No
Black exterior trim (optional)0No
Sunroof900Yes
Sport suspension (upgrade)250Yes
Total Requested115074%
Total Not Requested40026%
Convenience Tier
FeatureValueRequested?
Sunroof900Yes
Hands-free trunk or liftgate100No
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Proximity key250Yes
Satellite radio - one year subscription250No
Total Requested145081%
Total Not Requested35019%
Navigation system
FeatureValueRequested?
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Media drive15Yes
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25No
Remote app25No
Total Requested71564%
Total Not Requested40036%

Option Package Details
BMW 3-Series 340i

Obstacle detection, rear
FeatureValueRequested?
Obstacle detection, rear250No
Obstacle detection, front150No
Total Requested00%
Total Not Requested400100%
Sunshade, rear, power
FeatureValueRequested?
Sunshade, rear, power225Yes
Sunshades, second row125Yes
Total Requested350100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Media drive15Yes
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25No
Remote app25No
Total Requested71564%
Total Not Requested40036%
M Sport Design
FeatureValueRequested?
Sport suspension (upgrade)250Yes
Sport front fascia (optional)0No
Sport rocker panels (optional)0No
Black exterior trim (optional)0No
225/45VR18 tires400No
Total Requested25038%
Total Not Requested40062%

Option Package Details
BMW 3-Series M3

Sunshade, rear, power
FeatureValueRequested?
Sunshade, rear, power225Yes
Sunshades, second row125Yes
Total Requested350100%
Total Not Requested00%
Full Merino Leather
FeatureValueRequested?
Upgraded leather upholstery-450No
Leather upholstery, extended coverage450Yes
Leather door panel trim250Yes
Upholstered instrument panel, leather1000No
Total Requested70056%
Total Not Requested55044%

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