Audi A6 / S6 Audi A6 / S6 2014 BMW 3-Series BMW 3-Series 2018

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Audi A6 / S6 vs. BMW 3-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Audi A6 / S6 vs. BMW 3-Series Invoice Comparison

Lowest Total Price: $55,460

BMW 3-Series 328d   
Difference: $11,435

Lowest Total Invoice: $52,825

BMW 3-Series 328d   
Difference: $9,458

Calculate Payments

  Down Payment Interest Rate Term
Model Year20142018
ModelA6 / S63-Series
TrimA6 3.0 TDI328d
Body4dr Sedan4dr Sedan
Base Price $57,500 $41,750
Base Invoice $53,477 $40,110
Cold Weather Package 500  
Driver Assistance Package 2,800  
Sunshade, rear, power 500 575
Metallic paint (extra cost) 500 550
LED headlights 1,400  
Prestige Package 2,800  
Aluminum trim 0 0
Driving Assistance Package   500
Convenience Tier   1,750
Premium Tier   2,900
Luxury Design   0
Obstacle detection, rear   750
Blind spot warning system   500
Heated steering wheel   190
Heated second row seats   350
Leather seating surfaces   1,450
Adaptive cruise control, all-speed   1,200
AWD   2,000
Cold Weather Package 467  
Driver Assistance Package 2,604  
Sunshade, rear, power 467 530
Metallic paint (extra cost) 467 505
LED headlights 1,302  
Prestige Package 2,604  
Aluminum trim 0 0
Driving Assistance Package   460
Convenience Tier   1,610
Premium Tier   2,670
Luxury Design   0
Obstacle detection, rear   690
Blind spot warning system   460
Heated steering wheel   175
Heated second row seats   320
Leather seating surfaces   1,335
Adaptive cruise control, all-speed   1,105
AWD   1,860
Options (change) 8,500 12,715
Options (change) 7,911 11,720
Destination 895 995
Total Price $66,895 $55,460
Total Invoice $62,283 $52,825

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Audi A6 / S6 vs. BMW 3-Series

Lowest Adjusted Price and Invoice: BMW 3-Series 328d
TrueDelta Adjusted Price Difference: $10,685
TrueDelta Adjusted Invoice Difference: $8,760
Model Year20142018
ModelA6 / S63-Series
TrimA6 3.0 TDI328d
Body4dr Sedan4dr Sedan
Engine240hp V6 D180hp I4 D
TransmissionT8T8
DrivetrainAWDAWD
EPA Fuel Economy (city/highway)24/38 MPG30/40 MPG
Audio (watts, speakers)630, 14205, 9
Tire (rear if not all the same)245/45-18225/50-17
Total Price$66,895$55,460
Adjustments for Features-7500
Feature-Adjusted Total Price$66,145$55,460
Total Invoice$62,283$52,825
Adjustments for Features-6980
Feature-Adjusted Total Invoice$61,585$52,825

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Features Comparison: Audi A6 / S6 vs. BMW 3-Series

Model Year20142018
ModelA6 / S63-Series
TrimA6 3.0 TDI328d
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300$1300
AWD$1700$1700
Accessories 
Hands-free trunk or liftgate $100
Remote app $25
Remote window/roof operation $15
Tilt/telescoping steering wheel, manual $250
Tilt/telescoping steering wheel, power$350 
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats $0
Around view cameras$500 
Collision preparation system, rear$100 
Hill descent control $250
Lane departure prevention$150 
Pedestrian detection $50
Radar- or camera-based collision preparation system$0 
Rearview camera $200
Rollover sensor$50 
Temporary spare tire$150 
Tires, run-flat $150
Wide-view front camera$150 
Wide-view rear camera$0 
Cargo Management 
Air-conditioned storage compartment $50
Cargo net$40 
Rear seat pass-through$100 
Climate Control 
Rear air vents with automatic controls$250 
Rear air vents with manual controls $150
Rear dual-zone climate control$125 
Exterior 
Body kit$0 
Infotainment 
4G LTE connectivity $0
App support $0
iPod integration$100 
Navigation map updates, three years $0
S Voice support $0
Satellite radio$200 
Satellite radio - one year subscription $250
Siri Eyes Free support $0
Surround sound$250 
Telematics service, such as OnStar $200
USB port $25
Voice control for external devices $0
Wi-Fi hotspot$50 
Instruments, Lights, and Mirrors 
Auto-dimming passenger-side mirror$75 
Cornering lights$50 
Fog light, rear$100 
Fog lights $125
Head-up display (HUD) $350
Steering-linked headlights$150 
Seats and Interior Trim 
Cooled or ventilated front seats$300 
Door sill trim plates $100
Illuminated door sill trim plates$200 
Manual thigh support length adjuster, driver seat $50
Manual thigh support length adjuster, passenger seat $50
Power seatback bolsters, driver seat $100
Power seatback bolsters, passenger seat $100
Transmission 
Steering-wheel-mounted transmission controls $100
Total Value of Features$6,440$5,690
Value of Feature Adjustments$750$0
Value of Feature Adjustments-6980

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Specifications Comparison: Audi A6 / S6 vs. BMW 3-Series

Model Year20142018
ModelA6 / S63-Series
Body4dr Sedan4dr Sedan
Wheelbase114.7 in110.6 in
Length193.9 in182.5 in
Width73.8 in71.3 in
Height57.8 in56.3 in
Curb Weight4,178 lb.3,695 lb.
Fuel Capacity19.8 gal.15.8 gal.
Row 1 Headroom37.2 in40.3 in
Row 1 Shoulder Room57.5 in55.1 in
Row 1 Legroom41.3 in42.0 in
Row 2 Headroom37.8 in37.7 in
Row 2 Shoulder Room56.3 in55.1 in
Row 2 Legroom37.4 in35.1 in
Cargo Volume14.1 ft313.0 ft3

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Option Package Details
Audi A6 / S6 A6 3.0 TDI

Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Heated steering wheel100Yes
Total Requested300100%
Total Not Requested00%
Driver Assistance Package
FeatureValueRequested?
Radar- or camera-based collision preparation system0No
Lane departure warning system200Yes
Adaptive cruise control, all-speed700Yes
Lane departure prevention system150No
Around view cameras300No
Automatic braking, low-speed200Yes
Forward collision alert200Yes
Wide-view front camera150No
Wide-view rear camera0No
Total Requested130068%
Total Not Requested60032%
Prestige Package
FeatureValueRequested?
Cooled or ventilated front seats300No
Bose, 630W, 14 speakers (with subwoofer)350No
Illuminated door sill trim plates100No
Tilt/telescoping steering wheel, power100No
Steering-linked headlights150No
Body kit0No
Surround sound250No
Interior lights, additional0No
Cornering lights50No
Sport front fascia (optional)0No
Rear dual-zone climate control125No
Sport rear fascia, e.g. diffuser (optional)0No
Power-folding mirrors50Yes
Blind spot warning system200Yes
Collision preparation system, rear100No
Total Requested25014%
Total Not Requested152586%

Option Package Details
BMW 3-Series 328d

Sunshade, rear, power
FeatureValueRequested?
Sunshade, rear, power225Yes
Sunshades, second row125Yes
Total Requested350100%
Total Not Requested00%
Obstacle detection, rear
FeatureValueRequested?
Obstacle detection, rear250Yes
Obstacle detection, front150Yes
Total Requested400100%
Total Not Requested00%
Adaptive cruise control, all-speed
FeatureValueRequested?
Adaptive cruise control, all-speed700Yes
Forward collision warning200Yes
Total Requested900100%
Total Not Requested00%
AWD
FeatureValueRequested?
AWD0Yes
Hill descent control250No
Total Requested00%
Total Not Requested250100%
Driving Assistance Package
FeatureValueRequested?
Lane departure warning200Yes
Automatic braking, low-speed200Yes
Forward collision warning200Yes
Speed limit information0No
Pedestrian detection50No
Total Requested60092%
Total Not Requested508%
Convenience Tier
FeatureValueRequested?
Sunroof900Yes
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Total Requested145081%
Total Not Requested35019%
Premium Tier
FeatureValueRequested?
Heated front seats200Yes
Head-up display (HUD)350No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Media drive15Yes
In-vehicle Internet150Yes
Handwriting recognition200Yes
Siri Eyes Free support0No
Navigation system600Yes
Traffic + travel information25Yes
Remote app25No
Total Requested129077%
Total Not Requested37523%
Luxury Design
FeatureValueRequested?
Additional chrome trim0No
Bright-finished exhaust tip(s)25Yes
Chrome interior accents (optional)0No
Total Requested25100%
Total Not Requested00%

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