| 1 | 0 | 3 | 4 | 3 | 4 |
Audi A8 / S8 vs. BMW 7-Series Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Audi A8 / S8 vs. BMW 7-Series Invoice Comparison
Lowest Total Price: $144,525 Audi A8 / S8 A8 L W12 | ||
| Difference: $10,420 | ||
Lowest Total Invoice: $134,566 Audi A8 / S8 A8 L W12 | ||
| Difference: $10,119 | ||
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| Model Year | 2015 | 2017 |
| Model | A8 / S8 | 7-Series |
| Trim | A8 L W12 | Alpina B7 |
| Body | 4dr Sedan, ext. | 4dr Sedan, ext. |
| Base Price | $137,900 | $137,000 |
| Base Invoice | $128,248 | $128,090 |
| Driver Assistance Package | 2,100 | |
| Night vision | 2,300 | 2,300 |
| Driver Assistance Plus II | 1,700 | |
| Driver Assistance Plus | 1,900 | |
| Rear Executive Lounge Seating Package | 5,750 | |
| Luxury Seating Package with Cold Weather | 3,900 | |
| Synthetic suede headliner | 1,400 | |
| Dark-colored headliner (optional) | 0 | |
| Driver Assistance Package | 1,954 | |
| Night vision | 2,139 | 2,115 |
| Driver Assistance Plus II | 1,565 | |
| Driver Assistance Plus | 1,750 | |
| Rear Executive Lounge Seating Package | 5,290 | |
| Luxury Seating Package with Cold Weather | 3,590 | |
| Synthetic suede headliner | 1,290 | |
| Dark-colored headliner (optional) | 0 | |
| Options (change) | 4,400 | 16,950 |
| Options (change) | 4,093 | 15,600 |
| Destination | 925 | 995 |
| Gas Tax | 1,300 | 0 |
| Total Price | $144,525 | $154,945 |
| Total Invoice | $134,566 | $144,685 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Audi A8 / S8 dealer quotes or BMW 7-Series dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Audi A8 / S8 vs. BMW 7-Series
| Lowest Adjusted Price and Invoice: Audi A8 / S8 A8 L W12 | ||
| TrueDelta Adjusted Price Difference: $5,760 | ||
| TrueDelta Adjusted Invoice Difference: $5,768 | ||
| Model Year | 2015 | 2017 |
| Model | A8 / S8 | 7-Series |
| Trim | A8 L W12 | Alpina B7 |
| Body | 4dr Sedan, ext. | 4dr Sedan, ext. |
| Engine | 500hp W12 | 600hp V8 |
| Transmission | T8 | T8 |
| Drivetrain | AWD | AWD |
| EPA Fuel Economy (city/highway) | 17/27 MPG | 16/24 MPG |
| Audio (watts, speakers) | 630, 14 | 600, 16 |
| Tire (rear if not all the same) | 265/40-20 | 255/40-20 |
| Total Price | $144,525 | $154,945 |
| Adjustments for Features | 0 | -4,660 |
| Feature-Adjusted Total Price | $144,525 | $150,285 |
| Total Invoice | $134,566 | $144,685 |
| Adjustments for Features | 0 | -4,351 |
| Feature-Adjusted Total Invoice | $134,566 | $140,334 |
Features Comparison: Audi A8 / S8 vs. BMW 7-Series
| Model Year | 2015 | 2017 |
| Model | A8 / S8 | 7-Series |
| Trim | A8 L W12 | Alpina B7 |
| Body | 4dr Sedan, ext. | 4dr Sedan, ext. |
| Transmission and Drivetrain | ||
| 8-speed manually-shiftable automatic | $1300 | $1300 |
| AWD | $1700 | $1700 |
| Accessories | ||
| Adaptive cruise control, all-speed | $850 | |
| Adaptive cruise control, all-speed, road sign aware | $1000 | |
| Display key | $50 | |
| Low-speed semi-autonomous driving | $100 | |
| Remote app | $25 | |
| Semi-automated parking system | $500 | |
| Brakes, Airbags, and Other Safety | ||
| Automatic braking, high-speed or partial | $200 | |
| Collision preparation system, rear | $100 | |
| Cross-traffic warning, rear | $100 | |
| Driver drowsiness monitor | $150 | |
| Full-size spare tire | $225 | |
| Hill descent control | $250 | |
| Lane departure prevention, steering-based | $200 | |
| Lane keeping assist | $400 | |
| Pedestrian detection | $50 | |
| Rear side airbags | $300 | |
| Side collision intervention | $200 | |
| Wide-view rear camera | $0 | |
| Cargo Management | ||
| Cargo net | $40 | |
| Rear seat pass-through | $100 | |
| Climate Control | ||
| Wiper de-icer | $25 | |
| Engine / Motor | ||
| Automatic start / stop | $150 | |
| Raised top speed limiter | $0 | |
| Exterior | ||
| Active grille shutters | $0 | |
| Laminated front side windows | $200 | |
| Laminated rear side windows | $100 | |
| Painted brake calipers (optional) | $0 | |
| Panoramic sunroof | $1200 | |
| Panoramic sunroof with venting rear panel | $1500 | |
| Rear spoiler | $200 | |
| Infotainment | ||
| 4G LTE connectivity | $0 | |
| App support | $0 | |
| CD changer, remote | $200 | |
| Concierge Services - 3 year subscription | $150 | |
| Gesture control system | $100 | |
| In-vehicle Internet | $150 | |
| Navigation map updates, three years | $0 | |
| S Voice support | $0 | |
| Satellite radio | $200 | |
| Satellite radio - one year subscription | $250 | |
| SD Card slot | $25 | |
| Siri Eyes Free support | $0 | |
| SMS text-to-speech reader | $25 | |
| Telematics service, such as OnStar | $200 | |
| Text dictation | $50 | |
| Voice control for external devices | $0 | |
| Voice recorder | $0 | |
| Wi-Fi hotspot | $50 | |
| Wireless charging station | $75 | |
| Instruments, Lights, and Mirrors | ||
| Analog clock | $25 | |
| Auto-dimming passenger-side mirror | $75 | |
| Fog light, rear | $100 | |
| Fog lights | $125 | |
| Large color reconfigurable instrument cluster display | $250 | |
| Seats and Interior Trim | ||
| Ceramic controls | $0 | |
| Foldaway tray table, second row | $75 | |
| Heated front row armrests | $100 | |
| Heated second row armrests | $100 | |
| Memory system, second row seats | $150 | |
| Power 4-way lumbar adjuster, passenger seat | $150 | |
| Power footrest, right rear seat | $250 | |
| Power headrest height adjuster, passenger seat | $50 | |
| Power headrest height adjuster, second row seats | $75 | |
| Power seat belt height adjusters, front row | $25 | |
| Power seatback bolsters, passenger seat | $100 | |
| Power thigh bolsters, driver seat | $100 | |
| Power thigh bolsters, passenger seat | $100 | |
| Power tilt adjuster, second row seats | $150 | |
| Power upper seatback recliner, second row seats | $150 | |
| Upholstered instrument panel | $300 | |
| Upholstered instrument panel, leather | $1000 | |
| Suspension, Wheels, and Tires | ||
| Active stabilizer bars | $500 | |
| Air suspension, auto-leveling and height adjustable | $1000 | |
| Camera-linked adaptive suspension | $500 | |
| Rear air springs, auto-leveling | $350 | |
| Rear wheel steering | $1500 | |
| Sport suspension (upgrade) | $0 | |
| Transmission | ||
| Launch control | $100 | |
| Total Value of Features | $9,215 | $13,875 |
| Value of Feature Adjustments | $0 | $4,660 |
| Value of Feature Adjustments | 0 | -4,351 |
Specifications Comparison: Audi A8 / S8 vs. BMW 7-Series
| Model Year | 2015 | 2017 |
| Model | A8 / S8 | 7-Series |
| Body | 4dr Sedan, ext. | 4dr Sedan, ext. |
| Wheelbase | 122.9 in | 126.4 in |
| Length | 207.4 in | 206.6 in |
| Width | 76.7 in | 74.8 in |
| Height | 57.9 in | 58.2 in |
| Curb Weight | 4,784 lb. | 4,755 lb. |
| Fuel Capacity | 21.7 gal. | 20.6 gal. |
| Row 1 Headroom | 37.2 in | 39.9 in |
| Row 1 Shoulder Room | 59.1 in | 61.2 in |
| Row 1 Legroom | 41.4 in | 41.4 in |
| Row 2 Headroom | 39.1 in | 38.9 in |
| Row 2 Shoulder Room | 57.8 in | 61.0 in |
| Row 2 Legroom | 42.9 in | 44.4 in |
| Cargo Volume | 14.2 ft3 | 18.2 ft3 |
Option Package Details
Audi A8 / S8 A8 L W12
| Driver Assistance Package | ||
| Feature | Value | Requested? |
| Radar- or camera-based collision preparation system | 0 | Yes |
| Lane departure warning system | 200 | Yes |
| Adaptive cruise control, all-speed | 700 | Yes |
| Automatic braking, low-speed | 200 | Yes |
| Forward collision warning | 200 | Yes |
| Lane departure prevention system, steering-based | 200 | Yes |
| Total Requested | 1500 | 100% |
| Total Not Requested | 0 | 0% |
Option Package Details
BMW 7-Series Alpina B7
| Night vision | ||
| Feature | Value | Requested? |
| Night vision | 1750 | Yes |
| Headlight washers | 50 | Yes |
| Pedestrian detection, night | 50 | Yes |
| Animal detection, night | 50 | Yes |
| Total Requested | 1900 | 100% |
| Total Not Requested | 0 | 0% |
| Driver Assistance Plus II | ||
| Feature | Value | Requested? |
| Radar- or camera-based collision preparation system | 0 | Yes |
| Automatic braking, high-speed or partial | 200 | No |
| Lane keeping assist system | 400 | No |
| Adaptive cruise control, all-speed and road sign aware | 850 | No |
| Low-speed semi-autonomous driving | 100 | No |
| Side collision prevention | 200 | No |
| Total Requested | 0 | 0% |
| Total Not Requested | 1750 | 100% |
| Driver Assistance Plus | ||
| Feature | Value | Requested? |
| Semi-automated parking system | 500 | No |
| Rear cross-traffic detection | 100 | No |
| Blind spot warning system | 200 | Yes |
| Around view cameras | 300 | Yes |
| Wide-view front camera | 150 | Yes |
| Lane departure warning system | 200 | Yes |
| Automatic braking, low-speed | 200 | Yes |
| Forward collision warning | 200 | Yes |
| Speed limit information | 0 | No |
| Pedestrian detection | 50 | No |
| Total Requested | 1250 | 66% |
| Total Not Requested | 650 | 34% |
| Rear Executive Lounge Seating Package | ||
| Feature | Value | Requested? |
| Second-row buckets | 500 | Yes |
| Second-row high console | 250 | Yes |
| Rear seat audio controls | 25 | No |
| Foldaway tray table, second row | 75 | No |
| Entertainment system with dual headrest screens | 1200 | Yes |
| Power footrest, right rear seat | 250 | No |
| Total Requested | 1950 | 85% |
| Total Not Requested | 350 | 15% |
| Luxury Seating Package with Cold Weather | ||
| Feature | Value | Requested? |
| Massage, second row seats | 150 | Yes |
| Heated second row armrests | 100 | No |
| Heated front row armrests | 100 | No |
| Cooled or ventilated second row seats | 200 | Yes |
| Power recliner, second row seats | 150 | Yes |
| Power 4-way lumbar adjuster, second row seats | 225 | Yes |
| Power headrest height adjuster, second row seats | 75 | No |
| Power tilt adjuster, second row seats | 150 | No |
| Power upper seatback recliner, second row seats | 150 | No |
| Total Requested | 725 | 56% |
| Total Not Requested | 575 | 44% |
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See TrueDelta's information for all Sedans
See TrueDelta's information for all Audi models.
