BMW 3-Series BMW 3-Series 2018 Ford Taurus Ford Taurus 2018

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BMW 3-Series vs. Ford Taurus Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 3-Series vs. Ford Taurus Invoice Comparison

Lowest Total Price: $47,430

Ford Taurus SHO   
Difference: $5,730

Lowest Total Invoice: $44,888

Ford Taurus SHO   
Difference: $5,177

Calculate Payments

  Down Payment Interest Rate Term
Model Year201820182018201820182018
Model3-Series3-Series3-Series3-Series3-SeriesTaurus
Trim328d330i330e iPerformance340iM3SHO
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $41,750 $40,250 $45,600 $48,950 $65,500 $42,770
Base Invoice $40,110 $38,115 $43,090 $46,205 $61,595 $40,418
Shadow Sport Design 600 600 600      
Obstacle detection, rear 600 600 750 600    
Convenience Tier 1,750 1,750 1,750      
Executive Tier 3,100 3,100 2,800 3,100    
Premium Tier 2,900 2,900 2,900 2,900    
Driving Assistance Package 500 500 500 500 500  
Metallic paint (extra cost) 550 550 550 550 550  
Apple CarPlay support 300 300 300 300 300  
Heated second row seats 350 350 350 350    
Sunshade, rear, power 575 575 575 575 575  
Heated steering wheel 190 190 190 190    
Blind spot warning system 500 500 500 500 500  
M Sport Design       0    
Executive Package         4,100  
Sunroof         0 995
Leather seating surfaces         0  
Wood trim         0  
Navigation system           795
Driver Assist Package           1,995
Shadow Sport Design 550 550 550      
Obstacle detection, rear 550 550 690 550    
Convenience Tier 1,610 1,610 1,610      
Executive Tier 2,850 2,850 2,575 2,850    
Premium Tier 2,670 2,670 2,670 2,670    
Driving Assistance Package 460 460 460 460 460  
Metallic paint (extra cost) 505 505 505 505 505  
Apple CarPlay support 275 275 275 275 275  
Heated second row seats 320 320 320 320    
Sunshade, rear, power 530 530 530 530 530  
Heated steering wheel 175 175 175 175    
Blind spot warning system 460 460 460 460 460  
M Sport Design       0    
Executive Package         3,770  
Sunroof         0 945
Leather seating surfaces         0  
Wood trim         0  
Navigation system           755
Driver Assist Package           1,895
Options (change) 11,915 11,915 11,765 9,565 6,525 3,785
Options (change) 10,955 10,955 10,820 8,795 6,000 3,595
Destination 995 995 995 995 995 875
Gas Tax 0 0 -4,001 0 0 0
Total Price $54,660 $53,160 $54,359 $59,510 $73,020 $47,430
Total Invoice $52,060 $50,065 $50,904 $55,995 $68,590 $44,888

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: BMW 3-Series vs. Ford Taurus

Lowest Adjusted Price and Invoice: Ford Taurus SHO
TrueDelta Adjusted Price Difference: $6,805
TrueDelta Adjusted Invoice Difference: $6,073
Model Year201820182018201820182018
Model3-Series3-Series3-Series3-Series3-SeriesTaurus
Trim328d330i330e iPerformance340iM3SHO
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine180hp I4 D248hp I4180hp I4 PiH320hp I6425hp I6365hp V6
TransmissionT8M6T8T8M6T6
DrivetrainRWDRWDRWDRWDRWDAWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)205, 9205, 9205, 9600, 16600, 16390, 12
Tire (rear if not all the same)225/45-18225/45-18225/45-18225/45-18255/40-18245/45-20
Total Price$54,660$53,160$54,359$59,510$73,020$47,430
Adjustments for Features-1,2500-1,025-1,275-1,050-1,075
Feature-Adjusted Total Price$53,410$53,160$53,334$58,235$71,970$46,355
Cost Above Minimum$250$0$174$5,075$18,810$0
Total Invoice$52,060$50,065$50,904$55,995$68,590$44,888
Adjustments for Features-1,1910-960-1,200-986-1,017
Feature-Adjusted Total Invoice$50,869$50,065$49,944$54,795$67,604$43,871
Cost Above Minimum$925$121$0$4,851$17,660$0

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Features Comparison: BMW 3-Series vs. Ford Taurus

Model Year201820182018201820182018
Model3-Series3-Series3-Series3-Series3-SeriesTaurus
Trim328d330i330e iPerformance340iM3SHO
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300 $1300$1300  
6-speed manual $150  $150 
6-speed manually-shiftable automatic     $1100
RWD$0$0$0$0$0 
AWD     $1700
Accessories 
Adaptive cruise control     $600
Cruise control$150$150$150$150$150 
Hands-free trunk or liftgate$100$100$100$100$100 
Keyless entry keypad     $50
Power-adjustable pedals     $125
Remote app$25$25$25$25$25 
Remote start     $150
Remote window/roof operation$15$15$15$15$15 
Sunshades, second row$125$125$125$125$125 
Tilt/telescoping steering wheel, manual$250$250$250$250$250 
Tilt/telescoping steering wheel, power     $350
Brakes, Airbags, and Other Safety 
911 assist     $25
Active or whiplash-reducing head restraints, front seats$0$0$0$0$0 
Around view cameras$500$500$500$500$500 
Automatic braking, low-speed$200$200$200$200$200 
Cross-traffic warning, rear     $100
Curve control     $50
Driver drowsiness monitor     $150
Knee airbag, driver$75$75$75$75$75 
Knee airbag, passenger$75$75$75$75$75 
Lane departure prevention, steering-based     $200
Pedestrian detection$50$50$50$50$50 
Radar- or camera-based collision preparation system     $0
Rearview camera     $200
Rollover sensor     $50
Safety key     $5
Temporary spare tire     $150
Tires, run-flat$150$150$150$150  
Torque vectoring, brake-based     $100
Vehicle health reports     $0
Wide-view front camera$150$150$150$150$150 
Cargo Management 
Air-conditioned storage compartment$50$50$50$50$50 
Cargo net     $40
Overhead sunglass holder     $25
Climate Control 
Automatic air recirculation$100$100$100$100$100 
Heated windshield washer nozzles$15$15$15$15$15 
Rear air vents     $100
Rear air vents with manual controls$150$150$150$150$150 
Residual heat$50$50$50$50$50 
Drivetrain 
Active rear differential    $500 
Engine / Motor 
3.5 kW onboard charger  $0   
8 kWh battery pack  $0   
Automatic start / stop$150$150$150$150$150 
Regenerative braking$0$0 $0$0 
Exterior 
Black exterior trim (optional)$0$0$0$0$0 
Bright-finished exhaust tip(s)    $25$25
Painted brake calipers (optional)    $0 
Rear spoiler    $200$200
Sport rocker panels (optional)   $0$0 
Infotainment 
4G LTE connectivity$0$0$0$0$0 
Android Auto support     $100
DVD-compatible player$0$0$0$0$0 
Handwriting recognition$200$200$200$200$200 
In-vehicle Internet$150$150$150$150$150 
Media drive$15$15$15$15$15 
Navigation map updates, three years$0$0$0$0$0 
S Voice support$0$0$0$0$0 
Satellite radio     $200
Satellite radio - one year subscription$250$250$250$250$250 
SMS text-to-speech reader     $25
Surround sound   $250$250$250
Telematics service, such as OnStar$200$200$200$200$200 
Instruments, Lights, and Mirrors 
Fog lights$125$125$125   
Head-up display (HUD)$350$350$350$350$350 
Headlight washers    $50 
Large color reconfigurable instrument cluster display$250$250 $250 $250
Large energy flow and fuel economy display  $25   
LED headlights$1000$1000$1000$1000$1000 
Mirror tilt-down in reverse$25$25$25$25$25 
Power-folding mirrors$50$50$50$50$50 
Steering-linked headlights$150$150$150$150$150 
Turn signals on or near mirrors$25$25$25$25$25 
Xenon HID headlights     $500
Seats and Interior Trim 
Cooled or ventilated front seats     $300
Manual thigh support length adjuster, driver seat$50$50$50$50$50 
Manual thigh support length adjuster, passenger seat$50$50$50$50$50 
Metal pedals     $75
Power 4-way lumbar adjuster, driver seat$150$150$150$150$150 
Power 4-way lumbar adjuster, passenger seat$150$150$150$150$150 
Power lumbar adjuster, driver seat     $100
Power lumbar adjuster, passenger seat     $100
Power seatback bolsters, driver seat$100$100$100$100$100 
Power seatback bolsters, passenger seat$100$100$100$100$100 
Synthetic suede inserts in leather seating surfaces     $0
Wood trim$300$300$300$300$300 
Suspension, Wheels, and Tires 
Adaptive dampers - electrical    $500 
Alloy wheels$350$350$350$350$350 
Electronic systems calibration selector$200$200$200$200$200 
Machined alloy wheels     $350
Performance steering system (optional)    $0 
Transmission 
Downshift rev matching    $50 
Steering-wheel-mounted transmission controls$100 $100  $100
Total Value of Features$8,020$6,770$7,795$8,045$7,820$7,845
Value of Feature Adjustments$1,250$0$1,025$1,275$1,050$1,075
Value of Feature Adjustments-1,1910-960-1,200-986-1,017

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Specifications Comparison: BMW 3-Series vs. Ford Taurus

Model Year20182018
Model3-SeriesTaurus
Body4dr Sedan4dr Sedan
Wheelbase110.6 in112.9 in
Length182.5 in202.9 in
Width71.3 in76.2 in
Height56.3 in60.7 in
Curb Weight3,502 lb.3,970 lb.
Fuel Capacity15.8 gal.20.0 gal.
Row 1 Headroom40.3 in39.0 in
Row 1 Shoulder Room55.1 in57.9 in
Row 1 Hip Room0.0 in56.3 in
Row 1 Legroom42.0 in41.9 in
Row 2 Headroom37.7 in37.8 in
Row 2 Shoulder Room55.1 in56.9 in
Row 2 Hip Room0.0 in55.8 in
Row 2 Legroom35.1 in38.1 in
Cargo Volume13.0 ft320.1 ft3

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Option Package Details
BMW 3-Series 328d

Shadow Sport Design
FeatureValueRequested?
225/45VR18 tires400No
Black exterior trim (optional)0No
Sunroof900Yes
Sport suspension (upgrade)250Yes
Total Requested115074%
Total Not Requested40026%
Convenience Tier
FeatureValueRequested?
Sunroof900Yes
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Total Requested115064%
Total Not Requested65036%
Executive Tier
FeatureValueRequested?
Leather seating surfaces900Yes
Large color reconfigurable instrument cluster display250No
Steering-linked headlights150No
Auto-dimming headlights200Yes
Semi-automated parking system500Yes
Around view cameras300No
Wide-view front camera150No
Total Requested160065%
Total Not Requested85035%
Premium Tier
FeatureValueRequested?
Heated front seats200Yes
Head-up display (HUD)350No
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive15No
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0Yes
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25Yes
Remote app25No
Total Requested92556%
Total Not Requested74044%
Driving Assistance Package
FeatureValueRequested?
Lane departure warning200Yes
Automatic braking, low-speed200No
Forward collision warning200Yes
Speed limit information0No
Pedestrian detection50No
Total Requested40062%
Total Not Requested25038%

Option Package Details
BMW 3-Series 330i

Shadow Sport Design
FeatureValueRequested?
225/45VR18 tires400No
Black exterior trim (optional)0No
Sunroof900Yes
Sport suspension (upgrade)250Yes
Total Requested115074%
Total Not Requested40026%
Convenience Tier
FeatureValueRequested?
Sunroof900Yes
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Total Requested115064%
Total Not Requested65036%
Executive Tier
FeatureValueRequested?
Leather seating surfaces900Yes
Large color reconfigurable instrument cluster display250No
Steering-linked headlights150No
Auto-dimming headlights200Yes
Semi-automated parking system500Yes
Around view cameras300No
Wide-view front camera150No
Total Requested160065%
Total Not Requested85035%
Premium Tier
FeatureValueRequested?
Heated front seats200Yes
Head-up display (HUD)350No
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive15No
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0Yes
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25Yes
Remote app25No
Total Requested92556%
Total Not Requested74044%
Driving Assistance Package
FeatureValueRequested?
Lane departure warning200Yes
Automatic braking, low-speed200No
Forward collision warning200Yes
Speed limit information0No
Pedestrian detection50No
Total Requested40062%
Total Not Requested25038%

Option Package Details
BMW 3-Series 330e iPerformance

Shadow Sport Design
FeatureValueRequested?
225/45VR18 tires400No
Black exterior trim (optional)0No
Sunroof900Yes
Sport suspension (upgrade)250Yes
Total Requested115074%
Total Not Requested40026%
Convenience Tier
FeatureValueRequested?
Sunroof900Yes
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Total Requested115064%
Total Not Requested65036%
Executive Tier
FeatureValueRequested?
Leather seating surfaces900Yes
Steering-linked headlights150No
Auto-dimming headlights200Yes
Semi-automated parking system500Yes
Around view cameras300No
Wide-view front camera150No
Total Requested160073%
Total Not Requested60027%
Premium Tier
FeatureValueRequested?
Heated front seats200Yes
Head-up display (HUD)350No
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive15No
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0Yes
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25Yes
Remote app25No
Total Requested92556%
Total Not Requested74044%
Driving Assistance Package
FeatureValueRequested?
Lane departure warning200Yes
Automatic braking, low-speed200No
Forward collision warning200Yes
Speed limit information0No
Pedestrian detection50No
Total Requested40062%
Total Not Requested25038%

Option Package Details
BMW 3-Series 340i

Executive Tier
FeatureValueRequested?
Leather seating surfaces900Yes
Large color reconfigurable instrument cluster display250No
Steering-linked headlights150No
Auto-dimming headlights200Yes
Semi-automated parking system500Yes
Around view cameras300No
Wide-view front camera150No
Total Requested160065%
Total Not Requested85035%
Premium Tier
FeatureValueRequested?
Heated front seats200Yes
Head-up display (HUD)350No
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive15No
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0Yes
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25Yes
Remote app25No
Total Requested92556%
Total Not Requested74044%
Driving Assistance Package
FeatureValueRequested?
Lane departure warning200Yes
Automatic braking, low-speed200No
Forward collision warning200Yes
Speed limit information0No
Pedestrian detection50No
Total Requested40062%
Total Not Requested25038%
M Sport Design
FeatureValueRequested?
Sport suspension (upgrade)250Yes
Sport front fascia (optional)0No
Sport rocker panels (optional)0No
Black exterior trim (optional)0No
225/45VR18 tires400No
Total Requested25038%
Total Not Requested40062%

Option Package Details
BMW 3-Series M3

Executive Package
FeatureValueRequested?
Heated second row seats200Yes
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Heated steering wheel100Yes
Head-up display (HUD)350No
Headlight washers50No
Steering-linked headlights150No
Auto-dimming headlights200Yes
Semi-automated parking system500Yes
Around view cameras300No
Wide-view front camera150No
Total Requested140058%
Total Not Requested100042%
Driving Assistance Package
FeatureValueRequested?
Lane departure warning200Yes
Automatic braking, low-speed200No
Forward collision warning200Yes
Speed limit information0No
Pedestrian detection50No
Total Requested40062%
Total Not Requested25038%

Option Package Details
Ford Taurus SHO

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75Yes
Traffic + travel information25Yes
Total Requested700100%
Total Not Requested00%
Driver Assist Package
FeatureValueRequested?
Adaptive cruise control450No
Obstacle detection, front150Yes
Radar- or camera-based collision preparation system0No
Lane departure warning200Yes
Semi-automated parking system500Yes
Driver drowsiness monitor150No
Forward collision warning200Yes
Lane departure prevention, steering-based200No
Total Requested105057%
Total Not Requested80043%

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