BMW 3-Series BMW 3-Series 2018 Toyota Prius Prime Toyota Prius Prime 2018

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BMW 3-Series vs. Toyota Prius Prime Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 3-Series vs. Toyota Prius Prime Invoice Comparison

Lowest Total Price: $30,243

Toyota Prius Prime Advanced   
Difference: $23,142

Lowest Total Invoice: $28,752

Toyota Prius Prime Advanced   
Difference: $21,568

Calculate Payments

  Down Payment Interest Rate Term
Model Year201820182018
Model3-Series3-SeriesPrius Prime
Trim328d330iAdvanced
Body4dr Wagon4dr Wagon4dr Hatch
Base Price $45,950 $44,450 $33,300
Base Invoice $43,415 $42,020 $31,968
Convenience Tier 850 850  
Premium Tier 2,900 2,900  
Obstacle detection, rear 750 750  
Wireless charging station 500 500  
Driving Assistance Package 500 500  
Blind spot warning system 500 500  
Heated steering wheel 190 190  
Adaptive cruise control, all-speed 1,200 1,200  
Metallic paint (extra cost) 550 550  
Floor mats     224
Illuminated door sill trim plates     299
Convenience Tier 780 780  
Premium Tier 2,670 2,670  
Obstacle detection, rear 690 690  
Wireless charging station 460 460  
Driving Assistance Package 460 460  
Blind spot warning system 460 460  
Heated steering wheel 175 175  
Adaptive cruise control, all-speed 1,105 1,105  
Metallic paint (extra cost) 505 505  
Floor mats     139
Illuminated door sill trim plates     225
Options (change) 7,940 7,940 523
Options (change) 7,305 7,305 364
Destination 995 995 920
Gas Tax 0 0 -4,500
Total Price $54,885 $53,385 $30,243
Total Invoice $51,715 $50,320 $28,752

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: BMW 3-Series vs. Toyota Prius Prime

Lowest Adjusted Price and Invoice: Toyota Prius Prime Advanced
TrueDelta Adjusted Price Difference: $17,472
TrueDelta Adjusted Invoice Difference: $16,224
Model Year201820182018
Model3-Series3-SeriesPrius Prime
Trim328d330iAdvanced
Body4dr Wagon4dr Wagon4dr Hatch
Engine180hp I4 D248hp I495hp I4 PiH
TransmissionT8T8CVT
DrivetrainAWDAWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)205, 9205, 9?, 10
Tire (rear if not all the same)225/50-17225/50-17195/65-15
Total Price$54,885$53,385$30,243
Adjustments for Features-5,570-5,6700
Feature-Adjusted Total Price$49,315$47,715$30,243
Cost Above Minimum$1,600$0$0
Total Invoice$51,715$50,320$28,752
Adjustments for Features-5,248-5,3440
Feature-Adjusted Total Invoice$46,467$44,976$28,752
Cost Above Minimum$1,491$0$0

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Features Comparison: BMW 3-Series vs. Toyota Prius Prime

Model Year201820182018
Model3-Series3-SeriesPrius Prime
Trim328d330iAdvanced
Body4dr Wagon4dr Wagon4dr Hatch
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300$1300 
CVT  $1000
AWD$1700$1700 
FWD  $0
Accessories 
Hands-free trunk or liftgate$100$100 
Remote app$25$25 
Remote climate control  $25
Remote window/roof operation$15$15 
Semi-automated parking system  $500
Brakes, Airbags, and Other Safety 
Automatic braking, high-speed or partial  $200
Backup collision intervention  $150
Cross-traffic warning, rear  $100
Hill descent control$250$250 
Knee airbag, passenger$75$75 
Lane departure prevention, steering-based  $200
Radar- or camera-based collision preparation system  $0
Seat cushion airbag, passenger  $75
Tires, run-flat$150$150 
Cargo Management 
Air-conditioned storage compartment$50$50 
Cargo area partition net$40$40 
Cargo mat  $40
Console with shifter$150$150 
Console without shifter  $150
Liftglass or two-piece tailgate$150$150 
Overhead sunglass holder  $25
Second-row low console  $100
Climate Control 
Automatic air recirculation$100$100 
Dual-zone climate control$125$125 
Heated windshield washer nozzles$15$15 
Rear air vents with manual controls$150$150 
Rear wiper$175$175 
Residual heat$50$50 
Engine / Motor 
3.3 kW onboard charger  $0
9 kWh battery pack  $0
Regenerative braking$0$0 
Exterior 
Active grille shutters  $0
Panoramic sunroof$1200$1200 
Rear spoiler$200$200 
Infotainment 
4G LTE connectivity$0$0 
Handwriting recognition$200$200 
In-vehicle Internet$150$150 
Larger infotainment display  $0
Media drive$15$15 
Navigation map updates, three years$0$0 
S Voice support$0$0 
Satellite radio  $200
Satellite radio - one year subscription$250$250 
Text dictation$50$50 
Voice control for external devices$0$0 
Voice recorder$0$0 
Wi-Fi hotspot$50$50 
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror$75$75 
Auto-dimming headlights  $200
Compass$0$0 
Detailed driving style feedback  $100
Digital instruments  $0
Interior ambient lighting$150$150 
Large energy flow and fuel economy display  $25
Mirror tilt-down in reverse$25$25 
Power-folding mirrors$50$50 
Predictive driving advice  $0
Tachometer$75$75 
Seats and Interior Trim 
Door sill trim plates$100$100 
Illuminated door sill trim plates  $200
Leather-wrapped steering wheel$150$150 
Manual thigh support length adjuster, driver seat$50$50 
Manual thigh support length adjuster, passenger seat$50$50 
Memory system, driver seat$200$200 
Power 4-way lumbar adjuster, driver seat$150$150 
Power 4-way lumbar adjuster, passenger seat$150$150 
Power fore-aft adjuster, passenger seat$100$100 
Power height adjuster, passenger seat$100$100 
Power lumbar adjuster, driver seat  $100
Power recliner, passenger seat$100$100 
Power seatback bolsters, driver seat$100$100 
Power seatback bolsters, passenger seat$100$100 
Power tilt adjuster, passenger seat$100$100 
Wood trim$300$300 
Transmission 
Launch control $100 
Steering-wheel-mounted transmission controls$100$100 
Total Value of Features$8,960$9,060$3,390
Value of Feature Adjustments$5,570$5,670$0
Value of Feature Adjustments-5,248-5,3440

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Specifications Comparison: BMW 3-Series vs. Toyota Prius Prime

Model Year20182018
Model3-SeriesPrius Prime
Body4dr Wagon4dr Hatch
Wheelbase110.6 in106.3 in
Length182.0 in182.9 in
Width71.3 in69.3 in
Height56.3 in57.9 in
Curb Weight3,663 lb.3,366 lb.
Fuel Capacity15.8 gal.11.3 gal.
Row 1 Headroom40.4 in39.4 in
Row 1 Shoulder Room55.1 in54.2 in
Row 1 Hip Room0.0 in53.7 in
Row 1 Legroom42.0 in43.2 in
Row 2 Headroom38.3 in37.2 in
Row 2 Shoulder Room55.1 in53.0 in
Row 2 Hip Room0.0 in51.6 in
Row 2 Legroom35.0 in33.4 in
Cargo Volume,
Minimum
17.5 ft319.8 ft3
Cargo Volume,
Maximum
53.0 ft30.0 ft3

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Option Package Details
BMW 3-Series 328d

Convenience Tier
FeatureValueRequested?
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Total Requested25028%
Total Not Requested65072%
Premium Tier
FeatureValueRequested?
Heated front seats200Yes
Head-up display (HUD)350Yes
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Media drive15No
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0Yes
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25Yes
Remote app25No
Total Requested127577%
Total Not Requested39023%
Wireless charging station
FeatureValueRequested?
SMS text-to-speech reader25Yes
Voice recorder0No
Wi-Fi hotspot50No
Wireless charging station75Yes
Text dictation50No
Total Requested10050%
Total Not Requested10050%
Driving Assistance Package
FeatureValueRequested?
Lane departure warning200Yes
Automatic braking, low-speed200Yes
Forward collision warning200Yes
Speed limit information0No
Pedestrian detection50Yes
Total Requested650100%
Total Not Requested00%

Option Package Details
BMW 3-Series 330i

Convenience Tier
FeatureValueRequested?
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Total Requested25028%
Total Not Requested65072%
Premium Tier
FeatureValueRequested?
Heated front seats200Yes
Head-up display (HUD)350Yes
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Media drive15No
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0Yes
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25Yes
Remote app25No
Total Requested127577%
Total Not Requested39023%
Wireless charging station
FeatureValueRequested?
SMS text-to-speech reader25Yes
Voice recorder0No
Wi-Fi hotspot50No
Wireless charging station75Yes
Text dictation50No
Total Requested10050%
Total Not Requested10050%
Driving Assistance Package
FeatureValueRequested?
Lane departure warning200Yes
Automatic braking, low-speed200Yes
Forward collision warning200Yes
Speed limit information0No
Pedestrian detection50Yes
Total Requested650100%
Total Not Requested00%

Option Package Details
Toyota Prius Prime Advanced

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%

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