BMW 3-Series BMW 3-Series 2018 Volkswagen Atlas Volkswagen Atlas 2018

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BMW 3-Series vs. Volkswagen Atlas Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 3-Series vs. Volkswagen Atlas Invoice Comparison

Lowest Total Price: $49,415

Volkswagen Atlas SEL Premium   
Difference: $7,320

Lowest Total Invoice: $47,427

Volkswagen Atlas SEL Premium   
Difference: $5,968

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  Down Payment Interest Rate Term
Model Year201820182018
Model3-Series3-SeriesAtlas
Trim328d330iSEL Premium
Body4dr Wagon4dr Wagon4dr SUV
Base Price $45,950 $44,450 $48,490
Base Invoice $43,415 $42,020 $46,502
Luxury Design 0 0  
Convenience Tier 850 850  
Driving Assistance Package 500 500  
Premium Tier 2,900 2,900  
Obstacle detection, rear 600 600  
Executive Tier 3,100 3,100  
Metallic paint (extra cost) 550 550  
Apple CarPlay support 300 300  
Sunshades, second row 250 250  
Blind spot warning system 500 500  
Adaptive cruise control, all-speed 1,200 1,200  
Heated second row seats 350 350  
Heated steering wheel 190 190  
Luxury Design 0 0  
Convenience Tier 780 780  
Driving Assistance Package 460 460  
Premium Tier 2,670 2,670  
Obstacle detection, rear 550 550  
Executive Tier 2,850 2,850  
Metallic paint (extra cost) 505 505  
Apple CarPlay support 275 275  
Sunshades, second row 230 230  
Blind spot warning system 460 460  
Adaptive cruise control, all-speed 1,105 1,105  
Heated second row seats 320 320  
Heated steering wheel 175 175  
Options (change) 11,290 11,290 0
Options (change) 10,380 10,380 0
Destination 995 995 925
Total Price $58,235 $56,735 $49,415
Total Invoice $54,790 $53,395 $47,427

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: BMW 3-Series vs. Volkswagen Atlas

Lowest Adjusted Price and Invoice: Volkswagen Atlas SEL Premium
TrueDelta Adjusted Price Difference: $8,475
TrueDelta Adjusted Invoice Difference: $7,079
Model Year201820182018
Model3-Series3-SeriesAtlas
Trim328d330iSEL Premium
Body4dr Wagon4dr Wagon4dr SUV
Engine180hp I4 D248hp I4276hp V6
TransmissionT8T8T8
DrivetrainAWDAWDAWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)205, 9205, 9480, 12
Tire (rear if not all the same)225/50-17225/50-17255/50-20
Total Price$58,235$56,735$49,415
Adjustments for Features0-100-1,255
Feature-Adjusted Total Price$58,235$56,635$48,160
Cost Above Minimum$1,600$0$0
Total Invoice$54,790$53,395$47,427
Adjustments for Features0-94-1,205
Feature-Adjusted Total Invoice$54,790$53,301$46,222
Cost Above Minimum$1,489$0$0

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Features Comparison: BMW 3-Series vs. Volkswagen Atlas

Model Year201820182018
Model3-Series3-SeriesAtlas
Trim328d330iSEL Premium
Body4dr Wagon4dr Wagon4dr SUV
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300$1300$1300
AWD$1700$1700$1700
Accessories 
AC power outlet  $100
Power liftgate  $350
Remote start  $150
Remote window/roof operation$15$15 
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0$0 
Backup collision intervention  $150
Cross-traffic collision intervention, rear  $100
Cross-traffic warning, rear  $100
Knee airbag, driver$75$75 
Knee airbag, passenger$75$75 
Lane departure prevention, steering-based  $200
Rollover sensor  $50
Secondary collision brake assist  $25
Side curtain airbags$350$350 
Side curtain airbags, three rows  $500
Temporary spare tire  $150
Tires, run-flat$150$150 
Vehicle health reports  $0
Wide-view front camera$150$150 
Cargo Management 
Air-conditioned storage compartment$50$50 
Cargo area partition net$40$40 
Cargo cover$75$75 
Class III trailer hitch  $250
Liftglass or two-piece tailgate$150$150 
Trailering equipment (4 wire)  $125
Climate Control 
Automatic air recirculation$100$100 
Interior air filter$0$0 
Rear air vents with automatic controls  $250
Rear air vents with manual controls$150$150 
Rear HVAC unit  $400
Residual heat$50$50 
Engine / Motor 
Regenerative braking$0$0 
Exterior 
Bodyside cladding (gray/black)  $250
Deep-tinted rear windows  $275
Wheel-lip moldings  $75
Infotainment 
4G LTE connectivity$0$0 
Android Auto support  $100
CD player$125$125 
CD player, remote  $100
DVD-compatible player$0$0 
Handwriting recognition$200$200 
In-vehicle Internet$150$150 
Media drive$15$15 
Mirrorlink support  $0
Navigation map updates, three years$0$0 
S Voice support$0$0 
Satellite radio  $200
Satellite radio - one year subscription$250$250 
SD Card slot  $25
SMS text-to-speech reader  $25
Voice control for external devices$0$0 
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror$75$75 
Compass$0$0 
Head-up display (HUD)$350$350 
Steering-linked headlights$150$150 
Seats and Interior Trim 
Cooled or ventilated front seats  $300
Door sill trim plates$100$100 
Folding third row seats  $600
Manual fore-aft adjuster, second row seats  $75
Manual recliner, second row seats  $75
Manual thigh support length adjuster, driver seat$50$50 
Manual thigh support length adjuster, passenger seat$50$50 
Power 4-way lumbar adjuster, driver seat$150$150 
Power 4-way lumbar adjuster, passenger seat$150$150 
Power lumbar adjuster, driver seat  $100
Power seatback bolsters, driver seat$100$100 
Power seatback bolsters, passenger seat$100$100 
Wood trim$300$300 
Transmission 
Launch control $100 
Steering-wheel-mounted transmission controls$100$100 
Total Value of Features$6,845$6,945$8,100
Value of Feature Adjustments$0$100$1,255
Value of Feature Adjustments0-94-1,205

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Specifications Comparison: BMW 3-Series vs. Volkswagen Atlas

Model Year20182018
Model3-SeriesAtlas
Body4dr Wagon4dr SUV
Wheelbase110.6 in117.3 in
Length182.0 in198.3 in
Width71.3 in78.3 in
Height56.3 in69.7 in
Curb Weight3,663 lb.4,337 lb.
Fuel Capacity15.8 gal.18.6 gal.
Row 1 Headroom40.4 in41.3 in
Row 1 Shoulder Room55.1 in61.5 in
Row 1 Hip Room0.0 in58.2 in
Row 1 Legroom42.0 in41.5 in
Row 2 Headroom38.3 in40.4 in
Row 2 Shoulder Room55.1 in60.8 in
Row 2 Hip Room0.0 in58.0 in
Row 2 Legroom35.0 in37.6 in
Row 3 Headroom0.0 in38.3 in
Row 3 Shoulder Room0.0 in54.9 in
Row 3 Hip Room0.0 in45.1 in
Row 3 Legroom0.0 in33.7 in
Cargo Volume,
Minimum
17.5 ft320.6 ft3
Cargo Volume,
Behind R2
17.555.5 ft3
Cargo Volume,
Maximum
53.0 ft396.8 ft3

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Option Package Details
BMW 3-Series 328d

Luxury Design
FeatureValueRequested?
Roof rails250Yes
Additional chrome trim0No
Bright-finished exhaust tip(s)25Yes
Chrome interior accents (optional)0No
Total Requested275100%
Total Not Requested00%
Convenience Tier
FeatureValueRequested?
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100Yes
Total Requested35039%
Total Not Requested55061%
Driving Assistance Package
FeatureValueRequested?
Lane departure warning200Yes
Automatic braking, low-speed200Yes
Forward collision warning200Yes
Speed limit information0No
Pedestrian detection50Yes
Total Requested650100%
Total Not Requested00%
Premium Tier
FeatureValueRequested?
Heated front seats200Yes
Head-up display (HUD)350No
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive15No
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0Yes
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25Yes
Remote app25Yes
Total Requested95057%
Total Not Requested71543%
Executive Tier
FeatureValueRequested?
Leather seating surfaces900Yes
Large color reconfigurable instrument cluster display250Yes
Steering-linked headlights150No
Auto-dimming headlights200Yes
Semi-automated parking system500Yes
Around view cameras300Yes
Wide-view front camera150No
Total Requested215088%
Total Not Requested30012%

Option Package Details
BMW 3-Series 330i

Luxury Design
FeatureValueRequested?
Roof rails250Yes
Additional chrome trim0No
Bright-finished exhaust tip(s)25Yes
Chrome interior accents (optional)0No
Total Requested275100%
Total Not Requested00%
Convenience Tier
FeatureValueRequested?
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100Yes
Total Requested35039%
Total Not Requested55061%
Driving Assistance Package
FeatureValueRequested?
Lane departure warning200Yes
Automatic braking, low-speed200Yes
Forward collision warning200Yes
Speed limit information0No
Pedestrian detection50Yes
Total Requested650100%
Total Not Requested00%
Premium Tier
FeatureValueRequested?
Heated front seats200Yes
Head-up display (HUD)350No
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive15No
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0Yes
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25Yes
Remote app25Yes
Total Requested95057%
Total Not Requested71543%
Executive Tier
FeatureValueRequested?
Leather seating surfaces900Yes
Large color reconfigurable instrument cluster display250Yes
Steering-linked headlights150No
Auto-dimming headlights200Yes
Semi-automated parking system500Yes
Around view cameras300Yes
Wide-view front camera150No
Total Requested215088%
Total Not Requested30012%

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