The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $21,624 Ford Focus SEL | ||||||
Difference: $19,661 | ||||||
Lowest Total Invoice: $20,065 Ford Focus SES | ||||||
Difference: $19,093 | ||||||
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Model Year | 2011 | 2011 | 2017 | 2017 | 2017 | 2017 |
Model | Focus | Focus | ATS | ATS | ATS | ATS |
Trim | SES | SEL | Luxury | Premium Luxury | Premium Performance | ATS-V |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $18,870 | $19,670 | $38,395 | $43,995 | $46,995 | $60,695 |
Base Invoice | $17,587 | $18,315 | $36,475 | $41,795 | $44,645 | $57,660 |
Universal garage door opener | 399 | 399 | ||||
Moon & Tune Value Package | 395 | 395 | ||||
Leather seating surfaces | 810 | |||||
Remote start | 435 | 435 | ||||
CD player, remote | 250 | 250 | 250 | 250 | ||
Metallic paint (extra cost) | 595 | 595 | 595 | 595 | ||
Sunroof | 1,050 | 1,050 | ||||
Protection Package | 0 | |||||
Luxury Package | 2,500 | |||||
Universal garage door opener | 342 | 342 | ||||
Moon & Tune Value Package | 344 | 344 | ||||
Leather seating surfaces | 704 | |||||
Remote start | 363 | 363 | ||||
CD player, remote | 223 | 223 | 223 | 223 | ||
Metallic paint (extra cost) | 530 | 530 | 530 | 530 | ||
Sunroof | 935 | 935 | ||||
Protection Package | 0 | |||||
Luxury Package | 2,225 | |||||
Options (change) | 2,039 | 1,229 | 1,895 | 845 | 845 | 4,395 |
Options (change) | 1,753 | 1,049 | 1,688 | 753 | 753 | 3,913 |
Destination | 725 | 725 | 995 | 995 | 995 | 995 |
Total Price | $21,634 | $21,624 | $41,285 | $45,835 | $48,835 | $66,085 |
Total Invoice | $20,065 | $20,089 | $39,158 | $43,543 | $46,393 | $62,568 |
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Lowest Adjusted Price and Invoice: Ford Focus SEL | ||||||
TrueDelta Adjusted Price Difference: $13,091 | ||||||
TrueDelta Adjusted Invoice Difference: $12,825 | ||||||
Model Year | 2011 | 2011 | 2017 | 2017 | 2017 | 2017 |
Model | Focus | Focus | ATS | ATS | ATS | ATS |
Trim | SES | SEL | Luxury | Premium Luxury | Premium Performance | ATS-V |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 140hp I4 | 140hp I4 | 272hp I4 | 335hp V6 | 335hp V6 | 464hp V6 |
Transmission | M5 | A4 | T8 | T8 | T8 | M6 |
Drivetrain | FWD | FWD | RWD | RWD | RWD | RWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 190, 9 | 190, 9 | ?, 10 | ?, 10 | ?, 10 | ?, 10 |
Tire (rear if not all the same) | 215/45-17 | 205/50-16 | 225/45-17 | 225/45-17 | 225/40-18 | 255/35-18 |
Total Price | $21,634 | $21,624 | $41,285 | $45,835 | $48,835 | $66,085 |
Adjustments for Features | 0 | -600 | -7,170 | -9,920 | -11,170 | -7,970 |
Feature-Adjusted Total Price | $21,634 | $21,024 | $34,115 | $35,915 | $37,665 | $58,115 |
Cost Above Minimum | $610 | $0 | $0 | $1,800 | $3,550 | $24,000 |
Total Invoice | $20,065 | $20,089 | $39,158 | $43,543 | $46,393 | $62,568 |
Adjustments for Features | 0 | -557 | -6,801 | -9,424 | -10,611 | -7,546 |
Feature-Adjusted Total Invoice | $20,065 | $19,532 | $32,357 | $34,119 | $35,782 | $55,022 |
Cost Above Minimum | $533 | $0 | $0 | $1,762 | $3,425 | $22,665 |
Model Year | 2011 | 2011 | 2017 | 2017 | 2017 | 2017 |
Model | Focus | Focus | ATS | ATS | ATS | ATS |
Trim | SES | SEL | Luxury | Premium Luxury | Premium Performance | ATS-V |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | ||||||
5-speed manual | $0 | |||||
4-speed automatic | $800 | |||||
8-speed manually-shiftable automatic | $1300 | $1300 | $1300 | |||
6-speed manual | $150 | |||||
FWD | $0 | $0 | ||||
RWD | $0 | $0 | $0 | $0 | ||
Accessories | ||||||
AC power outlet | $100 | $100 | $100 | $100 | ||
Active noise reduction | $0 | $0 | $0 | $0 | ||
Electronic engine sound enhancement | $0 | |||||
Heated steering wheel | $100 | $100 | $100 | |||
Proximity key | $250 | $250 | $250 | $250 | ||
Remote app | $25 | $25 | $25 | $25 | ||
Remote start | $150 | $150 | $150 | $150 | $150 | |
Tilt steering wheel, manual | $150 | $150 | ||||
Tilt/telescoping steering wheel, manual | $250 | $250 | ||||
Tilt/telescoping steering wheel, power | $350 | $350 | ||||
Brakes, Airbags, and Other Safety | ||||||
4-wheel disc brakes | $150 | $150 | $150 | $150 | ||
911 assist | $25 | $25 | ||||
Blind spot warning system | $200 | $200 | ||||
Brake assist | $50 | $50 | $50 | $50 | ||
Cross-traffic warning, rear | $100 | $100 | ||||
Following distance indicator | $25 | $25 | ||||
Forward collision warning | $200 | $200 | ||||
High performance brake pads (optional) | $0 | |||||
Knee airbag, driver | $75 | $75 | $75 | $75 | ||
Knee airbag, passenger | $75 | $75 | $75 | $75 | ||
Lane departure warning | $200 | $200 | ||||
Lane keeping assist | $400 | $400 | ||||
Obstacle detection, front | $150 | $150 | $150 | $150 | ||
Obstacle detection, rear | $250 | $250 | $250 | $250 | ||
Performance traction management | $250 | |||||
Rear side airbags | $300 | $300 | ||||
Rearview camera | $200 | $200 | $200 | $200 | ||
Temporary spare tire | $150 | $150 | ||||
Tire inflation kit (optional) | $0 | |||||
Tires, run-flat | $150 | $150 | $150 | |||
Cargo Management | ||||||
Rear seat pass-through | $100 | $100 | $100 | $100 | ||
Climate Control | ||||||
Automatic climate control, front | $200 | $200 | $200 | $200 | ||
Dual-zone climate control | $125 | $125 | $125 | $125 | ||
Interior air filter | $0 | $0 | $0 | $0 | ||
Intermittent wipers | $0 | $0 | ||||
Rain-sensing wipers | $175 | $175 | ||||
Rear air vents | $100 | $100 | $100 | $100 | ||
Variable intermittent wipers | $75 | $75 | ||||
Drivetrain | ||||||
Active rear differential | $500 | |||||
Limited-slip rear differential | $300 | |||||
Engine / Motor | ||||||
Automatic start / stop | $150 | $150 | $150 | |||
Exterior | ||||||
Active grille shutters | $0 | $0 | $0 | |||
Carbon fiber hood | $0 | |||||
Laminated front side windows | $200 | $200 | $200 | $200 | ||
Rear spoiler | $200 | |||||
Tow hook(s), front | $40 | $40 | $40 | $40 | ||
Infotainment | ||||||
4G LTE connectivity | $0 | $0 | $0 | $0 | ||
Android Auto support | $100 | $100 | $100 | $100 | ||
App support | $0 | $0 | $0 | $0 | ||
Apple CarPlay support | $100 | $100 | $100 | $100 | ||
CD player | $125 | $125 | ||||
CD player, remote | $100 | $100 | $100 | $100 | ||
HD radio | $50 | $50 | $50 | $50 | ||
Navigation system | $600 | $600 | $600 | $600 | ||
Navigation, turn-by-turn | $25 | $25 | ||||
SMS text-to-speech reader | $25 | $25 | $25 | $25 | ||
Surround sound | $250 | $250 | $250 | $250 | ||
Telematics service, such as OnStar, with navigation | $225 | $225 | $225 | $225 | ||
Traffic + travel information | $25 | $25 | ||||
Traffic information | $25 | $25 | $25 | $25 | ||
Voice control for audio system | $25 | $25 | ||||
Voice control for nav and audio | $100 | $100 | $100 | $100 | ||
Wi-Fi hotspot | $50 | $50 | $50 | $50 | ||
Wireless charging station | $75 | $75 | $75 | $75 | ||
Instruments, Lights, and Mirrors | ||||||
Auto-dimming driver-side mirror | $75 | $75 | $75 | $75 | ||
Auto-dimming headlights | $200 | $200 | ||||
Automatic headlights | $125 | $125 | $125 | $125 | ||
Boost gauge | $75 | |||||
Fog lights | $125 | $125 | ||||
Head-up display (HUD) | $350 | |||||
Illuminated visor mirror, driver | $50 | $50 | $50 | $50 | ||
Illuminated visor mirror, passenger | $50 | $50 | $50 | $50 | ||
Steering-linked headlights | $150 | $150 | ||||
Turn signals on or near mirrors | $25 | $25 | $25 | $25 | ||
Visor mirror, driver | $10 | $10 | ||||
Visor mirror, passenger | $10 | $10 | ||||
Xenon HID headlights | $500 | $500 | $500 | |||
Seats and Interior Trim | ||||||
Carbon fiber trim | $200 | |||||
Center armrest(s), second row | $50 | $50 | $50 | $50 | ||
Coordinated climate control, front seats | $0 | $0 | $0 | $0 | ||
Door sill trim plates | $100 | $100 | $100 | $100 | ||
Manual height adjuster, driver seat | $50 | $50 | ||||
Manual thigh support length adjuster, driver seat | $50 | $50 | $50 | |||
Manual thigh support length adjuster, passenger seat | $50 | $50 | $50 | |||
Memory system, driver seat | $200 | $200 | $200 | $200 | ||
Metal pedals | $75 | $75 | $75 | |||
Power fore-aft adjuster, driver seat | $100 | $100 | $100 | $100 | ||
Power fore-aft adjuster, passenger seat | $100 | $100 | $100 | $100 | ||
Power height adjuster, driver seat | $100 | $100 | $100 | $100 | ||
Power height adjuster, passenger seat | $100 | $100 | $100 | $100 | ||
Power lumbar adjuster, driver seat | $100 | $100 | $100 | $100 | ||
Power lumbar adjuster, passenger seat | $100 | $100 | $100 | $100 | ||
Power recliner, driver seat | $100 | $100 | $100 | $100 | ||
Power recliner, passenger seat | $100 | $100 | $100 | $100 | ||
Power seatback bolsters, driver seat | $100 | $100 | $100 | |||
Power seatback bolsters, passenger seat | $100 | |||||
Power tilt adjuster, driver seat | $100 | $100 | $100 | $100 | ||
Power tilt adjuster, passenger seat | $100 | $100 | $100 | $100 | ||
Synthetic suede inserts in leather seating surfaces | $0 | |||||
Upholstered instrument panel | $300 | $300 | $300 | $300 | ||
Wood trim | $300 | $300 | $300 | |||
Suspension, Wheels, and Tires | ||||||
Adaptive dampers - electrical | $500 | $500 | ||||
Alloy wheels | $350 | $350 | $350 | $350 | ||
Electronic systems calibration selector | $200 | |||||
Machined alloy wheels | $350 | |||||
Performance steering system (optional) | $0 | |||||
Polished alloy wheels | $350 | |||||
Sport suspension (upgrade) | $0 | $0 | ||||
Touring suspension (upgrade) | $0 | |||||
Ultra-sport suspension (upgrade) | $0 | |||||
Transmission | ||||||
Launch control | $100 | |||||
Steering-wheel-mounted transmission controls | $100 | $100 | ||||
Total Value of Features | $1,420 | $2,020 | $8,590 | $11,340 | $12,590 | $9,390 |
Value of Feature Adjustments | $0 | $600 | $7,170 | $9,920 | $11,170 | $7,970 |
Value of Feature Adjustments | 0 | -557 | -6,801 | -9,424 | -10,611 | -7,546 |
Model Year | 2011 | 2017 |
Model | Focus | ATS |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 102.9 in | 109.3 in |
Length | 175.0 in | 182.8 in |
Width | 66.7 in | 71.1 in |
Height | 58.6 in | 55.9 in |
Curb Weight | 2,624 lb. | 3,374 lb. |
Fuel Capacity | 13.5 gal. | 16.0 gal. |
Row 1 Headroom | 39.2 in | 38.6 in |
Row 1 Shoulder Room | 53.5 in | 55.2 in |
Row 1 Hip Room | 50.4 in | 53.0 in |
Row 1 Legroom | 41.7 in | 42.5 in |
Row 2 Headroom | 38.3 in | 36.8 in |
Row 2 Shoulder Room | 53.7 in | 53.9 in |
Row 2 Hip Room | 50.9 in | 52.3 in |
Row 2 Legroom | 36.1 in | 33.5 in |
Cargo Volume | 13.8 ft3 | 10.2 ft3 |
Moon & Tune Value Package | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
Unbranded, 190W, 9 speakers (with subwoofer) | 350 | No |
Total Requested | 900 | 72% |
Total Not Requested | 350 | 28% |
Moon & Tune Value Package | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
Unbranded, 190W, 9 speakers (with subwoofer) | 350 | No |
Total Requested | 900 | 72% |
Total Not Requested | 350 | 28% |
CD player, remote | ||
Feature | Value | Requested? |
CD player, remote | 100 | Yes |
MP3-compatible player | 50 | Yes |
Total Requested | 150 | 100% |
Total Not Requested | 0 | 0% |
CD player, remote | ||
Feature | Value | Requested? |
CD player, remote | 100 | Yes |
MP3-compatible player | 50 | Yes |
Total Requested | 150 | 100% |
Total Not Requested | 0 | 0% |
CD player, remote | ||
Feature | Value | Requested? |
CD player, remote | 100 | Yes |
MP3-compatible player | 50 | Yes |
Total Requested | 150 | 100% |
Total Not Requested | 0 | 0% |
CD player, remote | ||
Feature | Value | Requested? |
CD player, remote | 100 | Yes |
MP3-compatible player | 50 | Yes |
Total Requested | 150 | 100% |
Total Not Requested | 0 | 0% |
Protection Package | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Tow hook(s), front | 40 | No |
Tire inflation kit (optional) | 0 | No |
Total Requested | 75 | 65% |
Total Not Requested | 40 | 35% |
Luxury Package | ||
Feature | Value | Requested? |
Second-row 2-section 3-person split bench | 100 | No |
Folding second row seats | 300 | Yes |
Universal garage door opener | 100 | Yes |
Xenon HID headlights | 500 | No |
Rear seat pass-through | 100 | No |
Metal pedals | 75 | No |
Bose, 10 speakers (with subwoofer) | 350 | No |
Speed limit information | 0 | No |
Navigation system | 600 | No |
AC power outlet | 100 | No |
Surround sound | 250 | No |
Voice control for nav and audio | 75 | No |
Traffic information | 25 | Yes |
Total Requested | 425 | 17% |
Total Not Requested | 2150 | 83% |