The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $25,090 Kia Optima EX | ||
Difference: $755 | ||
Lowest Total Invoice: $23,350 Kia Optima EX | ||
Difference: $1,367 | ||
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Model Year | 2018 | 2010 |
Model | Focus | Optima |
Trim | Titanium | EX |
Body | 4dr Sedan | 4dr Sedan |
Base Price | $24,175 | $20,995 |
Base Invoice | $23,087 | $19,620 |
Navigation system | 795 | 1,200 |
Premium Package | 2,200 | |
Navigation system | 755 | 1,075 |
Premium Package | 1,960 | |
Options (change) | 795 | 3,400 |
Options (change) | 755 | 3,035 |
Destination | 875 | 695 |
Total Price | $25,845 | $25,090 |
Total Invoice | $24,717 | $23,350 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Ford Focus dealer quotes or Kia Optima dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price: Ford Focus Titanium | ||
Lowest Adjusted Invoice: Kia Optima EX | ||
TrueDelta Adjusted Price Difference: $475 | ||
TrueDelta Adjusted Invoice Difference: $191 | ||
Model Year | 2018 | 2010 |
Model | Focus | Optima |
Trim | Titanium | EX |
Body | 4dr Sedan | 4dr Sedan |
Engine | 160hp I4 | 175hp I4 |
Transmission | S6 | T5 |
Drivetrain | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG |
Audio (watts, speakers) | 355, 10 | 360, 7 |
Tire (rear if not all the same) | 215/50-17 | 215/50-17 |
Total Price | $25,845 | $25,090 |
Adjustments for Features | -1,230 | 0 |
Feature-Adjusted Total Price | $24,615 | $25,090 |
Total Invoice | $24,717 | $23,350 |
Adjustments for Features | -1,176 | 0 |
Feature-Adjusted Total Invoice | $23,541 | $23,350 |
Model Year | 2018 | 2010 |
Model | Focus | Optima |
Trim | Titanium | EX |
Body | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | ||
6-speed automated manual | $1100 | |
5-speed manually-shiftable automatic | $1000 | |
FWD | $0 | $0 |
Accessories | ||
Heated steering wheel | $100 | |
Keyless entry keypad | $50 | |
Power-adjustable pedals | $125 | |
Proximity key | $250 | |
Remote start | $150 | |
Sunshade, rear | $125 | |
Universal garage door opener | $100 | |
Brakes, Airbags, and Other Safety | ||
911 assist | $25 | |
Active or whiplash-reducing head restraints, front seats | $0 | |
Knee airbag, driver | $75 | |
Obstacle detection, rear | $250 | |
Rearview camera | $200 | |
Safety key | $5 | |
Torque vectoring, brake-based | $100 | |
Vehicle health reports | $0 | |
Climate Control | ||
Dual-zone climate control | $125 | |
Exterior | ||
Active grille shutters | $0 | |
Bodyside moldings | $75 | |
Rear spoiler | $200 | |
Infotainment | ||
Android Auto support | $100 | |
App support | $0 | |
Apple CarPlay support | $100 | |
Aux input | $50 | |
Bluetooth audio streaming | $25 | |
Bluetooth cell phone link | $100 | |
HD radio | $50 | |
SMS text-to-speech reader | $25 | |
Traffic + travel information | $25 | |
Voice control for external devices | $0 | |
Voice control for nav and audio | $100 | |
Instruments, Lights, and Mirrors | ||
Auto-dimming rearview mirror | $150 | |
Interior ambient lighting | $150 | |
Interior ambient lighting, configurable | $150 | |
Spotter mirror(s) | $50 | |
Seats and Interior Trim | ||
Door sill trim plates | $100 | |
Manual lumbar adjuster, driver seat | $50 | |
Power fore-aft adjuster, passenger seat | $100 | |
Power lumbar adjuster, driver seat | $100 | |
Power recliner, passenger seat | $100 | |
Power tilt adjuster, driver seat | $100 | |
Total Value of Features | $3,455 | $2,225 |
Value of Feature Adjustments | $1,230 | $0 |
Value of Feature Adjustments | -1,176 | 0 |
Model Year | 2018 | 2010 |
Model | Focus | Optima |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 104.3 in | 107.1 in |
Length | 178.5 in | 189.0 in |
Width | 71.8 in | 71.1 in |
Height | 57.7 in | 58.3 in |
Curb Weight | 2,961 lb. | 3,158 lb. |
Fuel Capacity | 12.4 gal. | 16.4 gal. |
Row 1 Headroom | 38.3 in | 39.8 in |
Row 1 Shoulder Room | 55.6 in | 57.1 in |
Row 1 Hip Room | 53.9 in | 54.5 in |
Row 1 Legroom | 41.9 in | 43.7 in |
Row 2 Headroom | 38.0 in | 38.0 in |
Row 2 Shoulder Room | 53.7 in | 56.3 in |
Row 2 Hip Room | 52.7 in | 54.7 in |
Row 2 Legroom | 33.2 in | 37.8 in |
Cargo Volume | 13.2 ft3 | 15.0 ft3 |
Navigation system | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 75 | No |
Traffic + travel information | 25 | No |
Total Requested | 600 | 86% |
Total Not Requested | 100 | 14% |
Premium Package | ||
Feature | Value | Requested? |
215/50VR17 tires | 400 | No |
Power-adjustable pedals | 125 | No |
Sunroof | 900 | Yes |
CD changer, in-dash | 200 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Sunshade, rear | 125 | No |
Heated front seats | 200 | Yes |
Infinity, 360W, 7 speakers (with subwoofer) | 350 | No |
Total Requested | 1100 | 44% |
Total Not Requested | 1400 | 56% |