Ford Focus Ford Focus 2018 Kia Optima Kia Optima 2012

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Ford Focus vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Ford Focus vs. Kia Optima Invoice Comparison

Lowest Total Price: $25,845

Ford Focus Titanium   
Difference: $2,455

Lowest Total Invoice: $24,717

Ford Focus Titanium   
Difference: $1,593

Calculate Payments

  Down Payment Interest Rate Term
Model Year2018201220122012
ModelFocusOptimaOptimaOptima
TrimTitaniumEXEX TurboSX
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $24,175 $23,200 $25,100 $26,500
Base Invoice $23,087 $21,675 $23,455 $24,760
Navigation system 795 1,400 1,400 1,400
Premium Package   2,950 2,950 2,950
Navigation system 755 1,250 1,250 1,250
Premium Package   2,635 2,635 2,635
Options (change) 795 4,350 4,350 4,350
Options (change) 755 3,885 3,885 3,885
Destination 875 750 750 750
Total Price $25,845 $28,300 $30,200 $31,600
Total Invoice $24,717 $26,310 $28,090 $29,395

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Ford Focus dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Ford Focus vs. Kia Optima

Lowest Adjusted Price and Invoice: Ford Focus Titanium
TrueDelta Adjusted Price Difference: $1,810
TrueDelta Adjusted Invoice Difference: $993
Model Year2018201220122012
ModelFocusOptimaOptimaOptima
TrimTitaniumEXEX TurboSX
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine160hp I4200hp I4274hp I4274hp I4
TransmissionS6T6T6T6
DrivetrainFWDFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)355, 10550, 12550, 12550, 12
Tire (rear if not all the same)215/50-17215/55-17215/55-17225/45-18
Total Price$25,845$28,300$30,200$31,600
Adjustments for Features0-645-645-1,270
Feature-Adjusted Total Price$25,845$27,655$29,555$30,330
Cost Above Minimum$0$0$1,900$2,675
Total Invoice$24,717$26,310$28,090$29,395
Adjustments for Features0-600-600-1,181
Feature-Adjusted Total Invoice$24,717$25,710$27,490$28,214
Cost Above Minimum$0$0$1,780$2,504

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Features Comparison: Ford Focus vs. Kia Optima

Model Year2018201220122012
ModelFocusOptimaOptimaOptima
TrimTitaniumEXEX TurboSX
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed automated manual$1100   
6-speed manually-shiftable automatic $1100$1100$1100
FWD$0$0$0$0
Accessories 
Heated steering wheel$100$100$100 
Keyless entry keypad$50   
Remote start$150   
Universal garage door opener $100$100$100
Brakes, Airbags, and Other Safety 
911 assist$25   
Active or whiplash-reducing head restraints, front seats $0$0$0
Knee airbag, driver$75   
Obstacle detection, rear$250   
Safety key$5   
Temporary spare tire$150 $150 
Torque vectoring, brake-based$100   
Vehicle health reports$0   
Cargo Management 
Air-conditioned storage compartment $50$50$50
Climate Control 
Rear air vents $100$100$100
Exterior 
Active grille shutters$0   
Body kit   $0
Bright-finished exhaust tip(s) $25$25$25
Panoramic sunroof $1200$1200$1200
Rear spoiler$200  $200
Sunroof$900   
Infotainment 
Android Auto support$100   
App support$0   
Apple CarPlay support$100   
Aux input $50$50$50
SMS text-to-speech reader$25   
Traffic + travel information$25   
Traffic information $25$25$25
Voice control for external devices$0   
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror $150$150$150
Interior ambient lighting $150 $150
Interior ambient lighting, configurable$150   
Power-folding mirrors $50$50$50
Speaker lights $100$100$100
Spotter mirror(s)$50   
Xenon HID headlights   $500
Seats and Interior Trim 
Aluminum trim   $100
Cooled or ventilated front seats $300$300$300
Heated second row seats $200$200$200
Illuminated door sill trim plates   $200
Leather seating surfaces$900$900$900 
Memory system, driver seat $200$200$200
Metal pedals   $75
Partial leather seating sufaces   $450
Power fore-aft adjuster, passenger seat $100$100$100
Power recliner, passenger seat $100$100$100
Power tilt adjuster, driver seat $100$100$100
Suspension, Wheels, and Tires 
Sport suspension (upgrade)   $0
Transmission 
Steering-wheel-mounted transmission controls   $100
Total Value of Features$4,455$5,100$5,100$5,725
Value of Feature Adjustments$0$645$645$1,270
Value of Feature Adjustments0-600-600-1,181

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Specifications Comparison: Ford Focus vs. Kia Optima

Model Year20182012
ModelFocusOptima
Body4dr Sedan4dr Sedan
Wheelbase104.3 in110.0 in
Length178.5 in190.7 in
Width71.8 in72.1 in
Height57.7 in57.3 in
Curb Weight2,961 lb.3,207 lb.
Fuel Capacity12.4 gal.18.5 gal.
Row 1 Headroom38.3 in40.0 in
Row 1 Shoulder Room55.6 in57.2 in
Row 1 Hip Room53.9 in54.7 in
Row 1 Legroom41.9 in45.5 in
Row 2 Headroom38.0 in37.6 in
Row 2 Shoulder Room53.7 in55.7 in
Row 2 Hip Room52.7 in54.5 in
Row 2 Legroom33.2 in34.7 in
Cargo Volume13.2 ft315.4 ft3

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Option Package Details
Ford Focus Titanium

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75Yes
Traffic + travel information25No
Total Requested67596%
Total Not Requested254%

Option Package Details
Kia Optima EX

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Total Requested725100%
Total Not Requested00%
Premium Package
FeatureValueRequested?
Heated steering wheel100Yes
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Panoramic sunroof1200No
Power-folding mirrors50No
HD radio50Yes
Infinity, 550W, 12 speakers (with subwoofer)350No
Rearview camera200Yes
Voice control for external devices0No
SMS text-to-speech reader25No
Bluetooth audio streaming25Yes
Media drive, small5No
Total Requested57519%
Total Not Requested253081%

Option Package Details
Kia Optima EX Turbo

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Total Requested725100%
Total Not Requested00%
Premium Package
FeatureValueRequested?
Heated steering wheel100Yes
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Panoramic sunroof1200No
Power-folding mirrors50No
HD radio50Yes
Infinity, 550W, 12 speakers (with subwoofer)350No
Rearview camera200Yes
Voice control for external devices0No
SMS text-to-speech reader25No
Bluetooth audio streaming25Yes
Media drive, small5No
Total Requested57519%
Total Not Requested253081%

Option Package Details
Kia Optima SX

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Total Requested725100%
Total Not Requested00%
Premium Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Panoramic sunroof1200No
Power-folding mirrors50No
HD radio50Yes
Infinity, 550W, 12 speakers (with subwoofer)350No
Rearview camera200Yes
Voice control for external devices0No
SMS text-to-speech reader25No
Bluetooth audio streaming25Yes
Media drive, small5No
Total Requested47516%
Total Not Requested253084%

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