| 1 | 0 | 3 | 4 | 3 | 4 |
Ford Focus vs. Kia Optima Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Ford Focus vs. Kia Optima Invoice Comparison
Lowest Total Price: $25,845 Ford Focus Titanium | ||||
| Difference: $2,955 | ||||
Lowest Total Invoice: $24,717 Ford Focus Titanium | ||||
| Difference: $2,063 | ||||
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| Model Year | 2018 | 2013 | 2013 | 2013 |
| Model | Focus | Optima | Optima | Optima |
| Trim | Titanium | EX | SX | Hybrid EX |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Base Price | $24,175 | $23,650 | $26,800 | $31,950 |
| Base Invoice | $23,087 | $22,095 | $25,040 | $29,555 |
| Navigation system | 795 | 1,400 | 1,400 | |
| Premium Package | 2,950 | 2,950 | ||
| Navigation system | 755 | 1,250 | 1,250 | |
| Premium Package | 2,635 | 2,635 | ||
| Options (change) | 795 | 4,350 | 4,350 | 0 |
| Options (change) | 755 | 3,885 | 3,885 | 0 |
| Destination | 875 | 800 | 800 | 800 |
| Total Price | $25,845 | $28,800 | $31,950 | $32,750 |
| Total Invoice | $24,717 | $26,780 | $29,725 | $30,355 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Ford Focus dealer quotes or Kia Optima dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Ford Focus vs. Kia Optima
| Lowest Adjusted Price and Invoice: Ford Focus Titanium | ||||
| TrueDelta Adjusted Price Difference: $2,360 | ||||
| TrueDelta Adjusted Invoice Difference: $1,510 | ||||
| Model Year | 2018 | 2013 | 2013 | 2013 |
| Model | Focus | Optima | Optima | Optima |
| Trim | Titanium | EX | SX | Hybrid EX |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Engine | 160hp I4 | 200hp I4 | 274hp I4 | 159hp I4 H |
| Transmission | S6 | T6 | T6 | T6 |
| Drivetrain | FWD | FWD | FWD | FWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 355, 10 | 550, 12 | 550, 12 | 550, 12 |
| Tire (rear if not all the same) | 215/50-17 | 215/55-17 | 225/45-18 | 215/55-17 |
| Total Price | $25,845 | $28,800 | $31,950 | $32,750 |
| Adjustments for Features | 0 | -595 | -1,220 | -1,575 |
| Feature-Adjusted Total Price | $25,845 | $28,205 | $30,730 | $31,175 |
| Cost Above Minimum | $0 | $0 | $2,525 | $2,970 |
| Total Invoice | $24,717 | $26,780 | $29,725 | $30,355 |
| Adjustments for Features | 0 | -553 | -1,135 | -1,460 |
| Feature-Adjusted Total Invoice | $24,717 | $26,227 | $28,590 | $28,895 |
| Cost Above Minimum | $0 | $0 | $2,363 | $2,668 |
Features Comparison: Ford Focus vs. Kia Optima
| Model Year | 2018 | 2013 | 2013 | 2013 |
| Model | Focus | Optima | Optima | Optima |
| Trim | Titanium | EX | SX | Hybrid EX |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Transmission and Drivetrain | ||||
| 6-speed automated manual | $1100 | |||
| 6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | |
| FWD | $0 | $0 | $0 | $0 |
| Accessories | ||||
| Heated steering wheel | $100 | $100 | $100 | |
| Keyless entry keypad | $50 | |||
| Remote start | $150 | |||
| Universal garage door opener | $100 | $100 | $100 | |
| Brakes, Airbags, and Other Safety | ||||
| Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | |
| Knee airbag, driver | $75 | |||
| Obstacle detection, rear | $250 | |||
| Safety key | $5 | |||
| Temporary spare tire | $150 | |||
| Torque vectoring, brake-based | $100 | |||
| Cargo Management | ||||
| Air-conditioned storage compartment | $50 | $50 | $50 | |
| Rear seat pass-through | $100 | |||
| Climate Control | ||||
| Rear air vents | $100 | $100 | $100 | |
| Engine / Motor | ||||
| Automatic start / stop | $150 | |||
| Exterior | ||||
| Active grille shutters | $0 | |||
| Body kit | $0 | $0 | ||
| Bright-finished exhaust tip(s) | $25 | $25 | ||
| Panoramic sunroof | $1200 | $1200 | $1200 | |
| Rear spoiler | $200 | $200 | $200 | |
| Sunroof | $900 | |||
| Infotainment | ||||
| Android Auto support | $100 | |||
| Apple CarPlay support | $100 | |||
| Aux input | $50 | $50 | $50 | |
| Media drive, small | $5 | |||
| SMS text-to-speech reader | $25 | $25 | ||
| Traffic + travel information | $25 | |||
| Traffic information | $25 | $25 | $25 | |
| Voice control for external devices | $0 | $0 | ||
| Instruments, Lights, and Mirrors | ||||
| Auto-dimming rearview mirror | $150 | $150 | $150 | |
| Detailed driving style feedback | $100 | |||
| Interior ambient lighting | $150 | $150 | $150 | |
| Interior ambient lighting, configurable | $150 | |||
| Large energy flow and fuel economy display | $25 | |||
| Power-folding mirrors | $50 | $50 | $50 | |
| Speaker lights | $100 | $100 | $100 | |
| Spotter mirror(s) | $50 | |||
| Xenon HID headlights | $500 | $500 | ||
| Seats and Interior Trim | ||||
| Aluminum trim | $100 | |||
| Cooled or ventilated front seats | $300 | $300 | $300 | |
| Floor mats | $75 | |||
| Folding second row seats | $300 | $300 | $300 | |
| Heated second row seats | $200 | $200 | $200 | |
| Illuminated door sill trim plates | $200 | $200 | ||
| Leather seating surfaces | $900 | $900 | $900 | |
| Memory system, driver seat | $200 | $200 | $200 | |
| Metal pedals | $75 | |||
| Partial leather seating sufaces | $450 | |||
| Power fore-aft adjuster, passenger seat | $100 | $100 | $100 | |
| Power recliner, passenger seat | $100 | $100 | $100 | |
| Power tilt adjuster, driver seat | $100 | $100 | $100 | |
| Suspension, Wheels, and Tires | ||||
| Sport suspension (upgrade) | $0 | |||
| Transmission | ||||
| Steering-wheel-mounted transmission controls | $100 | |||
| Total Value of Features | $4,805 | $5,400 | $6,025 | $6,380 |
| Value of Feature Adjustments | $0 | $595 | $1,220 | $1,575 |
| Value of Feature Adjustments | 0 | -553 | -1,135 | -1,460 |
Specifications Comparison: Ford Focus vs. Kia Optima
| Model Year | 2018 | 2013 |
| Model | Focus | Optima |
| Body | 4dr Sedan | 4dr Sedan |
| Wheelbase | 104.3 in | 110.0 in |
| Length | 178.5 in | 190.7 in |
| Width | 71.8 in | 72.1 in |
| Height | 57.7 in | 57.3 in |
| Curb Weight | 2,961 lb. | 3,224 lb. |
| Fuel Capacity | 12.4 gal. | 18.5 gal. |
| Row 1 Headroom | 38.3 in | 40.0 in |
| Row 1 Shoulder Room | 55.6 in | 57.2 in |
| Row 1 Hip Room | 53.9 in | 54.7 in |
| Row 1 Legroom | 41.9 in | 45.5 in |
| Row 2 Headroom | 38.0 in | 37.6 in |
| Row 2 Shoulder Room | 53.7 in | 55.7 in |
| Row 2 Hip Room | 52.7 in | 54.5 in |
| Row 2 Legroom | 33.2 in | 34.7 in |
| Cargo Volume | 13.2 ft3 | 15.4 ft3 |
Option Package Details
Ford Focus Titanium
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Voice control for nav and audio | 75 | Yes |
| Traffic + travel information | 25 | No |
| Total Requested | 675 | 96% |
| Total Not Requested | 25 | 4% |
Option Package Details
Kia Optima EX
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | Yes |
| Total Requested | 725 | 100% |
| Total Not Requested | 0 | 0% |
| Premium Package | ||
| Feature | Value | Requested? |
| Heated steering wheel | 100 | Yes |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | No |
| Cooled or ventilated front seats | 300 | No |
| Power recliner, passenger seat | 100 | No |
| Power fore-aft adjuster, passenger seat | 100 | No |
| Memory system, driver seat | 200 | No |
| Panoramic sunroof | 1200 | No |
| Power-folding mirrors | 50 | No |
| HD radio | 50 | Yes |
| Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
| Rearview camera | 200 | Yes |
| Voice control for external devices | 0 | Yes |
| SMS text-to-speech reader | 25 | Yes |
| Vehicle health reports | 0 | Yes |
| 911 assist | 25 | Yes |
| Bluetooth audio streaming | 25 | Yes |
| Media drive, small | 5 | No |
| App support | 0 | Yes |
| Total Requested | 625 | 20% |
| Total Not Requested | 2505 | 80% |
Option Package Details
Kia Optima SX
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | Yes |
| Total Requested | 725 | 100% |
| Total Not Requested | 0 | 0% |
| Premium Package | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | No |
| Cooled or ventilated front seats | 300 | No |
| Power recliner, passenger seat | 100 | No |
| Power fore-aft adjuster, passenger seat | 100 | No |
| Memory system, driver seat | 200 | No |
| Panoramic sunroof | 1200 | No |
| Power-folding mirrors | 50 | No |
| HD radio | 50 | Yes |
| Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
| Rearview camera | 200 | Yes |
| Voice control for external devices | 0 | Yes |
| SMS text-to-speech reader | 25 | Yes |
| Vehicle health reports | 0 | Yes |
| 911 assist | 25 | Yes |
| Bluetooth audio streaming | 25 | Yes |
| Media drive, small | 5 | No |
| App support | 0 | Yes |
| Total Requested | 525 | 17% |
| Total Not Requested | 2505 | 83% |
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