Ford Focus Ford Focus 2018 Kia Optima Kia Optima 2014

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Ford Focus vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Ford Focus vs. Kia Optima Invoice Comparison

Lowest Total Price: $25,845

Ford Focus Titanium   
Difference: $4,505

Lowest Total Invoice: $24,717

Ford Focus Titanium   
Difference: $3,700

Calculate Payments

  Down Payment Interest Rate Term
Model Year201820142014201420142014
ModelFocusOptimaOptimaOptimaOptimaOptima
TrimTitaniumEXHybrid EXSXSX TurboSX Limited Turbo
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $24,175 $23,950 $31,995 $25,500 $27,500 $35,300
Base Invoice $23,087 $22,429 $29,670 $23,877 $25,763 $32,963
Navigation system 795          
Premium Package   3,300     3,300  
Technology Package   2,300 700   2,300  
Panoramic sunroof     1,500      
Premium Tech Package       5,300    
Navigation system 755          
Premium Package   3,059     3,059  
Technology Package   2,129 650   2,129  
Panoramic sunroof     1,395      
Premium Tech Package       4,919    
Options (change) 795 5,600 2,200 5,300 5,600 0
Options (change) 755 5,188 2,045 4,919 5,188 0
Destination 875 800 800 800 800 800
Total Price $25,845 $30,350 $34,995 $31,600 $33,900 $36,100
Total Invoice $24,717 $28,417 $32,515 $29,596 $31,751 $33,763

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Ford Focus vs. Kia Optima

Lowest Adjusted Price and Invoice: Ford Focus Titanium
TrueDelta Adjusted Price Difference: $2,835
TrueDelta Adjusted Invoice Difference: $2,136
Model Year201820142014201420142014
ModelFocusOptimaOptimaOptimaOptimaOptima
TrimTitaniumEXHybrid EXSXSX TurboSX Limited Turbo
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine160hp I4192hp I4159hp I4 H192hp I4274hp I4274hp I4
TransmissionS6T6T6T6T6T6
DrivetrainFWDFWDFWDFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)355, 10?, 8550, 12?, 8?, 8?, 8
Tire (rear if not all the same)215/50-17215/55-17215/55-17225/45-18225/45-18225/45-18
Total Price$25,845$30,350$34,995$31,600$33,900$36,100
Adjustments for Features0-1,670-2,620-1,945-2,645-3,995
Feature-Adjusted Total Price$25,845$28,680$32,375$29,655$31,255$32,105
Cost Above Minimum$0$0$3,695$975$2,575$3,425
Total Invoice$24,717$28,417$32,515$29,596$31,751$33,763
Adjustments for Features0-1,564-2,434-1,822-2,477-3,736
Feature-Adjusted Total Invoice$24,717$26,853$30,081$27,774$29,274$30,027
Cost Above Minimum$0$0$3,228$921$2,421$3,174

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Features Comparison: Ford Focus vs. Kia Optima

Model Year201820142014201420142014
ModelFocusOptimaOptimaOptimaOptimaOptima
TrimTitaniumEXHybrid EXSXSX TurboSX Limited Turbo
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed automated manual$1100     
6-speed manually-shiftable automatic $1100$1100$1100$1100$1100
FWD$0$0$0$0$0$0
Accessories 
Heated steering wheel$100$100$100  $100
Keyless entry keypad$50     
Remote start$150     
Universal garage door opener $100$100$100$100$100
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats $0$0$0$0$0
Blind spot warning system $200$200$200$200$200
Cross-traffic warning, rear $100$100$100$100$100
Knee airbag, driver$75     
Safety key$5     
Temporary spare tire$150     
Torque vectoring, brake-based$100     
Cargo Management 
Air-conditioned storage compartment $50$50$50$50$50
Rear seat pass-through  $100   
Climate Control 
Ionizing air filtration $50$50$50$50$50
Rear air vents $100$100$100$100$100
Engine / Motor 
Automatic start / stop  $150   
Exterior 
Active grille shutters$0     
Body kit  $0$0$0$0
Bright-finished exhaust tip(s) $25 $25$25$25
Laminated front side windows $200$200$200$200$200
Painted brake calipers (optional)     $0
Panoramic sunroof $1200$1200$1200$1200$1200
Rear spoiler$200 $200  $200
Sunroof$900     
Infotainment 
Android Auto support$100     
Apple CarPlay support$100     
Aux input $50$50$50$50$50
Surround sound $250$250$250$250$250
Traffic + travel information$25     
Traffic information $25$25$25$25$25
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror $150$150$150$150$150
Detailed driving style feedback  $100   
Interior ambient lighting $150$150$150$150$150
Interior ambient lighting, configurable$150     
Large energy flow and fuel economy display  $25   
Power-folding mirrors $50$50$50$50$50
Speaker lights $100$100$100$100$100
Spotter mirror(s)$50     
Xenon HID headlights  $500 $500$500
Seats and Interior Trim 
Cooled or ventilated front seats $300$300$300$300$300
Floor mats$75     
Folding second row seats$300$300 $300$300$300
Heated second row seats $200$200$200$200$200
Illuminated door sill trim plates  $200$200$200$200
Leather door panel trim     $250
Leather-wrapped steering wheel$150$150$150$150$150 
Memory system, driver seat $200$200$200$200$200
Metal pedals   $75$75$75
Power fore-aft adjuster, passenger seat $100$100$100$100$100
Power recliner, passenger seat $100$100$100$100$100
Power tilt adjuster, driver seat $100$100$100$100$100
Wood trim     $300
Wood/leather-wrapped steering wheel     $150
Suspension, Wheels, and Tires 
Alloy wheels$350$350$350$350$350 
Chrome-plated alloy wheels     $850
Electronic systems calibration selector    $200$200
Sport suspension (upgrade)   $0$0$0
Transmission 
Steering-wheel-mounted transmission controls   $100$100$100
Total Value of Features$4,130$5,800$6,750$6,075$6,775$8,125
Value of Feature Adjustments$0$1,670$2,620$1,945$2,645$3,995
Value of Feature Adjustments0-1,564-2,434-1,822-2,477-3,736

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Specifications Comparison: Ford Focus vs. Kia Optima

Model Year20182014
ModelFocusOptima
Body4dr Sedan4dr Sedan
Wheelbase104.3 in110.0 in
Length178.5 in190.7 in
Width71.8 in72.1 in
Height57.7 in57.9 in
Curb Weight2,961 lb.3,238 lb.
Fuel Capacity12.4 gal.18.5 gal.
Row 1 Headroom38.3 in40.0 in
Row 1 Shoulder Room55.6 in57.3 in
Row 1 Hip Room53.9 in54.7 in
Row 1 Legroom41.9 in45.5 in
Row 2 Headroom38.0 in37.6 in
Row 2 Shoulder Room53.7 in55.7 in
Row 2 Hip Room52.7 in54.5 in
Row 2 Legroom33.2 in34.7 in
Cargo Volume13.2 ft315.4 ft3

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Option Package Details
Ford Focus Titanium

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75Yes
Traffic + travel information25No
Total Requested67596%
Total Not Requested254%

Option Package Details
Kia Optima EX

Premium Package
FeatureValueRequested?
Heated steering wheel100Yes
Panoramic sunroof1200No
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Rearview camera200Yes
Surround sound250No
Power-folding mirrors50No
HD radio50Yes
Infinity, 8 speakers (with subwoofer)350No
Voice control for external devices0Yes
SMS text-to-speech reader25Yes
Vehicle health reports0Yes
911 assist25Yes
Bluetooth audio streaming25Yes
App support0Yes
Total Requested62519%
Total Not Requested275081%
Technology Package
FeatureValueRequested?
Navigation system600Yes
Obstacle detection, rear250Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Blind spot warning system200No
Rear cross-traffic detection100No
Total Requested97576%
Total Not Requested30024%

Option Package Details
Kia Optima Hybrid EX

Technology Package
FeatureValueRequested?
Obstacle detection, rear250Yes
Blind spot warning system200No
Rear cross-traffic detection100No
Total Requested25045%
Total Not Requested30055%

Option Package Details
Kia Optima SX

Premium Tech Package
FeatureValueRequested?
Panoramic sunroof1200No
Navigation system600Yes
Obstacle detection, rear250Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Blind spot warning system200No
Rear cross-traffic detection100No
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Rearview camera200Yes
Surround sound250No
Power-folding mirrors50No
HD radio50Yes
Infinity, 8 speakers (with subwoofer)350No
Voice control for external devices0Yes
SMS text-to-speech reader25Yes
Vehicle health reports0Yes
911 assist25Yes
Bluetooth audio streaming25Yes
App support0Yes
Total Requested150033%
Total Not Requested305067%

Option Package Details
Kia Optima SX Turbo

Premium Package
FeatureValueRequested?
Panoramic sunroof1200No
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Rearview camera200Yes
Surround sound250No
Power-folding mirrors50No
HD radio50Yes
Infinity, 8 speakers (with subwoofer)350No
Voice control for external devices0Yes
SMS text-to-speech reader25Yes
Vehicle health reports0Yes
911 assist25Yes
Bluetooth audio streaming25Yes
App support0Yes
Total Requested52516%
Total Not Requested275084%
Technology Package
FeatureValueRequested?
Navigation system600Yes
Obstacle detection, rear250Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Blind spot warning system200No
Rear cross-traffic detection100No
Total Requested97576%
Total Not Requested30024%

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