The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $21,894 Ford Focus SES | |||||||
Difference: $6,301 | |||||||
Lowest Total Invoice: $20,123 Ford Focus SES | |||||||
Difference: $5,891 | |||||||
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Model Year | 2009 | 2009 | 2018 | 2018 | 2018 | 2018 | 2018 |
Model | Focus | Focus | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 |
Trim | SES | SEL | XLE | Adventure | SE | Limited | Platinum |
Body | 4dr Sedan | 4dr Sedan | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV |
Base Price | $17,865 | $18,265 | $25,500 | $29,250 | $28,790 | $30,905 | $34,750 |
Base Invoice | $16,552 | $16,916 | $23,844 | $27,376 | $26,919 | $28,897 | $32,491 |
Antilock brakes (ABS) | 745 | 745 | |||||
Universal garage door opener | 399 | 399 | 349 | 349 | 349 | ||
Moon & Tune Value Package | 795 | 795 | |||||
All-weather floor mats | 75 | 75 | 249 | 249 | 249 | 249 | |
Remote start | 435 | 435 | 499 | 499 | 499 | 499 | 499 |
Cargo mat | 70 | 70 | |||||
4-speed automatic | 815 | 815 | |||||
Floor mats | 224 | 224 | 224 | ||||
Satellite radio | 379 | 379 | |||||
Antilock brakes (ABS) | 648 | 648 | |||||
Universal garage door opener | 342 | 342 | 274 | 274 | 274 | ||
Moon & Tune Value Package | 692 | 692 | |||||
All-weather floor mats | 67 | 67 | 145 | 145 | 145 | 145 | |
Remote start | 363 | 363 | 310 | 310 | 310 | 310 | 310 |
Cargo mat | 55 | 55 | |||||
4-speed automatic | 709 | 709 | |||||
Floor mats | 139 | 139 | 139 | ||||
Satellite radio | 307 | 307 | |||||
Options (change) | 3,334 | 3,334 | 1,700 | 1,451 | 1,097 | 972 | 748 |
Options (change) | 2,876 | 2,876 | 1,175 | 1,030 | 729 | 594 | 455 |
Destination | 695 | 695 | 995 | 995 | 995 | 995 | 995 |
Total Price | $21,894 | $22,294 | $28,195 | $31,696 | $30,882 | $32,872 | $36,493 |
Total Invoice | $20,123 | $20,487 | $26,014 | $29,401 | $28,643 | $30,486 | $33,941 |
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Lowest Adjusted Price and Invoice: Ford Focus SEL | |||||||
TrueDelta Adjusted Price Difference: $2,531 | |||||||
TrueDelta Adjusted Invoice Difference: $2,414 | |||||||
Model Year | 2009 | 2009 | 2018 | 2018 | 2018 | 2018 | 2018 |
Model | Focus | Focus | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 |
Trim | SES | SEL | XLE | Adventure | SE | Limited | Platinum |
Body | 4dr Sedan | 4dr Sedan | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV |
Engine | 140hp I4 | 140hp I4 | 176hp I4 | 176hp I4 | 176hp I4 | 176hp I4 | 176hp I4 |
Transmission | A4 | A4 | T6 | T6 | T6 | T6 | T6 |
Drivetrain | FWD | FWD | FWD | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | 24/33 MPG | 24/33 MPG | 23/29 MPG | 23/29 MPG | 23/29 MPG | 23/29 MPG | 23/29 MPG |
Audio (watts, speakers) | ?, 5 | ?, 5 | ?, 6 | ?, 6 | ?, 6 | ?, 6 | 576, 11 |
Tire (rear if not all the same) | 205/50-16 | 205/50-16 | 225/65-17 | 235/55-18 | 235/55-18 | 235/55-18 | 235/55-18 |
Total Price | $21,894 | $22,294 | $28,195 | $31,696 | $30,882 | $32,872 | $36,493 |
Adjustments for Features | 0 | -900 | -4,270 | -4,545 | -6,180 | -8,370 | -9,205 |
Feature-Adjusted Total Price | $21,894 | $21,394 | $23,925 | $27,151 | $24,702 | $24,502 | $27,288 |
Cost Above Minimum | $500 | $0 | $0 | $3,226 | $777 | $577 | $3,363 |
Total Invoice | $20,123 | $20,487 | $26,014 | $29,401 | $28,643 | $30,486 | $33,941 |
Adjustments for Features | 0 | -827 | -3,940 | -4,216 | -5,732 | -7,762 | -8,561 |
Feature-Adjusted Total Invoice | $20,123 | $19,660 | $22,074 | $25,185 | $22,911 | $22,724 | $25,380 |
Cost Above Minimum | $463 | $0 | $0 | $3,111 | $837 | $650 | $3,306 |
Model Year | 2009 | 2009 | 2018 | 2018 | 2018 | 2018 | 2018 |
Model | Focus | Focus | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 |
Trim | SES | SEL | XLE | Adventure | SE | Limited | Platinum |
Body | 4dr Sedan | 4dr Sedan | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV |
Transmission and Drivetrain | |||||||
4-speed automatic | $800 | $800 | |||||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 | $1100 | ||
FWD | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
Accessories | |||||||
AC power outlet | $100 | ||||||
Adaptive cruise control | $600 | $600 | $600 | $600 | $600 | ||
Cruise control | $150 | $150 | |||||
Hands-free trunk or liftgate | $100 | ||||||
Heated steering wheel | $100 | ||||||
Power liftgate | $350 | $350 | |||||
Proximity key | $250 | $250 | |||||
Tilt steering wheel, manual | $150 | $150 | |||||
Tilt/telescoping steering wheel, manual | $250 | $250 | $250 | $250 | $250 | ||
Brakes, Airbags, and Other Safety | |||||||
4-wheel disc brakes | $150 | $150 | $150 | $150 | $150 | ||
911 assist | $25 | $25 | |||||
Around view cameras | $500 | ||||||
Automatic braking, high-speed or partial | $200 | $200 | $200 | $200 | $200 | ||
Automatic braking, low-speed | $200 | $200 | $200 | $200 | $200 | ||
Blind spot warning system | $200 | $200 | |||||
Brake assist | $50 | $50 | $50 | $50 | $50 | ||
Cross-traffic warning, rear | $100 | $100 | |||||
Forward collision warning | $200 | $200 | $200 | $200 | $200 | ||
Knee airbag, driver | $75 | $75 | $75 | $75 | $75 | ||
Lane departure prevention, steering-based | $200 | $200 | $200 | $200 | $200 | ||
Lane departure warning | $200 | $200 | $200 | $200 | $200 | ||
Obstacle detection, front | $150 | $150 | |||||
Obstacle detection, rear | $250 | $250 | |||||
Pedestrian detection | $50 | $50 | $50 | $50 | $50 | ||
Perimeter scan | $25 | ||||||
Radar- or camera-based collision preparation system | $0 | $0 | $0 | $0 | $0 | ||
Rearview camera | $200 | $200 | $200 | $200 | |||
Rollover sensor | $50 | $50 | $50 | $50 | $50 | ||
Seat cushion airbag, passenger | $75 | $75 | $75 | $75 | $75 | ||
Trailer sway control | $25 | $25 | $25 | ||||
Vehicle health reports | $0 | $0 | |||||
Cargo Management | |||||||
Cargo cover | $75 | $75 | $75 | $75 | $75 | ||
Cargo mat | $40 | $40 | $40 | $40 | $40 | ||
Cargo tray | $40 | $40 | $40 | $40 | $40 | ||
Overhead sunglass holder | $25 | $25 | $25 | $25 | $25 | ||
Roof rails | $250 | $250 | $250 | $250 | |||
Climate Control | |||||||
Automatic climate control, front | $200 | $200 | $200 | $200 | $200 | ||
Dual-zone climate control | $125 | $125 | $125 | $125 | $125 | ||
Interior air filter | $0 | $0 | $0 | $0 | $0 | ||
Intermittent wipers | $0 | $0 | |||||
Rear wiper | $175 | $175 | $175 | $175 | $175 | ||
Variable intermittent wipers | $75 | $75 | $75 | $75 | $75 | ||
Exterior | |||||||
Black exterior trim (optional) | $0 | ||||||
Bodyside cladding (gray/black) | $250 | $250 | $250 | $250 | $250 | ||
Bright-finished exhaust tip(s) | $25 | $25 | |||||
Deep-tinted rear windows | $275 | $275 | $275 | $275 | $275 | ||
Rear spoiler | $200 | $200 | $200 | $200 | $200 | $200 | |
Sport rocker panels (optional) | $0 | ||||||
Wheel-lip moldings | $75 | $75 | $75 | $75 | $75 | ||
Infotainment | |||||||
App support | $0 | $0 | |||||
Bluetooth audio streaming | $25 | $25 | $25 | $25 | $25 | ||
CD changer, in-dash | $325 | $325 | |||||
CD player | $125 | $125 | $125 | $125 | $125 | ||
DVD-compatible player | $0 | $0 | |||||
HD radio | $50 | $50 | $50 | ||||
Navigation app | $50 | ||||||
Navigation system | $600 | $600 | |||||
Siri Eyes Free support | $0 | $0 | $0 | ||||
Surround sound | $250 | ||||||
Traffic + travel information | $25 | $25 | $25 | ||||
Voice control for audio system | $25 | $25 | $25 | $25 | $25 | ||
Voice control for external devices | $0 | $0 | |||||
Voice control for nav and audio | $100 | $100 | |||||
Instruments, Lights, and Mirrors | |||||||
Auto-dimming headlights | $200 | $200 | $200 | $200 | $200 | ||
Automatic headlights | $125 | $125 | $125 | $125 | $125 | ||
Illuminated visor mirror, driver | $50 | $50 | $50 | $50 | $50 | ||
Illuminated visor mirror, passenger | $50 | $50 | $50 | $50 | $50 | ||
Interior ambient lighting | $150 | $150 | |||||
LED headlights, single projector or low beam only | $750 | $750 | $750 | ||||
Spotter mirror(s) | $50 | $50 | |||||
Turn signals on or near mirrors | $25 | $25 | $25 | $25 | $25 | ||
Visor mirror, driver | $10 | $10 | |||||
Visor mirror, passenger | $10 | $10 | |||||
Seats and Interior Trim | |||||||
Center armrest(s), second row | $50 | $50 | $50 | $50 | $50 | ||
Door sill trim plates | $100 | $100 | |||||
Heated front seats | $200 | $200 | $200 | $200 | |||
Leather seating surfaces | $900 | ||||||
Manual height adjuster, driver seat | $50 | $50 | $50 | $50 | |||
Manual recliner, second row seats | $75 | $75 | $75 | $75 | $75 | ||
Memory system, driver seat | $200 | $200 | |||||
Power fore-aft adjuster, driver seat | $100 | $100 | $100 | ||||
Power height adjuster, driver seat | $100 | $100 | $100 | ||||
Power lumbar adjuster, driver seat | $100 | $100 | $100 | ||||
Power recliner, driver seat | $100 | $100 | $100 | ||||
Power tilt adjuster, driver seat | $100 | $100 | $100 | ||||
Synthetic leather seating surfaces | $0 | $0 | $0 | ||||
Suspension, Wheels, and Tires | |||||||
Alloy wheels | $350 | $350 | $350 | $350 | $350 | ||
Chrome-coated alloy wheels | $600 | $600 | |||||
Electronic systems calibration selector | $200 | $200 | $200 | $200 | $200 | ||
Sport suspension (upgrade) | $0 | ||||||
Touring suspension (upgrade) | $0 | $0 | |||||
Wheels, dark finish | $0 | ||||||
Transmission | |||||||
Steering-wheel-mounted transmission controls | $100 | ||||||
Total Value of Features | $2,310 | $3,210 | $6,580 | $6,855 | $8,490 | $10,680 | $11,515 |
Value of Feature Adjustments | $0 | $900 | $4,270 | $4,545 | $6,180 | $8,370 | $9,205 |
Value of Feature Adjustments | 0 | -827 | -3,940 | -4,216 | -5,732 | -7,762 | -8,561 |
Model Year | 2009 | 2018 |
Model | Focus | RAV4 |
Body | 4dr Sedan | 4dr SUV |
Wheelbase | 102.9 in | 104.7 in |
Length | 175.0 in | 183.5 in |
Width | 66.7 in | 72.6 in |
Height | 58.6 in | 65.9 in |
Curb Weight | 2,645 lb. | 3,455 lb. |
Fuel Capacity | 13.5 gal. | 15.9 gal. |
Row 1 Headroom | 39.2 in | 39.8 in |
Row 1 Shoulder Room | 53.5 in | 57.3 in |
Row 1 Hip Room | 50.4 in | 54.3 in |
Row 1 Legroom | 41.7 in | 42.6 in |
Row 2 Headroom | 38.3 in | 38.9 in |
Row 2 Shoulder Room | 53.7 in | 55.4 in |
Row 2 Hip Room | 50.9 in | 48.9 in |
Row 2 Legroom | 36.1 in | 37.2 in |
Cargo Volume, Minimum | 13.8 ft3 | 38.4 ft3 |
Cargo Volume, Maximum | 13.8 | 73.4 ft3 |
Moon & Tune Value Package | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
CD changer, in-dash | 200 | No |
Unbranded, 5 speakers (with subwoofer) | 350 | No |
Total Requested | 900 | 62% |
Total Not Requested | 550 | 38% |
Moon & Tune Value Package | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
CD changer, in-dash | 200 | No |
Unbranded, 5 speakers (with subwoofer) | 350 | No |
Total Requested | 900 | 62% |
Total Not Requested | 550 | 38% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Total Requested | 250 | 100% |
Total Not Requested | 0 | 0% |
Floor mats | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Cargo mat | 40 | Yes |
Total Requested | 115 | 100% |
Total Not Requested | 0 | 0% |
All-weather floor mats | ||
Feature | Value | Requested? |
All-weather floor mats | 75 | Yes |
Cargo tray | 40 | No |
Total Requested | 75 | 65% |
Total Not Requested | 40 | 35% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Total Requested | 250 | 100% |
Total Not Requested | 0 | 0% |
Floor mats | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Cargo mat | 40 | Yes |
Total Requested | 115 | 100% |
Total Not Requested | 0 | 0% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Total Requested | 250 | 100% |
Total Not Requested | 0 | 0% |
All-weather floor mats | ||
Feature | Value | Requested? |
All-weather floor mats | 75 | Yes |
Cargo tray | 40 | No |
Total Requested | 75 | 65% |
Total Not Requested | 40 | 35% |
Floor mats | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Cargo mat | 40 | Yes |
Total Requested | 115 | 100% |
Total Not Requested | 0 | 0% |
All-weather floor mats | ||
Feature | Value | Requested? |
All-weather floor mats | 75 | Yes |
Cargo tray | 40 | No |
Total Requested | 75 | 65% |
Total Not Requested | 40 | 35% |
All-weather floor mats | ||
Feature | Value | Requested? |
All-weather floor mats | 75 | Yes |
Cargo tray | 40 | No |
Total Requested | 75 | 65% |
Total Not Requested | 40 | 35% |