| 1 | 0 | 3 | 4 | 3 | 4 |
Ford Focus vs. Toyota RAV4 Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Ford Focus vs. Toyota RAV4 Invoice Comparison
Lowest Total Price: $26,840 Ford Focus Titanium | |||||||||
| Difference: $3,498 | |||||||||
Lowest Total Invoice: $25,663 Ford Focus Titanium | |||||||||
| Difference: $2,508 | |||||||||
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| Model Year | 2018 | 2018 | 2018 | 2018 | 2018 | 2018 | 2018 | 2018 | 2018 |
| Model | Focus | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 |
| Trim | Titanium | XLE | Hybrid XLE | Adventure | SE | Hybrid SE | Limited | Hybrid Limited | Platinum |
| Body | 4dr Hatch | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV |
| Base Price | $24,375 | $25,500 | $29,030 | $29,250 | $28,790 | $32,185 | $30,905 | $34,030 | $34,750 |
| Base Invoice | $23,278 | $23,844 | $27,288 | $27,376 | $26,919 | $30,255 | $28,897 | $31,988 | $32,491 |
| Technology Package | 795 | ||||||||
| Navigation system | 795 | ||||||||
| Entune Audio with Navigation | 525 | 525 | |||||||
| Power Extra Value Package | 1,215 | 1,025 | 1,010 | ||||||
| Power driver seat | 880 | 880 | |||||||
| Floor mats | 224 | 224 | 224 | 224 | 224 | ||||
| Remote start | 499 | 499 | 499 | 499 | 499 | 499 | 499 | 499 | |
| Obstacle detection, rear | 500 | 500 | |||||||
| Convenience Package | 1,905 | ||||||||
| Cold Area Package | 1,060 | ||||||||
| Advanced Technology Package | 2,460 | ||||||||
| Entune Premium JBL Audio with Integrated Navigation | 1,310 | ||||||||
| Technology Package | 755 | ||||||||
| Navigation system | 755 | ||||||||
| Entune Audio with Navigation | 500 | 467 | |||||||
| Power Extra Value Package | 1,154 | 985 | 959 | ||||||
| Power driver seat | 783 | 783 | |||||||
| Floor mats | 139 | 139 | 139 | 139 | 139 | ||||
| Remote start | 310 | 310 | 310 | 310 | 310 | 310 | 310 | 310 | |
| Obstacle detection, rear | 446 | 446 | |||||||
| Convenience Package | 1,697 | ||||||||
| Cold Area Package | 943 | ||||||||
| Advanced Technology Package | 2,189 | ||||||||
| Entune Premium JBL Audio with Integrated Navigation | 1,165 | ||||||||
| Options (change) | 1,590 | 3,843 | 3,508 | 3,833 | 3,969 | 1,809 | 723 | 723 | 499 |
| Options (change) | 1,510 | 3,332 | 2,929 | 3,290 | 3,458 | 1,475 | 449 | 449 | 310 |
| Destination | 875 | 995 | 995 | 995 | 995 | 995 | 995 | 995 | 995 |
| Total Price | $26,840 | $30,338 | $33,533 | $34,078 | $33,754 | $34,989 | $32,623 | $35,748 | $36,244 |
| Total Invoice | $25,663 | $28,171 | $31,212 | $31,661 | $31,372 | $32,725 | $30,341 | $33,432 | $33,796 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Ford Focus dealer quotes or Toyota RAV4 dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Ford Focus vs. Toyota RAV4
| Lowest Adjusted Price and Invoice: Ford Focus Titanium | |||||||||
| TrueDelta Adjusted Price Difference: $1,913 | |||||||||
| TrueDelta Adjusted Invoice Difference: $1,036 | |||||||||
| Model Year | 2018 | 2018 | 2018 | 2018 | 2018 | 2018 | 2018 | 2018 | 2018 |
| Model | Focus | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 |
| Trim | Titanium | XLE | Hybrid XLE | Adventure | SE | Hybrid SE | Limited | Hybrid Limited | Platinum |
| Body | 4dr Hatch | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV |
| Engine | 160hp I4 | 176hp I4 | 150hp I4 H | 176hp I4 | 176hp I4 | 150hp I4 H | 176hp I4 | 150hp I4 H | 176hp I4 |
| Transmission | S6 | T6 | CVT | T6 | T6 | CVT | T6 | CVT | T6 |
| Drivetrain | FWD | FWD | AWD | FWD | FWD | AWD | FWD | AWD | FWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 355, 10 | ?, 6 | ?, 6 | ?, 6 | 576, 11 | 576, 11 | ?, 6 | ?, 6 | 576, 11 |
| Tire (rear if not all the same) | 215/50-17 | 225/65-17 | 225/65-17 | 235/55-18 | 235/55-18 | 235/55-18 | 235/55-18 | 235/55-18 | 235/55-18 |
| Total Price | $26,840 | $30,338 | $33,533 | $34,078 | $33,754 | $34,989 | $32,623 | $35,748 | $36,244 |
| Adjustments for Features | 0 | -1,585 | -3,135 | -1,900 | -3,395 | -3,520 | -3,135 | -4,685 | -3,970 |
| Feature-Adjusted Total Price | $26,840 | $28,753 | $30,398 | $32,178 | $30,359 | $31,469 | $29,488 | $31,063 | $32,274 |
| Cost Above Minimum | $0 | $0 | $1,645 | $3,425 | $1,606 | $2,716 | $735 | $2,310 | $3,521 |
| Total Invoice | $25,663 | $28,171 | $31,212 | $31,661 | $31,372 | $32,725 | $30,341 | $33,432 | $33,796 |
| Adjustments for Features | 0 | -1,472 | -2,918 | -1,765 | -3,155 | -3,292 | -2,916 | -4,381 | -3,702 |
| Feature-Adjusted Total Invoice | $25,663 | $26,699 | $28,294 | $29,896 | $28,217 | $29,433 | $27,425 | $29,051 | $30,094 |
| Cost Above Minimum | $0 | $0 | $1,595 | $3,197 | $1,518 | $2,734 | $726 | $2,352 | $3,395 |
Features Comparison: Ford Focus vs. Toyota RAV4
| Model Year | 2018 | 2018 | 2018 | 2018 | 2018 | 2018 | 2018 | 2018 | 2018 |
| Model | Focus | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 |
| Trim | Titanium | XLE | Hybrid XLE | Adventure | SE | Hybrid SE | Limited | Hybrid Limited | Platinum |
| Body | 4dr Hatch | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV |
| Transmission and Drivetrain | |||||||||
| 6-speed automated manual | $1100 | ||||||||
| 6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 | $1100 | ||||
| CVT | $1000 | $1000 | $1000 | ||||||
| FWD | $0 | $0 | $0 | $0 | $0 | $0 | |||
| AWD | $1700 | $1700 | $1700 | ||||||
| Accessories | |||||||||
| AC power outlet | $100 | ||||||||
| Adaptive cruise control | $600 | $600 | $600 | $600 | $600 | $600 | $600 | $600 | |
| Cruise control | $150 | ||||||||
| Hands-free trunk or liftgate | $100 | ||||||||
| Heated steering wheel | $100 | $100 | $100 | ||||||
| Keyless entry keypad | $50 | ||||||||
| Power liftgate | $350 | $350 | $350 | $350 | $350 | $350 | $350 | ||
| Universal garage door opener | $100 | $100 | $100 | $100 | |||||
| Brakes, Airbags, and Other Safety | |||||||||
| 911 assist | $25 | ||||||||
| Around view cameras | $500 | $500 | |||||||
| Automatic braking, high-speed or partial | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | |
| Automatic braking, low-speed | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | |
| Forward collision warning | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | |
| Lane departure prevention, steering-based | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | |
| Obstacle detection, front | $150 | $150 | $150 | $150 | $150 | $150 | $150 | ||
| Obstacle detection, rear | $250 | $250 | $250 | $250 | $250 | $250 | $250 | $250 | |
| Pedestrian detection | $50 | $50 | $50 | $50 | $50 | $50 | $50 | $50 | |
| Perimeter scan | $25 | $25 | |||||||
| Radar- or camera-based collision preparation system | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Rearview camera | $200 | $200 | $200 | $200 | $200 | $200 | $200 | ||
| Rollover sensor | $50 | $50 | $50 | $50 | $50 | $50 | $50 | $50 | |
| Safety key | $5 | ||||||||
| Seat cushion airbag, passenger | $75 | $75 | $75 | $75 | $75 | $75 | $75 | $75 | |
| Torque vectoring, brake-based | $100 | ||||||||
| Trailer sway control | $25 | $25 | $25 | $25 | $25 | ||||
| Vehicle health reports | $0 | ||||||||
| Cargo Management | |||||||||
| Cargo mat | $40 | $40 | $40 | $40 | $40 | ||||
| Cargo tray | $40 | ||||||||
| Roof rails | $250 | $250 | $250 | $250 | $250 | $250 | $250 | $250 | |
| Climate Control | |||||||||
| Wiper de-icer | $25 | ||||||||
| Exterior | |||||||||
| Active grille shutters | $0 | ||||||||
| Black exterior trim (optional) | $0 | ||||||||
| Bodyside cladding (gray/black) | $250 | $250 | $250 | $250 | $250 | $250 | $250 | $250 | |
| Deep-tinted rear windows | $275 | $275 | $275 | $275 | $275 | $275 | $275 | $275 | |
| Sport rocker panels (optional) | $0 | ||||||||
| Wheel-lip moldings | $75 | $75 | $75 | $75 | $75 | $75 | $75 | $75 | |
| Infotainment | |||||||||
| Android Auto support | $100 | ||||||||
| Apple CarPlay support | $100 | ||||||||
| Aux input | $50 | $50 | $50 | $50 | $50 | $50 | $50 | $50 | |
| DVD-compatible player | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Siri Eyes Free support | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
| Surround sound | $250 | $250 | $250 | ||||||
| Voice control for external devices | $0 | ||||||||
| Instruments, Lights, and Mirrors | |||||||||
| Auto-dimming rearview mirror | $150 | $150 | $150 | $150 | |||||
| Interior ambient lighting, configurable | $150 | ||||||||
| Large energy flow and fuel economy display | $25 | $25 | $25 | ||||||
| LED headlights, single projector or low beam only | $750 | $750 | $750 | $750 | $750 | ||||
| Spotter mirror(s) | $50 | ||||||||
| Tachometer | $75 | $75 | $75 | $75 | $75 | $75 | |||
| Seats and Interior Trim | |||||||||
| All-weather floor mats | $75 | ||||||||
| Door sill trim plates | $100 | $100 | $100 | ||||||
| Leather seating surfaces | $900 | ||||||||
| Manual recliner, second row seats | $75 | $75 | $75 | $75 | $75 | $75 | $75 | $75 | |
| Memory system, driver seat | $200 | $200 | $200 | ||||||
| Power lumbar adjuster, driver seat | $100 | $100 | $100 | $100 | $100 | $100 | |||
| Power tilt adjuster, driver seat | $100 | $100 | $100 | $100 | $100 | $100 | $100 | $100 | |
| Synthetic leather seating surfaces | $0 | $0 | $0 | $0 | $0 | ||||
| Suspension, Wheels, and Tires | |||||||||
| Alloy wheels | $350 | $350 | $350 | $350 | $350 | $350 | |||
| Chrome-coated alloy wheels | $600 | $600 | $600 | ||||||
| Electronic systems calibration selector | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | |
| Sport suspension (upgrade) | $0 | $0 | |||||||
| Wheels, dark finish | $0 | ||||||||
| Transmission | |||||||||
| Steering-wheel-mounted transmission controls | $100 | ||||||||
| Total Value of Features | $3,805 | $5,390 | $6,940 | $5,705 | $7,200 | $7,325 | $6,940 | $8,490 | $7,775 |
| Value of Feature Adjustments | $0 | $1,585 | $3,135 | $1,900 | $3,395 | $3,520 | $3,135 | $4,685 | $3,970 |
| Value of Feature Adjustments | 0 | -1,472 | -2,918 | -1,765 | -3,155 | -3,292 | -2,916 | -4,381 | -3,702 |
Specifications Comparison: Ford Focus vs. Toyota RAV4
| Model Year | 2018 | 2018 |
| Model | Focus | RAV4 |
| Body | 4dr Hatch | 4dr SUV |
| Wheelbase | 104.3 in | 104.7 in |
| Length | 171.6 in | 183.5 in |
| Width | 71.8 in | 72.6 in |
| Height | 57.7 in | 65.9 in |
| Curb Weight | 2,949 lb. | 3,456 lb. |
| Fuel Capacity | 12.4 gal. | 15.9 gal. |
| Row 1 Headroom | 38.3 in | 39.8 in |
| Row 1 Shoulder Room | 55.6 in | 57.3 in |
| Row 1 Hip Room | 53.9 in | 54.3 in |
| Row 1 Legroom | 41.9 in | 42.6 in |
| Row 2 Headroom | 37.9 in | 38.9 in |
| Row 2 Shoulder Room | 53.7 in | 55.4 in |
| Row 2 Hip Room | 52.7 in | 48.9 in |
| Row 2 Legroom | 33.2 in | 37.2 in |
| Cargo Volume, Minimum | 23.8 ft3 | 38.4 ft3 |
| Cargo Volume, Maximum | 44.8 ft3 | 73.4 ft3 |
Option Package Details
Ford Focus Titanium
| Technology Package | ||
| Feature | Value | Requested? |
| Auto-dimming headlights | 200 | Yes |
| Lane departure warning | 200 | Yes |
| Blind spot warning system | 200 | Yes |
| Cross-traffic warning, rear | 100 | Yes |
| Total Requested | 700 | 100% |
| Total Not Requested | 0 | 0% |
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Voice control for nav and audio | 75 | Yes |
| Traffic + travel information | 25 | Yes |
| Total Requested | 700 | 100% |
| Total Not Requested | 0 | 0% |
Option Package Details
Toyota RAV4 XLE
| Floor mats | ||
| Feature | Value | Requested? |
| Floor mats | 75 | Yes |
| Cargo mat | 40 | No |
| Total Requested | 75 | 65% |
| Total Not Requested | 40 | 35% |
| Obstacle detection, rear | ||
| Feature | Value | Requested? |
| Obstacle detection, rear | 250 | Yes |
| Obstacle detection, front | 150 | No |
| Total Requested | 250 | 63% |
| Total Not Requested | 150 | 37% |
| Entune Audio with Navigation | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | No |
| Voice control for nav and audio | 75 | Yes |
| App support | 0 | Yes |
| Satellite radio | 200 | Yes |
| HD radio | 50 | Yes |
| Traffic + travel information | 25 | Yes |
| Siri Eyes Free support | 0 | Yes |
| Total Requested | 950 | 100% |
| Total Not Requested | 0 | 0% |
| Power Extra Value Package | ||
| Feature | Value | Requested? |
| Power liftgate | 350 | No |
| Proximity key | 250 | Yes |
| Blind spot warning system | 200 | Yes |
| Cross-traffic warning, rear | 100 | Yes |
| Roof rails | 250 | No |
| Satellite radio | 200 | Yes |
| HD radio | 50 | Yes |
| Traffic + travel information | 25 | Yes |
| Siri Eyes Free support | 0 | Yes |
| Navigation app | 50 | Yes |
| Total Requested | 875 | 59% |
| Total Not Requested | 600 | 41% |
| Power driver seat | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Power fore-aft adjuster, driver seat | 100 | Yes |
| Power height adjuster, driver seat | 50 | Yes |
| Power tilt adjuster, driver seat | 100 | No |
| Power recliner, driver seat | 100 | Yes |
| Total Requested | 450 | 82% |
| Total Not Requested | 100 | 18% |
Option Package Details
Toyota RAV4 Hybrid XLE
| Floor mats | ||
| Feature | Value | Requested? |
| Floor mats | 75 | Yes |
| Cargo mat | 40 | No |
| Total Requested | 75 | 65% |
| Total Not Requested | 40 | 35% |
| Convenience Package | ||
| Feature | Value | Requested? |
| Obstacle detection, front | 150 | No |
| Obstacle detection, rear | 250 | Yes |
| Power liftgate | 350 | No |
| Blind spot warning system | 200 | Yes |
| Cross-traffic warning, rear | 100 | Yes |
| Navigation system | 550 | Yes |
| DVD-compatible player | 0 | No |
| Voice control for nav and audio | 75 | Yes |
| App support | 0 | Yes |
| Total Requested | 1175 | 70% |
| Total Not Requested | 500 | 30% |
| Power driver seat | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Power fore-aft adjuster, driver seat | 100 | Yes |
| Power height adjuster, driver seat | 50 | Yes |
| Power tilt adjuster, driver seat | 100 | No |
| Power recliner, driver seat | 100 | Yes |
| Total Requested | 450 | 82% |
| Total Not Requested | 100 | 18% |
Option Package Details
Toyota RAV4 Adventure
| Floor mats | ||
| Feature | Value | Requested? |
| Floor mats | 75 | Yes |
| Cargo mat | 40 | No |
| Total Requested | 75 | 65% |
| Total Not Requested | 40 | 35% |
| Obstacle detection, rear | ||
| Feature | Value | Requested? |
| Obstacle detection, rear | 250 | Yes |
| Obstacle detection, front | 150 | No |
| Total Requested | 250 | 63% |
| Total Not Requested | 150 | 37% |
| Entune Audio with Navigation | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | No |
| Voice control for nav and audio | 75 | Yes |
| App support | 0 | Yes |
| Satellite radio | 200 | Yes |
| HD radio | 50 | Yes |
| Traffic + travel information | 25 | Yes |
| Siri Eyes Free support | 0 | Yes |
| Total Requested | 950 | 100% |
| Total Not Requested | 0 | 0% |
| Power Extra Value Package | ||
| Feature | Value | Requested? |
| Power liftgate | 350 | No |
| Proximity key | 250 | Yes |
| Blind spot warning system | 200 | Yes |
| Cross-traffic warning, rear | 100 | Yes |
| Satellite radio | 200 | Yes |
| HD radio | 50 | Yes |
| Traffic + travel information | 25 | Yes |
| Siri Eyes Free support | 0 | Yes |
| Navigation app | 50 | Yes |
| Total Requested | 875 | 71% |
| Total Not Requested | 350 | 29% |
| Cold Area Package | ||
| Feature | Value | Requested? |
| Heated steering wheel | 100 | Yes |
| Wiper de-icer | 25 | No |
| Heated front seats | 200 | Yes |
| Power fore-aft adjuster, driver seat | 100 | Yes |
| Power height adjuster, driver seat | 50 | Yes |
| Power tilt adjuster, driver seat | 100 | No |
| Power recliner, driver seat | 100 | Yes |
| Total Requested | 550 | 81% |
| Total Not Requested | 125 | 19% |
Option Package Details
Toyota RAV4 SE
| Power Extra Value Package | ||
| Feature | Value | Requested? |
| Universal garage door opener | 100 | No |
| Auto-dimming rearview mirror | 150 | No |
| Power liftgate | 350 | No |
| Proximity key | 250 | Yes |
| Blind spot warning system | 200 | Yes |
| Cross-traffic warning, rear | 100 | Yes |
| Total Requested | 550 | 48% |
| Total Not Requested | 600 | 52% |
| Advanced Technology Package | ||
| Feature | Value | Requested? |
| Obstacle detection, front | 150 | No |
| Obstacle detection, rear | 250 | Yes |
| Surround sound | 250 | No |
| JBL, 576W, 11 speakers (with subwoofer) | 350 | No |
| Around view cameras | 300 | No |
| Perimeter scan | 25 | No |
| Navigation system | 550 | Yes |
| DVD-compatible player | 0 | No |
| Voice control for nav and audio | 75 | Yes |
| App support | 0 | Yes |
| Total Requested | 875 | 45% |
| Total Not Requested | 1075 | 55% |
Option Package Details
Toyota RAV4 Hybrid SE
| Entune Premium JBL Audio with Integrated Navigation | ||
| Feature | Value | Requested? |
| Surround sound | 250 | No |
| JBL, 576W, 11 speakers (with subwoofer) | 350 | No |
| Navigation system | 550 | Yes |
| DVD-compatible player | 0 | No |
| Voice control for nav and audio | 75 | Yes |
| App support | 0 | Yes |
| Total Requested | 625 | 51% |
| Total Not Requested | 600 | 49% |
Option Package Details
Toyota RAV4 Limited
| Floor mats | ||
| Feature | Value | Requested? |
| Floor mats | 75 | Yes |
| Cargo mat | 40 | No |
| Total Requested | 75 | 65% |
| Total Not Requested | 40 | 35% |
Option Package Details
Toyota RAV4 Hybrid Limited
| Floor mats | ||
| Feature | Value | Requested? |
| Floor mats | 75 | Yes |
| Cargo mat | 40 | No |
| Total Requested | 75 | 65% |
| Total Not Requested | 40 | 35% |
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