The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $31,800 Kia Optima Hybrid | |||
Difference: $2,135 | |||
Lowest Total Invoice: $29,550 Kia Optima Hybrid | |||
Difference: $2,577 | |||
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Model Year | 2018 | 2018 | 2012 |
Model | Fusion | Fusion | Optima |
Trim | Hybrid Titanium | Hybrid Platinum | Hybrid |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $30,775 | $37,275 | $25,700 |
Base Invoice | $29,082 | $35,225 | $24,020 |
Sunroof | 1,095 | ||
Navigation system | 795 | ||
Cooled or ventilated front seats | 395 | ||
Premium Technology Package | 5,350 | ||
Sunroof | 1,040 | ||
Navigation system | 755 | ||
Cooled or ventilated front seats | 375 | ||
Premium Technology Package | 4,780 | ||
Options (change) | 2,285 | 0 | 5,350 |
Options (change) | 2,170 | 0 | 4,780 |
Destination | 875 | 875 | 750 |
Total Price | $33,935 | $38,150 | $31,800 |
Total Invoice | $32,127 | $36,100 | $29,550 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Ford Fusion dealer quotes or Kia Optima dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price: Ford Fusion Hybrid Platinum | |||
Lowest Adjusted Invoice: Kia Optima Hybrid | |||
TrueDelta Adjusted Price Difference: $185 | |||
TrueDelta Adjusted Invoice Difference: $366 | |||
Model Year | 2018 | 2018 | 2012 |
Model | Fusion | Fusion | Optima |
Trim | Hybrid Titanium | Hybrid Platinum | Hybrid |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 141hp I4 H | 141hp I4 H | 166hp I4 H |
Transmission | CVT | CVT | T6 |
Drivetrain | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | 43/41 MPG | 43/41 MPG | 34/39 MPG |
Audio (watts, speakers) | 390, 12 | 390, 12 | 550, 12 |
Tire (rear if not all the same) | 235/45-18 | 235/45-18 | 215/55-17 |
Total Price | $33,935 | $38,150 | $31,800 |
Adjustments for Features | -1,720 | -6,535 | 0 |
Feature-Adjusted Total Price | $32,215 | $31,615 | $31,800 |
Cost Above Minimum | $600 | $0 | $0 |
Total Invoice | $32,127 | $36,100 | $29,550 |
Adjustments for Features | -1,628 | -6,184 | 0 |
Feature-Adjusted Total Invoice | $30,499 | $29,916 | $29,550 |
Cost Above Minimum | $583 | $0 | $0 |
Model Year | 2018 | 2018 | 2012 |
Model | Fusion | Fusion | Optima |
Trim | Hybrid Titanium | Hybrid Platinum | Hybrid |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | |||
CVT | $1000 | $1000 | |
6-speed manually-shiftable automatic | $1100 | ||
FWD | $0 | $0 | $0 |
Accessories | |||
AC power outlet | $100 | $100 | |
Active noise reduction | $0 | $0 | |
Adaptive cruise control, all-speed | $850 | ||
Cruise control | $150 | $150 | |
Heated steering wheel | $100 | $100 | |
Keyless entry keypad | $50 | $50 | |
Remote app | $25 | ||
Remote climate control | $25 | ||
Remote start | $150 | $150 | |
Remote window/roof operation | $15 | $15 | |
Semi-automated parking system | $500 | ||
Tilt/telescoping steering wheel, manual | $250 | $250 | |
Tilt/telescoping steering wheel, power | $350 | ||
Brakes, Airbags, and Other Safety | |||
911 assist | $25 | $25 | |
Active or whiplash-reducing head restraints, front seats | $0 | ||
Automatic braking, high-speed or partial | $200 | ||
Automatic braking, low-speed | $200 | ||
Blind spot warning system | $200 | ||
Cross-traffic warning, rear | $100 | ||
Driver drowsiness monitor | $150 | ||
Forward collision warning | $200 | ||
Knee airbag, driver | $75 | $75 | |
Knee airbag, passenger | $75 | $75 | |
Lane departure prevention, steering-based | $200 | ||
Lane departure warning | $200 | ||
Obstacle detection, front | $150 | ||
Obstacle detection, rear | $250 | $250 | |
Pedestrian detection | $50 | ||
Radar- or camera-based collision preparation system | $0 | ||
Safety key | $5 | $5 | |
Vehicle health reports | $0 | $0 | |
Cargo Management | |||
Air-conditioned storage compartment | $50 | ||
Cargo mat | $40 | ||
Rear seat pass-through | $100 | ||
Climate Control | |||
Rain-sensing wipers | $175 | ||
Variable intermittent wipers | $75 | $75 | |
Exterior | |||
Body kit | $0 | ||
Bright-finished exhaust tip(s) | $25 | $25 | |
Panoramic sunroof | $1200 | ||
Sunroof | $900 | $900 | |
Infotainment | |||
4G LTE connectivity | $0 | ||
Android Auto support | $100 | $100 | |
App support | $0 | $0 | |
Apple CarPlay support | $100 | $100 | |
SMS text-to-speech reader | $25 | $25 | |
Surround sound | $250 | $250 | |
Traffic + travel information | $25 | $25 | |
Voice control for external devices | $0 | $0 | |
Voice control for nav and audio | $100 | $100 | |
Wi-Fi hotspot | $50 | ||
Instruments, Lights, and Mirrors | |||
Auto-dimming driver-side mirror | $75 | ||
Auto-dimming headlights | $200 | ||
Large color reconfigurable instrument cluster display | $250 | $250 | |
Large energy flow and fuel economy display | $25 | ||
LED headlights | $1000 | $1000 | |
Power-folding mirrors | $50 | ||
Speaker lights | $100 | ||
Spotter mirror(s) | $50 | $50 | |
Xenon HID headlights | $500 | ||
Seats and Interior Trim | |||
Door sill trim plates | $100 | $100 | |
Floor mats, second row (optional) | $0 | ||
Folding second row seats | $300 | $300 | |
Heated second row seats | $200 | ||
Illuminated door sill trim plates | $200 | ||
Leather door panel trim | $250 | ||
Metal pedals | $75 | $75 | |
Power height adjuster, passenger seat | $100 | $100 | |
Power lumbar adjuster, passenger seat | $100 | $100 | |
Power tilt adjuster, passenger seat | $100 | $100 | |
Upgraded floor mats | $0 | ||
Upholstered instrument panel, leather | $1000 | ||
Total Value of Features | $5,820 | $10,635 | $4,100 |
Value of Feature Adjustments | $1,720 | $6,535 | $0 |
Value of Feature Adjustments | -1,628 | -6,184 | 0 |
Model Year | 2018 | 2012 |
Model | Fusion | Optima |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 112.2 in | 110.0 in |
Length | 191.7 in | 190.7 in |
Width | 72.9 in | 72.1 in |
Height | 58.1 in | 57.3 in |
Curb Weight | 3,627 lb. | 3,490 lb. |
Fuel Capacity | 16.5 gal. | 18.5 gal. |
Row 1 Headroom | 39.2 in | 40.0 in |
Row 1 Shoulder Room | 57.8 in | 57.2 in |
Row 1 Hip Room | 55.0 in | 54.7 in |
Row 1 Legroom | 41.8 in | 45.5 in |
Row 2 Headroom | 37.8 in | 37.6 in |
Row 2 Shoulder Room | 56.9 in | 55.7 in |
Row 2 Hip Room | 54.4 in | 54.5 in |
Row 2 Legroom | 38.3 in | 34.7 in |
Cargo Volume | 16.0 ft3 | 15.4 ft3 |
Premium Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Leather seating surfaces | 900 | Yes |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Xenon HID headlights | 500 | Yes |
Heated steering wheel | 100 | Yes |
Compass | 0 | Yes |
215/55HR17 tires | 400 | No |
Interior ambient lighting | 150 | Yes |
Illuminated door sill trim plates | 200 | No |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Cooled or ventilated front seats | 300 | Yes |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Memory system, driver seat | 200 | Yes |
Panoramic sunroof | 1200 | No |
Power-folding mirrors | 50 | No |
HD radio | 50 | Yes |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Power tilt adjuster, driver seat | 100 | Yes |
Power recliner, driver seat | 100 | Yes |
Power fore-aft adjuster, driver seat | 100 | Yes |
Power height adjuster, driver seat | 50 | Yes |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Bluetooth audio streaming | 25 | Yes |
Media drive, small | 5 | No |
Rearview camera | 200 | Yes |
Total Requested | 4025 | 62% |
Total Not Requested | 2430 | 38% |