| 1 | 0 | 3 | 4 | 3 | 4 |
Ford Taurus vs. Toyota RAV4 Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Ford Taurus vs. Toyota RAV4 Invoice Comparison
Lowest Total Price: $33,120 Toyota RAV4 Limited | ||||||
| Difference: $12,175 | ||||||
Lowest Total Invoice: $30,700 Toyota RAV4 Limited | ||||||
| Difference: $10,669 | ||||||
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| Model Year | 2012 | 2018 | 2018 | 2018 | 2018 | 2018 |
| Model | Taurus | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 |
| Trim | SHO | SE | Hybrid SE | Limited | Hybrid Limited | Platinum |
| Body | 4dr Sedan | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV |
| Base Price | $38,155 | $28,790 | $32,185 | $30,905 | $34,030 | $34,750 |
| Base Invoice | $35,025 | $26,919 | $30,255 | $28,897 | $31,988 | $32,491 |
| Adaptive cruise control | 1,195 | |||||
| Package 402A | 3,100 | |||||
| Navigation system | 1,550 | |||||
| All-weather floor mats | 75 | 249 | 249 | 249 | 249 | 249 |
| Remote start | 425 | 499 | 499 | 499 | 499 | 499 |
| Power Extra Value Package | 1,010 | |||||
| Advanced Technology Package | 2,460 | 2,785 | ||||
| Cargo net | 49 | 49 | 49 | 49 | 49 | |
| Door sill trim plates | 199 | 199 | ||||
| Floor mats | 224 | 224 | ||||
| Adaptive cruise control | 1,040 | |||||
| Package 402A | 2,697 | |||||
| Navigation system | 1,349 | |||||
| All-weather floor mats | 65 | 145 | 145 | 145 | 145 | 145 |
| Remote start | 398 | 310 | 310 | 310 | 310 | 310 |
| Power Extra Value Package | 959 | |||||
| Advanced Technology Package | 2,189 | 2,479 | ||||
| Cargo net | 35 | 35 | 35 | 35 | 35 | |
| Door sill trim plates | 179 | 179 | ||||
| Floor mats | 139 | 139 | ||||
| Options (change) | 6,345 | 4,267 | 3,582 | 1,220 | 1,220 | 797 |
| Options (change) | 5,549 | 3,638 | 2,969 | 808 | 808 | 490 |
| Destination | 795 | 995 | 995 | 995 | 995 | 995 |
| Total Price | $45,295 | $34,052 | $36,762 | $33,120 | $36,245 | $36,542 |
| Total Invoice | $41,369 | $31,552 | $34,219 | $30,700 | $33,791 | $33,976 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Ford Taurus dealer quotes or Toyota RAV4 dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Ford Taurus vs. Toyota RAV4
| Lowest Adjusted Price and Invoice: Toyota RAV4 Limited | ||||||
| TrueDelta Adjusted Price Difference: $11,160 | ||||||
| TrueDelta Adjusted Invoice Difference: $9,742 | ||||||
| Model Year | 2012 | 2018 | 2018 | 2018 | 2018 | 2018 |
| Model | Taurus | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 |
| Trim | SHO | SE | Hybrid SE | Limited | Hybrid Limited | Platinum |
| Body | 4dr Sedan | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV |
| Engine | 365hp V6 | 176hp I4 | 150hp I4 H | 176hp I4 | 150hp I4 H | 176hp I4 |
| Transmission | T6 | T6 | CVT | T6 | CVT | T6 |
| Drivetrain | AWD | FWD | AWD | FWD | AWD | FWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 390, 12 | 576, 11 | 576, 11 | ?, 6 | ?, 6 | 576, 11 |
| Tire (rear if not all the same) | 255/45-19 | 235/55-18 | 235/55-18 | 235/55-18 | 235/55-18 | 235/55-18 |
| Total Price | $45,295 | $34,052 | $36,762 | $33,120 | $36,245 | $36,542 |
| Adjustments for Features | -1,015 | -160 | -1,260 | 0 | -1,550 | -735 |
| Feature-Adjusted Total Price | $44,280 | $33,892 | $35,502 | $33,120 | $34,695 | $35,807 |
| Cost Above Minimum | $0 | $772 | $2,382 | $0 | $1,575 | $2,687 |
| Total Invoice | $41,369 | $31,552 | $34,219 | $30,700 | $33,791 | $33,976 |
| Adjustments for Features | -927 | -148 | -1,173 | 0 | -1,445 | -683 |
| Feature-Adjusted Total Invoice | $40,442 | $31,404 | $33,046 | $30,700 | $32,346 | $33,293 |
| Cost Above Minimum | $0 | $704 | $2,346 | $0 | $1,646 | $2,593 |
Features Comparison: Ford Taurus vs. Toyota RAV4
| Model Year | 2012 | 2018 | 2018 | 2018 | 2018 | 2018 |
| Model | Taurus | RAV4 | RAV4 | RAV4 | RAV4 | RAV4 |
| Trim | SHO | SE | Hybrid SE | Limited | Hybrid Limited | Platinum |
| Body | 4dr Sedan | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV | 4dr SUV |
| Transmission and Drivetrain | ||||||
| 6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 | ||
| CVT | $1000 | $1000 | ||||
| AWD | $1700 | $1700 | $1700 | |||
| FWD | $0 | $0 | $0 | |||
| Accessories | ||||||
| Hands-free trunk or liftgate | $100 | |||||
| Heated steering wheel | $100 | |||||
| Keyless entry keypad | $50 | |||||
| Power liftgate | $350 | $350 | $350 | $350 | ||
| Power-adjustable pedals | $125 | |||||
| Sunshade, rear, power | $225 | |||||
| Brakes, Airbags, and Other Safety | ||||||
| 911 assist | $25 | |||||
| Around view cameras | $500 | $500 | $500 | |||
| Automatic braking, high-speed or partial | $200 | $200 | $200 | $200 | $200 | |
| Automatic braking, low-speed | $200 | $200 | $200 | $200 | $200 | |
| Knee airbag, driver | $75 | $75 | $75 | $75 | $75 | |
| Lane departure prevention, steering-based | $200 | $200 | $200 | $200 | $200 | |
| Lane departure warning | $200 | $200 | $200 | $200 | $200 | |
| Obstacle detection, front | $150 | $150 | $150 | $150 | $150 | |
| Pedestrian detection | $50 | $50 | $50 | $50 | $50 | |
| Perimeter scan | $25 | $25 | $25 | |||
| Rearview camera | $200 | $200 | $200 | |||
| Safety key | $5 | |||||
| Seat cushion airbag, passenger | $75 | $75 | $75 | $75 | $75 | |
| Trailer sway control | $25 | $25 | $25 | |||
| Vehicle health reports | $0 | |||||
| Cargo Management | ||||||
| Cargo cover | $75 | $75 | $75 | $75 | $75 | |
| Cargo mat | $40 | $40 | ||||
| Cargo tray | $40 | $40 | $40 | $40 | $40 | |
| Roof rails | $250 | $250 | $250 | $250 | $250 | |
| Climate Control | ||||||
| Rain-sensing wipers | $175 | |||||
| Rear air vents | $100 | |||||
| Rear wiper | $175 | $175 | $175 | $175 | $175 | |
| Variable intermittent wipers | $75 | $75 | $75 | $75 | $75 | |
| Exterior | ||||||
| Bodyside cladding (gray/black) | $250 | $250 | $250 | $250 | $250 | |
| Bright-finished exhaust tip(s) | $25 | |||||
| Deep-tinted rear windows | $275 | $275 | $275 | $275 | $275 | |
| Wheel-lip moldings | $75 | $75 | $75 | $75 | $75 | |
| Infotainment | ||||||
| App support | $0 | $0 | $0 | $0 | $0 | |
| Media drive | $15 | |||||
| Navigation, turn-by-turn | $25 | |||||
| Siri Eyes Free support | $0 | $0 | $0 | $0 | $0 | |
| Surround sound | $250 | $250 | $250 | $250 | ||
| Voice control for external devices | $0 | |||||
| Instruments, Lights, and Mirrors | ||||||
| Auto-dimming driver-side mirror | $75 | |||||
| Fog lights | $125 | $125 | $125 | $125 | $125 | |
| Interior ambient lighting | $150 | |||||
| Large energy flow and fuel economy display | $25 | $25 | ||||
| LED headlights, single projector or low beam only | $750 | $750 | $750 | $750 | $750 | |
| Tachometer | $75 | $75 | $75 | $75 | ||
| Turn signals on or near mirrors | $25 | $25 | $25 | $25 | $25 | |
| Xenon HID headlights | $500 | |||||
| Seats and Interior Trim | ||||||
| Cooled or ventilated front seats | $300 | |||||
| Heated second row seats | $200 | |||||
| Leather seating surfaces | $900 | |||||
| Manual recliner, second row seats | $75 | $75 | $75 | $75 | $75 | |
| Memory system, driver seat | $200 | $200 | $200 | $200 | ||
| Metal pedals | $75 | |||||
| Power lumbar adjuster, passenger seat | $100 | |||||
| Power recliner, passenger seat | $100 | |||||
| Synthetic leather seating surfaces | $0 | $0 | $0 | $0 | $0 | |
| Synthetic suede inserts in leather seating surfaces | $0 | |||||
| Suspension, Wheels, and Tires | ||||||
| Alloy wheels | $350 | $350 | $350 | |||
| Chrome-coated alloy wheels | $600 | $600 | $600 | |||
| Electronic systems calibration selector | $200 | $200 | $200 | $200 | $200 | |
| Sport suspension (upgrade) | $0 | $0 | $0 | |||
| Transmission | ||||||
| Steering-wheel-mounted transmission controls | $100 | $100 | ||||
| Total Value of Features | $7,145 | $6,290 | $7,390 | $6,130 | $7,680 | $6,865 |
| Value of Feature Adjustments | $1,015 | $160 | $1,260 | $0 | $1,550 | $735 |
| Value of Feature Adjustments | -927 | -148 | -1,173 | 0 | -1,445 | -683 |
Specifications Comparison: Ford Taurus vs. Toyota RAV4
| Model Year | 2012 | 2018 |
| Model | Taurus | RAV4 |
| Body | 4dr Sedan | 4dr SUV |
| Wheelbase | 112.9 in | 104.7 in |
| Length | 202.9 in | 183.5 in |
| Width | 76.2 in | 72.6 in |
| Height | 60.7 in | 65.9 in |
| Curb Weight | 4,016 lb. | 3,456 lb. |
| Fuel Capacity | 20.0 gal. | 15.9 gal. |
| Row 1 Headroom | 39.0 in | 39.8 in |
| Row 1 Shoulder Room | 57.9 in | 57.3 in |
| Row 1 Hip Room | 56.3 in | 54.3 in |
| Row 1 Legroom | 41.9 in | 42.6 in |
| Row 2 Headroom | 37.8 in | 38.9 in |
| Row 2 Shoulder Room | 56.9 in | 55.4 in |
| Row 2 Hip Room | 55.8 in | 48.9 in |
| Row 2 Legroom | 38.1 in | 37.2 in |
| Cargo Volume, Minimum | 20.1 ft3 | 38.4 ft3 |
| Cargo Volume, Maximum | 20.1 | 73.4 ft3 |
Option Package Details
Ford Taurus SHO
| Package 402A | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | No |
| Sunshade, rear, power | 225 | No |
| Surround sound | 250 | Yes |
| Heated front seats | 200 | Yes |
| Cooled or ventilated front seats | 300 | No |
| Sunroof | 900 | Yes |
| Sony, 390W, 12 speakers (with subwoofer) | 350 | No |
| Auto-dimming headlights | 200 | Yes |
| Blind spot warning system | 200 | Yes |
| Rear cross-traffic detection | 100 | Yes |
| Rain-sensing wipers | 25 | No |
| Power-adjustable pedals | 125 | No |
| Total Requested | 1850 | 60% |
| Total Not Requested | 1225 | 40% |
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | Yes |
| Voice control for nav and audio | 75 | Yes |
| HD radio | 50 | Yes |
| Media drive, large | 15 | No |
| Total Requested | 725 | 98% |
| Total Not Requested | 15 | 2% |
Option Package Details
Toyota RAV4 SE
| All-weather floor mats | ||
| Feature | Value | Requested? |
| All-weather floor mats | 75 | Yes |
| Cargo tray | 40 | No |
| Total Requested | 75 | 65% |
| Total Not Requested | 40 | 35% |
| Power Extra Value Package | ||
| Feature | Value | Requested? |
| Universal garage door opener | 100 | Yes |
| Auto-dimming rearview mirror | 150 | Yes |
| Power liftgate | 350 | No |
| Proximity key | 250 | Yes |
| Blind spot warning system | 200 | Yes |
| Cross-traffic warning, rear | 100 | Yes |
| Total Requested | 800 | 70% |
| Total Not Requested | 350 | 30% |
| Advanced Technology Package | ||
| Feature | Value | Requested? |
| Obstacle detection, front | 150 | No |
| Obstacle detection, rear | 250 | Yes |
| Surround sound | 250 | Yes |
| JBL, 576W, 11 speakers (with subwoofer) | 350 | No |
| Perimeter scan | 25 | No |
| Around view cameras | 300 | No |
| App support | 0 | No |
| Navigation system | 550 | Yes |
| DVD-compatible player | 0 | Yes |
| Voice control for nav and audio | 75 | Yes |
| Total Requested | 1125 | 58% |
| Total Not Requested | 825 | 42% |
Option Package Details
Toyota RAV4 Hybrid SE
| All-weather floor mats | ||
| Feature | Value | Requested? |
| All-weather floor mats | 75 | Yes |
| Cargo tray | 40 | No |
| Total Requested | 75 | 65% |
| Total Not Requested | 40 | 35% |
| Advanced Technology Package | ||
| Feature | Value | Requested? |
| Universal garage door opener | 100 | Yes |
| Auto-dimming rearview mirror | 150 | Yes |
| Obstacle detection, front | 150 | No |
| Obstacle detection, rear | 250 | Yes |
| Surround sound | 250 | Yes |
| JBL, 576W, 11 speakers (with subwoofer) | 350 | No |
| Perimeter scan | 25 | No |
| Around view cameras | 300 | No |
| App support | 0 | No |
| Navigation system | 550 | Yes |
| DVD-compatible player | 0 | Yes |
| Voice control for nav and audio | 75 | Yes |
| Total Requested | 1375 | 63% |
| Total Not Requested | 825 | 37% |
Option Package Details
Toyota RAV4 Limited
| Floor mats | ||
| Feature | Value | Requested? |
| Floor mats | 75 | Yes |
| Cargo mat | 40 | No |
| Total Requested | 75 | 65% |
| Total Not Requested | 40 | 35% |
| All-weather floor mats | ||
| Feature | Value | Requested? |
| All-weather floor mats | 75 | Yes |
| Cargo tray | 40 | No |
| Total Requested | 75 | 65% |
| Total Not Requested | 40 | 35% |
Option Package Details
Toyota RAV4 Hybrid Limited
| Floor mats | ||
| Feature | Value | Requested? |
| Floor mats | 75 | Yes |
| Cargo mat | 40 | No |
| Total Requested | 75 | 65% |
| Total Not Requested | 40 | 35% |
| All-weather floor mats | ||
| Feature | Value | Requested? |
| All-weather floor mats | 75 | Yes |
| Cargo tray | 40 | No |
| Total Requested | 75 | 65% |
| Total Not Requested | 40 | 35% |
Option Package Details
Toyota RAV4 Platinum
| All-weather floor mats | ||
| Feature | Value | Requested? |
| All-weather floor mats | 75 | Yes |
| Cargo tray | 40 | No |
| Total Requested | 75 | 65% |
| Total Not Requested | 40 | 35% |
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