Ford Taurus Ford Taurus 2018 Toyota RAV4 Toyota RAV4 2010

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Ford Taurus vs. Toyota RAV4 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Ford Taurus vs. Toyota RAV4 Invoice Comparison

Lowest Total Price: $31,370

Toyota RAV4 Limited   
Difference: $14,065

Lowest Total Invoice: $28,826

Toyota RAV4 Limited   
Difference: $14,167

Calculate Payments

  Down Payment Interest Rate Term
Model Year20182010
ModelTaurusRAV4
TrimSHOLimited
Body4dr Sedan4dr SUV
Base Price $42,770 $24,665
Base Invoice $40,418 $23,061
Navigation system 795 1,240
Sunroof 995  
Rearview camera   475
Limited Extra Value Package   870
3.5L V6   1,920
AWD   1,400
Navigation system 755 1,080
Sunroof 945  
Rearview camera   380
Limited Extra Value Package   819
3.5L V6   1,797
AWD   889
Options (change) 1,790 5,905
Options (change) 1,700 4,965
Destination 875 800
Total Price $45,435 $31,370
Total Invoice $42,993 $28,826

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: Ford Taurus vs. Toyota RAV4

Lowest Adjusted Price and Invoice: Toyota RAV4 Limited
TrueDelta Adjusted Price Difference: $10,425
TrueDelta Adjusted Invoice Difference: $10,723
Model Year20182010
ModelTaurusRAV4
TrimSHOLimited
Body4dr Sedan4dr SUV
Engine365hp V6269hp V6
TransmissionT6A5
DrivetrainAWDAWD
EPA Fuel Economy (city/highway)17/25 MPG19/26 MPG
Audio (watts, speakers)390, 12?, 6
Tire (rear if not all the same)245/45-20225/65-17
Total Price$45,435$31,370
Adjustments for Features-3,6400
Feature-Adjusted Total Price$41,795$31,370
Total Invoice$42,993$28,826
Adjustments for Features-3,4440
Feature-Adjusted Total Invoice$39,549$28,826

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Features Comparison: Ford Taurus vs. Toyota RAV4

Model Year20182010
ModelTaurusRAV4
TrimSHOLimited
Body4dr Sedan4dr SUV
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100 
5-speed automatic $900
AWD$1700$1700
Accessories 
AC power outlet $100
Heated steering wheel$100 
Keyless entry keypad$50 
Power-adjustable pedals$125 
Remote start$150 
Sunshade, rear, power$225 
Tilt/telescoping steering wheel, manual $250
Tilt/telescoping steering wheel, power$350 
Universal garage door opener$100 
Brakes, Airbags, and Other Safety 
911 assist$25 
Blind spot warning system$200 
Cross-traffic warning, rear$100 
Curve control$50 
Full-size spare tire $225
Hill descent control $250
Obstacle detection, rear$250 
Safety key$5 
Temporary spare tire$150 
Torque vectoring, brake-based$100 
Vehicle health reports$0 
Cargo Management 
Cargo cover $75
Roof rack $300
Climate Control 
Rain-sensing wipers$175 
Rear air vents$100 
Rear wiper $175
Variable intermittent wipers $75
Drivetrain 
Lockable center differential $150
Exterior 
Bright-finished exhaust tip(s)$25 
Deep-tinted rear windows $275
External spare tire shell $100
Externally-mounted spare $0
Rear bumper protector $40
Wheel-lip moldings $75
Infotainment 
Android Auto support$100 
App support$0 
Apple CarPlay support$100 
Bluetooth audio streaming$25 
HD radio$50 
SMS text-to-speech reader$25 
Surround sound$250 
Traffic + travel information$25 
Traffic information $25
USB port$25 
Voice control for external devices$0 
Voice control for nav and audio$100 
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror$75 
Auto-dimming headlights$200 
Compass$0 
Fog lights $125
Interior ambient lighting$150 
Large color reconfigurable instrument cluster display$250 
Trip computer$150 
Turn signals on or near mirrors $25
Xenon HID headlights$500 
Seats and Interior Trim 
Cooled or ventilated front seats$300 
Door sill trim plates$100 
Floor mats$75 
Heated second row seats$200 
Manual fore-aft adjuster, second row seats $75
Manual recliner, second row seats $75
Memory system, driver seat$200 
Metal pedals$75 
Power fore-aft adjuster, passenger seat$100 
Power height adjuster, passenger seat$100 
Power lumbar adjuster, passenger seat$100 
Power recliner, passenger seat$100 
Power tilt adjuster, passenger seat$100 
Synthetic suede inserts in leather seating surfaces$0 
Suspension, Wheels, and Tires 
Alloy wheels $350
Machined alloy wheels$350 
Sport suspension (upgrade)$0 
Transmission 
Steering-wheel-mounted transmission controls$100 
Total Value of Features$9,005$5,365
Value of Feature Adjustments$3,640$0
Value of Feature Adjustments-3,4440

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Specifications Comparison: Ford Taurus vs. Toyota RAV4

Model Year20182010
ModelTaurusRAV4
Body4dr Sedan4dr SUV
Wheelbase112.9 in104.7 in
Length202.9 in181.1 in
Width76.2 in71.5 in
Height60.7 in66.3 in
Curb Weight4,343 lb.3,680 lb.
Fuel Capacity20.0 gal.15.9 gal.
Row 1 Headroom39.0 in40.8 in
Row 1 Shoulder Room57.9 in57.1 in
Row 1 Hip Room56.3 in53.8 in
Row 1 Legroom41.9 in41.8 in
Row 2 Headroom37.8 in39.7 in
Row 2 Shoulder Room56.9 in55.3 in
Row 2 Hip Room55.8 in52.4 in
Row 2 Legroom38.1 in38.3 in
Row 3 Headroom0.0 in37.2 in
Row 3 Shoulder Room0.0 in52.6 in
Row 3 Hip Room0.0 in43.3 in
Row 3 Legroom0.0 in30.0 in
Cargo Volume,
Minimum
20.1 ft312.3 ft3
Cargo Volume,
Behind R2
20.137.2 ft3
Cargo Volume,
Maximum
20.173.0 ft3

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Option Package Details
Ford Taurus SHO

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75No
Traffic + travel information25No
Total Requested60086%
Total Not Requested10014%

Option Package Details
Toyota RAV4 Limited

Rearview camera
FeatureValueRequested?
Rearview camera200Yes
Auto-dimming rearview mirror150Yes
Total Requested350100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
Navigation system600Yes
Traffic information25Yes
Total Requested625100%
Total Not Requested00%
AWD
FeatureValueRequested?
AWD0Yes
Lockable center differential150No
Total Requested00%
Total Not Requested150100%
Limited Extra Value Package
FeatureValueRequested?
Heated front seats200Yes
Sunroof900Yes
Bluetooth cell phone link100Yes
AC power outlet100No
Daytime running lights (optional)0No
JBL, 9 speakers (with subwoofer)350No
Leather seating surfaces900Yes
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Power lumbar adjuster, driver seat100Yes
Total Requested255085%
Total Not Requested45015%
3.5L V6
DOHC-4v
269 hp@6200
246 lb-ft@4700
FeatureValueRequested?
3.5L V6
DOHC-4v
269 hp@6200
246 lb-ft@4700
1000Yes
5-speed automatic0Yes
Hill start assist75No
Hill descent control250No
Total Requested100075%
Total Not Requested32525%

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