Ford Taurus Ford Taurus 2018 Toyota RAV4 Toyota RAV4 2012

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Ford Taurus vs. Toyota RAV4 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Ford Taurus vs. Toyota RAV4 Invoice Comparison

Lowest Total Price: $31,828

Toyota RAV4 Limited   
Difference: $13,607

Lowest Total Invoice: $29,637

Toyota RAV4 Limited   
Difference: $13,356

Calculate Payments

  Down Payment Interest Rate Term
Model Year20182012
ModelTaurusRAV4
TrimSHOLimited
Body4dr Sedan4dr SUV
Base Price $42,770 $25,330
Base Invoice $40,418 $23,684
Navigation system 795  
Sunroof 995  
Rearview camera   475
Premium Plus Value Package   1,175
3.5L V6   1,920
Floor mats   199
Remote start   529
AWD   1,390
Navigation system 755  
Sunroof 945  
Rearview camera   424
Premium Plus Value Package   1,119
3.5L V6   1,794
Floor mats   126
Remote start   380
AWD   1,300
Options (change) 1,790 5,688
Options (change) 1,700 5,143
Destination 875 810
Total Price $45,435 $31,828
Total Invoice $42,993 $29,637

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Ford Taurus dealer quotes or Toyota RAV4 dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Ford Taurus vs. Toyota RAV4

Lowest Adjusted Price and Invoice: Toyota RAV4 Limited
TrueDelta Adjusted Price Difference: $10,457
TrueDelta Adjusted Invoice Difference: $10,375
Model Year20182012
ModelTaurusRAV4
TrimSHOLimited
Body4dr Sedan4dr SUV
Engine365hp V6269hp V6
TransmissionT6A5
DrivetrainAWDAWD
EPA Fuel Economy (city/highway)17/25 MPG19/26 MPG
Audio (watts, speakers)?, 7?, 6
Tire (rear if not all the same)245/45-20225/65-17
Total Price$45,435$31,828
Adjustments for Features-3,1500
Feature-Adjusted Total Price$42,285$31,828
Total Invoice$42,993$29,637
Adjustments for Features-2,9810
Feature-Adjusted Total Invoice$40,012$29,637

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Features Comparison: Ford Taurus vs. Toyota RAV4

Model Year20182012
ModelTaurusRAV4
TrimSHOLimited
Body4dr Sedan4dr SUV
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100 
5-speed automatic $900
AWD$1700$1700
Accessories 
AC power outlet $100
Heated steering wheel$100 
Keyless entry keypad$50 
Power-adjustable pedals$125 
Sunshade, rear, power$225 
Tilt/telescoping steering wheel, manual $250
Tilt/telescoping steering wheel, power$350 
Universal garage door opener$100 
Brakes, Airbags, and Other Safety 
911 assist$25 
Blind spot warning system$200 
Cross-traffic warning, rear$100 
Curve control$50 
Full-size spare tire $225
Hill descent control $250
Obstacle detection, rear$250 
Safety key$5 
Temporary spare tire$150 
Torque vectoring, brake-based$100 
Vehicle health reports$0 
Cargo Management 
Cargo cover $75
Cargo mat $40
Roof rack $300
Climate Control 
Rain-sensing wipers$175 
Rear air vents$100 
Rear wiper $175
Variable intermittent wipers $75
Drivetrain 
Lockable center differential $150
Exterior 
Bright-finished exhaust tip(s)$25 
Deep-tinted rear windows $275
External spare tire shell $100
Externally-mounted spare $0
Rear bumper protector $40
Wheel-lip moldings $75
Infotainment 
Android Auto support$100 
Apple CarPlay support$100 
Surround sound$250 
Voice control for external devices$0 
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror$75 
Auto-dimming headlights$200 
Compass$0 
Fog lights $125
Interior ambient lighting$150 
Large color reconfigurable instrument cluster display$250 
Trip computer$150 
Turn signals on or near mirrors $25
Xenon HID headlights$500 
Seats and Interior Trim 
Cooled or ventilated front seats$300 
Door sill trim plates$100 
Heated second row seats$200 
Manual fore-aft adjuster, second row seats $75
Manual recliner, second row seats $75
Memory system, driver seat$200 
Metal pedals$75 
Power fore-aft adjuster, passenger seat$100 
Power height adjuster, passenger seat$100 
Power lumbar adjuster, passenger seat$100 
Power recliner, passenger seat$100 
Power tilt adjuster, passenger seat$100 
Synthetic suede inserts in leather seating surfaces$0 
Suspension, Wheels, and Tires 
Alloy wheels $350
Machined alloy wheels$350 
Sport suspension (upgrade)$0 
Transmission 
Steering-wheel-mounted transmission controls$100 
Total Value of Features$8,530$5,380
Value of Feature Adjustments$3,150$0
Value of Feature Adjustments-2,9810

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Specifications Comparison: Ford Taurus vs. Toyota RAV4

Model Year20182012
ModelTaurusRAV4
Body4dr Sedan4dr SUV
Wheelbase112.9 in104.7 in
Length202.9 in181.1 in
Width76.2 in71.5 in
Height60.7 in66.3 in
Curb Weight4,343 lb.3,680 lb.
Fuel Capacity20.0 gal.15.9 gal.
Row 1 Headroom39.0 in40.8 in
Row 1 Shoulder Room57.9 in57.1 in
Row 1 Hip Room56.3 in53.8 in
Row 1 Legroom41.9 in41.8 in
Row 2 Headroom37.8 in39.7 in
Row 2 Shoulder Room56.9 in55.3 in
Row 2 Hip Room55.8 in52.4 in
Row 2 Legroom38.1 in38.3 in
Row 3 Headroom0.0 in37.2 in
Row 3 Shoulder Room0.0 in52.6 in
Row 3 Hip Room0.0 in43.3 in
Row 3 Legroom0.0 in30.0 in
Cargo Volume,
Minimum
20.1 ft312.3 ft3
Cargo Volume,
Behind R2
20.137.2 ft3
Cargo Volume,
Maximum
20.173.0 ft3

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Option Package Details
Ford Taurus SHO

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75Yes
Traffic + travel information25Yes
Total Requested700100%
Total Not Requested00%

Option Package Details
Toyota RAV4 Limited

Rearview camera
FeatureValueRequested?
Rearview camera200Yes
Auto-dimming rearview mirror150Yes
Total Requested350100%
Total Not Requested00%
Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
AWD
FeatureValueRequested?
AWD0Yes
Lockable center differential150No
Total Requested00%
Total Not Requested150100%
Premium Plus Value Package
FeatureValueRequested?
Sunroof900Yes
Daytime running lights (optional)0No
AC power outlet100No
Leather seating surfaces900Yes
Heated front seats200Yes
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Power lumbar adjuster, driver seat100Yes
Total Requested245096%
Total Not Requested1004%
3.5L V6
DOHC-4v
269 hp@6200
246 lb-ft@4700
FeatureValueRequested?
3.5L V6
DOHC-4v
269 hp@6200
246 lb-ft@4700
1000Yes
5-speed automatic0Yes
Hill start assist75No
Hill descent control250No
Total Requested100075%
Total Not Requested32525%

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