Hyundai Santa Fe Hyundai Santa Fe 2018 Kia Optima Kia Optima 2018

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Hyundai Santa Fe vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Hyundai Santa Fe vs. Kia Optima Invoice Comparison

Lowest Total Price: $37,400

Kia Optima SX   
Difference: $4,800

Lowest Total Invoice: $34,680

Kia Optima SX   
Difference: $5,317

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  Down Payment Interest Rate Term
Model Year201820182018
ModelSanta FeSanta FeOptima
TrimSE UltimateLimited UltimateSX
Body4dr SUV4dr SUV4dr Sedan
Base Price $38,850 $39,550 $30,500
Base Invoice $36,894 $37,156 $28,380
Tech Package 2,100 2,100  
Floor mats 150 150  
Cargo net 50 50 50
Cargo tray 100 100 80
Limited Package     2,100
Technology Package     3,000
Universal garage door opener     350
Remote start     425
Tech Package 1,911 1,911  
Floor mats 121 121  
Cargo net 41 41 42
Cargo tray 80 80 67
Limited Package     1,925
Technology Package     2,727
Universal garage door opener     291
Remote start     353
Options (change) 2,400 2,400 6,005
Options (change) 2,153 2,153 5,405
Destination 950 950 895
Total Price $42,200 $42,900 $37,400
Total Invoice $39,997 $40,259 $34,680

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Hyundai Santa Fe dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Hyundai Santa Fe vs. Kia Optima

Lowest Adjusted Price and Invoice: Kia Optima SX
TrueDelta Adjusted Price Difference: $2,940
TrueDelta Adjusted Invoice Difference: $3,554
Model Year201820182018
ModelSanta FeSanta FeOptima
TrimSE UltimateLimited UltimateSX
Body4dr SUV4dr SUV4dr Sedan
Engine290hp V6290hp V6245hp I4
TransmissionT6T6T6
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)18/25 MPG18/25 MPG22/31 MPG
Audio (watts, speakers)?, 12?, 12630, 10
Tire (rear if not all the same)235/55-19235/55-19235/45-18
Total Price$42,200$42,900$37,400
Adjustments for Features-1,860-1,8600
Feature-Adjusted Total Price$40,340$41,040$37,400
Cost Above Minimum$0$700$0
Total Invoice$39,997$40,259$34,680
Adjustments for Features-1,763-1,7450
Feature-Adjusted Total Invoice$38,234$38,514$34,680
Cost Above Minimum$0$280$0

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Features Comparison: Hyundai Santa Fe vs. Kia Optima

Model Year201820182018
ModelSanta FeSanta FeOptima
TrimSE UltimateLimited UltimateSX
Body4dr SUV4dr SUV4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100$1100
FWD$0$0$0
Accessories 
AC power outlet$100$100 
Power liftgate$350$350 
Remote app$25$25 
Remote climate control$25$25 
Remote start  $150
Remote start via app$75$75 
Brakes, Airbags, and Other Safety 
911 assist  $25
Active or whiplash-reducing head restraints, front seats  $0
Hill descent control$250$250 
Pedestrian detection$50$50 
Side curtain airbags  $350
Side curtain airbags, three rows$500$500 
Cargo Management 
Cargo mat  $40
Roof rails$250$250 
Trailering equipment (4 wire)$125$125 
Climate Control 
Ionizing air filtration$50$50 
Rear air vents  $100
Rear air vents with manual controls$150$150 
Rear HVAC unit$400$400 
Rear wiper$175$175 
Exterior 
Bodyside cladding (gray/black)$250$250 
Deep-tinted rear windows$275$275 
Laminated front side windows  $200
Painted brake calipers (optional)  $0
Wheel-lip moldings$75$75 
Infotainment 
App support  $0
CD player$125$125 
MP3-compatible player$50$50 
Navigation map updates, three years$0$0 
SMS text-to-speech reader  $25
Telematics service, such as OnStar, with navigation$225$225 
Traffic information  $25
Voice control for external devices  $0
Instruments, Lights, and Mirrors 
Approach detection  $25
Interior ambient lighting  $150
LED headlights  $1000
Power-folding mirrors  $50
Xenon HID headlights$500$500 
Seats and Interior Trim 
Door sill trim plates$100$100 
Folding third row seats$600$600 
Manual fore-aft adjuster, second row seats$75$75 
Manual recliner, second row seats$75$75 
Metal pedals  $75
Power lumbar adjuster, passenger seat  $100
Power tilt adjuster, passenger seat  $100
Suspension, Wheels, and Tires 
Alloy wheels$350$350 
Chrome-plated alloy wheels  $850
Performance steering system (optional)  $0
Sport suspension (upgrade)  $0
Transmission 
Steering-wheel-mounted transmission controls  $100
Total Value of Features$6,325$6,325$4,465
Value of Feature Adjustments$1,860$1,860$0
Value of Feature Adjustments-1,763-1,7450

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Specifications Comparison: Hyundai Santa Fe vs. Kia Optima

Model Year20182018
ModelSanta FeOptima
Body4dr SUV4dr Sedan
Wheelbase110.2 in110.4 in
Length193.1 in191.1 in
Width74.2 in73.2 in
Height66.5 in57.7 in
Curb Weight4,026 lb.3,494 lb.
Fuel Capacity18.8 gal.18.5 gal.
Row 1 Headroom39.9 in39.8 in
Row 1 Shoulder Room59.4 in58.1 in
Row 1 Hip Room56.7 in56.0 in
Row 1 Legroom41.3 in45.5 in
Row 2 Headroom39.4 in37.8 in
Row 2 Shoulder Room58.3 in56.4 in
Row 2 Hip Room55.4 in56.0 in
Row 2 Legroom40.4 in35.6 in
Row 3 Headroom35.7 in0.0 in
Row 3 Shoulder Room53.9 in0.0 in
Row 3 Hip Room44.1 in0.0 in
Row 3 Legroom30.9 in0.0 in
Cargo Volume,
Minimum
13.5 ft315.9 ft3
Cargo Volume,
Behind R2
40.9 ft315.9 ft3
Cargo Volume,
Maximum
80.0 ft315.9 ft3

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Option Package Details
Hyundai Santa Fe SE Ultimate

Tech Package
FeatureValueRequested?
Steering-linked headlights150Yes
Xenon HID headlights500Yes
Auto-dimming headlights200Yes
Lane departure warning200Yes
Adaptive cruise control, all-speed700Yes
Automatic braking, low-speed200Yes
Automatic braking, high-speed or partial200Yes
Forward collision warning200Yes
Pedestrian detection50No
Total Requested235098%
Total Not Requested502%

Option Package Details
Hyundai Santa Fe Limited Ultimate

Tech Package
FeatureValueRequested?
Steering-linked headlights150Yes
Xenon HID headlights500Yes
Auto-dimming headlights200Yes
Lane departure warning200Yes
Adaptive cruise control, all-speed700Yes
Automatic braking, low-speed200Yes
Automatic braking, high-speed or partial200Yes
Forward collision warning200Yes
Pedestrian detection50No
Total Requested235098%
Total Not Requested502%

Option Package Details
Kia Optima SX

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Compass0Yes
Total Requested100100%
Total Not Requested00%
Limited Package
FeatureValueRequested?
Upgraded leather upholstery0No
Heated second row seats200Yes
Sunshades, second row125Yes
Heated steering wheel100Yes
Additional chrome trim0No
Special interior trim0No
Dark-colored headliner (optional)0No
Around view cameras300Yes
Chrome-plated alloy wheels500No
Total Requested72559%
Total Not Requested50041%
Technology Package
FeatureValueRequested?
Auto-dimming headlights200Yes
Automatic braking, low-speed200Yes
Automatic braking, high-speed or partial200Yes
Forward collision warning200Yes
Surround sound250Yes
Lane departure warning200Yes
Adaptive cruise control, all-speed700Yes
Harman/Kardon, 630W, 10 speakers (with subwoofer)350No
HD radio50Yes
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25No
Total Requested270088%
Total Not Requested37512%

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