Jeep Wrangler Jeep Wrangler 2010 Toyota 4Runner Toyota 4Runner 2019

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Jeep Wrangler vs. Toyota 4Runner Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Jeep Wrangler vs. Toyota 4Runner Invoice Comparison

Lowest Total Price: $33,005

Jeep Wrangler Unlimited Sahara   
Difference: $5,897

Calculate Payments

  Down Payment Interest Rate Term
Model Year20102010201920192019
ModelWranglerWrangler4Runner4Runner4Runner
TrimUnlimited SaharaUnlimited RubiconSR5TRD Off-RoadTRD Pro
Body4dr SUV4dr SUV4dr SUV4dr SUV4dr SUV
Base Price $27,730 $32,050 $34,810 $37,985 $46,815
Class II trailer hitch 270 270      
3.73 axle ratio 0        
Media Center 730N 1,550 1,550      
Front side airbags 490 490      
Ashtray and lighter (optional) 30 30 29 29 29
Remote start 185 185 499 499 499
4-speed automatic 0 825      
4WD, part-time w/low range 2,000   1,875    
Entune Audio with Navigation     345 345  
Floor mats     224    
Disconnectable stabilizer bars       1,750  
Class II trailer hitch 240 240      
3.73 axle ratio 0        
Media Center 730N 1,380 1,380      
Front side airbags 436 436      
Ashtray and lighter (optional) 27 27 19 19 19
Remote start 165 165 380 380 380
4-speed automatic 0 734      
4WD, part-time w/low range 1,804   1,725    
Entune Audio with Navigation     307 307  
Floor mats     139    
Disconnectable stabilizer bars       1,558  
Options (change) 4,525 3,350 2,972 2,623 528
Options (change) 4,052 2,982 2,570 2,264 399
Destination 750 750 1,120 1,120 1,120
Total Price $33,005 $36,150 $38,902 $41,728 $48,463

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Jeep Wrangler vs. Toyota 4Runner

Lowest Adjusted Price: Jeep Wrangler Unlimited Sahara
Lowest Adjusted Invoice: Toyota 4Runner TRD Pro
TrueDelta Adjusted Price Difference: $4,357
TrueDelta Adjusted Invoice Difference: $29,629
Model Year20102010201920192019
ModelWranglerWrangler4Runner4Runner4Runner
TrimUnlimited SaharaUnlimited RubiconSR5TRD Off-RoadTRD Pro
Body4dr SUV4dr SUV4dr SUV4dr SUV4dr SUV
Engine202hp V6202hp V6270hp V6270hp V6270hp V6
TransmissionA4A4T5T5T5
Drivetrain4WD, PT w/4L4WD, PT w/4L4WD, PT w/4L4WD, PT w/4L4WD, PT w/4L
EPA Fuel Economy (city/highway)15/19 MPG15/19 MPG17/20 MPG17/20 MPG17/20 MPG
Audio (watts, speakers)368, 7368, 7?, 8?, 8?, 8
Tire (rear if not all the same)255/70-18255/75-17265/70-17265/70-17265/70-17
Total Price$33,005$36,150$38,902$41,728$48,463
Adjustments for Features0-600-1,540-2,525-2,925
Feature-Adjusted Total Price$33,005$35,550$37,362$39,203$45,538
Cost Above Minimum$0$2,545$0$1,841$8,176

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Features Comparison: Jeep Wrangler vs. Toyota 4Runner

Model Year20102010201920192019
ModelWranglerWrangler4Runner4Runner4Runner
TrimUnlimited SaharaUnlimited RubiconSR5TRD Off-RoadTRD Pro
Body4dr SUV4dr SUV4dr SUV4dr SUV4dr SUV
Transmission and Drivetrain 
4-speed automatic$800$800   
5-speed manually-shiftable automatic  $1000$1000$1000
4WD, part-time w/low range$1700$1700$1700$1700$1700
Accessories 
AC power outlet  $100$100$100
Power retractable rear window  $350$350$350
Tilt steering wheel, manual$150$150   
Tilt/telescoping steering wheel, manual  $250$250$250
Universal garage door opener    $100
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats  $0$0$0
Crawl control   $500$500
Hill descent control  $250  
Knee airbag, driver  $75$75$75
Knee airbag, passenger  $75$75$75
Rearview camera  $200$200$200
Roll bar$200$200   
Rollover sensor  $50$50$50
Side curtain airbags  $350$350$350
Terrain selector   $200$200
Cargo Management 
Cargo mat  $40  
Class II trailer hitch$200$200   
Class III trailer hitch  $250$250$250
Overhead sunglass holder  $25  
Roof rails  $250$250$250
Trailering equipment (4 wire)$125$125   
Trailering equipment (7 wire)  $150$150$150
Climate Control 
Interior air filter  $0$0$0
Rear air vents  $100$100$100
Rear defrost  $200$200$200
Rear wiper  $175$175$175
Wiper de-icer  $25$25$25
Drivetrain 
Heavy-duty front axle (optional) $0   
Limited-slip rear differential $300   
Lockable front differential $150   
Lockable rear differential $150 $150$150
Exterior 
Black exterior trim (optional)    $0
Black grille (optional)    $0
Externally-mounted spare$0$0   
Hood scoop   $100$100
Metal accent plate, lower front fascia    $0
Rear bumper protector  $40$40$40
Rear spoiler  $200$200$200
Removable soft top$2000$2000   
Tubular side steps$350    
Wheel-lip moldings  $75$75$75
Infotainment 
App support  $0$0$0
Audio controls on steering wheel  $125$125$125
Bluetooth audio streaming  $25$25$25
HD radio  $50$50$50
Media drive$15$15   
Off-road navigation system$0$0   
Satellite radio  $200$200$200
Satellite radio - one year subscription$250$250   
Siri Eyes Free support  $0$0$0
SMS text-to-speech reader  $25$25$25
Traffic + travel information  $25$25$25
Traffic information$25$25   
Voice control for nav and audio  $100$100$100
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror    $150
Automatic headlights    $125
Automatic-off headlights  $25$25 
Heated mirrors  $25$25$25
Illuminated visor mirror, driver  $50$50$50
Illuminated visor mirror, passenger  $50$50$50
Power mirrors  $150$150$150
Seats and Interior Trim 
Center armrest(s), second row  $50$50$50
Heated front seats    $200
Manual height adjuster, driver seat$50$50   
Manual recliner, second row seats  $75$75$75
Power fore-aft adjuster, driver seat  $100$100$100
Power fore-aft adjuster, passenger seat    $100
Power height adjuster, driver seat  $100$100$100
Power lumbar adjuster, driver seat  $100$100$100
Power recliner, driver seat  $100$100$100
Power recliner, passenger seat    $100
Power tilt adjuster, driver seat  $100$100$100
Synthetic leather seating surfaces    $0
Suspension, Wheels, and Tires 
All-terrain tires$0$0  $0
Alloy wheels$350 $350$350$350
Disconnectable stabilizer bars $350 $350 
Machined alloy wheels $350   
Off-road suspension (upgrade) $0  $0
Raised heavy-duty suspension    $0
Wheels, dark finish    $0
White-letter tires$0$0   
Total Value of Features$6,215$6,815$7,755$8,740$9,140
Value of Feature Adjustments$0$600$1,540$2,525$2,925
Value of Feature Adjustments0-563-146-205-92

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Specifications Comparison: Jeep Wrangler vs. Toyota 4Runner

Model Year20102019
ModelWrangler4Runner
Body4dr SUV4dr SUV
Wheelbase116.0 in109.8 in
Length184.4 in190.2 in
Width73.9 in75.8 in
Height72.3 in71.5 in
Curb Weight4,220 lb.4,675 lb.
Fuel Capacity21.6 gal.23.0 gal.
Row 1 Headroom41.3 in39.3 in
Row 1 Shoulder Room55.8 in57.8 in
Row 1 Hip Room55.6 in56.5 in
Row 1 Legroom41.0 in41.7 in
Row 2 Headroom40.3 in38.6 in
Row 2 Shoulder Room56.8 in57.8 in
Row 2 Hip Room56.7 in55.7 in
Row 2 Legroom37.2 in32.9 in
Row 3 Headroom0.0 in34.3 in
Row 3 Shoulder Room0.0 in57.7 in
Row 3 Hip Room0.0 in43.3 in
Row 3 Legroom0.0 in29.3 in
Cargo Volume,
Minimum
46.4 ft39.0 ft3
Cargo Volume,
Behind R2
46.446.3 ft3
Cargo Volume,
Maximum
82.0 ft388.8 ft3

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Option Package Details
Jeep Wrangler Unlimited Sahara

Media Center 730N
FeatureValueRequested?
Navigation system600Yes
Bluetooth cell phone link100Yes
DVD-compatible player0Yes
Traffic information25Yes
Off-road navigation system0No
Media drive, large15No
USB port25Yes
Total Requested75098%
Total Not Requested152%

Option Package Details
Jeep Wrangler Unlimited Rubicon

Media Center 730N
FeatureValueRequested?
Navigation system600Yes
Bluetooth cell phone link100Yes
DVD-compatible player0Yes
Traffic information25Yes
Off-road navigation system0No
Media drive, large15No
USB port25Yes
Total Requested75098%
Total Not Requested152%

Option Package Details
Toyota 4Runner SR5

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
4WD, part-time w/low range
FeatureValueRequested?
4WD, part-time w/low range0Yes
Hill descent control250No
Total Requested00%
Total Not Requested250100%
Entune Audio with Navigation
FeatureValueRequested?
Navigation system550Yes
DVD-compatible player0Yes
Voice control for nav and audio75No
App support0No
Total Requested55088%
Total Not Requested7512%

Option Package Details
Toyota 4Runner TRD Off-Road

Entune Audio with Navigation
FeatureValueRequested?
Navigation system550Yes
DVD-compatible player0Yes
Voice control for nav and audio75No
App support0No
Total Requested55088%
Total Not Requested7512%

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