Kia Niro Kia Niro 2018 Toyota Prius Toyota Prius 2007

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Kia Niro vs. Toyota Prius Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Niro vs. Toyota Prius Invoice Comparison

Lowest Total Price: $24,428

Toyota Prius   
Difference: $2,942

Lowest Total Invoice: $22,130

Toyota Prius   
Difference: $3,881

Calculate Payments

  Down Payment Interest Rate Term
Model Year2018201820072007
ModelNiroNiroPriusPrius
TrimEXTouringBaseTouring
Body4dr SUV4dr SUV4dr Hatch4dr Hatch
Base Price $26,150 $32,000 $22,175 $23,070
Base Invoice $24,843 $30,370 $20,419 $21,171
Cargo net 50 50 49 49
Floor mats 135 135 184 184
Cargo mat 95 95    
Package 6     4,550 4,175
Cargo net 42 42 34 34
Floor mats 108 108 112 112
Cargo mat 78 78    
Package 6     4,095 3,758
Options (change) 280 280 4,783 4,408
Options (change) 228 228 4,241 3,904
Destination 940 940 620 620
Gas Tax 0 0 -3,150 -3,150
Total Price $27,370 $33,220 $24,428 $24,948
Total Invoice $26,011 $31,538 $22,130 $22,545

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Niro dealer quotes or Toyota Prius dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Kia Niro vs. Toyota Prius

Lowest Adjusted Price and Invoice: Toyota Prius
TrueDelta Adjusted Price Difference: $1,617
TrueDelta Adjusted Invoice Difference: $2,596
Model Year2018201820072007
ModelNiroNiroPriusPrius
TrimEXTouringBaseTouring
Body4dr SUV4dr SUV4dr Hatch4dr Hatch
Engine104hp I4 H104hp I4 H76hp I4 H76hp I4 H
TransmissionS6S6CVTCVT
DrivetrainFWDFWDFWDFWD
EPA Fuel Economy (city/highway)51/46 MPG51/46 MPG60/51 MPG60/51 MPG
Audio (watts, speakers)?, 6315, 8?, 9?, 9
Tire (rear if not all the same)205/60-16225/45-18185/65-15195/55-16
Total Price$27,370$33,220$24,428$24,948
Adjustments for Features-825-7,17500
Feature-Adjusted Total Price$26,545$26,045$24,428$24,948
Cost Above Minimum$500$0$0$520
Total Invoice$26,011$31,538$22,130$22,545
Adjustments for Features-784-6,81200
Feature-Adjusted Total Invoice$25,227$24,726$22,130$22,545
Cost Above Minimum$501$0$0$415

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Features Comparison: Kia Niro vs. Toyota Prius

Model Year2018201820072007
ModelNiroNiroPriusPrius
TrimEXTouringBaseTouring
Body4dr SUV4dr SUV4dr Hatch4dr Hatch
Transmission and Drivetrain 
6-speed automated manual$1100$1100  
CVT  $1000$1000
FWD$0$0$0$0
Accessories 
AC power outlet $100  
Adaptive cruise control $600  
Cruise control$150 $150$150
Heated steering wheel $100  
Proximity trunk or liftgate opener$125$125  
Tilt steering wheel, manual  $150$150
Tilt/telescoping steering wheel, manual$250$250  
Universal garage door opener  $100$100
Brakes, Airbags, and Other Safety 
4-wheel disc brakes$150$150  
911 assist$25$25  
Automatic braking, high-speed or partial $200  
Automatic braking, low-speed $200  
Blind spot warning system$200$200  
Cross-traffic warning, rear$100$100  
Forward collision warning $200  
Knee airbag, driver$75$75  
Lane departure prevention, steering-based $200  
Lane departure warning $200  
Obstacle detection, front $150  
Obstacle detection, rear $250  
Pedestrian detection $50  
Rollover sensor$50$50  
Vehicle health reports$0$0  
Cargo Management 
Console with shifter$150$150  
Console without shifter  $150$150
Roof rails$250$250  
Climate Control 
Dual-zone climate control$125$125  
Interior air filter  $0$0
Ionizing air filtration$50$50  
Rear air vents$100$100  
Engine / Motor 
Automatic start / stop$150$150  
Exterior 
Active grille shutters$0$0  
Bodyside moldings$75$75  
Deep-tinted rear windows$275$275  
Larger rear spoiler   $200
Rear spoiler$200$200$200 
Sunroof $900  
Wheel-lip moldings$75$75  
Infotainment 
Android Auto support$100$100  
App support$0$0  
Apple CarPlay support$100$100  
Bluetooth audio streaming$25$25  
CD changer, in-dash  $325$325
HD radio $50  
MP3-compatible player  $50$50
Navigation system $600$600$600
Rear seat USB outlets (optional)$0$0  
Satellite radio$200$200  
SMS text-to-speech reader$25$25  
Surround sound $250  
Traffic information $25  
Voice control for external devices$0$0  
Voice control for nav and audio $100$100$100
Wireless charging station $75  
Instruments, Lights, and Mirrors 
Approach detection$25$25  
Automatic headlights$125$125  
Detailed driving style feedback$100$100  
Digital instruments  $0$0
Power-folding mirrors$50$50  
Turn signals on or near mirrors$25$25  
Xenon HID headlights $500$500$500
Seats and Interior Trim 
Cooled or ventilated front seats $300  
Heated front seats$200$200  
Leather seating surfaces $900$900$900
Manual height adjuster, driver seat$50   
Manual height adjuster, passenger seat$50$50  
Memory system, driver seat $200  
Partial leather seating sufaces$450   
Power fore-aft adjuster, driver seat $100  
Power height adjuster, driver seat $100  
Power lumbar adjuster, driver seat $100  
Power recliner, driver seat $100  
Power tilt adjuster, driver seat $100  
Suspension, Wheels, and Tires 
Alloy wheels $350$350$350
Electronic systems calibration selector$200$200  
Sport suspension (upgrade)   $0
Total Value of Features$5,400$11,750$4,575$4,575
Value of Feature Adjustments$825$7,175$0$0
Value of Feature Adjustments-784-6,81200

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Specifications Comparison: Kia Niro vs. Toyota Prius

Model Year20182007
ModelNiroPrius
Body4dr SUV4dr Hatch
Wheelbase106.3 in106.3 in
Length171.5 in175.0 in
Width71.1 in67.9 in
Height60.4 in58.1 in
Curb Weight3,106 lb.2,890 lb.
Fuel Capacity11.9 gal.11.9 gal.
Row 1 Headroom40.1 in39.1 in
Row 1 Shoulder Room56.0 in55.3 in
Row 1 Hip Room53.7 in51.0 in
Row 1 Legroom41.7 in41.9 in
Row 2 Headroom39.1 in37.1 in
Row 2 Shoulder Room55.2 in53.0 in
Row 2 Hip Room48.3 in51.6 in
Row 2 Legroom37.4 in38.6 in
Cargo Volume,
Minimum
19.4 ft316.1 ft3
Cargo Volume,
Maximum
54.5 ft316.1 ft3

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Option Package Details
Toyota Prius

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40Yes
Total Requested115100%
Total Not Requested00%
Package 6
FeatureValueRequested?
Leather seating surfaces900Yes
Leather-wrapped steering wheel150Yes
Navigation system600Yes
Voice control for nav and audio100Yes
Fog lights125Yes
Xenon HID headlights500Yes
CD changer, in-dash200No
Universal garage door opener100No
Auto-dimming rearview mirror150Yes
Bluetooth cell phone link100Yes
Alarm100No
JBL, 9 speakers350No
Stability control400Yes
Rearview camera200Yes
MP3-compatible player50No
Proximity key250Yes
Aux input50Yes
Total Requested352582%
Total Not Requested80018%

Option Package Details
Toyota Prius Touring

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40Yes
Total Requested115100%
Total Not Requested00%
Package 6
FeatureValueRequested?
Leather seating surfaces900Yes
Leather-wrapped steering wheel150Yes
Navigation system600Yes
Voice control for nav and audio100Yes
CD changer, in-dash200No
Universal garage door opener100No
Auto-dimming rearview mirror150Yes
Bluetooth cell phone link100Yes
Alarm100No
JBL, 9 speakers350No
Stability control400Yes
Rearview camera200Yes
MP3-compatible player50No
Proximity key250Yes
Aux input50Yes
Total Requested290078%
Total Not Requested80022%

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