The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $37,270 Kia Optima SX | ||
Difference: $10,000 | ||
Lowest Total Invoice: $34,571 Kia Optima SX | ||
Difference: $10,308 | ||
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Model Year | 2018 | 2018 |
Model | Optima | Traverse |
Trim | SX | Premier |
Body | 4dr Sedan | 4dr SUV |
Base Price | $30,500 | $44,450 |
Base Invoice | $28,380 | $42,228 |
Universal garage door opener | 350 | |
Technology Package | 3,000 | |
Limited Package | 2,100 | |
Remote start | 425 | |
Driver Confidence II Package | 475 | |
Sunroof | 1,400 | |
Universal garage door opener | 291 | |
Technology Package | 2,727 | |
Limited Package | 1,925 | |
Remote start | 353 | |
Driver Confidence II Package | 432 | |
Sunroof | 1,274 | |
Options (change) | 5,875 | 1,875 |
Options (change) | 5,296 | 1,706 |
Destination | 895 | 945 |
Total Price | $37,270 | $47,270 |
Total Invoice | $34,571 | $44,879 |
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Lowest Adjusted Price and Invoice: Kia Optima SX | ||
TrueDelta Adjusted Price Difference: $8,685 | ||
TrueDelta Adjusted Invoice Difference: $9,060 | ||
Model Year | 2018 | 2018 |
Model | Optima | Traverse |
Trim | SX | Premier |
Body | 4dr Sedan | 4dr SUV |
Engine | 245hp I4 | 310hp V6 |
Transmission | T6 | T9 |
Drivetrain | FWD | FWD |
EPA Fuel Economy (city/highway) | 22/31 MPG | 18/27 MPG |
Audio (watts, speakers) | 630, 10 | ?, 10 |
Tire (rear if not all the same) | 235/45-18 | 255/55-20 |
Total Price | $37,270 | $47,270 |
Adjustments for Features | 0 | -1,315 |
Feature-Adjusted Total Price | $37,270 | $45,955 |
Total Invoice | $34,571 | $44,879 |
Adjustments for Features | 0 | -1,248 |
Feature-Adjusted Total Invoice | $34,571 | $43,631 |
Model Year | 2018 | 2018 |
Model | Optima | Traverse |
Trim | SX | Premier |
Body | 4dr Sedan | 4dr SUV |
Transmission and Drivetrain | ||
6-speed manually-shiftable automatic | $1100 | |
9-speed manually-shiftable automatic | $1400 | |
FWD | $0 | $0 |
Accessories | ||
AC power outlet | $100 | |
Adaptive cruise control, all-speed | $850 | |
Cruise control | $150 | |
Hands-free trunk or liftgate | $100 | |
Power liftgate | $350 | |
Proximity trunk or liftgate opener | $125 | |
Remote app | $25 | |
Sunshades, second row | $125 | |
Tilt/telescoping steering wheel, manual | $250 | |
Tilt/telescoping steering wheel, power | $350 | |
Brakes, Airbags, and Other Safety | ||
911 assist | $25 | |
Active or whiplash-reducing head restraints, front seats | $0 | |
Automatic braking, high-speed or partial | $200 | |
Driver inboard seat-mounted side-impact airbag | $150 | |
Following distance indicator | $25 | |
Knee airbag, driver | $75 | |
Lane departure prevention, steering-based | $200 | |
Pedestrian detection | $50 | |
Safety key | $5 | |
Side curtain airbags | $350 | |
Side curtain airbags, three rows | $500 | |
Trailer sway control | $25 | |
Cargo Management | ||
Cargo mat | $40 | |
Overhead sunglass holder | $25 | |
Roof rails | $250 | |
Climate Control | ||
Rear air vents | $100 | |
Rear air vents with automatic controls | $250 | |
Rear HVAC unit | $400 | |
Rear wiper | $175 | |
Engine / Motor | ||
Automatic start / stop | $150 | |
Exterior | ||
Active grille shutters | $0 | |
Bodyside cladding | $350 | |
Deep-tinted rear windows | $275 | |
Glass roof panel(s) | $300 | |
Laminated front side windows | $200 | |
Painted brake calipers (optional) | $0 | |
Panoramic sunroof | $1200 | |
Sunroof | $900 | |
Wheel-lip moldings | $75 | |
Infotainment | ||
4G LTE connectivity | $0 | |
HD radio | $50 | |
Surround sound | $250 | |
Telematics service, such as OnStar, with navigation | $225 | |
Wi-Fi hotspot | $50 | |
Wireless charging station | $75 | |
Instruments, Lights, and Mirrors | ||
Approach detection | $25 | |
Auto-dimming driver-side mirror | $75 | |
Interior ambient lighting | $150 | |
LED headlights | $1000 | |
LED headlights, single projector or low beam only | $750 | |
Power-folding mirrors | $50 | |
Rear camera mirror | $200 | |
Steering-linked headlights | $150 | |
Seats and Interior Trim | ||
Folding third row seats | $600 | |
Manual fore-aft adjuster, second row seats | $75 | |
Manual recliner, second row seats | $75 | |
Metal pedals | $75 | |
Power 4-way lumbar adjuster, driver seat | $150 | |
Power lumbar adjuster, driver seat | $100 | |
Power tilt adjuster, passenger seat | $100 | |
Suspension, Wheels, and Tires | ||
Chrome-plated alloy wheels | $850 | |
Electronic systems calibration selector | $200 | |
Machined alloy wheels | $350 | |
Performance steering system (optional) | $0 | |
Sport suspension (upgrade) | $0 | |
Transmission | ||
Steering-wheel-mounted transmission controls | $100 | |
Total Value of Features | $7,815 | $9,130 |
Value of Feature Adjustments | $0 | $1,315 |
Value of Feature Adjustments | 0 | -1,248 |
Model Year | 2018 | 2018 |
Model | Optima | Traverse |
Body | 4dr Sedan | 4dr SUV |
Wheelbase | 110.4 in | 120.9 in |
Length | 191.1 in | 204.3 in |
Width | 73.2 in | 78.6 in |
Height | 57.7 in | 70.7 in |
Curb Weight | 3,494 lb. | 4,362 lb. |
Fuel Capacity | 18.5 gal. | 19.4 gal. |
Row 1 Headroom | 39.8 in | 41.3 in |
Row 1 Shoulder Room | 58.1 in | 62.1 in |
Row 1 Hip Room | 56.0 in | 58.1 in |
Row 1 Legroom | 45.5 in | 41.0 in |
Row 2 Headroom | 37.8 in | 40.0 in |
Row 2 Shoulder Room | 56.4 in | 62.2 in |
Row 2 Hip Room | 56.0 in | 56.9 in |
Row 2 Legroom | 35.6 in | 38.4 in |
Row 3 Headroom | 0.0 in | 38.2 in |
Row 3 Shoulder Room | 0.0 in | 57.5 in |
Row 3 Hip Room | 0.0 in | 48.5 in |
Row 3 Legroom | 0.0 in | 33.5 in |
Cargo Volume, Minimum | 15.9 ft3 | 23.0 ft3 |
Cargo Volume, Behind R2 | 15.9 | 58.1 ft3 |
Cargo Volume, Maximum | 15.9 | 98.2 ft3 |
Technology Package | ||
Feature | Value | Requested? |
Auto-dimming headlights | 200 | Yes |
Automatic braking, low-speed | 200 | Yes |
Automatic braking, high-speed or partial | 200 | No |
Forward collision warning | 200 | Yes |
Surround sound | 250 | No |
Lane departure warning | 200 | Yes |
Adaptive cruise control, all-speed | 700 | No |
Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
HD radio | 50 | No |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
Total Requested | 1525 | 50% |
Total Not Requested | 1550 | 50% |
Limited Package | ||
Feature | Value | Requested? |
Upgraded leather upholstery | 0 | No |
Heated second row seats | 200 | Yes |
Sunshades, second row | 125 | No |
Heated steering wheel | 100 | Yes |
Additional chrome trim | 0 | No |
Special interior trim | 0 | No |
Dark-colored headliner (optional) | 0 | No |
Around view cameras | 300 | Yes |
Chrome-plated alloy wheels | 500 | No |
Total Requested | 600 | 49% |
Total Not Requested | 625 | 51% |
Sunroof | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
Glass roof panel(s) | 300 | No |
Total Requested | 900 | 75% |
Total Not Requested | 300 | 25% |
Driver Confidence II Package | ||
Feature | Value | Requested? |
Auto-dimming headlights | 200 | Yes |
Lane departure warning | 200 | Yes |
Automatic braking, low-speed | 200 | Yes |
Forward collision warning | 200 | Yes |
Lane departure prevention, steering-based | 200 | No |
Pedestrian detection | 50 | No |
Following distance indicator | 25 | No |
Total Requested | 800 | 74% |
Total Not Requested | 275 | 26% |