The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $34,900 Kia Optima SX | ||
Difference: $3,565 | ||
Lowest Total Invoice: $32,332 Kia Optima SX | ||
Difference: $2,562 | ||
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Model Year | 2012 | 2007 |
Model | Optima | Durango |
Trim | SX | Limited |
Body | 4dr Sedan | 4dr SUV |
Base Price | $26,500 | $34,305 |
Base Invoice | $24,760 | $31,211 |
Premium Package | 2,950 | |
Limited Package | 3,300 | |
Navigation system | 1,400 | 1,295 |
Bluetooth cell phone link | 275 | |
Sunroof | 850 | |
5.7L V8 | 995 | |
Premium Package | 2,635 | |
Limited Package | 2,937 | |
Navigation system | 1,250 | 1,114 |
Bluetooth cell phone link | 237 | |
Sunroof | 731 | |
5.7L V8 | 856 | |
Options (change) | 7,650 | 3,415 |
Options (change) | 6,822 | 2,938 |
Destination | 750 | 745 |
Total Price | $34,900 | $38,465 |
Total Invoice | $32,332 | $34,894 |
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Lowest Adjusted Price and Invoice: Kia Optima SX | ||
TrueDelta Adjusted Price Difference: $4,100 | ||
TrueDelta Adjusted Invoice Difference: $3,058 | ||
Model Year | 2012 | 2007 |
Model | Optima | Durango |
Trim | SX | Limited |
Body | 4dr Sedan | 4dr SUV |
Engine | 274hp I4 | 335hp V8 |
Transmission | T6 | A5 |
Drivetrain | FWD | RWD |
EPA Fuel Economy (city/highway) | 22/34 MPG | 15/20 MPG |
Audio (watts, speakers) | 550, 12 | 368, 9 |
Tire (rear if not all the same) | 225/45-18 | 265/60-18 |
Total Price | $34,900 | $38,465 |
Adjustments for Features | -535 | 0 |
Feature-Adjusted Total Price | $34,365 | $38,465 |
Total Invoice | $32,332 | $34,894 |
Adjustments for Features | -496 | 0 |
Feature-Adjusted Total Invoice | $31,836 | $34,894 |
Model Year | 2012 | 2007 |
Model | Optima | Durango |
Trim | SX | Limited |
Body | 4dr Sedan | 4dr SUV |
Transmission and Drivetrain | ||
6-speed manually-shiftable automatic | $1100 | |
5-speed automatic | $900 | |
FWD | $0 | |
RWD | $0 | |
Accessories | ||
AC power outlet | $100 | |
Power liftgate | $350 | |
Power-adjustable pedals | $125 | |
Proximity key | $250 | |
Tilt steering wheel, manual | $150 | |
Tilt/telescoping steering wheel, manual | $250 | |
Brakes, Airbags, and Other Safety | ||
Active or whiplash-reducing head restraints, front seats | $0 | |
Front side airbags | $350 | |
Obstacle detection, rear | $250 | |
Rearview camera | $200 | |
Rollover sensor | $50 | |
Side curtain airbags | $350 | |
Side curtain airbags, three rows | $500 | |
Cargo Management | ||
Air-conditioned storage compartment | $50 | |
Cargo net | $40 | |
Console with shifter | $150 | |
Console without shifter | $150 | |
Overhead sunglass holder | $25 | |
Roof rails | $250 | |
Climate Control | ||
Interior air filter | $0 | |
Rear air vents | $100 | |
Rear air vents with manual controls | $150 | |
Rear HVAC unit | $400 | |
Rear wiper | $175 | |
Exterior | ||
Body kit | $0 | |
Bodyside moldings | $75 | |
Bright-finished exhaust tip(s) | $25 | |
Deep-tinted rear windows | $275 | |
Painted brake calipers (optional) | $0 | |
Panoramic sunroof | $1200 | |
Rear spoiler | $200 | |
Sunroof | $900 | |
Infotainment | ||
Bluetooth audio streaming | $25 | |
CD changer, in-dash | $325 | |
CD player | $125 | |
HD radio | $50 | |
Traffic information | $25 | |
Voice control for nav and audio | $100 | |
Instruments, Lights, and Mirrors | ||
Auto-dimming driver-side mirror | $75 | |
Power-folding mirrors | $50 | |
Speaker lights | $100 | |
Turn signals on or near mirrors | $25 | |
Xenon HID headlights | $500 | |
Seats and Interior Trim | ||
Aluminum trim | $100 | |
Cooled or ventilated front seats | $300 | |
Folding third row seats | $600 | |
Heated second row seats | $200 | |
Illuminated door sill trim plates | $200 | |
Leather-wrapped steering wheel | $150 | |
Manual lumbar adjuster, driver seat | $50 | |
Manual lumbar adjuster, passenger seat | $50 | |
Manual recliner, second row seats | $75 | |
Power lumbar adjuster, driver seat | $100 | |
Synthetic suede inserts in leather seating surfaces | $0 | |
Wood trim | $300 | |
Wood/leather-wrapped steering wheel | $150 | |
Suspension, Wheels, and Tires | ||
All-terrain tires | $0 | |
Sport suspension (upgrade) | $0 | |
Transmission | ||
Steering-wheel-mounted transmission controls | $100 | |
Total Value of Features | $6,700 | $6,165 |
Value of Feature Adjustments | $535 | $0 |
Value of Feature Adjustments | -496 | 0 |
Model Year | 2012 | 2007 |
Model | Optima | Durango |
Body | 4dr Sedan | 4dr SUV |
Wheelbase | 110.0 in | 119.2 in |
Length | 190.7 in | 200.8 in |
Width | 72.1 in | 76.0 in |
Height | 57.3 in | 74.3 in |
Curb Weight | 3,385 lb. | 5,048 lb. |
Fuel Capacity | 18.5 gal. | 27.0 gal. |
Row 1 Headroom | 40.0 in | 40.8 in |
Row 1 Shoulder Room | 57.2 in | 59.3 in |
Row 1 Hip Room | 54.7 in | 58.7 in |
Row 1 Legroom | 45.5 in | 41.5 in |
Row 2 Headroom | 37.6 in | 39.2 in |
Row 2 Shoulder Room | 55.7 in | 57.2 in |
Row 2 Hip Room | 54.5 in | 57.2 in |
Row 2 Legroom | 34.7 in | 37.4 in |
Row 3 Headroom | 0.0 in | 39.2 in |
Row 3 Shoulder Room | 0.0 in | 59.6 in |
Row 3 Hip Room | 0.0 in | 48.1 in |
Row 3 Legroom | 0.0 in | 34.4 in |
Cargo Volume, Minimum | 15.4 ft3 | 20.1 ft3 |
Cargo Volume, Behind R2 | 15.4 | 68.4 ft3 |
Cargo Volume, Maximum | 15.4 | 102.4 ft3 |
Premium Package | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Memory system, driver seat | 200 | Yes |
Panoramic sunroof | 1200 | No |
Power-folding mirrors | 50 | No |
HD radio | 50 | No |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Rearview camera | 200 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Bluetooth audio streaming | 25 | No |
Media drive, small | 5 | No |
Total Requested | 600 | 20% |
Total Not Requested | 2405 | 80% |
Limited Package | ||
Feature | Value | Requested? |
Upgraded leather upholstery | -450 | No |
Wood trim | 300 | No |
Leather seating surfaces | 450 | Yes |
Wood/leather-wrapped steering wheel | 0 | No |
Additional chrome trim | 0 | No |
Upholstered door panels, leather | 250 | No |
Chrome-plated alloy wheels | 500 | No |
Painted brake calipers (optional) | 0 | No |
Total Requested | 450 | 43% |
Total Not Requested | 600 | 57% |