The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $29,655 Hyundai Kona Ultimate | ||
Difference: $3,045 | ||
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Model Year | 2018 | 2021 |
Model | Optima | Kona |
Trim | EX | Ultimate |
Body | 4dr Sedan | 4dr SUV |
Base Price | $25,600 | $28,150 |
Convenience Plus Package | 3,000 | |
Premium Package | 2,300 | |
Universal garage door opener | 350 | |
Cargo net | 50 | 50 |
Cargo tray | 80 | 115 |
Remote start | 425 | |
Floor mats | 155 | |
Convenience Plus Package | 2,727 | |
Premium Package | 2,088 | |
Universal garage door opener | 291 | |
Cargo net | 42 | 0 |
Cargo tray | 67 | 0 |
Remote start | 353 | |
Floor mats | 0 | |
Options (change) | 6,205 | 320 |
Options (change) | 5,568 | 0 |
Destination | 895 | 1,185 |
Total Price | $32,700 | $29,655 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Hyundai Kona dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Hyundai Kona Ultimate | ||
TrueDelta Adjusted Price Difference: $4,280 | ||
TrueDelta Adjusted Invoice Difference: $29,229 | ||
Model Year | 2018 | 2021 |
Model | Optima | Kona |
Trim | EX | Ultimate |
Body | 4dr Sedan | 4dr SUV |
Engine | 185hp I4 | 175hp I4 |
Transmission | T6 | S7 |
Drivetrain | FWD | FWD |
EPA Fuel Economy (city/highway) | 25/36 MPG | 28/32 MPG |
Audio (watts, speakers) | 630, 10 | 315, 8 |
Tire (rear if not all the same) | 215/55-17 | 235/45-18 |
Total Price | $32,700 | $29,655 |
Adjustments for Features | 0 | -1,235 |
Feature-Adjusted Total Price | $32,700 | $28,420 |
Model Year | 2018 | 2021 |
Model | Optima | Kona |
Trim | EX | Ultimate |
Body | 4dr Sedan | 4dr SUV |
Transmission and Drivetrain | ||
6-speed manually-shiftable automatic | $1100 | |
7-speed automated manual | $1200 | |
FWD | $0 | $0 |
Accessories | ||
Adaptive cruise control | $600 | |
Adaptive cruise control, all-speed | $850 | |
Proximity trunk or liftgate opener | $125 | |
Remote app | $25 | |
Remote climate control | $25 | |
Remote start | $150 | |
Remote start via app | $75 | |
Brakes, Airbags, and Other Safety | ||
911 assist | $25 | |
Active or whiplash-reducing head restraints, front seats | $0 | |
Driver drowsiness monitor | $150 | |
Knee airbag, driver | $75 | |
Lane keeping assist | $400 | |
Pedestrian detection | $50 | |
Temporary spare tire | $150 | |
Cargo Management | ||
Cargo cover | $75 | |
Cargo mat | $40 | |
Roof rails | $250 | |
Climate Control | ||
Dual-zone climate control | $125 | |
Rain-sensing wipers | $175 | |
Rear air vents | $100 | |
Rear wiper | $175 | |
Variable intermittent wipers | $75 | |
Exterior | ||
Bodyside cladding (gray/black) | $250 | |
Bright-finished exhaust tip(s) | $25 | |
Deep-tinted rear windows | $275 | |
Laminated front side windows | $200 | |
Panoramic sunroof | $1200 | |
Rear spoiler | $200 | |
Sunroof | $900 | |
Wheel-lip moldings | $75 | |
Infotainment | ||
App support | $0 | |
SMS text-to-speech reader | $25 | |
Surround sound | $250 | |
Telematics service, such as OnStar, with navigation | $225 | |
Traffic + travel information | $25 | |
Traffic information | $25 | |
Voice control for external devices | $0 | |
Wireless charging station | $75 | |
Instruments, Lights, and Mirrors | ||
Approach detection | $25 | |
Auto-dimming headlights | $200 | |
Cornering lights | $50 | |
Head-up display (HUD) | $350 | |
Interior ambient lighting | $150 | |
LED headlights, single projector or low beam only | $750 | |
Power-folding mirrors | $50 | |
Seats and Interior Trim | ||
Cooled or ventilated front seats | $300 | |
Door sill trim plates | $100 | |
Manual recliner, second row seats | $75 | |
Memory system, driver seat | $200 | |
Power 4-way lumbar adjuster, driver seat | $150 | |
Power fore-aft adjuster, passenger seat | $100 | |
Power height adjuster, passenger seat | $100 | |
Power lumbar adjuster, driver seat | $100 | |
Power lumbar adjuster, passenger seat | $100 | |
Power recliner, passenger seat | $100 | |
Power tilt adjuster, passenger seat | $100 | |
Total Value of Features | $5,765 | $7,000 |
Value of Feature Adjustments | $0 | $1,235 |
Value of Feature Adjustments | 0 | -49 |
Model Year | 2018 | 2021 |
Model | Optima | Kona |
Body | 4dr Sedan | 4dr SUV |
Wheelbase | 110.4 in | 102.4 in |
Length | 191.1 in | 164.0 in |
Width | 73.2 in | 70.9 in |
Height | 57.7 in | 61.0 in |
Curb Weight | 3,219 lb. | 3,043 lb. |
Fuel Capacity | 18.5 gal. | 13.2 gal. |
Row 1 Headroom | 39.8 in | 39.6 in |
Row 1 Shoulder Room | 58.1 in | 55.5 in |
Row 1 Hip Room | 56.0 in | 53.3 in |
Row 1 Legroom | 45.5 in | 41.5 in |
Row 2 Headroom | 37.8 in | 37.8 in |
Row 2 Shoulder Room | 56.4 in | 54.5 in |
Row 2 Hip Room | 56.0 in | 52.2 in |
Row 2 Legroom | 35.6 in | 34.6 in |
Cargo Volume, Minimum | 15.9 ft3 | 19.2 ft3 |
Cargo Volume, Maximum | 15.9 | 45.8 ft3 |
Convenience Plus Package | ||
Feature | Value | Requested? |
Fog lights | 125 | Yes |
Sport front fascia (optional) | 0 | No |
Forward collision warning | 200 | Yes |
Surround sound | 250 | No |
Lane departure warning | 200 | Yes |
Adaptive cruise control, all-speed | 700 | No |
Automatic braking, low-speed | 200 | Yes |
Automatic braking, high-speed or partial | 200 | Yes |
Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
HD radio | 50 | Yes |
Total Requested | 1700 | 57% |
Total Not Requested | 1300 | 43% |
Premium Package | ||
Feature | Value | Requested? |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Power lumbar adjuster, passenger seat | 100 | No |
Auto-dimming rearview mirror | 150 | Yes |
Power height adjuster, passenger seat | 50 | No |
Power tilt adjuster, passenger seat | 100 | No |
Panoramic sunroof | 1200 | No |
Interior ambient lighting | 150 | No |
Rear reading lights | 0 | No |
Total Requested | 150 | 7% |
Total Not Requested | 2100 | 93% |