The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $23,340 Kia Optima EX | ||
Difference: $5,225 | ||
Lowest Total Invoice: $21,565 Kia Optima EX | ||
Difference: $5,337 | ||
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Model Year | 2007 | 2018 |
Model | Optima | Soul |
Trim | EX | ! |
Body | 4dr Sedan | 4dr Hatch |
Base Price | $19,395 | $22,800 |
Base Invoice | $18,045 | $21,561 |
2.7L V6 | 1,005 | |
Convenience Package | 700 | |
Leather seating surfaces | 600 | |
Rear spoiler | 200 | 395 |
Sunroof | 800 | |
Universal garage door opener | 350 | |
Floor mats | 125 | |
Panoramic sunroof | 1,000 | |
Tech Package | 3,000 | |
2.7L V6 | 845 | |
Convenience Package | 625 | |
Leather seating surfaces | 535 | |
Rear spoiler | 160 | 327 |
Sunroof | 715 | |
Universal garage door opener | 291 | |
Floor mats | 102 | |
Panoramic sunroof | 932 | |
Tech Package | 2,794 | |
Options (change) | 3,305 | 4,870 |
Options (change) | 2,880 | 4,446 |
Destination | 640 | 895 |
Total Price | $23,340 | $28,565 |
Total Invoice | $21,565 | $26,902 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Kia Soul dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Kia Optima EX | ||
TrueDelta Adjusted Price Difference: $75 | ||
TrueDelta Adjusted Invoice Difference: $487 | ||
Model Year | 2007 | 2018 |
Model | Optima | Soul |
Trim | EX | ! |
Body | 4dr Sedan | 4dr Hatch |
Engine | 185hp V6 | 201hp I4 |
Transmission | T5 | S7 |
Drivetrain | FWD | FWD |
EPA Fuel Economy (city/highway) | 22/30 MPG | 26/31 MPG |
Audio (watts, speakers) | 360, 7 | 315, 8 |
Tire (rear if not all the same) | 205/60-16 | 235/45-18 |
Total Price | $23,340 | $28,565 |
Adjustments for Features | 0 | -5,150 |
Feature-Adjusted Total Price | $23,340 | $23,415 |
Total Invoice | $21,565 | $26,902 |
Adjustments for Features | 0 | -4,850 |
Feature-Adjusted Total Invoice | $21,565 | $22,052 |
Model Year | 2007 | 2018 |
Model | Optima | Soul |
Trim | EX | ! |
Body | 4dr Sedan | 4dr Hatch |
Transmission and Drivetrain | ||
5-speed manually-shiftable automatic | $1000 | |
7-speed automated manual | $1200 | |
FWD | $0 | $0 |
Accessories | ||
Heated steering wheel | $100 | |
Power-adjustable pedals | $125 | |
Proximity key | $250 | |
Sunshade, rear | $125 | |
Brakes, Airbags, and Other Safety | ||
911 assist | $25 | |
Active or whiplash-reducing head restraints, front seats | $0 | |
Antilock brakes (ABS) | $400 | |
Blind spot warning system | $200 | |
Brake assist | $50 | |
Cross-traffic warning, rear | $100 | |
Forward collision warning | $200 | |
Lane departure warning | $200 | |
Rearview camera | $200 | |
Rollover sensor | $50 | |
Stability control | $400 | |
Traction control | $100 | |
Vehicle health reports | $0 | |
Cargo Management | ||
Cargo cover | $75 | |
Climate Control | ||
Interior air filter | $0 | |
Ionizing air filtration | $50 | |
Rear wiper | $175 | |
Exterior | ||
Bodyside moldings | $75 | |
Deep-tinted rear windows | $275 | |
Panoramic sunroof | $1200 | |
Sunroof | $900 | |
Infotainment | ||
Android Auto support | $100 | |
App support | $0 | |
Apple CarPlay support | $100 | |
Aux input | $50 | |
Bluetooth audio streaming | $25 | |
Bluetooth cell phone link | $100 | |
Cassette player | $50 | |
CD changer, in-dash | $325 | |
CD player | $125 | |
HD radio | $50 | |
Navigation system | $600 | |
Satellite radio | $200 | |
SMS text-to-speech reader | $25 | |
Traffic information | $25 | |
Voice control for external devices | $0 | |
Voice control for nav and audio | $100 | |
Instruments, Lights, and Mirrors | ||
Boost gauge | $75 | |
Compass | $0 | |
Power-folding mirrors | $50 | |
Speaker lights | $100 | |
Turn signals on or near mirrors | $25 | |
Xenon HID headlights | $500 | |
Seats and Interior Trim | ||
Heated second row seats | $200 | |
Leather seating surfaces | $900 | |
Manual lumbar adjuster, driver seat | $50 | |
Partial leather seating sufaces | $450 | |
Power height adjuster, passenger seat | $100 | |
Power lumbar adjuster, driver seat | $100 | |
Power tilt adjuster, passenger seat | $100 | |
Upholstered instrument cluster hood | $50 | |
Suspension, Wheels, and Tires | ||
Electronic systems calibration selector | $200 | |
Total Value of Features | $3,550 | $8,700 |
Value of Feature Adjustments | $0 | $5,150 |
Value of Feature Adjustments | 0 | -4,850 |
Model Year | 2007 | 2018 |
Model | Optima | Soul |
Body | 4dr Sedan | 4dr Hatch |
Wheelbase | 107.1 in | 101.2 in |
Length | 186.4 in | 163.0 in |
Width | 71.1 in | 70.9 in |
Height | 58.3 in | 63.5 in |
Curb Weight | 3,287 lb. | 3,232 lb. |
Fuel Capacity | 17.0 gal. | 14.2 gal. |
Row 1 Headroom | 39.8 in | 39.6 in |
Row 1 Shoulder Room | 57.1 in | 55.5 in |
Row 1 Hip Room | 54.5 in | 53.2 in |
Row 1 Legroom | 43.7 in | 40.9 in |
Row 2 Headroom | 38.0 in | 39.5 in |
Row 2 Shoulder Room | 56.3 in | 54.7 in |
Row 2 Hip Room | 54.7 in | 49.3 in |
Row 2 Legroom | 37.8 in | 39.1 in |
Cargo Volume, Minimum | 14.8 ft3 | 24.2 ft3 |
Cargo Volume, Maximum | 14.8 | 61.3 ft3 |
Convenience Package | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Sunshade, rear | 125 | No |
Power-adjustable pedals | 125 | No |
Total Requested | 400 | 62% |
Total Not Requested | 250 | 38% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Compass | 0 | No |
Total Requested | 250 | 100% |
Total Not Requested | 0 | 0% |
Tech Package | ||
Feature | Value | Requested? |
HD radio | 50 | No |
Speaker lights | 100 | No |
Harman/Kardon, 315W, 8 speakers (with subwoofer) | 350 | No |
Lane departure warning | 200 | No |
Blind spot warning system | 200 | No |
Cross-traffic warning, rear | 100 | No |
Forward collision warning | 200 | No |
LED tail lights | 0 | No |
Power fore-aft adjuster, driver seat | 100 | Yes |
Power height adjuster, driver seat | 50 | Yes |
Power tilt adjuster, driver seat | 100 | Yes |
Power recliner, driver seat | 100 | Yes |
Power lumbar adjuster, driver seat | 100 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Xenon HID headlights | 500 | No |
Power height adjuster, passenger seat | 100 | No |
Power tilt adjuster, passenger seat | 100 | No |
Power-folding mirrors | 50 | No |
Navigation system | 600 | No |
Voice control for nav and audio | 100 | No |
Traffic information | 25 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Heated steering wheel | 100 | No |
Total Requested | 750 | 20% |
Total Not Requested | 3075 | 80% |