The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $31,950 Kia Optima SX | ||
Difference: $2,185 | ||
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Model Year | 2013 | 2020 |
Model | Optima | Soul |
Trim | SX | GT-Line Turbo |
Body | 4dr Sedan | 4dr Hatch |
Base Price | $26,800 | $27,490 |
Premium Package | 2,950 | |
Navigation system | 1,400 | |
Tech Package | 3,000 | |
Universal garage door opener | 350 | |
Metal pedals | 80 | |
Illuminated door sill trim plates | 250 | |
Rear spoiler | 395 | |
Interior ambient lighting | 450 | |
Panoramic sunroof | 1,000 | |
Premium Package | 2,635 | |
Navigation system | 1,250 | |
Tech Package | 2,794 | |
Universal garage door opener | 291 | |
Metal pedals | 67 | |
Illuminated door sill trim plates | 208 | |
Rear spoiler | 327 | |
Interior ambient lighting | 374 | |
Panoramic sunroof | 932 | |
Options (change) | 4,350 | 5,525 |
Options (change) | 3,885 | 4,993 |
Destination | 800 | 1,120 |
Total Price | $31,950 | $34,135 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Kia Soul dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price: Kia Optima SX | ||
Lowest Adjusted Invoice: Kia Soul GT-Line Turbo | ||
TrueDelta Adjusted Price Difference: $885 | ||
TrueDelta Adjusted Invoice Difference: $23,845 | ||
Model Year | 2013 | 2020 |
Model | Optima | Soul |
Trim | SX | GT-Line Turbo |
Body | 4dr Sedan | 4dr Hatch |
Engine | 274hp I4 | 147hp I4 |
Transmission | T6 | S7 |
Drivetrain | FWD | FWD |
EPA Fuel Economy (city/highway) | 22/34 MPG | 27/32 MPG |
Audio (watts, speakers) | 550, 12 | 315, 8 |
Tire (rear if not all the same) | 225/45-18 | 235/45-18 |
Total Price | $31,950 | $34,135 |
Adjustments for Features | 0 | -1,300 |
Feature-Adjusted Total Price | $31,950 | $32,835 |
Model Year | 2013 | 2020 |
Model | Optima | Soul |
Trim | SX | GT-Line Turbo |
Body | 4dr Sedan | 4dr Hatch |
Transmission and Drivetrain | ||
6-speed manually-shiftable automatic | $1100 | |
7-speed automated manual | $1200 | |
FWD | $0 | $0 |
Accessories | ||
Heated steering wheel | $100 | |
Brakes, Airbags, and Other Safety | ||
Active or whiplash-reducing head restraints, front seats | $0 | |
Blind spot warning system | $200 | |
Cross-traffic warning, rear | $100 | |
Forward collision warning | $200 | |
Lane departure warning | $200 | |
Rollover sensor | $50 | |
Cargo Management | ||
Air-conditioned storage compartment | $50 | |
Cargo cover | $75 | |
Climate Control | ||
Dual-zone climate control | $125 | |
Interior air filter | $0 | |
Ionizing air filtration | $50 | |
Rear air vents | $100 | |
Rear wiper | $175 | |
Exterior | ||
Body kit | $0 | |
Deep-tinted rear windows | $275 | |
Infotainment | ||
Android Auto support | $100 | |
Apple CarPlay support | $100 | |
SMS text-to-speech reader | $25 | |
Voice control for external devices | $0 | |
Instruments, Lights, and Mirrors | ||
Boost gauge | $75 | |
Seats and Interior Trim | ||
Aluminum trim | $100 | |
Cooled or ventilated front seats | $300 | |
Memory system, driver seat | $200 | |
Power height adjuster, passenger seat | $100 | |
Power tilt adjuster, passenger seat | $100 | |
Upholstered instrument cluster hood | $50 | |
Suspension, Wheels, and Tires | ||
Electronic systems calibration selector | $200 | |
Sport suspension (upgrade) | $0 | |
Transmission | ||
Steering-wheel-mounted transmission controls | $100 | |
Total Value of Features | $2,075 | $3,375 |
Value of Feature Adjustments | $0 | $1,300 |
Value of Feature Adjustments | 0 | -233 |
Model Year | 2013 | 2020 |
Model | Optima | Soul |
Body | 4dr Sedan | 4dr Hatch |
Wheelbase | 110.0 in | 102.4 in |
Length | 190.7 in | 165.2 in |
Width | 72.1 in | 70.9 in |
Height | 57.3 in | 63.0 in |
Curb Weight | 3,385 lb. | 3,036 lb. |
Fuel Capacity | 18.5 gal. | 14.3 gal. |
Row 1 Headroom | 40.0 in | 39.4 in |
Row 1 Shoulder Room | 57.2 in | 55.5 in |
Row 1 Hip Room | 54.7 in | 0.0 in |
Row 1 Legroom | 45.5 in | 41.1 in |
Row 2 Headroom | 37.6 in | 39.5 in |
Row 2 Shoulder Room | 55.7 in | 54.7 in |
Row 2 Hip Room | 54.5 in | 0.0 in |
Row 2 Legroom | 34.7 in | 38.8 in |
Cargo Volume, Minimum | 15.4 ft3 | 24.2 ft3 |
Cargo Volume, Maximum | 15.4 | 62.1 ft3 |
Premium Package | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | Yes |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Memory system, driver seat | 200 | No |
Panoramic sunroof | 1200 | Yes |
Power-folding mirrors | 50 | Yes |
HD radio | 50 | Yes |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Rearview camera | 200 | Yes |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Vehicle health reports | 0 | Yes |
911 assist | 25 | Yes |
Bluetooth audio streaming | 25 | Yes |
Media drive, small | 5 | No |
App support | 0 | Yes |
Total Requested | 2150 | 71% |
Total Not Requested | 880 | 29% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Compass | 0 | Yes |
Total Requested | 250 | 100% |
Total Not Requested | 0 | 0% |
Tech Package | ||
Feature | Value | Requested? |
HD radio | 50 | Yes |
Speaker lights | 100 | Yes |
Harman/Kardon, 315W, 8 speakers (with subwoofer) | 350 | No |
Power-folding mirrors | 50 | Yes |
Lane departure warning | 200 | No |
Blind spot warning system | 200 | No |
Cross-traffic warning, rear | 100 | No |
Forward collision warning | 200 | No |
LED tail lights | 0 | No |
Power fore-aft adjuster, driver seat | 100 | Yes |
Power height adjuster, driver seat | 50 | Yes |
Power tilt adjuster, driver seat | 100 | Yes |
Power recliner, driver seat | 100 | Yes |
Power lumbar adjuster, driver seat | 100 | Yes |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Xenon HID headlights | 500 | Yes |
Power height adjuster, passenger seat | 100 | No |
Power tilt adjuster, passenger seat | 100 | No |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | Yes |
Heated steering wheel | 100 | No |
Total Requested | 2475 | 65% |
Total Not Requested | 1350 | 35% |