Kia Optima Kia Optima 2016 Kia Soul Kia Soul 2018

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Kia Optima vs. Kia Soul Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Kia Soul Invoice Comparison

Lowest Total Price: $29,475

Kia Soul !   
Difference: $6,595

Lowest Total Invoice: $27,660

Kia Soul !   
Difference: $5,835

Calculate Payments

  Down Payment Interest Rate Term
Model Year201620162018
ModelOptimaOptimaSoul
TrimSXSX Limited!
Body4dr Sedan4dr Sedan4dr Hatch
Base Price $29,940 $36,040 $22,800
Base Invoice $27,865 $33,435 $21,561
Premium Technology Package 4,800    
Universal garage door opener 350 350 350
Cargo net 50 50 50
Cargo tray 80 80 80
Tech Package     3,000
Metal pedals     80
Floor mats     125
Rear spoiler     395
Interior ambient lighting     450
Panoramic sunroof     1,000
Illuminated door sill trim plates     250
Premium Technology Package 4,380    
Universal garage door opener 291 291 291
Cargo net 42 42 42
Cargo tray 67 67 67
Tech Package     2,794
Metal pedals     67
Floor mats     102
Rear spoiler     327
Interior ambient lighting     374
Panoramic sunroof     932
Illuminated door sill trim plates     208
Options (change) 5,280 480 5,780
Options (change) 4,780 400 5,204
Destination 850 850 895
Total Price $36,070 $37,370 $29,475
Total Invoice $33,495 $34,685 $27,660

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Kia Optima dealer quotes or Kia Soul dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Kia Optima vs. Kia Soul

Lowest Adjusted Price and Invoice: Kia Soul !
TrueDelta Adjusted Price Difference: $3,980
TrueDelta Adjusted Invoice Difference: $3,407
Model Year201620162018
ModelOptimaOptimaSoul
TrimSXSX Limited!
Body4dr Sedan4dr Sedan4dr Hatch
Engine245hp I4245hp I4201hp I4
TransmissionT6T6S7
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)22/32 MPG22/32 MPG26/31 MPG
Audio (watts, speakers)630, 10630, 10315, 8
Tire (rear if not all the same)235/45-18235/45-18235/45-18
Total Price$36,070$37,370$29,475
Adjustments for Features-2,615-2,9150
Feature-Adjusted Total Price$33,455$34,455$29,475
Cost Above Minimum$0$1,000$0
Total Invoice$33,495$34,685$27,660
Adjustments for Features-2,428-2,7060
Feature-Adjusted Total Invoice$31,067$31,979$27,660
Cost Above Minimum$0$912$0

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Features Comparison: Kia Optima vs. Kia Soul

Model Year201620162018
ModelOptimaOptimaSoul
TrimSXSX Limited!
Body4dr Sedan4dr Sedan4dr Hatch
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100 
7-speed automated manual  $1200
FWD$0$0$0
Accessories 
Adaptive cruise control, all-speed$850$850 
Cruise control  $150
Proximity trunk or liftgate opener$125$125 
Sunshades, second row$125$125 
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0$0 
Around view cameras $500 
Automatic braking, high-speed or partial$200$200 
Automatic braking, low-speed$200$200 
Knee airbag, driver$75$75 
Obstacle detection, rear$250$250 
Rearview camera$200 $200
Temporary spare tire$150$150 
Cargo Management 
Cargo cover  $75
Cargo mat$40$40 
Climate Control 
Dual-zone climate control$125$125 
Interior air filter$0$0 
Ionizing air filtration  $50
Rear air vents$100$100 
Rear wiper  $175
Exterior 
Deep-tinted rear windows  $275
Laminated front side windows$200$200 
Painted brake calipers (optional)$0$0 
Infotainment 
Apple CarPlay support  $100
CD player  $125
MP3-compatible player  $50
Surround sound$250$250 
Instruments, Lights, and Mirrors 
Approach detection$25$25 
Auto-dimming headlights$200$200 
Boost gauge  $75
Fog lights  $125
Speaker lights  $100
Steering-linked headlights$150$150 
Seats and Interior Trim 
Cooled or ventilated front seats$300$300 
Door sill trim plates$100$100 
Heated front row armrests$100$100 
Heated front seats  $200
Illuminated door sill trim plates  $200
Leather seating surfaces$900$900 
Memory system, driver seat$200$200 
Partial leather seating sufaces  $450
Power 4-way lumbar adjuster, driver seat$150$150 
Power lumbar adjuster, driver seat  $100
Power lumbar adjuster, passenger seat$100$100 
Upholstered instrument cluster hood  $50
Suspension, Wheels, and Tires 
Alloy wheels  $350
Machined alloy wheels$350$350 
Performance steering system (optional)$0$0 
Sport suspension (upgrade)$0$0 
Transmission 
Steering-wheel-mounted transmission controls$100$100 
Total Value of Features$6,665$6,965$4,050
Value of Feature Adjustments$2,615$2,915$0
Value of Feature Adjustments-2,428-2,7060

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Specifications Comparison: Kia Optima vs. Kia Soul

Model Year20162018
ModelOptimaSoul
Body4dr Sedan4dr Hatch
Wheelbase110.4 in101.2 in
Length191.1 in163.0 in
Width73.2 in70.9 in
Height57.7 in63.5 in
Curb Weight3,494 lb.3,232 lb.
Fuel Capacity18.5 gal.14.2 gal.
Row 1 Headroom39.8 in39.6 in
Row 1 Shoulder Room58.1 in55.5 in
Row 1 Hip Room56.0 in53.2 in
Row 1 Legroom45.5 in40.9 in
Row 2 Headroom37.8 in39.5 in
Row 2 Shoulder Room56.4 in54.7 in
Row 2 Hip Room56.0 in49.3 in
Row 2 Legroom35.6 in39.1 in
Cargo Volume,
Minimum
15.9 ft324.2 ft3
Cargo Volume,
Maximum
15.961.3 ft3

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Option Package Details
Kia Optima SX

Premium Technology Package
FeatureValueRequested?
Auto-dimming headlights200No
Lane departure warning system200Yes
Adaptive cruise control, all-speed700No
Upgraded stability control0No
Automatic braking, low-speed200No
Automatic braking, high-speed or partial200No
Forward collision warning200Yes
Cooled or ventilated front seats300No
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Power lumbar adjuster, passenger seat100No
Power height adjuster, passenger seat50Yes
Power tilt adjuster, passenger seat100Yes
Panoramic sunroof1200Yes
Rear reading lights0No
Heated second row seats200Yes
Surround sound250No
Harman/Kardon, 630W, 10 speakers (with subwoofer)350No
Obstacle detection, rear250No
Blind spot warning system200Yes
Rear cross-traffic detection100Yes
Total Requested245049%
Total Not Requested255051%

Option Package Details
Kia Soul !

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Compass0Yes
Total Requested250100%
Total Not Requested00%
Tech Package
FeatureValueRequested?
HD radio50Yes
Speaker lights100No
Harman/Kardon, 315W, 8 speakers (with subwoofer)350No
Lane departure warning200Yes
Blind spot warning system200Yes
Cross-traffic warning, rear100Yes
Forward collision warning200Yes
LED tail lights0No
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Power lumbar adjuster, driver seat100Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Xenon HID headlights500Yes
Power height adjuster, passenger seat100Yes
Power tilt adjuster, passenger seat100Yes
Power-folding mirrors50Yes
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Heated front seats200No
Heated second row seats200Yes
Heated steering wheel100Yes
Total Requested317583%
Total Not Requested65017%

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