Kia Optima Kia Optima 2018 Kia Soul Kia Soul 2016

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Kia Optima vs. Kia Soul Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Kia Soul Invoice Comparison

Lowest Total Price: $26,325

Kia Soul +   
Difference: $3,375

Lowest Total Invoice: $24,719

Kia Soul +   
Difference: $2,919

Calculate Payments

  Down Payment Interest Rate Term
Model Year201820162016
ModelOptimaSoulSoul
TrimEX+!
Body4dr Sedan4dr Hatch4dr Hatch
Base Price $25,600 $19,400 $21,300
Base Invoice $23,902 $18,391 $20,162
Premium Package 2,300   4,400
Universal garage door opener 350 350 350
Cargo net 50 50 50
Cargo tray 80 80 80
Remote start 425 425 425
Primo Package   2,800  
Audio Package   1,800  
Floor mats   120 120
Interior ambient lighting   450 450
Premium Package 2,088   4,052
Universal garage door opener 291 291 291
Cargo net 42 42 42
Cargo tray 67 67 67
Remote start 353 353 353
Primo Package   2,594  
Audio Package   1,657  
Floor mats   100 100
Interior ambient lighting   374 374
Options (change) 3,205 6,075 5,875
Options (change) 2,841 5,478 5,279
Destination 895 850 850
Total Price $29,700 $26,325 $28,025
Total Invoice $27,638 $24,719 $26,291

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Optima dealer quotes or Kia Soul dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Optima vs. Kia Soul

Lowest Adjusted Price and Invoice: Kia Soul +
TrueDelta Adjusted Price Difference: $3,110
TrueDelta Adjusted Invoice Difference: $2,672
Model Year201820162016
ModelOptimaSoulSoul
TrimEX+!
Body4dr Sedan4dr Hatch4dr Hatch
Engine185hp I4164hp I4164hp I4
TransmissionT6T6T6
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)25/36 MPG24/31 MPG24/31 MPG
Audio (watts, speakers)?, 6350, 10350, 10
Tire (rear if not all the same)215/55-17215/55-17215/55-17
Total Price$29,700$26,325$28,025
Adjustments for Features-2650-550
Feature-Adjusted Total Price$29,435$26,325$27,475
Cost Above Minimum$0$0$1,150
Total Invoice$27,638$24,719$26,291
Adjustments for Features-2470-516
Feature-Adjusted Total Invoice$27,391$24,719$25,775
Cost Above Minimum$0$0$1,056

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Features Comparison: Kia Optima vs. Kia Soul

Model Year201820162016
ModelOptimaSoulSoul
TrimEX+!
Body4dr Sedan4dr Hatch4dr Hatch
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100$1100
FWD$0$0$0
Accessories 
Heated steering wheel $100$100
Proximity trunk or liftgate opener$125  
Brakes, Airbags, and Other Safety 
911 assist$25 $25
Active or whiplash-reducing head restraints, front seats$0  
Blind spot warning system$200  
Cross-traffic warning, rear$100  
Forward collision warning  $200
Knee airbag, driver$75  
Lane departure warning  $200
Obstacle detection, rear$250  
Vehicle health reports$0 $0
Cargo Management 
Cargo cover $75$75
Cargo mat$40  
Climate Control 
Dual-zone climate control$125  
Interior air filter$0  
Ionizing air filtration $50$50
Rear air vents$100  
Rear wiper $175$175
Exterior 
Bright-finished exhaust tip(s)$25  
Deep-tinted rear windows $275$275
Laminated front side windows$200  
Infotainment 
Android Auto support$100  
App support$0 $0
Apple CarPlay support$100  
Bluetooth audio streaming$25 $25
CD player $125$125
HD radio $50$50
MP3-compatible player $50$50
Navigation system $600$600
SMS text-to-speech reader$25 $25
Traffic information $25$25
Voice control for external devices$0 $0
Voice control for nav and audio $100$100
Instruments, Lights, and Mirrors 
Approach detection$25  
Fog lights $125$125
Power-folding mirrors$50 $50
Speaker lights $100$100
Turn signals on or near mirrors$25 $25
Seats and Interior Trim 
Heated second row seats $200$200
Memory system, driver seat$200  
Power 4-way lumbar adjuster, driver seat$150  
Power fore-aft adjuster, passenger seat$100  
Power height adjuster, passenger seat$100  
Power lumbar adjuster, driver seat $100$100
Power lumbar adjuster, passenger seat$100  
Power recliner, passenger seat$100  
Power tilt adjuster, passenger seat$100  
Upholstered instrument cluster hood $50$50
Total Value of Features$3,565$3,300$3,850
Value of Feature Adjustments$265$0$550
Value of Feature Adjustments-2470-516

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Specifications Comparison: Kia Optima vs. Kia Soul

Model Year20182016
ModelOptimaSoul
Body4dr Sedan4dr Hatch
Wheelbase110.4 in101.2 in
Length191.1 in163.0 in
Width73.2 in70.9 in
Height57.7 in63.0 in
Curb Weight3,219 lb.2,837 lb.
Fuel Capacity18.5 gal.14.2 gal.
Row 1 Headroom39.8 in39.6 in
Row 1 Shoulder Room58.1 in55.5 in
Row 1 Hip Room56.0 in53.2 in
Row 1 Legroom45.5 in40.9 in
Row 2 Headroom37.8 in39.5 in
Row 2 Shoulder Room56.4 in54.7 in
Row 2 Hip Room56.0 in49.3 in
Row 2 Legroom35.6 in39.1 in
Cargo Volume,
Minimum
15.9 ft324.2 ft3
Cargo Volume,
Maximum
15.961.3 ft3

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Option Package Details
Kia Optima EX

Premium Package
FeatureValueRequested?
Cooled or ventilated front seats300Yes
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Power lumbar adjuster, passenger seat100No
Auto-dimming rearview mirror150Yes
Power height adjuster, passenger seat50No
Power tilt adjuster, passenger seat100No
Panoramic sunroof1200Yes
Interior ambient lighting150Yes
Rear reading lights0No
Total Requested180080%
Total Not Requested45020%

Option Package Details
Kia Soul +

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Compass0Yes
Total Requested250100%
Total Not Requested00%
Primo Package
FeatureValueRequested?
Panoramic sunroof1200Yes
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Power lumbar adjuster, driver seat100Yes
Leather seating surfaces900Yes
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300Yes
Heated steering wheel100No
Proximity key250Yes
Engine immobilizer (optional)0No
Total Requested330092%
Total Not Requested3008%
Audio Package
FeatureValueRequested?
Special interior trim0No
HD radio50No
Upholstered instrument cluster hood50No
Speaker lights100No
Infinity, 350W, 10 speakers (with subwoofer)350No
Navigation system600No
Automatic climate control, front200Yes
Leather-wrapped steering wheel150Yes
Voice control for nav and audio100No
Traffic information25No
Ionizing air filtration50No
Total Requested35021%
Total Not Requested132579%

Option Package Details
Kia Soul !

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Compass0Yes
Total Requested100100%
Total Not Requested00%
Premium Package
FeatureValueRequested?
Upgraded instruments0No
Panoramic sunroof1200Yes
Lane departure warning system200No
Forward collision warning200No
LED tail lights0No
HD radio50No
Speaker lights100No
Infinity, 350W, 10 speakers (with subwoofer)350No
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300Yes
Heated steering wheel100No
Proximity key250Yes
Engine immobilizer (optional)0No
Navigation system600No
Automatic climate control, front200Yes
Voice control for nav and audio100No
Traffic information25No
Ionizing air filtration50No
Total Requested215052%
Total Not Requested197548%

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