The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $29,440 Mazda Mazda3 Grand Touring | ||
Difference: $7,380 | ||
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Model Year | 2019 | 2017 |
Model | Optima | Mazda3 |
Trim | SX | Grand Touring |
Body | 4dr Sedan | 4dr Sedan |
Base Price | $31,990 | $23,145 |
Technology Package | 3,000 | |
Universal garage door opener | 350 | |
Cargo net | 50 | 50 |
Cargo tray | 80 | 75 |
Remote start | 425 | 550 |
i-ACTIVSENSE Package | 1,100 | |
Premium Equipment Package | 1,600 | |
Auto-dimming rearview mirror | 175 | |
Cargo mat | 75 | |
Interior ambient lighting | 250 | |
Obstacle detection, rear | 495 | |
6-speed shiftable automatic | 1,050 | |
Technology Package | 2,727 | |
Universal garage door opener | 291 | |
Cargo net | 42 | 40 |
Cargo tray | 67 | 60 |
Remote start | 353 | 440 |
i-ACTIVSENSE Package | 946 | |
Premium Equipment Package | 1,376 | |
Auto-dimming rearview mirror | 140 | |
Cargo mat | 60 | |
Interior ambient lighting | 200 | |
Obstacle detection, rear | 396 | |
6-speed shiftable automatic | 1,002 | |
Options (change) | 3,905 | 5,420 |
Options (change) | 3,480 | 4,660 |
Destination | 925 | 875 |
Total Price | $36,820 | $29,440 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Mazda Mazda3 dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price: Mazda Mazda3 Grand Touring | ||
Lowest Adjusted Invoice: Kia Optima SX | ||
TrueDelta Adjusted Price Difference: $5,030 | ||
TrueDelta Adjusted Invoice Difference: $23,555 | ||
Model Year | 2019 | 2017 |
Model | Optima | Mazda3 |
Trim | SX | Grand Touring |
Body | 4dr Sedan | 4dr Sedan |
Engine | 245hp I4 | 184hp I4 |
Transmission | T6 | T6 |
Drivetrain | FWD | FWD |
EPA Fuel Economy (city/highway) | 21/30 MPG | 27/36 MPG |
Audio (watts, speakers) | 630, 10 | ?, 9 |
Tire (rear if not all the same) | 235/45-18 | 215/45-18 |
Total Price | $36,820 | $29,440 |
Adjustments for Features | -2,350 | 0 |
Feature-Adjusted Total Price | $34,470 | $29,440 |
Model Year | 2019 | 2017 |
Model | Optima | Mazda3 |
Trim | SX | Grand Touring |
Body | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | ||
6-speed manually-shiftable automatic | $1100 | $1100 |
FWD | $0 | $0 |
Accessories | ||
Adaptive cruise control | $600 | |
Adaptive cruise control, all-speed | $850 | |
Heated steering wheel | $100 | |
Proximity trunk or liftgate opener | $125 | |
Brakes, Airbags, and Other Safety | ||
Following distance indicator | $25 | |
G-vectoring control | $100 | |
Knee airbag, driver | $75 | |
Rollover sensor | $50 | |
Vehicle health reports | $0 | |
Climate Control | ||
Rain-sensing wipers | $175 | |
Rear air vents | $100 | |
Variable intermittent wipers | $75 | |
Exterior | ||
Black exterior trim (optional) | $0 | |
Black grille (optional) | $0 | |
Laminated front side windows | $200 | |
Painted brake calipers (optional) | $0 | |
Panoramic sunroof | $1200 | |
Sunroof | $900 | |
Infotainment | ||
Android Auto support | $100 | |
Apple CarPlay support | $100 | |
Voice control for external devices | $0 | |
Instruments, Lights, and Mirrors | ||
Approach detection | $25 | |
Digital instruments | $0 | |
Head-up display (HUD) | $350 | |
LED headlights | $1000 | |
LED headlights, single projector or low beam only | $750 | |
Power-folding mirrors | $50 | |
Road sign information | $75 | |
Seats and Interior Trim | ||
Cooled or ventilated front seats | $300 | |
Manual lumbar adjuster, driver seat | $50 | |
Memory system, driver seat | $200 | |
Metal pedals | $75 | |
Power 4-way lumbar adjuster, driver seat | $150 | |
Power fore-aft adjuster, passenger seat | $100 | |
Power height adjuster, passenger seat | $100 | |
Power lumbar adjuster, passenger seat | $100 | |
Power recliner, passenger seat | $100 | |
Power tilt adjuster, driver seat | $100 | |
Power tilt adjuster, passenger seat | $100 | |
Suspension, Wheels, and Tires | ||
Alloy wheels | $350 | |
Electronic systems calibration selector | $200 | |
Machined alloy wheels | $350 | |
Performance steering system (optional) | $0 | |
Sport suspension (upgrade) | $0 | |
Total Value of Features | $6,925 | $4,575 |
Value of Feature Adjustments | $2,350 | $0 |
Value of Feature Adjustments | -281 | 0 |
Model Year | 2019 | 2017 |
Model | Optima | Mazda3 |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 110.4 in | 106.3 in |
Length | 191.1 in | 180.3 in |
Width | 73.2 in | 70.7 in |
Height | 57.7 in | 57.3 in |
Curb Weight | 3,558 lb. | 3,100 lb. |
Fuel Capacity | 18.5 gal. | 13.2 gal. |
Row 1 Headroom | 39.8 in | 38.6 in |
Row 1 Shoulder Room | 58.1 in | 57.2 in |
Row 1 Hip Room | 56.0 in | 55.5 in |
Row 1 Legroom | 45.5 in | 42.2 in |
Row 2 Headroom | 37.8 in | 37.5 in |
Row 2 Shoulder Room | 56.4 in | 54.4 in |
Row 2 Hip Room | 56.0 in | 53.5 in |
Row 2 Legroom | 35.6 in | 35.8 in |
Cargo Volume | 15.9 ft3 | 12.4 ft3 |
Technology Package | ||
Feature | Value | Requested? |
Auto-dimming headlights | 200 | Yes |
Surround sound | 250 | Yes |
Lane departure warning | 200 | Yes |
Adaptive cruise control, all-speed | 700 | No |
Automatic braking, low-speed | 200 | Yes |
Automatic braking, high-speed or partial | 200 | Yes |
Forward collision warning | 200 | Yes |
Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
HD radio | 50 | Yes |
Total Requested | 2025 | 66% |
Total Not Requested | 1050 | 34% |
Auto-dimming rearview mirror | ||
Feature | Value | Requested? |
Auto-dimming rearview mirror | 150 | Yes |
Compass | 0 | Yes |
Total Requested | 150 | 100% |
Total Not Requested | 0 | 0% |
i-ACTIVSENSE Package | ||
Feature | Value | Requested? |
Road sign information | 75 | No |
Adaptive cruise control | 450 | Yes |
Auto-dimming headlights | 200 | Yes |
Lane departure warning system | 200 | Yes |
Automatic braking, high-speed or partial | 200 | Yes |
Forward collision warning | 200 | Yes |
Following distance indicator | 25 | No |
Total Requested | 1250 | 93% |
Total Not Requested | 100 | 7% |
Premium Equipment Package | ||
Feature | Value | Requested? |
Steering-wheel-mounted transmission controls | 100 | Yes |
Navigation system | 600 | Yes |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Steering-linked headlights | 150 | Yes |
Heated steering wheel | 100 | No |
Voice control for nav and audio | 75 | Yes |
Traffic information | 25 | Yes |
LED tail lights | 0 | No |
LED headlights, single projector or low beam only | 750 | Yes |
Total Requested | 1950 | 95% |
Total Not Requested | 100 | 5% |