Kia Optima Kia Optima 2020 Mazda Mazda3 Mazda Mazda3 2017

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Kia Optima vs. Mazda Mazda3 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Mazda Mazda3 Invoice Comparison

Lowest Total Price: $29,440

Mazda Mazda3 Grand Touring   
Difference: $7,620

Calculate Payments

  Down Payment Interest Rate Term
Model Year20202017
ModelOptimaMazda3
TrimSXGrand Touring
Body4dr Sedan4dr Sedan
Base Price $32,190 $23,145
Technology Package 3,000  
Universal garage door opener 350  
Cargo net 50 50
Cargo tray 80 75
Remote start 425 550
i-ACTIVSENSE Package   1,100
Premium Equipment Package   1,600
Auto-dimming rearview mirror   175
Cargo mat   75
Interior ambient lighting   250
Obstacle detection, rear   495
6-speed shiftable automatic   1,050
Technology Package 2,727  
Universal garage door opener 291  
Cargo net 42 40
Cargo tray 67 60
Remote start 353 440
i-ACTIVSENSE Package   946
Premium Equipment Package   1,376
Auto-dimming rearview mirror   140
Cargo mat   60
Interior ambient lighting   200
Obstacle detection, rear   396
6-speed shiftable automatic   1,002
Options (change) 3,905 5,420
Options (change) 3,480 4,660
Destination 965 875
Total Price $37,060 $29,440

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: Kia Optima vs. Mazda Mazda3

Lowest Adjusted Price: Mazda Mazda3 Grand Touring
Lowest Adjusted Invoice: Kia Optima SX
TrueDelta Adjusted Price Difference: $5,270
TrueDelta Adjusted Invoice Difference: $23,516
Model Year20202017
ModelOptimaMazda3
TrimSXGrand Touring
Body4dr Sedan4dr Sedan
Engine245hp I4184hp I4
TransmissionT6T6
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)21/30 MPG27/36 MPG
Audio (watts, speakers)630, 10?, 9
Tire (rear if not all the same)235/45-18215/45-18
Total Price$37,060$29,440
Adjustments for Features-2,3500
Feature-Adjusted Total Price$34,710$29,440

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Features Comparison: Kia Optima vs. Mazda Mazda3

Model Year20202017
ModelOptimaMazda3
TrimSXGrand Touring
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100
FWD$0$0
Accessories 
Adaptive cruise control $600
Adaptive cruise control, all-speed$850 
Heated steering wheel $100
Proximity trunk or liftgate opener$125 
Brakes, Airbags, and Other Safety 
Following distance indicator $25
G-vectoring control $100
Knee airbag, driver$75 
Rollover sensor$50 
Vehicle health reports$0 
Climate Control 
Rain-sensing wipers $175
Rear air vents$100 
Variable intermittent wipers$75 
Exterior 
Black exterior trim (optional)$0 
Black grille (optional) $0
Laminated front side windows$200 
Painted brake calipers (optional)$0 
Panoramic sunroof$1200 
Sunroof $900
Infotainment 
Android Auto support$100 
Apple CarPlay support$100 
Voice control for external devices$0 
Instruments, Lights, and Mirrors 
Approach detection$25 
Digital instruments $0
Head-up display (HUD) $350
LED headlights$1000 
LED headlights, single projector or low beam only $750
Power-folding mirrors$50 
Road sign information $75
Seats and Interior Trim 
Cooled or ventilated front seats$300 
Manual lumbar adjuster, driver seat $50
Memory system, driver seat$200 
Metal pedals$75 
Power 4-way lumbar adjuster, driver seat$150 
Power fore-aft adjuster, passenger seat$100 
Power height adjuster, passenger seat$100 
Power lumbar adjuster, passenger seat$100 
Power recliner, passenger seat$100 
Power tilt adjuster, driver seat$100 
Power tilt adjuster, passenger seat$100 
Suspension, Wheels, and Tires 
Alloy wheels $350
Electronic systems calibration selector$200 
Machined alloy wheels$350 
Performance steering system (optional)$0 
Sport suspension (upgrade)$0 
Total Value of Features$6,925$4,575
Value of Feature Adjustments$2,350$0
Value of Feature Adjustments-2820

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Specifications Comparison: Kia Optima vs. Mazda Mazda3

Model Year20202017
ModelOptimaMazda3
Body4dr Sedan4dr Sedan
Wheelbase110.4 in106.3 in
Length191.1 in180.3 in
Width73.2 in70.7 in
Height57.7 in57.3 in
Curb Weight3,558 lb.3,100 lb.
Fuel Capacity18.5 gal.13.2 gal.
Row 1 Headroom39.8 in38.6 in
Row 1 Shoulder Room58.1 in57.2 in
Row 1 Hip Room56.0 in55.5 in
Row 1 Legroom45.5 in42.2 in
Row 2 Headroom37.8 in37.5 in
Row 2 Shoulder Room56.4 in54.4 in
Row 2 Hip Room56.0 in53.5 in
Row 2 Legroom35.6 in35.8 in
Cargo Volume15.9 ft312.4 ft3

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Option Package Details
Kia Optima SX

Technology Package
FeatureValueRequested?
Auto-dimming headlights200Yes
Surround sound250Yes
Lane departure warning200Yes
Adaptive cruise control, all-speed700No
Automatic braking, low-speed200Yes
Automatic braking, high-speed or partial200Yes
Forward collision warning200Yes
Harman/Kardon, 630W, 10 speakers (with subwoofer)350No
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
HD radio50Yes
Total Requested202566%
Total Not Requested105034%

Option Package Details
Mazda Mazda3 Grand Touring

Auto-dimming rearview mirror
FeatureValueRequested?
Auto-dimming rearview mirror150Yes
Compass0Yes
Total Requested150100%
Total Not Requested00%
i-ACTIVSENSE Package
FeatureValueRequested?
Road sign information75No
Adaptive cruise control450Yes
Auto-dimming headlights200Yes
Lane departure warning system200Yes
Automatic braking, high-speed or partial200Yes
Forward collision warning200Yes
Following distance indicator25No
Total Requested125093%
Total Not Requested1007%
Premium Equipment Package
FeatureValueRequested?
Steering-wheel-mounted transmission controls100Yes
Navigation system600Yes
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Steering-linked headlights150Yes
Heated steering wheel100No
Voice control for nav and audio75Yes
Traffic information25Yes
LED tail lights0No
LED headlights, single projector or low beam only750Yes
Total Requested195095%
Total Not Requested1005%

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