| 1 | 0 | 3 | 4 | 3 | 4 |
Kia Optima vs. Mercury Montego Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Kia Optima vs. Mercury Montego Invoice Comparison
Lowest Total Price: $28,810 Mercury Montego | |||||
| Difference: $2,985 | |||||
Lowest Total Invoice: $26,471 Mercury Montego | |||||
| Difference: $3,137 | |||||
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| Model Year | 2018 | 2018 | 2018 | 2007 | 2007 |
| Model | Optima | Optima | Optima | Montego | Montego |
| Trim | Hybrid EX | Plug-in Hybrid EX | SX | Base | Premier |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Base Price | $30,990 | $35,210 | $30,500 | $23,850 | $27,400 |
| Base Invoice | $28,752 | $32,743 | $28,380 | $22,056 | $25,250 |
| Universal garage door opener | 350 | 350 | 350 | ||
| Technology Package | 5,000 | 5,250 | |||
| Cargo net | 50 | 50 | 50 | ||
| Interior Comfort and Convenience Pkg. | 795 | ||||
| Satellite radio | 195 | 195 | |||
| Obstacle detection, rear | 295 | 295 | |||
| Sunroof | 895 | 895 | |||
| Heated front seats | 240 | ||||
| Leather seating surfaces | 895 | ||||
| Polished alloy wheels | 895 | ||||
| Universal garage door opener | 291 | 291 | 291 | ||
| Technology Package | 4,618 | 4,831 | |||
| Cargo net | 42 | 42 | 42 | ||
| Interior Comfort and Convenience Pkg. | 692 | ||||
| Satellite radio | 170 | 170 | |||
| Obstacle detection, rear | 257 | 257 | |||
| Sunroof | 779 | 779 | |||
| Heated front seats | 209 | ||||
| Leather seating surfaces | 779 | ||||
| Polished alloy wheels | 779 | ||||
| Options (change) | 5,400 | 5,650 | 400 | 4,210 | 1,385 |
| Options (change) | 4,951 | 5,164 | 333 | 3,665 | 1,206 |
| Destination | 895 | 895 | 895 | 750 | 750 |
| Gas Tax | 0 | -4,919 | 0 | 0 | 0 |
| Total Price | $37,285 | $36,836 | $31,795 | $28,810 | $29,535 |
| Total Invoice | $34,598 | $33,883 | $29,608 | $26,471 | $27,206 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Mercury Montego dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Kia Optima vs. Mercury Montego
| Lowest Adjusted Price and Invoice: Kia Optima SX | |||||
| TrueDelta Adjusted Price Difference: $1,270 | |||||
| TrueDelta Adjusted Invoice Difference: $825 | |||||
| Model Year | 2018 | 2018 | 2018 | 2007 | 2007 |
| Model | Optima | Optima | Optima | Montego | Montego |
| Trim | Hybrid EX | Plug-in Hybrid EX | SX | Base | Premier |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Engine | 154hp I4 H | 154hp I4 PiH | 245hp I4 | 203hp V6 | 203hp V6 |
| Transmission | T6 | T6 | T6 | A6 | A6 |
| Drivetrain | FWD | FWD | FWD | FWD | FWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 630, 10 | 630, 10 | ?, 6 | ?, 4 | ?, 7 |
| Tire (rear if not all the same) | 215/55-17 | 215/55-17 | 235/45-18 | 225/55-18 | 225/55-18 |
| Total Price | $37,285 | $36,836 | $31,795 | $28,810 | $29,535 |
| Adjustments for Features | -6,940 | -6,640 | -4,255 | 0 | -490 |
| Feature-Adjusted Total Price | $30,345 | $30,196 | $27,540 | $28,810 | $29,045 |
| Cost Above Minimum | $2,805 | $2,656 | $0 | $0 | $235 |
| Total Invoice | $34,598 | $33,883 | $29,608 | $26,471 | $27,206 |
| Adjustments for Features | -6,440 | -6,108 | -3,962 | 0 | -451 |
| Feature-Adjusted Total Invoice | $28,158 | $27,775 | $25,646 | $26,471 | $26,755 |
| Cost Above Minimum | $2,512 | $2,129 | $0 | $0 | $284 |
Features Comparison: Kia Optima vs. Mercury Montego
| Model Year | 2018 | 2018 | 2018 | 2007 | 2007 |
| Model | Optima | Optima | Optima | Montego | Montego |
| Trim | Hybrid EX | Plug-in Hybrid EX | SX | Base | Premier |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Transmission and Drivetrain | |||||
| 6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | ||
| 6-speed automatic | $1000 | $1000 | |||
| FWD | $0 | $0 | $0 | $0 | $0 |
| Accessories | |||||
| Adaptive cruise control, all-speed | $850 | $850 | |||
| Cruise control | $150 | $150 | $150 | ||
| Heated steering wheel | $100 | $100 | |||
| Keyless entry keypad | $50 | $50 | |||
| Power-adjustable pedals | $125 | $125 | |||
| Proximity key | $250 | $250 | $250 | ||
| Proximity trunk or liftgate opener | $125 | $125 | $125 | ||
| Sunshades, second row | $125 | $125 | |||
| Tilt steering wheel, manual | $150 | $150 | |||
| Tilt/telescoping steering wheel, manual | $250 | $250 | $250 | ||
| Universal garage door opener | $100 | $100 | $100 | $100 | |
| Brakes, Airbags, and Other Safety | |||||
| 911 assist | $25 | $25 | $25 | ||
| Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | ||
| Automatic braking, high-speed or partial | $200 | $200 | |||
| Automatic braking, low-speed | $200 | $200 | |||
| Blind spot warning system | $200 | $200 | $200 | ||
| Brake assist | $50 | $50 | $50 | ||
| Cross-traffic warning, rear | $100 | $100 | $100 | ||
| Forward collision warning | $200 | $200 | |||
| Knee airbag, driver | $75 | $75 | $75 | ||
| Lane departure warning | $200 | $200 | |||
| Rearview camera | $200 | $200 | $200 | ||
| Stability control | $400 | $400 | $400 | ||
| Tire-pressure monitor | $75 | $75 | $75 | ||
| Vehicle health reports | $0 | $0 | $0 | ||
| Cargo Management | |||||
| Cargo mat | $40 | ||||
| Cargo net | $40 | $40 | $40 | $40 | |
| Engine / Motor | |||||
| 10 kWh battery pack | $0 | ||||
| 3.3 kW onboard charger | $0 | ||||
| Automatic start / stop | $150 | $150 | |||
| Exterior | |||||
| Active grille shutters | $0 | $0 | |||
| Black exterior trim (optional) | $0 | ||||
| Body kit | $0 | $0 | |||
| Bodyside moldings | $75 | $75 | |||
| Bright-finished exhaust tip(s) | $25 | ||||
| Laminated front side windows | $200 | $200 | $200 | ||
| Painted brake calipers (optional) | $0 | ||||
| Panoramic sunroof | $1200 | $1200 | $1200 | ||
| Rear spoiler | $200 | ||||
| Sunroof | $900 | $900 | |||
| Infotainment | |||||
| Android Auto support | $100 | $100 | $100 | ||
| App support | $0 | $0 | $0 | ||
| Apple CarPlay support | $100 | $100 | $100 | ||
| Aux input | $50 | $50 | $50 | ||
| Bluetooth audio streaming | $25 | $25 | $25 | ||
| Bluetooth cell phone link | $100 | $100 | $100 | ||
| CD changer, in-dash | $325 | $325 | |||
| HD radio | $50 | $50 | |||
| MP3-compatible player | $50 | $50 | |||
| Navigation system | $600 | $600 | |||
| SMS text-to-speech reader | $25 | $25 | $25 | ||
| Surround sound | $250 | $250 | |||
| Traffic information | $25 | $25 | |||
| Voice control for external devices | $0 | $0 | $0 | ||
| Voice control for nav and audio | $100 | $100 | |||
| Instruments, Lights, and Mirrors | |||||
| Analog clock | $25 | $25 | |||
| Approach detection | $25 | $25 | $25 | ||
| Auto-dimming headlights | $200 | $200 | |||
| Detailed driving style feedback | $100 | $100 | |||
| Fog lights | $125 | $125 | $125 | ||
| Large energy flow and fuel economy display | $25 | $25 | |||
| LED headlights | $1000 | $1000 | $1000 | ||
| Power-folding mirrors | $50 | ||||
| Steering-linked headlights | $150 | $150 | $150 | ||
| Turn signals on or near mirrors | $25 | $25 | $25 | ||
| Xenon HID headlights | $500 | $500 | |||
| Seats and Interior Trim | |||||
| Cooled or ventilated front seats | $300 | $300 | $300 | ||
| Folding passenger seat | $150 | $150 | |||
| Folding second row seats | $300 | $300 | $300 | $300 | |
| Heated second row seats | $200 | $200 | |||
| Manual lumbar adjuster, driver seat | $50 | $50 | |||
| Manual lumbar adjuster, passenger seat | $50 | ||||
| Memory system, driver seat | $200 | $200 | $200 | $200 | |
| Power 4-way lumbar adjuster, driver seat | $150 | $150 | $150 | ||
| Power height adjuster, passenger seat | $100 | $100 | $100 | ||
| Power lumbar adjuster, passenger seat | $100 | $100 | $100 | ||
| Power recliner, passenger seat | $100 | $100 | $100 | $100 | |
| Power tilt adjuster, passenger seat | $100 | $100 | $100 | ||
| Suspension, Wheels, and Tires | |||||
| Alloy wheels | $350 | $350 | |||
| Electronic systems calibration selector | $200 | ||||
| Machined alloy wheels | $350 | $350 | |||
| Performance steering system (optional) | $0 | ||||
| Polished alloy wheels | $350 | ||||
| Sport suspension (upgrade) | $0 | ||||
| Transmission | |||||
| Steering-wheel-mounted transmission controls | $100 | ||||
| Total Value of Features | $11,265 | $10,965 | $8,580 | $4,325 | $4,815 |
| Value of Feature Adjustments | $6,940 | $6,640 | $4,255 | $0 | $490 |
| Value of Feature Adjustments | -6,440 | -6,108 | -3,962 | 0 | -451 |
Specifications Comparison: Kia Optima vs. Mercury Montego
| Model Year | 2018 | 2007 |
| Model | Optima | Montego |
| Body | 4dr Sedan | 4dr Sedan |
| Wheelbase | 110.4 in | 112.9 in |
| Length | 191.1 in | 200.9 in |
| Width | 73.2 in | 74.5 in |
| Height | 57.7 in | 61.5 in |
| Curb Weight | 3,220 lb. | 3,681 lb. |
| Fuel Capacity | 18.5 gal. | 19.0 gal. |
| Row 1 Headroom | 39.8 in | 39.4 in |
| Row 1 Shoulder Room | 58.1 in | 58.8 in |
| Row 1 Hip Room | 56.0 in | 53.7 in |
| Row 1 Legroom | 45.5 in | 41.2 in |
| Row 2 Headroom | 37.8 in | 38.6 in |
| Row 2 Shoulder Room | 56.4 in | 57.6 in |
| Row 2 Hip Room | 56.0 in | 53.6 in |
| Row 2 Legroom | 35.6 in | 41.9 in |
| Cargo Volume | 15.9 ft3 | 21.2 ft3 |
Option Package Details
Kia Optima Hybrid EX
| Technology Package | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | No |
| Steering-linked headlights | 150 | No |
| Sunshades, second row | 125 | No |
| Obstacle detection, rear | 250 | Yes |
| Auto-dimming headlights | 200 | No |
| Blind spot warning system | 200 | No |
| LED headlights | 1000 | No |
| Cross-traffic warning, rear | 100 | No |
| Cooled or ventilated front seats | 300 | No |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Power lumbar adjuster, passenger seat | 100 | No |
| Auto-dimming rearview mirror | 150 | Yes |
| Power height adjuster, passenger seat | 50 | No |
| Power tilt adjuster, passenger seat | 100 | No |
| Panoramic sunroof | 1200 | No |
| Interior ambient lighting | 150 | No |
| Lane departure warning | 200 | No |
| Adaptive cruise control, all-speed | 700 | No |
| Automatic braking, low-speed | 200 | No |
| Automatic braking, high-speed or partial | 200 | No |
| Forward collision warning | 200 | No |
| Total Requested | 600 | 10% |
| Total Not Requested | 5375 | 90% |
Option Package Details
Kia Optima Plug-in Hybrid EX
| Technology Package | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | No |
| Steering-linked headlights | 150 | No |
| Sunshades, second row | 125 | No |
| Obstacle detection, rear | 250 | Yes |
| Auto-dimming headlights | 200 | No |
| Blind spot warning system | 200 | No |
| LED headlights | 1000 | No |
| Cross-traffic warning, rear | 100 | No |
| Cooled or ventilated front seats | 300 | No |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Power lumbar adjuster, passenger seat | 100 | No |
| Power height adjuster, passenger seat | 50 | No |
| Power tilt adjuster, passenger seat | 100 | No |
| Panoramic sunroof | 1200 | No |
| Interior ambient lighting | 150 | No |
| Lane departure warning | 200 | No |
| Adaptive cruise control, all-speed | 700 | No |
| Automatic braking, low-speed | 200 | No |
| Automatic braking, high-speed or partial | 200 | No |
| Forward collision warning | 200 | No |
| Total Requested | 450 | 8% |
| Total Not Requested | 5375 | 92% |
Option Package Details
Mercury Montego
| Polished alloy wheels | ||
| Feature | Value | Requested? |
| Polished alloy wheels | 0 | No |
| 225/55R18 tires | 400 | No |
| Total Requested | 0 | 0% |
| Total Not Requested | 400 | 100% |
| Interior Comfort and Convenience Pkg. | ||
| Feature | Value | Requested? |
| Automatic climate control, front | 200 | Yes |
| CD changer, in-dash | 200 | No |
| Power recliner, driver seat | 100 | Yes |
| Automatic headlights | 125 | Yes |
| Power-adjustable pedals | 125 | No |
| Outside temperature display | 50 | Yes |
| Dual-zone climate control | 125 | Yes |
| MP3-compatible player | 50 | No |
| Total Requested | 600 | 62% |
| Total Not Requested | 375 | 38% |
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