Kia Optima Kia Optima 2009 Subaru Legacy Subaru Legacy 2018

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Kia Optima vs. Subaru Legacy Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Subaru Legacy Invoice Comparison

Lowest Total Price: $25,840

Kia Optima EX   
Difference: $7,255

Lowest Total Invoice: $23,870

Kia Optima EX   
Difference: $7,075

Calculate Payments

  Down Payment Interest Rate Term
Model Year20092018
ModelOptimaLegacy
TrimEX3.6R Limited
Body4dr Sedan4dr Sedan
Base Price $20,690 $31,945
Base Invoice $19,255 $29,897
2.7L V6 1,005  
Premium Package 1,300  
Convenience Package 970  
Navigation system 1,200  
Bodyside moldings   290
2.7L V6 840  
Premium Package 1,160  
Convenience Package 865  
Navigation system 1,075  
Bodyside moldings   188
Options (change) 4,475 290
Options (change) 3,940 188
Destination 675 860
Total Price $25,840 $33,095
Total Invoice $23,870 $30,945

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Optima dealer quotes or Subaru Legacy dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Optima vs. Subaru Legacy

Lowest Adjusted Price and Invoice: Kia Optima EX
TrueDelta Adjusted Price Difference: $2,720
TrueDelta Adjusted Invoice Difference: $2,835
Model Year20092018
ModelOptimaLegacy
TrimEX3.6R Limited
Body4dr Sedan4dr Sedan
Engine194hp V6256hp H6
TransmissionT5CVT-6
DrivetrainFWDAWD
EPA Fuel Economy (city/highway)20/28 MPG20/28 MPG
Audio (watts, speakers)360, 7576, 12
Tire (rear if not all the same)215/50-17225/50-18
Total Price$25,840$33,095
Adjustments for Features0-4,535
Feature-Adjusted Total Price$25,840$28,560
Total Invoice$23,870$30,945
Adjustments for Features0-4,240
Feature-Adjusted Total Invoice$23,870$26,705

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Features Comparison: Kia Optima vs. Subaru Legacy

Model Year20092018
ModelOptimaLegacy
TrimEX3.6R Limited
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
5-speed manually-shiftable automatic$1000 
6-speed manually-shiftable CVT $1100
FWD$0 
AWD $1700
Accessories 
PIN Code Access $10
Power-adjustable pedals$125 
Proximity key $250
Sunshade, rear$125 
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0 
Blind spot warning system $200
Cross-traffic warning, rear $100
Rearview camera $200
Rollover sensor $50
Seat cushion airbag, driver $75
Seat cushion airbag, passenger $75
Torque vectoring, brake-based $100
Vehicle health reports $0
Climate Control 
Dual-zone climate control $125
Rear air vents $100
Wiper de-icer $25
Exterior 
Active grille shutters $0
Body kit $0
Infotainment 
Android Auto support $100
App support $0
Apple CarPlay support $100
Bluetooth audio streaming $25
Bluetooth cell phone link $100
HD radio $50
Navigation app $50
Navigation system$600 
SMS text-to-speech reader $25
Telematics service, such as OnStar $200
Voice control for audio system $25
Instruments, Lights, and Mirrors 
Interior ambient lighting $150
LED headlights, single projector or low beam only $750
Steering-linked headlights $150
Seats and Interior Trim 
Heated second row seats $200
Manual lumbar adjuster, driver seat$50 
Memory system, driver seat $200
Power lumbar adjuster, driver seat $100
Transmission 
Steering-wheel-mounted transmission controls $100
Total Value of Features$1,900$6,435
Value of Feature Adjustments$0$4,535
Value of Feature Adjustments0-4,240

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Specifications Comparison: Kia Optima vs. Subaru Legacy

Model Year20092018
ModelOptimaLegacy
Body4dr Sedan4dr Sedan
Wheelbase107.1 in108.3 in
Length189.0 in189.1 in
Width71.1 in72.4 in
Height58.3 in59.0 in
Curb Weight3,294 lb.3,748 lb.
Fuel Capacity16.4 gal.18.5 gal.
Row 1 Headroom39.8 in40.0 in
Row 1 Shoulder Room57.1 in58.1 in
Row 1 Hip Room54.5 in55.5 in
Row 1 Legroom43.7 in42.9 in
Row 2 Headroom38.0 in37.0 in
Row 2 Shoulder Room56.3 in57.3 in
Row 2 Hip Room54.7 in55.0 in
Row 2 Legroom37.8 in38.1 in
Cargo Volume15.0 ft315.0 ft3

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Option Package Details
Kia Optima EX

Premium Package
FeatureValueRequested?
Sunroof900Yes
CD changer, in-dash200No
Infinity, 360W, 7 speakers (with subwoofer)350No
Total Requested90062%
Total Not Requested55038%
Convenience Package
FeatureValueRequested?
215/50VR17 tires400No
Heated front seats200Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Sunshade, rear125No
Power-adjustable pedals125No
Total Requested40038%
Total Not Requested65062%

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