| 1 | 0 | 3 | 4 | 3 | 4 |
Kia Optima vs. Toyota 4Runner Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Kia Optima vs. Toyota 4Runner Invoice Comparison
Lowest Total Price: $32,220 Kia Optima SX | ||
| Difference: $11,821 | ||
Lowest Total Invoice: $29,961 Kia Optima SX | ||
| Difference: $10,732 | ||
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| Model Year | 2018 | 2018 |
| Model | Optima | 4Runner |
| Trim | SX | Limited |
| Body | 4dr Sedan | 4dr SUV |
| Base Price | $30,500 | $42,125 |
| Base Invoice | $28,380 | $39,022 |
| Universal garage door opener | 350 | |
| Cargo net | 50 | 49 |
| Remote start | 425 | 499 |
| Floor mats | 224 | |
| Bright-finished exhaust tip(s) | 99 | |
| Universal garage door opener | 291 | |
| Cargo net | 42 | 35 |
| Remote start | 353 | 380 |
| Floor mats | 139 | |
| Bright-finished exhaust tip(s) | 72 | |
| Options (change) | 825 | 871 |
| Options (change) | 686 | 626 |
| Destination | 895 | 1,045 |
| Total Price | $32,220 | $44,041 |
| Total Invoice | $29,961 | $40,693 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Toyota 4Runner dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Kia Optima vs. Toyota 4Runner
| Lowest Adjusted Price and Invoice: Kia Optima SX | ||
| TrueDelta Adjusted Price Difference: $11,241 | ||
| TrueDelta Adjusted Invoice Difference: $10,196 | ||
| Model Year | 2018 | 2018 |
| Model | Optima | 4Runner |
| Trim | SX | Limited |
| Body | 4dr Sedan | 4dr SUV |
| Engine | 245hp I4 | 270hp V6 |
| Transmission | T6 | T5 |
| Drivetrain | FWD | RWD |
| EPA Fuel Economy (city/highway) | 22/31 MPG | 17/21 MPG |
| Audio (watts, speakers) | ?, 6 | ?, 15 |
| Tire (rear if not all the same) | 235/45-18 | 245/60-20 |
| Total Price | $32,220 | $44,041 |
| Adjustments for Features | 0 | -580 |
| Feature-Adjusted Total Price | $32,220 | $43,461 |
| Total Invoice | $29,961 | $40,693 |
| Adjustments for Features | 0 | -536 |
| Feature-Adjusted Total Invoice | $29,961 | $40,157 |
Features Comparison: Kia Optima vs. Toyota 4Runner
| Model Year | 2018 | 2018 |
| Model | Optima | 4Runner |
| Trim | SX | Limited |
| Body | 4dr Sedan | 4dr SUV |
| Transmission and Drivetrain | ||
| 6-speed manually-shiftable automatic | $1100 | |
| 5-speed manually-shiftable automatic | $1000 | |
| FWD | $0 | |
| RWD | $0 | |
| Accessories | ||
| AC power outlet | $100 | |
| Power retractable rear window | $350 | |
| Proximity trunk or liftgate opener | $125 | |
| Brakes, Airbags, and Other Safety | ||
| 911 assist | $25 | |
| Blind spot warning system | $200 | |
| Cross-traffic warning, rear | $100 | |
| Full-size spare tire | $225 | |
| Knee airbag, passenger | $75 | |
| Obstacle detection, front | $150 | |
| Temporary spare tire | $150 | |
| Trailer sway control | $25 | |
| Vehicle health reports | $0 | |
| Cargo Management | ||
| Class III trailer hitch | $250 | |
| Roof rails | $250 | |
| Trailering equipment (7 wire) | $150 | |
| Climate Control | ||
| Rear wiper | $175 | |
| Wiper de-icer | $25 | |
| Drivetrain | ||
| Limited-slip rear differential | $300 | |
| Exterior | ||
| Black exterior trim (optional) | $0 | |
| Deep-tinted rear windows | $275 | |
| Laminated front side windows | $200 | |
| Painted brake calipers (optional) | $0 | |
| Panoramic sunroof | $1200 | |
| Rear bumper protector | $40 | |
| Skid plates | $150 | |
| Sunroof | $900 | |
| Tow hook(s), front | $40 | |
| Wheel-lip moldings | $75 | |
| Infotainment | ||
| Android Auto support | $100 | |
| Apple CarPlay support | $100 | |
| CD player | $125 | |
| DVD-compatible player | $0 | |
| HD radio | $50 | |
| MP3-compatible player | $50 | |
| Navigation system | $600 | |
| Siri Eyes Free support | $0 | |
| Telematics service, such as OnStar | $200 | |
| Traffic + travel information | $25 | |
| Voice control for external devices | $0 | |
| Voice control for nav and audio | $100 | |
| Instruments, Lights, and Mirrors | ||
| Approach detection | $25 | |
| Interior ambient lighting | $150 | |
| LED headlights | $1000 | |
| Power-folding mirrors | $50 | |
| Steering-linked headlights | $150 | |
| Seats and Interior Trim | ||
| Cooled or ventilated front seats | $300 | |
| Manual recliner, second row seats | $75 | |
| Metal pedals | $75 | |
| Power 4-way lumbar adjuster, driver seat | $150 | |
| Power height adjuster, passenger seat | $100 | |
| Power lumbar adjuster, driver seat | $100 | |
| Power lumbar adjuster, passenger seat | $100 | |
| Power tilt adjuster, passenger seat | $100 | |
| Suspension, Wheels, and Tires | ||
| Alloy wheels | $350 | |
| Electronic systems calibration selector | $200 | |
| Hydraulically cross-linked dampers | $500 | |
| Machined alloy wheels | $350 | |
| Performance steering system (optional) | $0 | |
| Transmission | ||
| Steering-wheel-mounted transmission controls | $100 | |
| Total Value of Features | $6,150 | $6,730 |
| Value of Feature Adjustments | $0 | $580 |
| Value of Feature Adjustments | 0 | -536 |
Specifications Comparison: Kia Optima vs. Toyota 4Runner
| Model Year | 2018 | 2018 |
| Model | Optima | 4Runner |
| Body | 4dr Sedan | 4dr SUV |
| Wheelbase | 110.4 in | 109.8 in |
| Length | 191.1 in | 190.2 in |
| Width | 73.2 in | 75.8 in |
| Height | 57.7 in | 71.5 in |
| Curb Weight | 3,494 lb. | 4,400 lb. |
| Fuel Capacity | 18.5 gal. | 23.0 gal. |
| Row 1 Headroom | 39.8 in | 39.3 in |
| Row 1 Shoulder Room | 58.1 in | 57.8 in |
| Row 1 Hip Room | 56.0 in | 56.5 in |
| Row 1 Legroom | 45.5 in | 41.7 in |
| Row 2 Headroom | 37.8 in | 38.6 in |
| Row 2 Shoulder Room | 56.4 in | 57.8 in |
| Row 2 Hip Room | 56.0 in | 55.7 in |
| Row 2 Legroom | 35.6 in | 32.9 in |
| Row 3 Headroom | 0.0 in | 34.3 in |
| Row 3 Shoulder Room | 0.0 in | 57.7 in |
| Row 3 Hip Room | 0.0 in | 43.3 in |
| Row 3 Legroom | 0.0 in | 29.3 in |
| Cargo Volume, Minimum | 15.9 ft3 | 9.0 ft3 |
| Cargo Volume, Behind R2 | 15.9 | 46.3 ft3 |
| Cargo Volume, Maximum | 15.9 | 88.8 ft3 |
Option Package Details
Toyota 4Runner Limited
| Floor mats | ||
| Feature | Value | Requested? |
| Floor mats | 75 | Yes |
| Cargo mat | 40 | Yes |
| Total Requested | 115 | 100% |
| Total Not Requested | 0 | 0% |
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