The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $21,790 Kia Optima EX | ||||||
Difference: $7,769 | ||||||
Lowest Total Invoice: $20,029 Kia Optima EX | ||||||
Difference: $6,720 | ||||||
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Model Year | 2006 | 2014 | 2014 | 2014 | 2014 | 2014 |
Model | Optima | Camry | Camry | Camry | Camry | Camry |
Trim | EX | SE | XLE | SE V6 | XLE V6 | Hybrid XLE |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $19,100 | $23,740 | $25,810 | $27,850 | $30,705 | $28,625 |
Base Invoice | $17,605 | $21,603 | $23,487 | $25,344 | $27,941 | $26,336 |
Leather Package | 1,000 | 1,515 | 1,675 | 1,075 | 1,185 | |
Antilock brakes (ABS) | 795 | |||||
Rear spoiler | 220 | 159 | 159 | 159 | ||
Floor mats | 85 | 225 | 225 | 225 | 225 | 225 |
Convenience Package | 845 | 845 | 895 | 345 | ||
Sunroof | 915 | 915 | 915 | |||
Entune Audio with Navigation | 1,300 | 685 | 685 | |||
Bodyside moldings | 209 | 209 | 209 | 209 | 209 | |
Blind spot warning system | 500 | |||||
JBL 120W 10 speakers | 805 | |||||
Leather Package | 890 | 1,348 | 1,492 | 958 | 1,056 | |
Antilock brakes (ABS) | 710 | |||||
Rear spoiler | 169 | 99 | 99 | 99 | ||
Floor mats | 65 | 140 | 140 | 140 | 140 | 140 |
Convenience Package | 752 | 752 | 797 | 307 | ||
Sunroof | 814 | 814 | 814 | |||
Entune Audio with Navigation | 1,157 | 610 | 610 | |||
Bodyside moldings | 125 | 125 | 125 | 125 | 125 | |
Blind spot warning system | 445 | |||||
JBL 120W 10 speakers | 717 | |||||
Options (change) | 2,100 | 5,009 | 3,798 | 4,624 | 593 | 3,723 |
Options (change) | 1,834 | 4,336 | 3,218 | 3,996 | 364 | 3,151 |
Destination | 590 | 810 | 810 | 810 | 810 | 810 |
Total Price | $21,790 | $29,559 | $30,418 | $33,284 | $32,108 | $33,158 |
Total Invoice | $20,029 | $26,749 | $27,515 | $30,150 | $29,115 | $30,297 |
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Lowest Adjusted Price and Invoice: Kia Optima EX | ||||||
TrueDelta Adjusted Price Difference: $3,804 | ||||||
TrueDelta Adjusted Invoice Difference: $3,132 | ||||||
Model Year | 2006 | 2014 | 2014 | 2014 | 2014 | 2014 |
Model | Optima | Camry | Camry | Camry | Camry | Camry |
Trim | EX | SE | XLE | SE V6 | XLE V6 | Hybrid XLE |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 138hp I4 | 178hp I4 | 178hp I4 | 268hp V6 | 268hp V6 | 156hp I4 H |
Transmission | T4 | T6 | T6 | T6 | CVT | |
Drivetrain | FWD | FWD | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 120, 6 | ?, 6 | ?, 6 | 120, 10 | ?, 6 | ?, 6 |
Tire (rear if not all the same) | 205/60-15 | 215/55-17 | 215/55-17 | 225/45-18 | 215/55-17 | 215/55-17 |
Total Price | $21,790 | $29,559 | $30,418 | $33,284 | $32,108 | $33,158 |
Adjustments for Features | 0 | -3,965 | -4,290 | -3,090 | -4,290 | -4,490 |
Feature-Adjusted Total Price | $21,790 | $25,594 | $26,128 | $30,194 | $27,818 | $28,668 |
Cost Above Minimum | $0 | $0 | $534 | $4,600 | $2,224 | $3,074 |
Total Invoice | $20,029 | $26,749 | $27,515 | $30,150 | $29,115 | $30,297 |
Adjustments for Features | 0 | -3,588 | -3,881 | -2,799 | -3,890 | -4,103 |
Feature-Adjusted Total Invoice | $20,029 | $23,161 | $23,634 | $27,351 | $25,225 | $26,194 |
Cost Above Minimum | $0 | $0 | $473 | $4,190 | $2,064 | $3,033 |
Model Year | 2006 | 2014 | 2014 | 2014 | 2014 | 2014 |
Model | Optima | Camry | Camry | Camry | Camry | Camry |
Trim | EX | SE | XLE | SE V6 | XLE V6 | Hybrid XLE |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | ||||||
4-speed manually-shiftable automatic | $900 | |||||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | |||
-speed | $0 | |||||
CVT | $1000 | |||||
FWD | $0 | $0 | $0 | $0 | $0 | $0 |
Accessories | ||||||
Proximity key | $250 | $250 | $250 | $250 | $250 | |
Tilt steering wheel, manual | $150 | |||||
Tilt/telescoping steering wheel, manual | $250 | $250 | $250 | $250 | $250 | |
Brakes, Airbags, and Other Safety | ||||||
Blind spot warning system | $200 | |||||
Brake assist | $50 | $50 | $50 | $50 | $50 | |
Cross-traffic warning, rear | $100 | |||||
Knee airbag, driver | $75 | $75 | $75 | $75 | $75 | |
Knee airbag, passenger | $75 | $75 | $75 | $75 | $75 | |
Rear side airbags | $300 | $300 | $300 | $300 | $300 | |
Rearview camera | $200 | $200 | $200 | $200 | $200 | |
Rollover sensor | $50 | $50 | $50 | $50 | $50 | |
Side curtain airbags | $350 | $350 | $350 | $350 | $350 | |
Stability control | $400 | $400 | $400 | $400 | $400 | |
Tire-pressure monitor | $75 | $75 | $75 | $75 | $75 | |
Traction control | $100 | $100 | $100 | $100 | $100 | |
Cargo Management | ||||||
Cargo mat | $40 | $40 | $40 | $40 | $40 | |
Overhead sunglass holder | $25 | $25 | $25 | $25 | $25 | |
Climate Control | ||||||
Automatic climate control, front | $200 | $200 | $200 | $200 | ||
Dual-zone climate control | $125 | $125 | $125 | |||
Interior air filter | $0 | $0 | $0 | $0 | $0 | |
Rear air vents | $100 | $100 | $100 | |||
Engine / Motor | ||||||
Automatic start / stop | $150 | |||||
Exterior | ||||||
Body kit | $0 | $0 | ||||
Bright-finished exhaust tip(s) | $25 | $25 | $25 | $25 | $25 | |
Infotainment | ||||||
App support | $0 | $0 | $0 | $0 | $0 | |
Audio controls on steering wheel | $125 | $125 | $125 | $125 | $125 | |
Aux input | $50 | $50 | $50 | $50 | $50 | |
Bluetooth audio streaming | $25 | $25 | $25 | $25 | $25 | |
Bluetooth cell phone link | $100 | $100 | $100 | $100 | $100 | |
Cassette player | $50 | |||||
DVD-compatible player | $0 | $0 | $0 | $0 | $0 | |
HD radio | $50 | $50 | $50 | $50 | $50 | |
MP3-compatible player | $50 | $50 | $50 | $50 | $50 | |
Navigation system | $600 | $600 | $600 | $600 | $600 | |
Satellite radio | $200 | $200 | $200 | $200 | $200 | |
SMS text-to-speech reader | $25 | $25 | $25 | $25 | $25 | |
Traffic + travel information | $25 | $25 | $25 | $25 | $25 | |
Voice control for nav and audio | $100 | $100 | $100 | $100 | $100 | |
Instruments, Lights, and Mirrors | ||||||
Compass | $0 | $0 | $0 | $0 | $0 | |
Large energy flow and fuel economy display | $25 | |||||
Outside temperature display | $50 | $50 | $50 | $50 | $50 | |
Tachometer | $75 | $75 | $75 | $75 | ||
Trip computer | $150 | $150 | $150 | $150 | $150 | |
Seats and Interior Trim | ||||||
Heated front seats | $200 | $200 | $200 | $200 | $200 | |
Manual lumbar adjuster, driver seat | $50 | |||||
Power lumbar adjuster, driver seat | $100 | $100 | $100 | $100 | $100 | |
Suspension, Wheels, and Tires | ||||||
Electronic systems calibration selector | $200 | |||||
Sport suspension (upgrade) | $0 | $0 | ||||
Transmission | ||||||
Steering-wheel-mounted transmission controls | $100 | $100 | ||||
Total Value of Features | $1,425 | $5,390 | $5,715 | $4,515 | $5,715 | $5,915 |
Value of Feature Adjustments | $0 | $3,965 | $4,290 | $3,090 | $4,290 | $4,490 |
Value of Feature Adjustments | 0 | -3,588 | -3,881 | -2,799 | -3,890 | -4,103 |
Model Year | 2006 | 2014 |
Model | Optima | Camry |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 106.3 in | 109.3 in |
Length | 185.8 in | 189.2 in |
Width | 71.5 in | 71.7 in |
Height | 55.5 in | 57.9 in |
Curb Weight | 3,282 lb. | 3,191 lb. |
Fuel Capacity | 17.2 gal. | 17.0 gal. |
Row 1 Headroom | 39.0 in | 38.8 in |
Row 1 Shoulder Room | 56.9 in | 58.0 in |
Row 1 Hip Room | 55.8 in | 54.5 in |
Row 1 Legroom | 43.3 in | 41.6 in |
Row 2 Headroom | 37.6 in | 38.1 in |
Row 2 Shoulder Room | 55.7 in | 56.6 in |
Row 2 Hip Room | 54.4 in | 54.5 in |
Row 2 Legroom | 36.2 in | 38.9 in |
Cargo Volume | 13.6 ft3 | 15.4 ft3 |
Leather Package | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Total Requested | 1100 | 100% |
Total Not Requested | 0 | 0% |
Floor mats | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Cargo mat | 40 | No |
Total Requested | 75 | 65% |
Total Not Requested | 40 | 35% |
Leather Package | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Heated front seats | 200 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Upholstered door panels, leather | 250 | No |
Power fore-aft adjuster, driver seat | 100 | Yes |
Power height adjuster, driver seat | 50 | Yes |
Power tilt adjuster, driver seat | 100 | Yes |
Power recliner, driver seat | 100 | Yes |
Power lumbar adjuster, driver seat | 100 | No |
Total Requested | 1450 | 73% |
Total Not Requested | 550 | 27% |
Convenience Package | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Compass | 0 | No |
Alarm | 100 | No |
Proximity key | 250 | No |
Total Requested | 250 | 42% |
Total Not Requested | 350 | 58% |
Sunroof | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
Illuminated visor mirror, driver | 40 | Yes |
Illuminated visor mirror, passenger | 40 | Yes |
Rear reading lights | 0 | No |
Total Requested | 980 | 100% |
Total Not Requested | 0 | 0% |
Entune Audio with Navigation | ||
Feature | Value | Requested? |
Navigation system | 600 | No |
DVD-compatible player | 0 | No |
Voice control for nav and audio | 75 | No |
App support | 0 | No |
Satellite radio | 200 | No |
HD radio | 50 | No |
Traffic + travel information | 25 | No |
Total Requested | 0 | 0% |
Total Not Requested | 950 | 100% |
Floor mats | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Cargo mat | 40 | No |
Total Requested | 75 | 65% |
Total Not Requested | 40 | 35% |
Convenience Package | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Compass | 0 | No |
Alarm | 100 | No |
Proximity key | 250 | No |
Total Requested | 250 | 42% |
Total Not Requested | 350 | 58% |
Entune Audio with Navigation | ||
Feature | Value | Requested? |
Navigation system | 600 | No |
DVD-compatible player | 0 | No |
Voice control for nav and audio | 75 | No |
App support | 0 | No |
Total Requested | 0 | 0% |
Total Not Requested | 675 | 100% |
Leather Package | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Heated front seats | 200 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Upholstered door panels, leather | 250 | No |
Total Requested | 1100 | 71% |
Total Not Requested | 450 | 29% |
Blind spot warning system | ||
Feature | Value | Requested? |
Blind spot warning system | 200 | No |
Rear cross-traffic detection | 100 | No |
Total Requested | 0 | 0% |
Total Not Requested | 300 | 100% |
Floor mats | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Cargo mat | 40 | No |
Total Requested | 75 | 65% |
Total Not Requested | 40 | 35% |
Sunroof | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
Illuminated visor mirror, driver | 40 | Yes |
Illuminated visor mirror, passenger | 40 | Yes |
Rear reading lights | 0 | No |
Total Requested | 980 | 100% |
Total Not Requested | 0 | 0% |
Convenience Package | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Compass | 0 | No |
Alarm | 100 | No |
Total Requested | 250 | 71% |
Total Not Requested | 100 | 29% |
Leather Package | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Heated front seats | 200 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Upholstered door panels, leather | 250 | No |
Total Requested | 1100 | 71% |
Total Not Requested | 450 | 29% |
Floor mats | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Cargo mat | 40 | No |
Total Requested | 75 | 65% |
Total Not Requested | 40 | 35% |
Floor mats | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Cargo mat | 40 | No |
Total Requested | 75 | 65% |
Total Not Requested | 40 | 35% |
Sunroof | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
Illuminated visor mirror, driver | 40 | Yes |
Illuminated visor mirror, passenger | 40 | Yes |
Rear reading lights | 0 | No |
Total Requested | 980 | 100% |
Total Not Requested | 0 | 0% |
Entune Audio with Navigation | ||
Feature | Value | Requested? |
Navigation system | 600 | No |
DVD-compatible player | 0 | No |
Voice control for nav and audio | 75 | No |
App support | 0 | No |
Total Requested | 0 | 0% |
Total Not Requested | 675 | 100% |
Convenience Package | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Alarm | 100 | No |
Total Requested | 100 | 50% |
Total Not Requested | 100 | 50% |
Leather Package | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Heated front seats | 200 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Upholstered door panels, leather | 250 | No |
Total Requested | 1100 | 71% |
Total Not Requested | 450 | 29% |