The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $24,835 Kia Optima EX | ||||||
Difference: $5,264 | ||||||
Lowest Total Invoice: $23,030 Kia Optima EX | ||||||
Difference: $4,260 | ||||||
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Model Year | 2009 | 2017 | 2017 | 2017 | 2017 | 2017 |
Model | Optima | Camry | Camry | Camry | Camry | Camry |
Trim | EX | XLE | XSE | XLE V6 | XSE V6 | Hybrid XLE |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $20,690 | $26,310 | $26,310 | $31,370 | $31,370 | $30,140 |
Base Invoice | $19,255 | $23,942 | $23,942 | $28,546 | $28,546 | $27,729 |
Premium Package | 1,300 | |||||
Convenience Package | 970 | 845 | 845 | 345 | ||
Navigation system | 1,200 | |||||
Sunroof | 915 | 915 | 915 | |||
Entune Audio with Navigation | 710 | 710 | 710 | 710 | 710 | |
Bodyside moldings | 209 | 209 | 209 | 209 | 209 | |
Floor mats | 225 | 225 | 225 | 225 | 225 | |
Blind spot warning system | 500 | 500 | ||||
Premium Package | 1,160 | |||||
Convenience Package | 865 | 752 | 752 | 307 | ||
Navigation system | 1,075 | |||||
Sunroof | 814 | 814 | 814 | |||
Entune Audio with Navigation | 632 | 632 | 632 | 632 | 632 | |
Bodyside moldings | 125 | 125 | 125 | 125 | 125 | |
Floor mats | 140 | 140 | 140 | 140 | 140 | |
Blind spot warning system | 445 | 445 | ||||
Options (change) | 3,470 | 2,904 | 2,904 | 1,644 | 1,644 | 2,404 |
Options (change) | 3,100 | 2,463 | 2,463 | 1,342 | 1,342 | 2,018 |
Destination | 675 | 885 | 885 | 885 | 885 | 885 |
Total Price | $24,835 | $30,099 | $30,099 | $33,899 | $33,899 | $33,429 |
Total Invoice | $23,030 | $27,290 | $27,290 | $30,773 | $30,773 | $30,632 |
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Lowest Adjusted Price and Invoice: Kia Optima EX | ||||||
TrueDelta Adjusted Price Difference: $3,449 | ||||||
TrueDelta Adjusted Invoice Difference: $2,614 | ||||||
Model Year | 2009 | 2017 | 2017 | 2017 | 2017 | 2017 |
Model | Optima | Camry | Camry | Camry | Camry | Camry |
Trim | EX | XLE | XSE | XLE V6 | XSE V6 | Hybrid XLE |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 175hp I4 | 178hp I4 | 178hp I4 | 268hp V6 | 268hp V6 | 156hp I4 H |
Transmission | T5 | T6 | T6 | T6 | T6 | CVT |
Drivetrain | FWD | FWD | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 360, 7 | 120, 10 | 120, 10 | 120, 10 | 120, 10 | 120, 10 |
Tire (rear if not all the same) | 215/50-17 | 215/55-17 | 225/45-18 | 215/55-17 | 225/45-18 | 215/55-17 |
Total Price | $24,835 | $30,099 | $30,099 | $33,899 | $33,899 | $33,429 |
Adjustments for Features | 0 | -1,515 | -1,815 | -2,815 | -3,115 | -1,715 |
Feature-Adjusted Total Price | $24,835 | $28,584 | $28,284 | $31,084 | $30,784 | $31,714 |
Cost Above Minimum | $0 | $300 | $0 | $2,800 | $2,500 | $3,430 |
Total Invoice | $23,030 | $27,290 | $27,290 | $30,773 | $30,773 | $30,632 |
Adjustments for Features | 0 | -1,374 | -1,646 | -2,555 | -2,828 | -1,572 |
Feature-Adjusted Total Invoice | $23,030 | $25,916 | $25,644 | $28,218 | $27,945 | $29,060 |
Cost Above Minimum | $0 | $272 | $0 | $2,574 | $2,301 | $3,416 |
Model Year | 2009 | 2017 | 2017 | 2017 | 2017 | 2017 |
Model | Optima | Camry | Camry | Camry | Camry | Camry |
Trim | EX | XLE | XSE | XLE V6 | XSE V6 | Hybrid XLE |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | ||||||
5-speed manually-shiftable automatic | $1000 | |||||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 | ||
CVT | $1000 | |||||
FWD | $0 | $0 | $0 | $0 | $0 | $0 |
Accessories | ||||||
Power-adjustable pedals | $125 | |||||
Proximity key | $250 | $250 | $250 | $250 | $250 | |
Sunshade, rear | $125 | |||||
Brakes, Airbags, and Other Safety | ||||||
Blind spot warning system | $200 | $200 | ||||
Cross-traffic warning, rear | $100 | $100 | ||||
Knee airbag, driver | $75 | $75 | $75 | $75 | $75 | |
Knee airbag, passenger | $75 | $75 | $75 | $75 | $75 | |
Rear side airbags | $300 | $300 | $300 | $300 | $300 | |
Rearview camera | $200 | $200 | $200 | $200 | $200 | |
Rollover sensor | $50 | $50 | $50 | $50 | $50 | |
Cargo Management | ||||||
Cargo mat | $40 | $40 | $40 | $40 | $40 | |
Climate Control | ||||||
Dual-zone climate control | $125 | $125 | $125 | $125 | $125 | |
Rear air vents | $100 | $100 | $100 | $100 | $100 | |
Engine / Motor | ||||||
Automatic start / stop | $150 | |||||
Exterior | ||||||
Bright-finished exhaust tip(s) | $25 | $25 | $25 | $25 | $25 | |
Rear spoiler | $200 | $200 | ||||
Infotainment | ||||||
App support | $0 | $0 | $0 | $0 | $0 | |
Bluetooth audio streaming | $25 | $25 | $25 | $25 | $25 | |
Bluetooth cell phone link | $100 | $100 | $100 | $100 | $100 | |
DVD-compatible player | $0 | $0 | $0 | $0 | $0 | |
HD radio | $50 | $50 | $50 | $50 | $50 | |
Siri Eyes Free support | $0 | $0 | $0 | $0 | $0 | |
SMS text-to-speech reader | $25 | $25 | $25 | $25 | $25 | |
Traffic + travel information | $25 | $25 | $25 | $25 | $25 | |
Voice control for nav and audio | $100 | $100 | $100 | $100 | $100 | |
Wireless charging station | $75 | $75 | $75 | $75 | $75 | |
Instruments, Lights, and Mirrors | ||||||
Large energy flow and fuel economy display | $25 | |||||
LED headlights | $1000 | $1000 | ||||
Tachometer | $75 | $75 | $75 | $75 | $75 | |
Turn signals on or near mirrors | $25 | |||||
Seats and Interior Trim | ||||||
Manual lumbar adjuster, driver seat | $50 | |||||
Power lumbar adjuster, driver seat | $100 | $100 | $100 | $100 | $100 | |
Synthetic suede inserts in leather seating surfaces | $0 | $0 | ||||
Suspension, Wheels, and Tires | ||||||
Alloy wheels | $350 | $350 | $350 | $350 | ||
Electronic systems calibration selector | $200 | |||||
Machined alloy wheels | $350 | $350 | ||||
Ultra-sport suspension (upgrade) | $0 | $0 | ||||
Transmission | ||||||
Steering-wheel-mounted transmission controls | $100 | $100 | ||||
Total Value of Features | $1,750 | $3,265 | $3,565 | $4,565 | $4,865 | $3,465 |
Value of Feature Adjustments | $0 | $1,515 | $1,815 | $2,815 | $3,115 | $1,715 |
Value of Feature Adjustments | 0 | -1,374 | -1,646 | -2,555 | -2,828 | -1,572 |
Model Year | 2009 | 2017 |
Model | Optima | Camry |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 107.1 in | 109.3 in |
Length | 189.0 in | 190.9 in |
Width | 71.1 in | 71.7 in |
Height | 58.3 in | 57.9 in |
Curb Weight | 3,158 lb. | 3,241 lb. |
Fuel Capacity | 16.4 gal. | 17.0 gal. |
Row 1 Headroom | 39.8 in | 38.8 in |
Row 1 Shoulder Room | 57.1 in | 58.0 in |
Row 1 Hip Room | 54.5 in | 54.5 in |
Row 1 Legroom | 43.7 in | 41.6 in |
Row 2 Headroom | 38.0 in | 38.1 in |
Row 2 Shoulder Room | 56.3 in | 56.6 in |
Row 2 Hip Room | 54.7 in | 54.5 in |
Row 2 Legroom | 37.8 in | 38.9 in |
Cargo Volume | 15.0 ft3 | 15.4 ft3 |
Premium Package | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
CD changer, in-dash | 200 | No |
Infinity, 360W, 7 speakers (with subwoofer) | 350 | No |
Total Requested | 900 | 62% |
Total Not Requested | 550 | 38% |
Convenience Package | ||
Feature | Value | Requested? |
215/50VR17 tires | 400 | No |
Heated front seats | 200 | Yes |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Sunshade, rear | 125 | No |
Power-adjustable pedals | 125 | No |
Total Requested | 400 | 38% |
Total Not Requested | 650 | 62% |
Floor mats | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Cargo mat | 40 | No |
Total Requested | 75 | 65% |
Total Not Requested | 40 | 35% |
Sunroof | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
Illuminated visor mirror, driver | 40 | Yes |
Illuminated visor mirror, passenger | 40 | Yes |
Rear reading lights | 0 | No |
Total Requested | 980 | 100% |
Total Not Requested | 0 | 0% |
Convenience Package | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Compass | 0 | Yes |
Alarm | 100 | No |
Proximity key | 250 | No |
Total Requested | 250 | 42% |
Total Not Requested | 350 | 58% |
Entune Audio with Navigation | ||
Feature | Value | Requested? |
Navigation system | 550 | Yes |
DVD-compatible player | 0 | No |
Voice control for nav and audio | 75 | No |
App support | 0 | No |
Total Requested | 550 | 88% |
Total Not Requested | 75 | 12% |
Floor mats | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Cargo mat | 40 | No |
Total Requested | 75 | 65% |
Total Not Requested | 40 | 35% |
Sunroof | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
Illuminated visor mirror, driver | 40 | Yes |
Illuminated visor mirror, passenger | 40 | Yes |
Rear reading lights | 0 | No |
Total Requested | 980 | 100% |
Total Not Requested | 0 | 0% |
Convenience Package | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Compass | 0 | Yes |
Alarm | 100 | No |
Proximity key | 250 | No |
Total Requested | 250 | 42% |
Total Not Requested | 350 | 58% |
Entune Audio with Navigation | ||
Feature | Value | Requested? |
Navigation system | 550 | Yes |
DVD-compatible player | 0 | No |
Voice control for nav and audio | 75 | No |
App support | 0 | No |
Total Requested | 550 | 88% |
Total Not Requested | 75 | 12% |
Blind spot warning system | ||
Feature | Value | Requested? |
Blind spot warning system | 200 | No |
Rear cross-traffic detection | 100 | No |
Total Requested | 0 | 0% |
Total Not Requested | 300 | 100% |
Floor mats | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Cargo mat | 40 | No |
Total Requested | 75 | 65% |
Total Not Requested | 40 | 35% |
Entune Audio with Navigation | ||
Feature | Value | Requested? |
Navigation system | 550 | Yes |
DVD-compatible player | 0 | No |
Voice control for nav and audio | 75 | No |
Total Requested | 550 | 88% |
Total Not Requested | 75 | 12% |
Blind spot warning system | ||
Feature | Value | Requested? |
Blind spot warning system | 200 | No |
Rear cross-traffic detection | 100 | No |
Total Requested | 0 | 0% |
Total Not Requested | 300 | 100% |
Floor mats | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Cargo mat | 40 | No |
Total Requested | 75 | 65% |
Total Not Requested | 40 | 35% |
Entune Audio with Navigation | ||
Feature | Value | Requested? |
Navigation system | 550 | Yes |
DVD-compatible player | 0 | No |
Voice control for nav and audio | 75 | No |
Total Requested | 550 | 88% |
Total Not Requested | 75 | 12% |
Floor mats | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Cargo mat | 40 | No |
Total Requested | 75 | 65% |
Total Not Requested | 40 | 35% |
Sunroof | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
Illuminated visor mirror, driver | 40 | Yes |
Illuminated visor mirror, passenger | 40 | Yes |
Rear reading lights | 0 | No |
Total Requested | 980 | 100% |
Total Not Requested | 0 | 0% |
Convenience Package | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Alarm | 100 | No |
Total Requested | 100 | 50% |
Total Not Requested | 100 | 50% |
Entune Audio with Navigation | ||
Feature | Value | Requested? |
Navigation system | 550 | Yes |
DVD-compatible player | 0 | No |
Voice control for nav and audio | 75 | No |
App support | 0 | No |
Total Requested | 550 | 88% |
Total Not Requested | 75 | 12% |