The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $35,669 Toyota Camry Hybrid XLE | ||
Difference: $1,711 | ||
Lowest Total Invoice: $32,686 Toyota Camry Hybrid XLE | ||
Difference: $1,990 | ||
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Model Year | 2018 | 2015 |
Model | Optima | Camry |
Trim | Hybrid EX | Hybrid XLE |
Body | 4dr Sedan | 4dr Sedan |
Base Price | $30,990 | $29,980 |
Base Invoice | $28,752 | $27,583 |
Universal garage door opener | 350 | |
Technology Package | 5,000 | 750 |
Cargo net | 50 | 49 |
Cargo mat | 95 | |
Floor mats | 225 | |
Sunroof | 915 | |
Convenience Package | 345 | |
Entune Audio with Navigation | 685 | |
Wireless charging station | 75 | |
Blind spot warning system | 500 | |
JBL 120W 10 speakers | 805 | |
Telematics service, such as OnStar | 515 | |
Universal garage door opener | 291 | |
Technology Package | 4,618 | 668 |
Cargo net | 42 | 32 |
Cargo mat | 78 | |
Floor mats | 140 | |
Sunroof | 814 | |
Convenience Package | 307 | |
Entune Audio with Navigation | 610 | |
Wireless charging station | 68 | |
Blind spot warning system | 445 | |
JBL 120W 10 speakers | 717 | |
Telematics service, such as OnStar | 477 | |
Options (change) | 5,495 | 4,864 |
Options (change) | 5,029 | 4,278 |
Destination | 895 | 825 |
Total Price | $37,380 | $35,669 |
Total Invoice | $34,676 | $32,686 |
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Lowest Adjusted Price and Invoice: Kia Optima Hybrid EX | ||
TrueDelta Adjusted Price Difference: $1,764 | ||
TrueDelta Adjusted Invoice Difference: $1,234 | ||
Model Year | 2018 | 2015 |
Model | Optima | Camry |
Trim | Hybrid EX | Hybrid XLE |
Body | 4dr Sedan | 4dr Sedan |
Engine | 154hp I4 H | 156hp I4 H |
Transmission | T6 | CVT |
Drivetrain | FWD | FWD |
EPA Fuel Economy (city/highway) | 39/46 MPG | 43/39 MPG |
Audio (watts, speakers) | 630, 10 | 120, 10 |
Tire (rear if not all the same) | 215/55-17 | 215/55-17 |
Total Price | $37,380 | $35,669 |
Adjustments for Features | -3,475 | 0 |
Feature-Adjusted Total Price | $33,905 | $35,669 |
Total Invoice | $34,676 | $32,686 |
Adjustments for Features | -3,224 | 0 |
Feature-Adjusted Total Invoice | $31,452 | $32,686 |
Model Year | 2018 | 2015 |
Model | Optima | Camry |
Trim | Hybrid EX | Hybrid XLE |
Body | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | ||
6-speed manually-shiftable automatic | $1100 | |
CVT | $1000 | |
FWD | $0 | $0 |
Accessories | ||
Adaptive cruise control | $600 | |
Adaptive cruise control, all-speed | $850 | |
Heated steering wheel | $100 | |
Proximity trunk or liftgate opener | $125 | |
Sunshades, second row | $125 | |
Brakes, Airbags, and Other Safety | ||
911 assist | $25 | |
Automatic braking, low-speed | $200 | |
Forward collision warning | $200 | |
Knee airbag, passenger | $75 | |
Obstacle detection, rear | $250 | |
Radar- or camera-based collision preparation system | $0 | |
Rear side airbags | $300 | |
Temporary spare tire | $150 | |
Vehicle health reports | $0 | |
Exterior | ||
Active grille shutters | $0 | |
Body kit | $0 | |
Bright-finished exhaust tip(s) | $25 | |
Laminated front side windows | $200 | |
Panoramic sunroof | $1200 | |
Sunroof | $900 | |
Infotainment | ||
Android Auto support | $100 | |
Apple CarPlay support | $100 | |
CD player | $125 | |
DVD-compatible player | $0 | |
MP3-compatible player | $50 | |
Surround sound | $250 | |
Telematics service, such as OnStar | $200 | |
Traffic + travel information | $25 | |
Traffic information | $25 | |
Voice control for external devices | $0 | |
Wireless charging station | $75 | |
Instruments, Lights, and Mirrors | ||
Approach detection | $25 | |
Detailed driving style feedback | $100 | |
Fog lights | $125 | |
Interior ambient lighting | $150 | |
LED headlights | $1000 | |
Steering-linked headlights | $150 | |
Tachometer | $75 | |
Turn signals on or near mirrors | $25 | |
Seats and Interior Trim | ||
Cooled or ventilated front seats | $300 | |
Door sill trim plates | $100 | |
Heated second row seats | $200 | |
Memory system, driver seat | $200 | |
Power 4-way lumbar adjuster, driver seat | $150 | |
Power height adjuster, passenger seat | $100 | |
Power lumbar adjuster, driver seat | $100 | |
Power lumbar adjuster, passenger seat | $100 | |
Power tilt adjuster, passenger seat | $100 | |
Suspension, Wheels, and Tires | ||
Electronic systems calibration selector | $200 | |
Total Value of Features | $7,525 | $4,050 |
Value of Feature Adjustments | $3,475 | $0 |
Value of Feature Adjustments | -3,224 | 0 |
Model Year | 2018 | 2015 |
Model | Optima | Camry |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 110.4 in | 109.3 in |
Length | 191.1 in | 190.9 in |
Width | 73.2 in | 71.7 in |
Height | 57.7 in | 57.9 in |
Curb Weight | 3,486 lb. | 3,485 lb. |
Fuel Capacity | 18.5 gal. | 17.0 gal. |
Row 1 Headroom | 39.8 in | 38.8 in |
Row 1 Shoulder Room | 58.1 in | 58.0 in |
Row 1 Hip Room | 56.0 in | 54.5 in |
Row 1 Legroom | 45.5 in | 41.6 in |
Row 2 Headroom | 37.8 in | 38.1 in |
Row 2 Shoulder Room | 56.4 in | 56.6 in |
Row 2 Hip Room | 56.0 in | 54.5 in |
Row 2 Legroom | 35.6 in | 38.9 in |
Cargo Volume | 15.9 ft3 | 15.4 ft3 |
Technology Package | ||
Feature | Value | Requested? |
Heated second row seats | 200 | No |
Steering-linked headlights | 150 | No |
Sunshades, second row | 125 | No |
Obstacle detection, rear | 250 | No |
Auto-dimming headlights | 200 | Yes |
Blind spot warning system | 200 | Yes |
LED headlights | 1000 | No |
Cross-traffic warning, rear | 100 | Yes |
Power height adjuster, passenger seat | 50 | No |
Power tilt adjuster, passenger seat | 100 | No |
Panoramic sunroof | 1200 | No |
Interior ambient lighting | 150 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Power lumbar adjuster, passenger seat | 100 | No |
Auto-dimming rearview mirror | 150 | Yes |
Forward collision warning | 200 | No |
Lane departure warning | 200 | Yes |
Adaptive cruise control, all-speed | 700 | No |
Automatic braking, low-speed | 200 | No |
Automatic braking, high-speed or partial | 200 | Yes |
Total Requested | 1250 | 21% |
Total Not Requested | 4725 | 79% |
Floor mats | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Cargo mat | 40 | Yes |
Total Requested | 115 | 100% |
Total Not Requested | 0 | 0% |
Blind spot warning system | ||
Feature | Value | Requested? |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | Yes |
Total Requested | 300 | 100% |
Total Not Requested | 0 | 0% |
Sunroof | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
Illuminated visor mirror, driver | 40 | Yes |
Illuminated visor mirror, passenger | 40 | Yes |
Rear reading lights | 0 | No |
Total Requested | 980 | 100% |
Total Not Requested | 0 | 0% |
Convenience Package | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Alarm | 100 | No |
Total Requested | 100 | 50% |
Total Not Requested | 100 | 50% |
Entune Audio with Navigation | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
DVD-compatible player | 0 | No |
Voice control for nav and audio | 75 | Yes |
App support | 0 | Yes |
Total Requested | 675 | 100% |
Total Not Requested | 0 | 0% |
Technology Package | ||
Feature | Value | Requested? |
Adaptive cruise control | 450 | Yes |
Auto-dimming headlights | 200 | Yes |
Radar- or camera-based collision preparation system | 0 | No |
Lane departure warning system | 200 | Yes |
Automatic braking, high-speed | 200 | Yes |
Total Requested | 1050 | 100% |
Total Not Requested | 0 | 0% |