The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $25,023 Toyota Prius c Three | |||
Difference: $12,307 | |||
Lowest Total Invoice: $23,208 Toyota Prius c Three | |||
Difference: $11,426 | |||
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Model Year | 2018 | 2018 | 2018 |
Model | Optima | Prius c | Prius c |
Trim | Hybrid EX | Three | Four |
Body | 4dr Sedan | 4dr Hatch | 4dr Hatch |
Base Price | $30,990 | $22,855 | $24,965 |
Base Invoice | $28,752 | $21,276 | $23,239 |
Technology Package | 5,000 | ||
Universal garage door opener | 350 | ||
Cargo mat | 95 | ||
Auto-dimming rearview mirror | 349 | 349 | |
Floor mats | 224 | 224 | |
Sunroof | 700 | ||
Technology Package | 4,618 | ||
Universal garage door opener | 291 | ||
Cargo mat | 78 | ||
Auto-dimming rearview mirror | 274 | 274 | |
Floor mats | 139 | 139 | |
Sunroof | 624 | ||
Options (change) | 5,445 | 1,273 | 573 |
Options (change) | 4,987 | 1,037 | 413 |
Destination | 895 | 895 | 895 |
Total Price | $37,330 | $25,023 | $26,433 |
Total Invoice | $34,634 | $23,208 | $24,547 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Toyota Prius c dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Toyota Prius c Three | |||
TrueDelta Adjusted Price Difference: $6,302 | |||
TrueDelta Adjusted Invoice Difference: $5,855 | |||
Model Year | 2018 | 2018 | 2018 |
Model | Optima | Prius c | Prius c |
Trim | Hybrid EX | Three | Four |
Body | 4dr Sedan | 4dr Hatch | 4dr Hatch |
Engine | 154hp I4 H | 73hp I4 H | 73hp I4 H |
Transmission | T6 | CVT | CVT |
Drivetrain | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | 39/46 MPG | 48/43 MPG | 48/43 MPG |
Audio (watts, speakers) | 630, 10 | ?, 6 | ?, 6 |
Tire (rear if not all the same) | 215/55-17 | 175/65-15 | 175/65-15 |
Total Price | $37,330 | $25,023 | $26,433 |
Adjustments for Features | -6,005 | 0 | -1,250 |
Feature-Adjusted Total Price | $31,325 | $25,023 | $25,183 |
Cost Above Minimum | $0 | $0 | $160 |
Total Invoice | $34,634 | $23,208 | $24,547 |
Adjustments for Features | -5,571 | 0 | -1,161 |
Feature-Adjusted Total Invoice | $29,063 | $23,208 | $23,386 |
Cost Above Minimum | $0 | $0 | $178 |
Model Year | 2018 | 2018 | 2018 |
Model | Optima | Prius c | Prius c |
Trim | Hybrid EX | Three | Four |
Body | 4dr Sedan | 4dr Hatch | 4dr Hatch |
Transmission and Drivetrain | |||
6-speed manually-shiftable automatic | $1100 | ||
CVT | $1000 | $1000 | |
FWD | $0 | $0 | $0 |
Accessories | |||
Adaptive cruise control, all-speed | $850 | ||
Cruise control | $150 | $150 | |
Heated steering wheel | $100 | ||
Proximity trunk or liftgate opener | $125 | ||
Semi-automated parking system | $500 | ||
Sunshades, second row | $125 | ||
Brakes, Airbags, and Other Safety | |||
4-wheel disc brakes | $150 | ||
911 assist | $25 | ||
Automatic braking, low-speed | $200 | ||
Blind spot warning system | $200 | ||
Cross-traffic warning, rear | $100 | ||
Obstacle detection, front | $150 | ||
Obstacle detection, rear | $250 | $250 | |
Radar- or camera-based collision preparation system | $0 | $0 | |
Rollover sensor | $50 | ||
Seat cushion airbag, driver | $75 | $75 | |
Seat cushion airbag, passenger | $75 | $75 | |
Temporary spare tire | $150 | $150 | |
Vehicle health reports | $0 | ||
Cargo Management | |||
Cargo cover | $75 | $75 | |
Overhead sunglass holder | $25 | ||
Climate Control | |||
Dual-zone climate control | $125 | ||
Rear air vents | $100 | ||
Rear wiper | $175 | $175 | |
Exterior | |||
Active grille shutters | $0 | ||
Body kit | $0 | ||
Laminated front side windows | $200 | ||
Panoramic sunroof | $1200 | ||
Rear spoiler | $200 | $200 | |
Sunroof | $900 | $900 | |
Wheel-lip moldings | $75 | $75 | |
Infotainment | |||
Android Auto support | $100 | ||
Apple CarPlay support | $100 | ||
CD player | $125 | $125 | |
DVD-compatible player | $0 | $0 | |
MP3-compatible player | $50 | $50 | |
Siri Eyes Free support | $0 | $0 | |
Surround sound | $250 | ||
Traffic + travel information | $25 | $25 | |
Traffic information | $25 | ||
Voice control for external devices | $0 | ||
Instruments, Lights, and Mirrors | |||
Approach detection | $25 | ||
Automatic headlights | $125 | ||
Digital instruments | $0 | $0 | |
Fog lights | $125 | ||
Heated mirrors | $25 | $25 | |
Illuminated visor mirror, driver | $50 | ||
Illuminated visor mirror, passenger | $50 | ||
Interior ambient lighting | $150 | ||
LED headlights | $1000 | ||
LED headlights, single projector or low beam only | $750 | $750 | |
Steering-linked headlights | $150 | ||
Tachometer | $75 | ||
Visor mirror, driver | $10 | $10 | |
Visor mirror, passenger | $10 | $10 | |
Seats and Interior Trim | |||
Center armrest(s), second row | $50 | ||
Cooled or ventilated front seats | $300 | ||
Heated front seats | $200 | $200 | |
Heated second row seats | $200 | ||
Leather seating surfaces | $900 | ||
Leather-wrapped steering wheel | $150 | ||
Manual height adjuster, driver seat | $50 | $50 | |
Memory system, driver seat | $200 | ||
Power 4-way lumbar adjuster, driver seat | $150 | ||
Power fore-aft adjuster, driver seat | $100 | ||
Power fore-aft adjuster, passenger seat | $100 | ||
Power height adjuster, driver seat | $100 | ||
Power height adjuster, passenger seat | $100 | ||
Power lumbar adjuster, passenger seat | $100 | ||
Power recliner, driver seat | $100 | ||
Power recliner, passenger seat | $100 | ||
Power tilt adjuster, driver seat | $100 | ||
Power tilt adjuster, passenger seat | $100 | ||
Synthetic leather seating surfaces | $0 | ||
Suspension, Wheels, and Tires | |||
Electronic systems calibration selector | $200 | $200 | |
Total Value of Features | $10,100 | $4,095 | $5,345 |
Value of Feature Adjustments | $6,005 | $0 | $1,250 |
Value of Feature Adjustments | -5,571 | 0 | -1,161 |
Model Year | 2018 | 2018 |
Model | Optima | Prius c |
Body | 4dr Sedan | 4dr Hatch |
Wheelbase | 110.4 in | 100.4 in |
Length | 191.1 in | 162.4 in |
Width | 73.2 in | 68.6 in |
Height | 57.7 in | 59.6 in |
Curb Weight | 3,486 lb. | 2,530 lb. |
Fuel Capacity | 18.5 gal. | 9.5 gal. |
Row 1 Headroom | 39.8 in | 38.6 in |
Row 1 Shoulder Room | 58.1 in | 52.3 in |
Row 1 Hip Room | 56.0 in | 51.0 in |
Row 1 Legroom | 45.5 in | 41.7 in |
Row 2 Headroom | 37.8 in | 37.0 in |
Row 2 Shoulder Room | 56.4 in | 51.7 in |
Row 2 Hip Room | 56.0 in | 50.8 in |
Row 2 Legroom | 35.6 in | 35.0 in |
Cargo Volume, Minimum | 15.9 ft3 | 17.1 ft3 |
Cargo Volume, Maximum | 15.9 | 0.0 ft3 |
Technology Package | ||
Feature | Value | Requested? |
Heated second row seats | 200 | No |
Steering-linked headlights | 150 | No |
Sunshades, second row | 125 | No |
Obstacle detection, rear | 250 | Yes |
Auto-dimming headlights | 200 | Yes |
Blind spot warning system | 200 | No |
LED headlights | 1000 | No |
Cross-traffic warning, rear | 100 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Power lumbar adjuster, passenger seat | 100 | No |
Auto-dimming rearview mirror | 150 | Yes |
Power height adjuster, passenger seat | 50 | No |
Power tilt adjuster, passenger seat | 100 | No |
Panoramic sunroof | 1200 | No |
Interior ambient lighting | 150 | No |
Lane departure warning | 200 | Yes |
Adaptive cruise control, all-speed | 700 | No |
Automatic braking, low-speed | 200 | No |
Automatic braking, high-speed or partial | 200 | Yes |
Forward collision warning | 200 | Yes |
Total Requested | 1200 | 20% |
Total Not Requested | 4775 | 80% |
Auto-dimming rearview mirror | ||
Feature | Value | Requested? |
Auto-dimming rearview mirror | 150 | Yes |
Universal garage door opener | 100 | Yes |
Compass | 0 | Yes |
Total Requested | 250 | 100% |
Total Not Requested | 0 | 0% |
Floor mats | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Cargo mat | 40 | Yes |
Total Requested | 115 | 100% |
Total Not Requested | 0 | 0% |
Auto-dimming rearview mirror | ||
Feature | Value | Requested? |
Auto-dimming rearview mirror | 150 | Yes |
Universal garage door opener | 100 | Yes |
Compass | 0 | Yes |
Total Requested | 250 | 100% |
Total Not Requested | 0 | 0% |
Floor mats | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Cargo mat | 40 | Yes |
Total Requested | 115 | 100% |
Total Not Requested | 0 | 0% |