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Kia Optima vs. Volkswagen Passat Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Volkswagen Passat Invoice Comparison

Lowest Total Price: $24,120

Kia Optima EX   
Difference: $8,270

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  Down Payment Interest Rate Term
Model Year20082020
ModelOptimaPassat
TrimEXSEL
Body4dr Sedan4dr Sedan
Base Price $19,895 $31,095
Stability control 650  
Premium Package 1,300  
Convenience Package 700  
Appearance Package 700  
Rear spoiler 200 375
Stability control 580  
Premium Package 1,160  
Convenience Package 625  
Appearance Package 625  
Rear spoiler 160 300
Options (change) 3,550 375
Options (change) 3,150 300
Destination 675 920
Total Price $24,120 $32,390

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Kia Optima dealer quotes or Volkswagen Passat dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Kia Optima vs. Volkswagen Passat

Lowest Adjusted Price: Kia Optima EX
Lowest Adjusted Invoice: Volkswagen Passat SEL
TrueDelta Adjusted Price Difference: $1,430
TrueDelta Adjusted Invoice Difference: $21,373
Model Year20082020
ModelOptimaPassat
TrimEXSEL
Body4dr Sedan4dr Sedan
Engine162hp I4174hp I4
TransmissionT5T6
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)21/31 MPG23/34 MPG
Audio (watts, speakers)360, 7400, 9
Tire (rear if not all the same)215/50-17235/45-18
Total Price$24,120$32,390
Adjustments for Features0-6,840
Feature-Adjusted Total Price$24,120$25,550

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Features Comparison: Kia Optima vs. Volkswagen Passat

Model Year20082020
ModelOptimaPassat
TrimEXSEL
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
5-speed manually-shiftable automatic$1000 
6-speed manually-shiftable automatic $1100
FWD$0$0
Accessories 
Adaptive cruise control $600
Cruise control$150 
Hands-free trunk or liftgate $100
Power-adjustable pedals$125 
Proximity key $250
Remote app $25
Remote start $150
Semi-automated parking system $500
Sunshade, rear$125 
Universal garage door opener$100 
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0 
Automatic braking, low-speed $200
Blind spot warning system $200
Cross-traffic collision intervention, rear $100
Cross-traffic warning, rear $100
Forward collision warning $200
Lane departure prevention, steering-based $200
Lane departure warning $200
Obstacle detection, front $150
Obstacle detection, rear $250
Rearview camera $200
Secondary collision brake assist $25
Vehicle health reports $0
Cargo Management 
Rear seat pass-through $100
Climate Control 
Dual-zone climate control $125
Heated windshield washer nozzles $15
Rain-sensing wipers $175
Rear air vents $100
Variable intermittent wipers$75 
Exterior 
Bright-finished exhaust tip(s) $25
Infotainment 
Android Auto support $100
App support $0
Apple CarPlay support $100
Bluetooth audio streaming $25
Bluetooth cell phone link $100
CD changer, in-dash$325 
CD player $125
HD radio $50
Mirrorlink support $0
Navigation system $600
Satellite radio $200
SD Card slot $25
SMS text-to-speech reader $25
Telematics service, such as OnStar $200
Traffic + travel information $25
USB port $25
Voice control for nav and audio $100
Instruments, Lights, and Mirrors 
Analog clock $25
Interior ambient lighting $150
LED headlights $1000
Steering-linked fog lights $50
Seats and Interior Trim 
Aluminum trim$100 
Heated second row seats $200
Manual lumbar adjuster, driver seat$50 
Memory system, driver seat $200
Metal pedals $75
Power height adjuster, passenger seat $100
Power lumbar adjuster, driver seat $100
Power lumbar adjuster, passenger seat $100
Power tilt adjuster, passenger seat $100
Total Value of Features$2,050$8,890
Value of Feature Adjustments$0$6,840
Value of Feature Adjustments0-258

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See a complete comparison of Kia Optima vs. Volkswagen Passat features.

Specifications Comparison: Kia Optima vs. Volkswagen Passat

Model Year20082020
ModelOptimaPassat
Body4dr Sedan4dr Sedan
Wheelbase107.1 in110.4 in
Length186.4 in193.6 in
Width71.1 in72.2 in
Height58.3 in58.0 in
Curb Weight3,179 lb.3,325 lb.
Fuel Capacity17.0 gal.18.5 gal.
Row 1 Headroom39.8 in38.3 in
Row 1 Shoulder Room57.1 in56.9 in
Row 1 Hip Room54.5 in0.0 in
Row 1 Legroom43.7 in42.4 in
Row 2 Headroom38.0 in37.8 in
Row 2 Shoulder Room56.3 in57.0 in
Row 2 Hip Room54.7 in0.0 in
Row 2 Legroom37.8 in39.1 in
Cargo Volume14.8 ft315.9 ft3

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See a complete comparison of Kia Optima vs. Volkswagen Passat specs.

Option Package Details
Kia Optima EX

Premium Package
FeatureValueRequested?
Sunroof900Yes
CD changer, in-dash200No
MP3-compatible player50Yes
Infinity, 360W, 7 speakers (with subwoofer)350No
Total Requested95063%
Total Not Requested55037%
Convenience Package
FeatureValueRequested?
Heated front seats200Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Sunshade, rear125No
Power-adjustable pedals125No
Total Requested40062%
Total Not Requested25038%
Appearance Package
FeatureValueRequested?
215/50VR17 tires400No
Upgraded instruments0No
Aluminum trim100No
Special exterior trim0No
Total Requested00%
Total Not Requested500100%

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