Kia Optima Kia Optima 2017 Volkswagen Passat Volkswagen Passat 2020

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Kia Optima vs. Volkswagen Passat Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Volkswagen Passat Invoice Comparison

Lowest Total Price: $32,490

Volkswagen Passat SEL   
Difference: $3,620

Calculate Payments

  Down Payment Interest Rate Term
Model Year201720172020
ModelOptimaOptimaPassat
TrimSXSX LimitedSEL
Body4dr Sedan4dr Sedan4dr Sedan
Base Price $26,855 $36,090 $31,095
SX Base Package 3,085    
Technology Package 4,800    
Remote start 425 425  
Cargo net 50 50 100
Rear spoiler     375
SX Base Package 2,842    
Technology Package 4,380    
Remote start 353 353  
Cargo net 42 42 80
Rear spoiler     300
Options (change) 8,360 475 475
Options (change) 7,617 395 380
Destination 895 895 920
Total Price $36,110 $37,460 $32,490

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Optima dealer quotes or Volkswagen Passat dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Optima vs. Volkswagen Passat

Lowest Adjusted Price and Invoice: Volkswagen Passat SEL
TrueDelta Adjusted Price Difference: $2,795
TrueDelta Adjusted Invoice Difference: $31,469
Model Year201720172020
ModelOptimaOptimaPassat
TrimSXSX LimitedSEL
Body4dr Sedan4dr Sedan4dr Sedan
Engine245hp I4245hp I4174hp I4
TransmissionT6T6T6
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)630, 10630, 10400, 9
Tire (rear if not all the same)235/45-18235/45-18235/45-18
Total Price$36,110$37,460$32,490
Adjustments for Features-825-1,7000
Feature-Adjusted Total Price$35,285$35,760$32,490
Cost Above Minimum$0$475$0

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Features Comparison: Kia Optima vs. Volkswagen Passat

Model Year201720172020
ModelOptimaOptimaPassat
TrimSXSX LimitedSEL
Body4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100$1100
FWD$0$0$0
Accessories 
Adaptive cruise control  $600
Adaptive cruise control, all-speed$850$850 
Hands-free trunk or liftgate  $100
Heated steering wheel$100$100 
Proximity trunk or liftgate opener$125$125 
Remote app  $25
Semi-automated parking system  $500
Sunshades, second row$125$125 
Brakes, Airbags, and Other Safety 
911 assist$25$25 
Active or whiplash-reducing head restraints, front seats$0$0 
Around view cameras $500 
Automatic braking, high-speed or partial$200$200 
Cross-traffic collision intervention, rear  $100
Knee airbag, driver$75$75 
Lane departure prevention, steering-based  $200
Obstacle detection, front  $150
Rearview camera$200 $200
Rollover sensor$50$50 
Secondary collision brake assist  $25
Cargo Management 
Cargo mat$40$40 
Rear seat pass-through  $100
Climate Control 
Heated windshield washer nozzles  $15
Rain-sensing wipers  $175
Variable intermittent wipers$75$75 
Exterior 
Bodyside moldings  $75
Laminated front side windows$200$200 
Painted brake calipers (optional)$0$0 
Panoramic sunroof$1200$1200 
Sunroof  $900
Infotainment 
CD player  $125
Mirrorlink support  $0
MP3-compatible player  $50
SD Card slot  $25
Surround sound$250$250 
Telematics service, such as OnStar  $200
Traffic + travel information  $25
Traffic information$25$25 
Voice control for external devices$0$0 
Wireless charging station $75 
Instruments, Lights, and Mirrors 
Analog clock  $25
Approach detection$25$25 
Auto-dimming headlights$200$200 
Fog lights  $125
Power-folding mirrors$50$50 
Steering-linked fog lights  $50
Steering-linked headlights$150$150 
Seats and Interior Trim 
Cooled or ventilated front seats$300$300 
Power 4-way lumbar adjuster, driver seat$150$150 
Power lumbar adjuster, driver seat  $100
Suspension, Wheels, and Tires 
Alloy wheels  $350
Chrome-plated alloy wheels $850 
Electronic systems calibration selector$200$200 
Machined alloy wheels$350  
Performance steering system (optional)$0$0 
Sport suspension (upgrade)$0$0 
Transmission 
Steering-wheel-mounted transmission controls$100$100 
Total Value of Features$6,165$7,040$5,340
Value of Feature Adjustments$825$1,700$0
Value of Feature Adjustments-766-1,5780

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Specifications Comparison: Kia Optima vs. Volkswagen Passat

Model Year20172020
ModelOptimaPassat
Body4dr Sedan4dr Sedan
Wheelbase110.4 in110.4 in
Length191.1 in193.6 in
Width73.2 in72.2 in
Height57.7 in58.0 in
Curb Weight3,220 lb.3,326 lb.
Fuel Capacity18.5 gal.18.5 gal.
Row 1 Headroom39.8 in38.3 in
Row 1 Shoulder Room58.1 in56.9 in
Row 1 Hip Room56.0 in0.0 in
Row 1 Legroom45.5 in42.4 in
Row 2 Headroom37.8 in37.8 in
Row 2 Shoulder Room56.4 in57.0 in
Row 2 Hip Room56.0 in0.0 in
Row 2 Legroom35.6 in39.1 in
Cargo Volume15.9 ft315.9 ft3

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Option Package Details
Kia Optima SX

SX Base Package
FeatureValueRequested?
Auto-dimming rearview mirror150Yes
Steering-linked headlights150No
Door sill trim plates100Yes
LED headlights1000Yes
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
HD radio50Yes
Proximity key250Yes
Perimeter approach lighting25No
Approach detection25No
Proximity trunk or liftgate opener125No
Total Requested227588%
Total Not Requested32512%
Technology Package
FeatureValueRequested?
Auto-dimming headlights200No
Heated second row seats200Yes
Surround sound250No
Lane departure warning system200Yes
Adaptive cruise control, all-speed700No
Automatic braking, low-speed200Yes
Automatic braking, high-speed or partial200No
Forward collision warning200Yes
Harman/Kardon, 630W, 10 speakers (with subwoofer)350No
Cooled or ventilated front seats300No
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Power lumbar adjuster, passenger seat100Yes
Power height adjuster, passenger seat50Yes
Power tilt adjuster, passenger seat100Yes
Panoramic sunroof1200No
Interior ambient lighting150Yes
Rear reading lights0No
Obstacle detection, rear250Yes
Blind spot warning system200Yes
Rear cross-traffic detection100Yes
Total Requested195038%
Total Not Requested320062%

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