Subaru Outback Subaru Outback 2018 Kia Optima Kia Optima 2018

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Subaru Outback vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Subaru Outback vs. Kia Optima Invoice Comparison

Lowest Total Price: $35,300

Kia Optima SX   
Difference: $3,318

Lowest Total Invoice: $32,755

Kia Optima SX   
Difference: $3,063

Calculate Payments

  Down Payment Interest Rate Term
Model Year201820182018
ModelOutbackOutbackOptima
Trim3.6R Limited3.6R TouringSX
Body4dr Wagon4dr Wagon4dr Sedan
Base Price $35,395 $38,690 $30,500
Base Invoice $33,064 $36,089 $28,380
EyeSight and Navigation Package 1,585    
Metal pedals 172 172  
Cargo net 81 81 50
Remote start 470 470 425
Technology Package     3,000
Universal garage door opener     350
Cargo tray     80
EyeSight and Navigation Package 1,323    
Metal pedals 112 112  
Cargo net 52 52 42
Remote start 352 352 353
Technology Package     2,727
Universal garage door opener     291
Cargo tray     67
Options (change) 2,308 723 3,905
Options (change) 1,839 516 3,480
Destination 915 915 895
Total Price $38,618 $40,328 $35,300
Total Invoice $35,818 $37,520 $32,755

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Subaru Outback dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Subaru Outback vs. Kia Optima

Lowest Adjusted Price and Invoice: Kia Optima SX
TrueDelta Adjusted Price Difference: $473
TrueDelta Adjusted Invoice Difference: $424
Model Year201820182018
ModelOutbackOutbackOptima
Trim3.6R Limited3.6R TouringSX
Body4dr Wagon4dr Wagon4dr Sedan
Engine256hp H6256hp H6245hp I4
TransmissionCVT-6CVT-6T6
DrivetrainAWDAWDFWD
EPA Fuel Economy (city/highway)20/27 MPG20/27 MPG22/31 MPG
Audio (watts, speakers)576, 12576, 12630, 10
Tire (rear if not all the same)225/60-18225/60-18235/45-18
Total Price$38,618$40,328$35,300
Adjustments for Features-2,845-2,9350
Feature-Adjusted Total Price$35,773$37,393$35,300
Cost Above Minimum$0$1,620$0
Total Invoice$35,818$37,520$32,755
Adjustments for Features-2,639-2,7310
Feature-Adjusted Total Invoice$33,179$34,789$32,755
Cost Above Minimum$0$1,610$0

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Features Comparison: Subaru Outback vs. Kia Optima

Model Year201820182018
ModelOutbackOutbackOptima
Trim3.6R Limited3.6R TouringSX
Body4dr Wagon4dr Wagon4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable CVT$1100$1100 
6-speed manually-shiftable automatic  $1100
AWD$1700$1700 
FWD  $0
Accessories 
Heated steering wheel $100 
Lead vehicle start alert$25$25 
PIN Code Access$10$10 
Power liftgate$350$350 
Proximity trunk or liftgate opener  $125
Brakes, Airbags, and Other Safety 
911 assist  $25
Active or whiplash-reducing head restraints, front seats  $0
Backup collision intervention$150$150 
Hill descent control$250$250 
Knee airbag, driver  $75
Lane departure prevention, steering-based$200$200 
Lane sway warning$25$25 
Pedestrian detection$50$50 
Radar- or camera-based collision preparation system$0$0 
Seat cushion airbag, driver$75$75 
Seat cushion airbag, passenger$75$75 
Torque vectoring, brake-based$100$100 
Cargo Management 
Cargo cover$75$75 
Cargo mat  $40
Roof rack$300  
Roof rails $250 
Climate Control 
Rear wiper$175$175 
Wiper de-icer$25$25 
Exterior 
Active grille shutters$0$0 
Black exterior trim (optional)  $0
Bodyside cladding (gray/black)$250$250 
Bright-finished exhaust tip(s)  $25
Deep-tinted rear windows$275$275 
Laminated front side windows  $200
Painted brake calipers (optional)  $0
Panoramic sunroof  $1200
Rear bumper protector $40 
Sunroof$900$900 
Infotainment 
App support  $0
CD player$125$125 
MP3-compatible player$50$50 
Navigation map updates, three years$0$0 
Surround sound  $250
Telematics service, such as OnStar$200$200 
Traffic + travel information$25$25 
Traffic information  $25
Voice control for external devices  $0
Instruments, Lights, and Mirrors 
Approach detection  $25
LED headlights  $1000
LED headlights, single projector or low beam only$750$750 
Power-folding mirrors  $50
Seats and Interior Trim 
Cooled or ventilated front seats  $300
Door sill trim plates$100$100 
Heated second row seats$200$200 
Manual recliner, second row seats$75$75 
Power 4-way lumbar adjuster, driver seat  $150
Power height adjuster, passenger seat  $100
Power lumbar adjuster, driver seat$100$100 
Power lumbar adjuster, passenger seat  $100
Power tilt adjuster, passenger seat  $100
Suspension, Wheels, and Tires 
Performance steering system (optional)  $0
Raised heavy-duty suspension$0$0 
Sport suspension (upgrade)  $0
Total Value of Features$7,735$7,825$4,890
Value of Feature Adjustments$2,845$2,935$0
Value of Feature Adjustments-2,639-2,7310

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Specifications Comparison: Subaru Outback vs. Kia Optima

Model Year20182018
ModelOutbackOptima
Body4dr Wagon4dr Sedan
Wheelbase108.1 in110.4 in
Length189.9 in191.1 in
Width72.4 in73.2 in
Height66.1 in57.7 in
Curb Weight3,893 lb.3,494 lb.
Fuel Capacity18.5 gal.18.5 gal.
Row 1 Headroom40.8 in39.8 in
Row 1 Shoulder Room58.1 in58.1 in
Row 1 Hip Room55.5 in56.0 in
Row 1 Legroom42.9 in45.5 in
Row 2 Headroom38.9 in37.8 in
Row 2 Shoulder Room57.3 in56.4 in
Row 2 Hip Room55.0 in56.0 in
Row 2 Legroom38.1 in35.6 in
Cargo Volume,
Minimum
35.5 ft315.9 ft3
Cargo Volume,
Maximum
73.3 ft315.9 ft3

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Option Package Details
Subaru Outback 3.6R Limited

EyeSight and Navigation Package
FeatureValueRequested?
Navigation system550Yes
Obstacle detection, rear250Yes
Voice control for nav and audio75Yes
Traffic + travel information25No
Backup collision intervention150No
Navigation map updates, three years0No
Auto-dimming headlights200Yes
Adaptive cruise control, all-speed700Yes
Pedestrian detection50No
Radar- or camera-based collision preparation system0No
Lane departure warning200Yes
Automatic braking, low-speed200Yes
Automatic braking, high-speed or partial200Yes
Forward collision warning200Yes
Lane sway warning25No
Lead vehicle start alert25No
Lane departure prevention, steering-based200No
Total Requested257584%
Total Not Requested47516%

Option Package Details
Kia Optima SX

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Compass0Yes
Total Requested100100%
Total Not Requested00%
Technology Package
FeatureValueRequested?
Auto-dimming headlights200Yes
Surround sound250No
Lane departure warning200Yes
Adaptive cruise control, all-speed700Yes
Automatic braking, low-speed200Yes
Automatic braking, high-speed or partial200Yes
Forward collision warning200Yes
Harman/Kardon, 630W, 10 speakers (with subwoofer)350No
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
HD radio50Yes
Total Requested247580%
Total Not Requested60020%

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