Toyota Prius Prime Toyota Prius Prime 2018 Toyota Prius v Toyota Prius v 2017

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Toyota Prius Prime vs. Toyota Prius v Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Prius Prime vs. Toyota Prius v Invoice Comparison

Lowest Total Price: $26,101

Toyota Prius Prime Premium   
Difference: $6,323

Lowest Total Invoice: $24,678

Toyota Prius Prime Premium   
Difference: $5,363

Calculate Payments

  Down Payment Interest Rate Term
Model Year201820182017
ModelPrius PrimePrius PrimePrius v
TrimPremiumAdvancedFive
Body4dr Hatch4dr Hatch4dr Wagon
Base Price $29,000 $33,300 $30,935
Base Invoice $27,840 $31,968 $28,798
Floor mats 224 224 225
All-weather floor mats 248 248 200
Bodyside moldings 209 209 179
Floor mats 139 139 140
All-weather floor mats 154 154 120
Bodyside moldings 125 125 98
Options (change) 681 681 604
Options (change) 418 418 358
Destination 920 920 885
Gas Tax -4,500 -4,500 0
Total Price $26,101 $30,401 $32,424
Total Invoice $24,678 $28,806 $30,041

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Toyota Prius Prime dealer quotes or Toyota Prius v dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Toyota Prius Prime vs. Toyota Prius v

Lowest Adjusted Price and Invoice: Toyota Prius Prime Premium
TrueDelta Adjusted Price Difference: $7,648
TrueDelta Adjusted Invoice Difference: $6,616
Model Year201820182017
ModelPrius PrimePrius PrimePrius v
TrimPremiumAdvancedFive
Body4dr Hatch4dr Hatch4dr Wagon
Engine95hp I4 PiH95hp I4 PiH98hp I4 H
TransmissionCVTCVTCVT
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)55/53 MPG55/53 MPG44/40 MPG
Audio (watts, speakers)?, 6?, 10?, 6
Tire (rear if not all the same)195/65-15195/65-15215/50-17
Total Price$26,101$30,401$32,424
Adjustments for Features-1,325-3,8000
Feature-Adjusted Total Price$24,776$26,601$32,424
Cost Above Minimum$0$1,825$0
Total Invoice$24,678$28,806$30,041
Adjustments for Features-1,253-3,6010
Feature-Adjusted Total Invoice$23,425$25,205$30,041
Cost Above Minimum$0$1,780$0

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Features Comparison: Toyota Prius Prime vs. Toyota Prius v

Model Year201820182017
ModelPrius PrimePrius PrimePrius v
TrimPremiumAdvancedFive
Body4dr Hatch4dr Hatch4dr Wagon
Transmission and Drivetrain 
CVT$1000$1000$1000
FWD$0$0$0
Accessories 
Adaptive cruise control, all-speed$850$850 
Cruise control  $150
Heated steering wheel $100 
Remote climate control$25$25 
Semi-automated parking system $500 
Universal garage door opener $100$100
Brakes, Airbags, and Other Safety 
Automatic braking, high-speed or partial$200$200 
Automatic braking, low-speed$200$200 
Backup collision intervention $150 
Blind spot warning system $200 
Cross-traffic warning, rear $100 
Forward collision warning$200$200 
Lane departure prevention, steering-based$200$200 
Lane departure warning$200$200 
Obstacle detection, front $150 
Obstacle detection, rear $250 
Pedestrian detection$50$50 
Radar- or camera-based collision preparation system$0$0 
Seat cushion airbag, passenger$75$75 
Temporary spare tire  $150
Cargo Management 
Second-row low console$100$100 
Climate Control 
Rain-sensing wipers $175 
Rear wiper  $175
Variable intermittent wipers$75 $75
Engine / Motor 
3.3 kW onboard charger$0$0 
9 kWh battery pack$0$0 
Exterior 
Active grille shutters$0$0 
Rear spoiler  $200
Infotainment 
Larger infotainment display$0$0 
Telematics service, such as OnStar $200 
Wireless charging station$75$75 
Instruments, Lights, and Mirrors 
Auto-dimming headlights$200$200 
Auto-dimming rearview mirror $150$150
Detailed driving style feedback$100$100 
Fog lights $125$125
Head-up display (HUD) $350 
Large energy flow and fuel economy display$25$25 
Predictive driving advice$0$0 
Turn signals on or near mirrors$25$25 
Seats and Interior Trim 
Manual fore-aft adjuster, second row seats  $75
Manual recliner, second row seats  $75
Total Value of Features$3,600$6,075$2,275
Value of Feature Adjustments$1,325$3,800$0
Value of Feature Adjustments-1,253-3,6010

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Specifications Comparison: Toyota Prius Prime vs. Toyota Prius v

Model Year20182017
ModelPrius PrimePrius v
Body4dr Hatch4dr Wagon
Wheelbase106.3 in109.4 in
Length182.9 in181.7 in
Width69.3 in69.9 in
Height57.9 in62.0 in
Curb Weight3,365 lb.3,274 lb.
Fuel Capacity11.3 gal.11.9 gal.
Row 1 Headroom39.4 in39.6 in
Row 1 Shoulder Room54.2 in55.9 in
Row 1 Hip Room53.7 in53.5 in
Row 1 Legroom43.2 in41.3 in
Row 2 Headroom37.2 in38.6 in
Row 2 Shoulder Room53.0 in55.2 in
Row 2 Hip Room51.6 in53.5 in
Row 2 Legroom33.4 in35.9 in
Cargo Volume,
Minimum
19.8 ft334.3 ft3
Cargo Volume,
Maximum
0.0 ft367.3 ft3

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Option Package Details
Toyota Prius v Five

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40Yes
Total Requested115100%
Total Not Requested00%
All-weather floor mats
FeatureValueRequested?
All-weather floor mats75Yes
Cargo tray40Yes
Total Requested115100%
Total Not Requested00%

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