Toyota Prius v Toyota Prius v 2017 Kia Niro Kia Niro 2017

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Toyota Prius v vs. Kia Niro Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Prius v vs. Kia Niro Invoice Comparison

Lowest Total Price: $32,795

Kia Niro Touring   
Difference: $2,902

Lowest Total Invoice: $31,026

Kia Niro Touring   
Difference: $1,969

Calculate Payments

  Down Payment Interest Rate Term
Model Year20172017
ModelPrius vNiro
TrimFiveTouring
Body4dr Wagon4dr SUV
Base Price $30,935 $29,650
Base Invoice $28,798 $28,098
Floor mats 225 130
Advanced Technology Package 3,335 1,900
Bodyside moldings 179  
Cargo net 49 50
Rear bumper protector 89 75
Cargo mat   95
Floor mats 140 104
Advanced Technology Package 2,988 1,747
Bodyside moldings 98  
Cargo net 32 42
Rear bumper protector 54 62
Cargo mat   78
Options (change) 3,877 2,250
Options (change) 3,312 2,033
Destination 885 895
Total Price $35,697 $32,795
Total Invoice $32,995 $31,026

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Toyota Prius v vs. Kia Niro

Lowest Adjusted Price and Invoice: Kia Niro Touring
TrueDelta Adjusted Price Difference: $6,252
TrueDelta Adjusted Invoice Difference: $5,138
Model Year20172017
ModelPrius vNiro
TrimFiveTouring
Body4dr Wagon4dr SUV
Engine98hp I4 H104hp I4 H
TransmissionCVTS6
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)44/40 MPG51/46 MPG
Audio (watts, speakers)120, 8315, 8
Tire (rear if not all the same)215/50-17225/45-18
Total Price$35,697$32,795
Adjustments for Features0-3,350
Feature-Adjusted Total Price$35,697$29,445
Total Invoice$32,995$31,026
Adjustments for Features0-3,169
Feature-Adjusted Total Invoice$32,995$27,857

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Features Comparison: Toyota Prius v vs. Kia Niro

Model Year20172017
ModelPrius vNiro
TrimFiveTouring
Body4dr Wagon4dr SUV
Transmission and Drivetrain 
CVT$1000 
6-speed automated manual $1100
FWD$0$0
Accessories 
AC power outlet $100
Heated steering wheel $100
Proximity trunk or liftgate opener $125
Universal garage door opener$100 
Brakes, Airbags, and Other Safety 
911 assist $25
Active or whiplash-reducing head restraints, front seats$0 
Automatic braking, high-speed or partial $200
Automatic braking, low-speed $200
Blind spot warning system $200
Cross-traffic warning, rear $100
Forward collision warning $200
Obstacle detection, front $150
Obstacle detection, rear $250
Radar- or camera-based collision preparation system$0 
Rollover sensor $50
Temporary spare tire$150 
Vehicle health reports $0
Cargo Management 
Console with shifter $150
Console without shifter$150 
Roof rails $250
Climate Control 
Dual-zone climate control $125
Interior air filter$0 
Ionizing air filtration $50
Rear air vents $100
Exterior 
Active grille shutters $0
Deep-tinted rear windows $275
Panoramic sunroof$1200 
Sunroof $900
Wheel-lip moldings $75
Infotainment 
Android Auto support $100
Apple CarPlay support $100
CD player$125 
DVD-compatible player$0 
MP3-compatible player$50 
Siri Eyes Free support$0 
Surround sound $250
Telematics service, such as OnStar$200 
Traffic + travel information$25 
Traffic information $25
Voice control for external devices $0
Wireless charging station $75
Instruments, Lights, and Mirrors 
Approach detection $25
Auto-dimming headlights$200 
Auto-dimming rearview mirror$150 
Detailed driving style feedback $100
Digital instruments$0 
Interior ambient lighting $150
Large energy flow and fuel economy display $25
LED headlights$1000 
Power-folding mirrors $50
Turn signals on or near mirrors $25
Xenon HID headlights $500
Seats and Interior Trim 
Cooled or ventilated front seats $300
Door sill trim plates $100
Leather seating surfaces $900
Leather-wrapped steering wheel $150
Manual fore-aft adjuster, second row seats$75 
Manual height adjuster, passenger seat $50
Manual recliner, second row seats$75 
Memory system, driver seat $200
Synthetic leather seating surfaces$0 
Total Value of Features$4,500$7,850
Value of Feature Adjustments$0$3,350
Value of Feature Adjustments0-3,169

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Specifications Comparison: Toyota Prius v vs. Kia Niro

Model Year20172017
ModelPrius vNiro
Body4dr Wagon4dr SUV
Wheelbase109.4 in106.3 in
Length181.7 in171.5 in
Width69.9 in71.1 in
Height62.0 in60.4 in
Curb Weight3,274 lb.3,106 lb.
Fuel Capacity11.9 gal.11.9 gal.
Row 1 Headroom39.6 in40.1 in
Row 1 Shoulder Room55.9 in56.0 in
Row 1 Hip Room53.5 in53.7 in
Row 1 Legroom41.3 in41.7 in
Row 2 Headroom38.6 in39.1 in
Row 2 Shoulder Room55.2 in55.2 in
Row 2 Hip Room53.5 in48.3 in
Row 2 Legroom35.9 in37.4 in
Cargo Volume,
Minimum
34.3 ft319.4 ft3
Cargo Volume,
Maximum
67.3 ft354.5 ft3

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Option Package Details
Toyota Prius v Five

Advanced Technology Package
FeatureValueRequested?
Adaptive cruise control450Yes
Telematics service, such as OnStar200No
Panoramic sunroof1200No
Auto-dimming headlights200No
Radar- or camera-based collision preparation system0No
Lane departure warning system200Yes
JBL, 120W, 8 speakers350No
Total Requested65025%
Total Not Requested195075%

Option Package Details
Kia Niro Touring

Advanced Technology Package
FeatureValueRequested?
Xenon HID headlights500Yes
AC power outlet100No
Wireless charging station75No
Adaptive cruise control450Yes
Lane departure warning system200Yes
Automatic braking, low-speed200No
Automatic braking, high-speed or partial200No
Forward collision warning200No
Total Requested115060%
Total Not Requested77540%

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