Toyota Prius Toyota Prius 2011 Kia Niro Kia Niro 2020

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Toyota Prius vs. Kia Niro Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Prius vs. Kia Niro Invoice Comparison

Lowest Total Price: $32,190

Kia Niro Touring   
Difference: $2,900

Calculate Payments

  Down Payment Interest Rate Term
Model Year2011202020202020
ModelPriusNiroNiroNiro
TrimFiveTouringTouring Special EditionEX Premium
Body4dr Hatch4dr SUV4dr SUV4dr SUV
Base Price $28,790 $30,790 $30,790 $32,790
Floor mats 200 135 135 135
Advanced Technology Package 5,080     1,950
Bodyside moldings 209      
Cargo net 51 50 50 50
Cargo mat   95 95 95
Floor mats 127 108 108 108
Advanced Technology Package 4,521     1,789
Bodyside moldings 125      
Cargo net 35 42 42 42
Cargo mat   78 78 78
Options (change) 5,540 280 280 2,230
Options (change) 4,808 228 228 2,017
Destination 760 1,120 1,120 1,120
Total Price $35,090 $32,190 $32,190 $36,140

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Toyota Prius dealer quotes or Kia Niro dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Toyota Prius vs. Kia Niro

Lowest Adjusted Price and Invoice: Kia Niro Touring
TrueDelta Adjusted Price Difference: $6,760
TrueDelta Adjusted Invoice Difference: $30,619
Model Year2011202020202020
ModelPriusNiroNiroNiro
TrimFiveTouringTouring Special EditionEX Premium
Body4dr Hatch4dr SUV4dr SUV4dr SUV
Engine98hp I4 H104hp I4 H104hp I4 H104hp I4 H
TransmissionCVTS6S6S6
DrivetrainFWDFWDFWDFWD
EPA Fuel Economy (city/highway)51/48 MPG51/46 MPG51/46 MPG51/46 MPG
Audio (watts, speakers)?, 8315, 8315, 8?, 6
Tire (rear if not all the same)215/45-17225/45-18225/45-18205/60-16
Total Price$35,090$32,190$32,190$36,140
Adjustments for Features-640-4,500-4,5000
Feature-Adjusted Total Price$34,450$27,690$27,690$36,140
Cost Above Minimum$0$0$0$8,450

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Features Comparison: Toyota Prius vs. Kia Niro

Model Year2011202020202020
ModelPriusNiroNiroNiro
TrimFiveTouringTouring Special EditionEX Premium
Body4dr Hatch4dr SUV4dr SUV4dr SUV
Transmission and Drivetrain 
CVT$1000   
6-speed automated manual $1100$1100$1100
FWD$0$0$0$0
Accessories 
AC power outlet $100$100 
Heated steering wheel $100$100 
Proximity trunk or liftgate opener $125$125$125
Semi-automated parking system$500   
Universal garage door opener$100   
Brakes, Airbags, and Other Safety 
911 assist $25$25$25
Active or whiplash-reducing head restraints, front seats$0   
Automatic braking, high-speed or partial $200$200$200
Automatic braking, low-speed $200$200$200
Blind spot warning system $200$200$200
Cross-traffic warning, rear $100$100$100
Forward collision warning $200$200$200
Lane departure prevention$150   
Lane departure prevention, steering-based $200$200$200
Obstacle detection, front $150$150 
Obstacle detection, rear $250$250 
Pedestrian detection $50$50$50
Radar- or camera-based collision preparation system$0   
Rollover sensor $50$50$50
Temporary spare tire$150   
Vehicle health reports $0$0$0
Cargo Management 
Roof rails $250$250$250
Climate Control 
Dual-zone climate control $125$125$125
Interior air filter$0   
Rear air vents $100$100$100
Water-repellent front-door glass$15   
Engine / Motor 
Automatic start / stop $150$150$150
Exterior 
Active grille shutters $0$0$0
Deep-tinted rear windows $275$275$275
Sunroof $900$900 
Wheel-lip moldings $75$75$75
Infotainment 
Android Auto support $100$100$100
App support $0$0$0
Apple CarPlay support $100$100$100
CD changer, in-dash$325   
HD radio $50$50 
MP3-compatible player$50   
Navigation system$600$600$600 
Rear seat USB outlets (optional) $0$0$0
SMS text-to-speech reader $25$25$25
Surround sound $250$250 
Telematics service, such as OnStar$200   
Traffic information$25$25$25 
USB port $25$25$25
Voice control for external devices $0$0$0
Voice control for nav and audio$100$100$100 
Wireless charging station $75$75 
Instruments, Lights, and Mirrors 
Approach detection $25$25$25
Detailed driving style feedback $100$100$100
Digital instruments$0   
Headlight washers$50   
Interior ambient lighting $150$150$150
LED headlights$1000   
Power-folding mirrors $50$50$50
Turn signals on or near mirrors $25$25$25
Xenon HID headlights $500$500 
Seats and Interior Trim 
Cooled or ventilated front seats $300$300 
Door sill trim plates $100$100 
Leather seating surfaces$900$900$900 
Manual height adjuster, driver seat$50   
Manual height adjuster, passenger seat $50$50$50
Memory system, driver seat $200$200 
Partial leather seating sufaces   $450
Power fore-aft adjuster, driver seat $100$100$100
Power height adjuster, driver seat $100$100$100
Power recliner, driver seat $100$100$100
Power tilt adjuster, driver seat $100$100$100
Suspension, Wheels, and Tires 
Alloy wheels$350$350$350 
Total Value of Features$5,565$9,425$9,425$4,925
Value of Feature Adjustments$640$4,500$4,500$0
Value of Feature Adjustments-590-188-1880

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Specifications Comparison: Toyota Prius vs. Kia Niro

Model Year20112020
ModelPriusNiro
Body4dr Hatch4dr SUV
Wheelbase106.3 in106.3 in
Length175.6 in171.5 in
Width68.7 in71.1 in
Height58.7 in60.8 in
Curb Weight3,042 lb.3,100 lb.
Fuel Capacity11.9 gal.11.9 gal.
Row 1 Headroom38.6 in40.1 in
Row 1 Shoulder Room54.9 in56.0 in
Row 1 Hip Room52.7 in53.7 in
Row 1 Legroom42.5 in41.7 in
Row 2 Headroom37.6 in39.1 in
Row 2 Shoulder Room53.1 in55.2 in
Row 2 Hip Room51.2 in48.3 in
Row 2 Legroom36.0 in37.4 in
Cargo Volume,
Minimum
21.6 ft322.4 ft3
Cargo Volume,
Maximum
39.6 ft363.2 ft3

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Option Package Details
Toyota Prius Five

Advanced Technology Package
FeatureValueRequested?
Adaptive cruise control450Yes
Radar- or camera-based collision preparation system0No
Lane departure warning system200Yes
Parking guidance system - active500No
Lane departure prevention system150Yes
Telematics service, such as OnStar200No
Voice control for nav and audio100Yes
Traffic information25Yes
Bluetooth audio streaming25Yes
Navigation system600Yes
Rearview camera200Yes
Total Requested175071%
Total Not Requested70029%

Option Package Details
Kia Niro EX Premium

Advanced Technology Package
FeatureValueRequested?
Automatic braking, low-speed200No
Automatic braking, high-speed or partial200No
Forward collision warning200No
Lane departure prevention, steering-based200No
Pedestrian detection50No
Adaptive cruise control450Yes
Lane departure warning200Yes
Power fore-aft adjuster, driver seat100No
Power height adjuster, driver seat50No
Power tilt adjuster, driver seat100No
Power recliner, driver seat100No
Power lumbar adjuster, driver seat100Yes
Total Requested75038%
Total Not Requested120062%

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