Toyota Prius Toyota Prius 2018 Kia Soul Kia Soul 2018

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Toyota Prius vs. Kia Soul Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Prius vs. Kia Soul Invoice Comparison

Lowest Total Price: $27,970

Kia Soul +   
Difference: $4,533

Lowest Total Invoice: $26,321

Kia Soul +   
Difference: $3,810

Calculate Payments

  Down Payment Interest Rate Term
Model Year20182018
ModelPriusSoul
TrimFour+
Body4dr Hatch4dr Hatch
Base Price $29,685 $20,300
Base Invoice $27,634 $19,230
Advanced Technology Package 1,350  
Cargo net 49 50
Floor mats 225 125
Illuminated door sill trim plates 299 250
Primo Lit Package   4,500
Audio Package   1,500
Universal garage door opener   350
Advanced Technology Package 1,202  
Cargo net 35 42
Floor mats 140 102
Illuminated door sill trim plates 225 208
Primo Lit Package   4,176
Audio Package   1,377
Universal garage door opener   291
Options (change) 1,923 6,775
Options (change) 1,602 6,196
Destination 895 895
Total Price $32,503 $27,970
Total Invoice $30,131 $26,321

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Toyota Prius dealer quotes or Kia Soul dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Toyota Prius vs. Kia Soul

Lowest Adjusted Price and Invoice: Kia Soul +
TrueDelta Adjusted Price Difference: $6,018
TrueDelta Adjusted Invoice Difference: $5,207
Model Year20182018
ModelPriusSoul
TrimFour+
Body4dr Hatch4dr Hatch
Engine95hp I4 H161hp I4
TransmissionCVTT6
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG
Audio (watts, speakers)?, 6315, 8
Tire (rear if not all the same)195/65-15215/55-17
Total Price$32,503$27,970
Adjustments for Features0-1,485
Feature-Adjusted Total Price$32,503$26,485
Total Invoice$30,131$26,321
Adjustments for Features0-1,397
Feature-Adjusted Total Invoice$30,131$24,924

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Features Comparison: Toyota Prius vs. Kia Soul

Model Year20182018
ModelPriusSoul
TrimFour+
Body4dr Hatch4dr Hatch
Transmission and Drivetrain 
CVT$1000 
6-speed manually-shiftable automatic $1100
FWD$0$0
Accessories 
Adaptive cruise control $600
Adaptive cruise control, all-speed$850 
Heated steering wheel $100
Brakes, Airbags, and Other Safety 
911 assist $25
Active or whiplash-reducing head restraints, front seats$0 
Knee airbag, driver$75 
Lane departure prevention, steering-based$200 
Pedestrian detection$50 
Radar- or camera-based collision preparation system$0 
Rollover sensor $50
Seat cushion airbag, passenger$75 
Vehicle health reports $0
Cargo Management 
Cargo mat$40 
Console with shifter $150
Console without shifter$150 
Climate Control 
Interior air filter$0 
Ionizing air filtration $50
Rain-sensing wipers$175 
Variable intermittent wipers $75
Engine / Motor 
Automatic start / stop$150 
Exterior 
Active grille shutters$0 
Deep-tinted rear windows $275
Panoramic sunroof $1200
Sunroof$900 
Infotainment 
Android Auto support $100
Apple CarPlay support $100
DVD-compatible player$0 
Siri Eyes Free support$0 
Traffic + travel information$25 
Traffic information $25
Voice control for external devices $0
Wireless charging station$75 
Instruments, Lights, and Mirrors 
Auto-dimming headlights$200 
Compass $0
Detailed driving style feedback$100 
Digital instruments$0 
Fog lights $125
Head-up display (HUD)$350 
Large energy flow and fuel economy display$25 
LED headlights, single projector or low beam only$750 
Power-folding mirrors $50
Speaker lights $100
Tachometer $75
Turn signals on or near mirrors$25 
Xenon HID headlights $500
Seats and Interior Trim 
Cooled or ventilated front seats $300
Heated second row seats $200
Leather seating surfaces $900
Leather-wrapped steering wheel $150
Power fore-aft adjuster, passenger seat $100
Power height adjuster, passenger seat $100
Power recliner, passenger seat $100
Power tilt adjuster, passenger seat $100
Synthetic leather seating surfaces$0 
Upholstered instrument cluster hood $50
Total Value of Features$5,215$6,700
Value of Feature Adjustments$0$1,485
Value of Feature Adjustments0-1,397

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Specifications Comparison: Toyota Prius vs. Kia Soul

Model Year20182018
ModelPriusSoul
Body4dr Hatch4dr Hatch
Wheelbase106.3 in101.2 in
Length178.7 in163.0 in
Width69.3 in70.9 in
Height58.1 in63.5 in
Curb Weight3,076 lb.2,885 lb.
Fuel Capacity11.3 gal.14.2 gal.
Row 1 Headroom39.4 in39.6 in
Row 1 Shoulder Room55.0 in55.5 in
Row 1 Hip Room53.4 in53.2 in
Row 1 Legroom43.2 in40.9 in
Row 2 Headroom37.4 in39.5 in
Row 2 Shoulder Room53.0 in54.7 in
Row 2 Hip Room51.9 in49.3 in
Row 2 Legroom33.4 in39.1 in
Cargo Volume,
Minimum
24.6 ft324.2 ft3
Cargo Volume,
Maximum
62.7 ft361.3 ft3

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Option Package Details
Toyota Prius Four

Advanced Technology Package
FeatureValueRequested?
Sunroof900Yes
Head-up display (HUD)350No
Total Requested90072%
Total Not Requested35028%

Option Package Details
Kia Soul +

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Compass0No
Total Requested250100%
Total Not Requested00%
Primo Lit Package
FeatureValueRequested?
Leather seating surfaces900No
Cooled or ventilated front seats300No
Upgraded instruments0No
Panoramic sunroof1200No
Lane departure warning200Yes
Blind spot warning system200Yes
Cross-traffic warning, rear100Yes
Forward collision warning200Yes
LED tail lights0No
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Power lumbar adjuster, driver seat100Yes
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Xenon HID headlights500Yes
Power height adjuster, passenger seat100No
Power tilt adjuster, passenger seat100No
Power-folding mirrors50No
Adaptive cruise control450Yes
Automatic braking, low-speed200Yes
Automatic braking, high-speed or partial200Yes
Heated front seats200Yes
Heated second row seats200No
Heated steering wheel100No
Total Requested270046%
Total Not Requested315054%
Audio Package
FeatureValueRequested?
HD radio50Yes
Speaker lights100No
Harman/Kardon, 315W, 8 speakers (with subwoofer)350No
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Leather-wrapped steering wheel150No
Proximity key250Yes
Engine immobilizer (optional)0No
Special interior trim0No
Upholstered instrument cluster hood50No
Total Requested102561%
Total Not Requested65039%

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