Toyota RAV4 Toyota RAV4 2017 Kia Soul Kia Soul 2021

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Toyota RAV4 vs. Kia Soul Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota RAV4 vs. Kia Soul Invoice Comparison

Lowest Total Price: $29,745

Kia Soul Turbo   
Difference: $3,088

Calculate Payments

  Down Payment Interest Rate Term
Model Year201720172017201720172021
ModelRAV4RAV4RAV4RAV4RAV4Soul
TrimSEHybrid SELimitedHybrid LimitedPlatinumTurbo
Body4dr SUV4dr SUV4dr SUV4dr SUV4dr SUV4dr Hatch
Base Price $28,790 $32,185 $30,905 $34,030 $34,750 $27,650
Power Special Value Package 810          
Entune Premium JBL Audio with Integrated Navigation 1,310 1,310        
Cargo net 49 49 49 49 49 70
Remote start 499 499 499 499 499  
Roof rack crossbars 315 315 315 315 315 250
Cargo tray 100 100 100 100 100 95
Floor mats     225 225   135
Door sill trim plates     199 199    
Cargo mat           120
Illuminated door sill trim plates           250
Power Special Value Package 721          
Entune Premium JBL Audio with Integrated Navigation 1,165 1,165        
Cargo net 35 35 35 35 35 0
Remote start 310 310 310 310 310  
Roof rack crossbars 210 210 210 210 210 0
Cargo tray 60 60 60 60 60 0
Floor mats     140 140   0
Door sill trim plates     179 179    
Cargo mat           0
Illuminated door sill trim plates           0
Options (change) 3,083 2,273 1,387 1,387 963 920
Options (change) 2,501 1,780 934 934 615 0
Destination 960 960 960 960 960 1,175
Total Price $32,833 $35,418 $33,252 $36,377 $36,673 $29,745

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Toyota RAV4 dealer quotes or Kia Soul dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Toyota RAV4 vs. Kia Soul

Lowest Adjusted Price and Invoice: Kia Soul Turbo
TrueDelta Adjusted Price Difference: $2,782
TrueDelta Adjusted Invoice Difference: $28,865
Model Year201720172017201720172021
ModelRAV4RAV4RAV4RAV4RAV4Soul
TrimSEHybrid SELimitedHybrid LimitedPlatinumTurbo
Body4dr SUV4dr SUV4dr SUV4dr SUV4dr SUV4dr Hatch
Engine176hp I4150hp I4 H176hp I4150hp I4 H176hp I4201hp I4
TransmissionT6CVTT6CVTT6S7
DrivetrainFWDAWDFWDAWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)576, 11576, 11?, 6?, 6576, 11640, 10
Tire (rear if not all the same)235/55-18235/55-18235/55-18235/55-18235/55-18235/45-18
Total Price$32,833$35,418$33,252$36,377$36,673$29,745
Adjustments for Features0-1,100-815-2,365-1,550-90
Feature-Adjusted Total Price$32,833$34,318$32,437$34,012$35,123$29,655
Cost Above Minimum$396$1,881$0$1,575$2,686$0

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Features Comparison: Toyota RAV4 vs. Kia Soul

Model Year201720172017201720172021
ModelRAV4RAV4RAV4RAV4RAV4Soul
TrimSEHybrid SELimitedHybrid LimitedPlatinumTurbo
Body4dr SUV4dr SUV4dr SUV4dr SUV4dr SUV4dr Hatch
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100 $1100 $1100 
CVT $1000 $1000  
7-speed automated manual     $1200
FWD$0 $0 $0$0
AWD $1700 $1700  
Accessories 
Hands-free trunk or liftgate    $100 
Heated steering wheel    $100$100
Power liftgate$350 $350$350$350 
Remote app     $25
Remote climate control     $25
Universal garage door opener  $100$100$100 
Brakes, Airbags, and Other Safety 
911 assist     $25
Around view cameras    $500 
Cross-traffic collision intervention, rear     $100
Driver drowsiness monitor     $150
Knee airbag, driver$75$75$75$75$75 
Lane departure prevention, steering-based$200$200$200$200$200 
Lane keeping assist     $400
Obstacle detection, front  $150$150$150 
Obstacle detection, rear  $250$250$250 
Perimeter scan    $25 
Radar- or camera-based collision preparation system$0$0$0$0$0 
Rearview camera$200$200$200$200 $200
Seat cushion airbag, passenger$75$75$75$75$75 
Trailer sway control  $25$25$25 
Vehicle health reports     $0
Cargo Management 
Cargo mat  $40$40 $40
Roof rack$300$300$300$300$300 
Climate Control 
Interior air filter$0$0$0$0$0 
Ionizing air filtration     $50
Engine / Motor 
Automatic start / stop     $150
Exterior 
Bodyside cladding (gray/black)$250$250$250$250$250 
Bright-finished exhaust tip(s)     $25
Rear spoiler$200$200$200$200$200 
Wheel-lip moldings$75$75$75$75$75 
Infotainment 
Android Auto support     $100
App support$0$0$0$0$0 
Apple CarPlay support     $100
Aux input$50$50$50$50$50 
Bluetooth audio streaming$25$25$25$25$25 
CD player$125$125$125$125$125 
DVD-compatible player$0$0$0$0$0 
MP3-compatible player$50$50$50$50$50 
Siri Eyes Free support$0$0$0$0$0 
SMS text-to-speech reader$25$25$25$25$25 
Surround sound$250$250  $250 
Traffic + travel information$25$25$25$25$25 
Wireless charging station     $75
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror  $150$150$150 
Boost gauge     $75
Compass$0$0$0$0$0 
Head-up display (HUD)     $350
Large energy flow and fuel economy display $25 $25  
LED headlights     $1000
LED headlights, single projector or low beam only$750$750$750$750$750 
Speaker lights     $100
Tachometer$75 $75 $75$75
Seats and Interior Trim 
Door sill trim plates$100$100$100$100$100 
Illuminated door sill trim plates     $200
Manual recliner, second row seats$75$75$75$75$75 
Memory system, driver seat  $200$200$200 
Synthetic leather seating surfaces$0$0$0$0$0 
Suspension, Wheels, and Tires 
Alloy wheels$350$350   $350
Chrome-coated alloy wheels  $600$600$600 
Sport suspension (upgrade)$0$0   $0
Transmission 
Steering-wheel-mounted transmission controls$100     
Total Value of Features$4,825$5,925$5,640$7,190$6,375$4,915
Value of Feature Adjustments$0$1,100$815$2,365$1,550$90
Value of Feature Adjustments0-1,025-755-2,203-1,440-4

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Specifications Comparison: Toyota RAV4 vs. Kia Soul

Model Year20172021
ModelRAV4Soul
Body4dr SUV4dr Hatch
Wheelbase104.7 in102.4 in
Length183.5 in165.2 in
Width72.6 in70.9 in
Height65.9 in63.0 in
Curb Weight3,456 lb.2,803 lb.
Fuel Capacity15.9 gal.14.3 gal.
Row 1 Headroom39.8 in39.4 in
Row 1 Shoulder Room57.3 in55.5 in
Row 1 Hip Room54.3 in0.0 in
Row 1 Legroom42.6 in41.1 in
Row 2 Headroom38.9 in39.5 in
Row 2 Shoulder Room55.4 in54.7 in
Row 2 Hip Room48.9 in0.0 in
Row 2 Legroom37.2 in38.8 in
Cargo Volume,
Minimum
38.4 ft324.2 ft3
Cargo Volume,
Maximum
73.4 ft362.1 ft3

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Option Package Details
Toyota RAV4 SE

Power Special Value Package
FeatureValueRequested?
Power liftgate350No
Proximity key250Yes
Blind spot warning system200Yes
Rear cross-traffic detection100Yes
Total Requested55061%
Total Not Requested35039%
Entune Premium JBL Audio with Integrated Navigation
FeatureValueRequested?
Surround sound250No
JBL, 576W, 11 speakers (with subwoofer)350No
Navigation system550Yes
DVD-compatible player0No
Voice control for nav and audio75Yes
App support0No
Total Requested62551%
Total Not Requested60049%

Option Package Details
Toyota RAV4 Hybrid SE

Entune Premium JBL Audio with Integrated Navigation
FeatureValueRequested?
Surround sound250No
JBL, 576W, 11 speakers (with subwoofer)350No
Navigation system550Yes
DVD-compatible player0No
Voice control for nav and audio75Yes
App support0No
Total Requested62551%
Total Not Requested60049%

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