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TrueDelta | Press Releases

New Automotive Website Provides Fast, Accurate Reliability and Pricing Information

Great New Tool for All Car Buyers

DETROIT, March 12 /PRNewswire/ The process of purchasing a vehicle can be both an exciting and agonizing experience. For many years companies, websites and automotive experts have failed to answer car buyers' basic questions about reliability and pricing.

Finally, the answers are only a click away.

"TrueDelta.com offers current reliability information in clear, readily comparable terms like "times in the shop" and true "apples-to-apples" pricing comparisons designed to help consumers make more informed purchase decisions," said Michael Karesh, developer of TrueDelta.com. "Plus, they can get full access to the data, free of charge."

Fresher Data Makes It Better

While other reports and websites provide annual results, TrueDelta.com is the only site that updates its results quarterly, which is a great advantage for consumers.

"TrueDelta provides the absolute freshest data possible," said Karesh. "Every 90 days, we update reliability data on new and used cars that are available to the consumer. Our primary competitor provides information that is over a year old during the peak spring and summer car buying months."

A common question asked is, "Where does TrueDelta.com get its reliability data?" Well, the answer is simple -- it is collected from the general public -- people like you.

In order to access the data, TrueDelta.com first asks people to sign up as panelists. It's simple and only takes a minute. Once becoming a panelist, you are asked to keep in touch with TrueDelta.com and answer a few short surveys a year. These surveys are used to compile TrueDelta's reliability data.

The goal of TrueDelta.com is to provide information that is precise, thorough and easily understood by car buyers.

"With regard to pricing, this means users can configure two cars with common user-selected features, and pricing is automatically adjusted for differences in trim lines and option packages," said Karesh. "Only TrueDelta provides comparisons after adjusting for feature differences."

Vehicle reliability information is based directly on panelists' experiences and it's just as easy to understand.

"We actually tell people how many times a car is likely to require a trip to the shop for a repair," said Karesh. "We believe that's the kind of useful information people want when thinking about buying a car."

TrueDelta's most recent results for the year ending December 31, 2006, are available on the company's website: http://www.truedelta.com/.

Website: http://www.truedelta.com/

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