Audi A7 / S7 / RS7 Audi A7 / S7 / RS7 2015 BMW 7-Series BMW 7-Series 2012

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Audi A7 / S7 / RS7 vs. BMW 7-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Audi A7 / S7 / RS7 vs. BMW 7-Series Invoice Comparison

Lowest Total Price: $120,575

Audi A7 / S7 / RS7 RS 7   
Difference: $18,220

Lowest Total Invoice: $112,208

Audi A7 / S7 / RS7 RS 7   
Difference: $15,767

Calculate Payments

  Down Payment Interest Rate Term
Model Year20152012
ModelA7 / S7 / RS77-Series
TrimRS 7Alpina B7
Body4dr Hatch4dr Sedan, ext.
Base Price $106,500 $126,500
Base Invoice $99,047 $116,560
Comfort Seating Package 2,000  
Heated second row seats 500  
Driver Assistance Package 2,800 2,100
Night vision 2,500 2,600
Metallic paint (extra cost) 550  
Synthetic suede headliner 3,000  
Power door closers 500  
Wood trim, alternative type 1,300  
Adaptive cruise control, all-speed   2,400
AWD   3,000
Comfort Seating Package 1,860  
Heated second row seats 467  
Driver Assistance Package 2,604 1,910
Night vision 2,327 2,365
Metallic paint (extra cost) 511  
Synthetic suede headliner 2,790  
Power door closers 467  
Wood trim, alternative type 1,210  
Adaptive cruise control, all-speed   2,185
AWD   2,760
Options (change) 13,150 10,100
Options (change) 12,236 9,220
Destination 925 895
Gas Tax 0 1,300
Total Price $120,575 $138,795
Total Invoice $112,208 $127,975

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: Audi A7 / S7 / RS7 vs. BMW 7-Series

Lowest Adjusted Price and Invoice: Audi A7 / S7 / RS7 RS 7
TrueDelta Adjusted Price Difference: $19,080
TrueDelta Adjusted Invoice Difference: $16,567
Model Year20152012
ModelA7 / S7 / RS77-Series
TrimRS 7Alpina B7
Body4dr Hatch4dr Sedan, ext.
Engine560hp V8500hp V8
TransmissionT8T6
DrivetrainAWDAWD
EPA Fuel Economy (city/highway)16/27 MPG14/20 MPG
Audio (watts, speakers)630, 14600, 16
Tire (rear if not all the same)275/35-20245/35-21
Total Price$120,575$138,795
Adjustments for Features-8600
Feature-Adjusted Total Price$119,715$138,795
Total Invoice$112,208$127,975
Adjustments for Features-8000
Feature-Adjusted Total Invoice$111,408$127,975

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Features Comparison: Audi A7 / S7 / RS7 vs. BMW 7-Series

Model Year20152012
ModelA7 / S7 / RS77-Series
TrimRS 7Alpina B7
Body4dr Hatch4dr Sedan, ext.
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300 
6-speed manually-shiftable automatic $1100
AWD$1700$1700
Accessories 
Hands-free trunk or liftgate$100 
Power liftgate$350 
Power trunk closer $350
Remote app $25
Remote window/roof operation $15
Sunshade, rear, power $225
Sunshades, second row, power $225
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats $0
Around view cameras $500
Automatic braking, low-speed$200 
Collision preparation system, rear$100 
Hill descent control $250
Lane departure prevention$150 
Rearview camera$200 
Rollover sensor$50 
Temporary spare tire$150 
Tires, run-flat $150
Wide-view rear camera$0 
Cargo Management 
Air-conditioned storage compartment $50
Cargo cover$75 
Second-row low console$100 
Ski sack $50
Climate Control 
Wiper de-icer $25
Drivetrain 
Active rear differential$500 
Engine / Motor 
Dual-mode exhaust, switchable$500 
Regenerative braking$0 
Exterior 
Body kit$0 
Rear spoiler $200
Retractable rear spoiler$400 
Infotainment 
CD changer, remote $200
Handwriting recognition$200 
In-vehicle Internet$150 
iPod integration$100 
Satellite radio$200 
Satellite radio - one year subscription $250
SMS text-to-speech reader $25
Telematics service, such as OnStar $200
Traffic + travel information$25 
Traffic information $25
USB port $25
Voice control for external devices $0
Wi-Fi hotspot$50 
Instruments, Lights, and Mirrors 
Auto-dimming headlights $200
Fog light, rear$100 
Fog lights $125
Headlight washers $50
Illuminated vanity mirrors, rear seat $100
LED headlights$1000 
Steering-linked headlights $150
Xenon HID headlights $500
Seats and Interior Trim 
Door sill trim plates $100
Folding second row seats$300 
Illuminated door sill trim plates$200 
Metal pedals$75 
Power headrest height adjuster, driver seat $50
Power headrest height adjuster, passenger seat $50
Power thigh bolsters, driver seat$100 
Power thigh bolsters, passenger seat$100 
Power upper seatback recliner, driver seat $100
Power upper seatback recliner, passenger seat $100
Upholstered instrument panel, leather $1000
Wood trim $300
Wood trim, alternative type$300 
Suspension, Wheels, and Tires 
Active stabilizer bars $500
Air suspension, auto-leveling and height adjustable$1000 
Total Value of Features$9,775$8,915
Value of Feature Adjustments$860$0
Value of Feature Adjustments-8000

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Specifications Comparison: Audi A7 / S7 / RS7 vs. BMW 7-Series

Model Year20152012
ModelA7 / S7 / RS77-Series
Body4dr Hatch4dr Sedan, ext.
Wheelbase114.7 in126.4 in
Length195.6 in205.3 in
Width75.2 in74.9 in
Height55.9 in58.7 in
Curb Weight4,475 lb.4,861 lb.
Fuel Capacity19.8 gal.21.7 gal.
Row 1 Headroom36.9 in40.8 in
Row 1 Shoulder Room57.2 in59.2 in
Row 1 Legroom41.3 in41.2 in
Row 2 Headroom36.6 in38.9 in
Row 2 Shoulder Room55.9 in57.6 in
Row 2 Legroom37.0 in44.3 in
Cargo Volume,
Minimum
24.5 ft317.7 ft3
Cargo Volume,
Maximum
56.0 ft317.7 ft3

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Option Package Details
Audi A7 / S7 / RS7 RS 7

Comfort Seating Package
FeatureValueRequested?
Cooled or ventilated front seats300Yes
Power thigh support adjuster, driver seat100Yes
Power thigh bolsters, driver seat100No
Power seatback bolsters, driver seat100Yes
Power thigh support adjuster, passenger seat100Yes
Power thigh bolsters, passenger seat100No
Power seatback bolsters, passenger seat100Yes
Memory system, passenger seat150Yes
Massage, driver seat100Yes
Massage, passenger seat100Yes
Total Requested105084%
Total Not Requested20016%
Driver Assistance Package
FeatureValueRequested?
Radar- or camera-based collision preparation system0Yes
Lane departure warning system200Yes
Adaptive cruise control, all-speed700Yes
Lane departure prevention system150No
Automatic braking, low-speed200No
Forward collision warning200Yes
Wide-view front camera150Yes
Wide-view rear camera0No
Total Requested125078%
Total Not Requested35022%

Option Package Details
BMW 7-Series Alpina B7

Night vision
FeatureValueRequested?
Night vision1750Yes
Pedestrian detection, night50Yes
Total Requested1800100%
Total Not Requested00%
Adaptive cruise control, all-speed
FeatureValueRequested?
Adaptive cruise control, all-speed700Yes
Radar- or camera-based collision preparation system0Yes
Forward collision warning200Yes
Total Requested900100%
Total Not Requested00%
AWD
FeatureValueRequested?
AWD0Yes
Hill descent control250No
1300 Gas-Guzzler Tax0No
Total Requested00%
Total Not Requested250100%
Driver Assistance Package
FeatureValueRequested?
Auto-dimming headlights200No
Lane departure warning system200Yes
Blind spot warning system200Yes
Around view cameras300No
Wide-view front camera150Yes
Total Requested55052%
Total Not Requested50048%

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