| 1 | 0 | 3 | 4 | 3 | 4 |
Audi A7 / S7 vs. BMW 7-Series Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Audi A7 / S7 vs. BMW 7-Series Invoice Comparison
Lowest Total Price: $94,945 BMW 7-Series 740Li | ||||
| Difference: $6,225 | ||||
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| Model Year | 2020 | 2015 | 2015 | 2015 |
| Model | A7 / S7 | 7-Series | 7-Series | 7-Series |
| Trim | S7 | 740Li | 750Li | 760Li |
| Body | 4dr Hatch | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. |
| Base Price | $83,900 | $78,000 | $91,000 | $141,200 |
| Driver Assistance Package | 2,000 | |||
| Comfort Seating Package | 1,850 | |||
| Sport Package | 3,900 | |||
| Heated second row seats | 500 | |||
| Prestige Package | 1,950 | |||
| Night vision | 2,500 | 2,300 | 2,300 | 2,300 |
| Metallic paint (extra cost) | 575 | |||
| Synthetic suede headliner | 3,000 | 1,100 | ||
| M Sport Edition | 4,000 | 4,000 | 4,000 | |
| Driver Assistance Plus | 1,900 | |||
| Adaptive cruise control, all-speed | 1,200 | 1,900 | ||
| Cold Weather Package | 800 | 800 | ||
| Massage, driver seat | 1,000 | 1,000 | ||
| LED headlights | 1,900 | |||
| Active steering | 1,750 | 1,750 | ||
| Driver Assistance Package | 1,860 | |||
| Comfort Seating Package | 1,722 | |||
| Sport Package | 3,628 | |||
| Heated second row seats | 467 | |||
| Prestige Package | 1,814 | |||
| Night vision | 2,326 | 2,095 | 2,095 | 2,095 |
| Metallic paint (extra cost) | 536 | |||
| Synthetic suede headliner | 2,790 | 1,000 | ||
| M Sport Edition | 3,640 | 3,640 | 3,640 | |
| Driver Assistance Plus | 1,730 | |||
| Adaptive cruise control, all-speed | 1,095 | 1,730 | ||
| Cold Weather Package | 730 | 730 | ||
| Massage, driver seat | 910 | 910 | ||
| LED headlights | 1,730 | |||
| Active steering | 1,595 | 1,595 | ||
| Options (change) | 16,275 | 15,950 | 9,850 | 8,200 |
| Options (change) | 15,143 | 14,525 | 8,970 | 7,465 |
| Destination | 995 | 995 | 995 | 995 |
| Gas Tax | 0 | 0 | 0 | 1,700 |
| Total Price | $101,170 | $94,945 | $101,845 | $152,095 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Audi A7 / S7 dealer quotes or BMW 7-Series dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Audi A7 / S7 vs. BMW 7-Series
| Lowest Adjusted Price: BMW 7-Series 740Li | ||||
| Lowest Adjusted Invoice: Audi A7 / S7 S7 | ||||
| TrueDelta Adjusted Price Difference: $5,040 | ||||
| TrueDelta Adjusted Invoice Difference: $72,011 | ||||
| Model Year | 2020 | 2015 | 2015 | 2015 |
| Model | A7 / S7 | 7-Series | 7-Series | 7-Series |
| Trim | S7 | 740Li | 750Li | 760Li |
| Body | 4dr Hatch | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. |
| Engine | 444hp V6 H | 315hp I6 | 445hp V8 | 535hp V12 |
| Transmission | T8 | T8 | T8 | T8 |
| Drivetrain | AWD | RWD | RWD | RWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 630, 14 | 600, 16 | 600, 16 | 1200, 16 |
| Tire (rear if not all the same) | 255/40-20 | 245/45-19 | 245/45-19 | 245/45-19 |
| Total Price | $101,170 | $94,945 | $101,845 | $152,095 |
| Adjustments for Features | -1,185 | 0 | -825 | -2,775 |
| Feature-Adjusted Total Price | $99,985 | $94,945 | $101,020 | $149,320 |
| Cost Above Minimum | $0 | $0 | $6,075 | $54,375 |
Features Comparison: Audi A7 / S7 vs. BMW 7-Series
| Model Year | 2020 | 2015 | 2015 | 2015 |
| Model | A7 / S7 | 7-Series | 7-Series | 7-Series |
| Trim | S7 | 740Li | 750Li | 760Li |
| Body | 4dr Hatch | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. |
| Transmission and Drivetrain | ||||
| 8-speed manually-shiftable automatic | $1300 | $1300 | $1300 | $1300 |
| AWD | $1700 | |||
| RWD | $0 | $0 | $0 | |
| Accessories | ||||
| Power liftgate | $350 | |||
| Power trunk closer | $350 | $350 | $350 | |
| Remote app | $25 | $25 | $25 | |
| Remote window/roof operation | $15 | $15 | $15 | |
| Sunshade, rear, power | $225 | $225 | $225 | |
| Sunshades, second row | $125 | $125 | ||
| Brakes, Airbags, and Other Safety | ||||
| Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | |
| Animal detection, night | $50 | $50 | $50 | |
| Around view cameras | $500 | $500 | $500 | |
| Automatic braking, high-speed or partial | $200 | $200 | $200 | |
| Collision preparation system, rear | $100 | |||
| Driver drowsiness monitor | $150 | $150 | $150 | |
| Lane departure collision mitigation | $50 | $50 | $50 | |
| Lane departure prevention, steering-based | $200 | |||
| Pedestrian detection | $50 | $50 | $50 | |
| Rearview camera | $200 | |||
| Secondary collision brake assist | $25 | |||
| Temporary spare tire | $150 | |||
| Tires, run-flat | $150 | $150 | $150 | |
| Wide-view rear camera | $0 | |||
| Cargo Management | ||||
| Air-conditioned storage compartment | $50 | $50 | $50 | |
| Cargo cover | $75 | |||
| Second-row low console | $100 | |||
| Ski sack | $50 | $50 | $50 | |
| Climate Control | ||||
| Wiper de-icer | $25 | $25 | $25 | |
| Drivetrain | ||||
| Active rear differential | $500 | |||
| Engine / Motor | ||||
| Dual-mode exhaust, switchable | $500 | |||
| Exterior | ||||
| Black exterior trim (optional) | $0 | $0 | $0 | |
| Bright-finished exhaust tip(s) | $25 | $25 | $25 | |
| Laminated front side windows | $200 | $200 | ||
| Laminated rear side windows | $100 | |||
| Painted brake calipers (optional) | $0 | |||
| Retractable rear spoiler | $400 | |||
| Infotainment | ||||
| 4G LTE connectivity | $0 | |||
| Android Auto support | $100 | |||
| App support | $0 | $0 | $0 | |
| Apple CarPlay support | $100 | |||
| CD changer, remote | $200 | |||
| Concierge Services - 3 year subscription | $150 | $150 | $150 | |
| S Voice support | $0 | $0 | $0 | |
| Satellite radio | $200 | |||
| Satellite radio - one year subscription | $250 | $250 | $250 | |
| SD Card slot | $25 | |||
| Siri Eyes Free support | $0 | $0 | $0 | |
| Telematics service, such as OnStar | $200 | $200 | $200 | |
| Voice control for external devices | $0 | $0 | $0 | |
| Wi-Fi hotspot | $50 | |||
| Instruments, Lights, and Mirrors | ||||
| Cornering lights | $50 | $50 | $50 | |
| Fog light, rear | $100 | |||
| Headlight washers | $50 | $50 | $50 | |
| Illuminated vanity mirrors, rear seat | $100 | $100 | $100 | |
| Interior ambient lighting | $150 | |||
| Interior ambient lighting, configurable | $150 | $150 | $150 | |
| Large color reconfigurable instrument cluster display | $250 | $250 | $250 | |
| Steering-linked headlights | $150 | $150 | $150 | |
| Seats and Interior Trim | ||||
| Ceramic controls | $0 | $0 | ||
| Cooled or ventilated second row seats | $200 | |||
| Door sill trim plates | $100 | $100 | $100 | |
| Folding second row seats | $300 | |||
| Illuminated door sill trim plates | $200 | |||
| Metal pedals | $75 | |||
| Power 4-way lumbar adjuster, second row seats | $225 | |||
| Power headrest height adjuster, driver seat | $50 | $50 | $50 | |
| Power headrest height adjuster, passenger seat | $50 | $50 | $50 | |
| Power headrest height adjuster, second row seats | $75 | |||
| Power recliner, second row seats | $150 | |||
| Power thigh bolsters, driver seat | $100 | |||
| Power thigh bolsters, passenger seat | $100 | |||
| Power tilt adjuster, second row seats | $150 | |||
| Power upper seatback recliner, driver seat | $100 | $100 | $100 | |
| Power upper seatback recliner, passenger seat | $100 | $100 | $100 | |
| Power upper seatback recliner, second row seats | $150 | |||
| Upholstered instrument panel | $300 | |||
| Upholstered instrument panel, leather | $1000 | $1000 | ||
| Suspension, Wheels, and Tires | ||||
| Active stabilizer bars | $500 | |||
| Air suspension, auto-leveling and height adjustable | $1000 | |||
| Rear air springs, auto-leveling | $350 | $350 | $350 | |
| Rear wheel steering | $1500 | $1500 | $1500 | |
| Sport suspension (upgrade) | $0 | |||
| Total Value of Features | $8,300 | $7,115 | $7,940 | $9,890 |
| Value of Feature Adjustments | $1,185 | $0 | $825 | $2,775 |
| Value of Feature Adjustments | -189 | 0 | -764 | -2,568 |
Specifications Comparison: Audi A7 / S7 vs. BMW 7-Series
| Model Year | 2020 | 2015 |
| Model | A7 / S7 | 7-Series |
| Body | 4dr Hatch | 4dr Sedan, ext. |
| Wheelbase | 115.2 in | 126.4 in |
| Length | 195.6 in | 205.3 in |
| Width | 75.1 in | 74.9 in |
| Height | 56.0 in | 58.7 in |
| Curb Weight | 4,333 lb. | 4,351 lb. |
| Fuel Capacity | 19.3 gal. | 21.7 gal. |
| Row 1 Headroom | 37.0 in | 40.8 in |
| Row 1 Shoulder Room | 57.2 in | 59.2 in |
| Row 1 Legroom | 41.3 in | 41.2 in |
| Row 2 Headroom | 37.1 in | 38.9 in |
| Row 2 Shoulder Room | 55.9 in | 57.6 in |
| Row 2 Legroom | 37.0 in | 44.3 in |
| Cargo Volume, Minimum | 24.9 ft3 | 17.7 ft3 |
| Cargo Volume, Maximum | 0.0 ft3 | 17.7 ft3 |
Option Package Details
Audi A7 / S7 S7
| Driver Assistance Package | ||
| Feature | Value | Requested? |
| Auto-dimming headlights | 200 | Yes |
| Radar- or camera-based collision preparation system | 0 | Yes |
| Lane departure warning | 200 | Yes |
| Adaptive cruise control, all-speed | 700 | Yes |
| Automatic braking, low-speed | 200 | No |
| Forward collision warning | 200 | Yes |
| Lane departure prevention, steering-based | 200 | No |
| Total Requested | 1300 | 76% |
| Total Not Requested | 400 | 24% |
| Comfort Seating Package | ||
| Feature | Value | Requested? |
| Cooled or ventilated front seats | 300 | Yes |
| Power thigh support length adjuster, driver seat | 100 | Yes |
| Power thigh bolsters, driver seat | 100 | No |
| Power seatback bolsters, driver seat | 100 | Yes |
| Power thigh support length adjuster, passenger seat | 100 | Yes |
| Power thigh bolsters, passenger seat | 100 | No |
| Power seatback bolsters, passenger seat | 100 | Yes |
| Memory system, passenger seat | 150 | Yes |
| Massage, driver seat | 100 | Yes |
| Massage, passenger seat | 100 | Yes |
| Total Requested | 1050 | 84% |
| Total Not Requested | 200 | 16% |
| Sport Package | ||
| Feature | Value | Requested? |
| Active steering | 1000 | Yes |
| Sport exhaust | 0 | No |
| Active rear differential | 500 | No |
| Painted brake calipers (optional) | 0 | No |
| Total Requested | 1000 | 67% |
| Total Not Requested | 500 | 33% |
| Prestige Package | ||
| Feature | Value | Requested? |
| Power door closers | 300 | Yes |
| Head-up display (HUD) | 350 | Yes |
| Wide-view front camera | 150 | No |
| Wide-view rear camera | 0 | No |
| Total Requested | 650 | 81% |
| Total Not Requested | 150 | 19% |
Option Package Details
BMW 7-Series 740Li
| Adaptive cruise control, all-speed | ||
| Feature | Value | Requested? |
| Adaptive cruise control, all-speed | 700 | Yes |
| Lane departure warning system | 200 | Yes |
| Automatic braking, high-speed | 200 | No |
| Forward collision warning | 200 | Yes |
| Total Requested | 1100 | 85% |
| Total Not Requested | 200 | 15% |
| Massage, driver seat | ||
| Feature | Value | Requested? |
| Massage, driver seat | 100 | Yes |
| Massage, passenger seat | 100 | Yes |
| Total Requested | 200 | 100% |
| Total Not Requested | 0 | 0% |
| Night vision | ||
| Feature | Value | Requested? |
| Night vision | 1750 | Yes |
| Pedestrian detection, night | 50 | Yes |
| Animal detection, night | 50 | No |
| Total Requested | 1800 | 97% |
| Total Not Requested | 50 | 3% |
| LED headlights | ||
| Feature | Value | Requested? |
| LED headlights | 500 | Yes |
| Auto-dimming headlights | 200 | Yes |
| Total Requested | 700 | 100% |
| Total Not Requested | 0 | 0% |
| Active steering | ||
| Feature | Value | Requested? |
| Active steering | 1000 | Yes |
| Rear wheel steering | 1500 | No |
| Total Requested | 1000 | 40% |
| Total Not Requested | 1500 | 60% |
| M Sport Edition | ||
| Feature | Value | Requested? |
| Sunshade, rear, power | 225 | No |
| Sport front fascia (optional) | 0 | No |
| Steering-wheel-mounted transmission controls | 100 | No |
| Dark-colored headliner (optional) | 0 | No |
| Black exterior trim (optional) | 0 | No |
| Concierge Services - 3 year subscription | 150 | No |
| Cooled or ventilated front seats | 300 | Yes |
| Power door closers | 300 | Yes |
| Power decklid | 350 | Yes |
| Head-up display (HUD) | 350 | Yes |
| Surround sound | 250 | Yes |
| Harman/Kardon, 600W, 16 speakers (with subwoofer) | 350 | No |
| 245/45VR19 tires | 400 | No |
| Memory system, passenger seat | 150 | Yes |
| Power thigh support adjuster, driver seat | 100 | Yes |
| Power seatback bolsters, driver seat | 100 | Yes |
| Power upper seatback recliner, driver seat | 100 | No |
| Power thigh support adjuster, passenger seat | 100 | Yes |
| Power seatback bolsters, passenger seat | 100 | Yes |
| Power upper seatback recliner, passenger seat | 100 | No |
| Front sport buckets | 100 | Yes |
| Total Requested | 2200 | 61% |
| Total Not Requested | 1425 | 39% |
| Driver Assistance Plus | ||
| Feature | Value | Requested? |
| Lane departure warning system | 200 | Yes |
| Blind spot warning system | 200 | No |
| Around view cameras | 300 | No |
| Automatic braking, low-speed | 200 | No |
| Forward collision warning | 200 | Yes |
| Wide-view front camera | 150 | No |
| Speed limit information | 0 | No |
| Lane departure collision mitigation | 50 | No |
| Pedestrian detection | 50 | No |
| Total Requested | 400 | 30% |
| Total Not Requested | 950 | 70% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Rear seat pass-through | 100 | Yes |
| Heated steering wheel | 100 | Yes |
| Ski sack | 50 | No |
| Total Requested | 400 | 89% |
| Total Not Requested | 50 | 11% |
Option Package Details
BMW 7-Series 750Li
| Night vision | ||
| Feature | Value | Requested? |
| Night vision | 1750 | Yes |
| Pedestrian detection, night | 50 | Yes |
| Animal detection, night | 50 | No |
| Total Requested | 1800 | 97% |
| Total Not Requested | 50 | 3% |
| Massage, driver seat | ||
| Feature | Value | Requested? |
| Massage, driver seat | 100 | Yes |
| Massage, passenger seat | 100 | Yes |
| Total Requested | 200 | 100% |
| Total Not Requested | 0 | 0% |
| Active steering | ||
| Feature | Value | Requested? |
| Active steering | 1000 | Yes |
| Rear wheel steering | 1500 | No |
| Total Requested | 1000 | 40% |
| Total Not Requested | 1500 | 60% |
| M Sport Edition | ||
| Feature | Value | Requested? |
| Adaptive cruise control, all-speed | 700 | Yes |
| Automatic braking, high-speed | 200 | No |
| Sport front fascia (optional) | 0 | No |
| Steering-wheel-mounted transmission controls | 100 | No |
| Dark-colored headliner (optional) | 0 | No |
| Black exterior trim (optional) | 0 | No |
| Cooled or ventilated front seats | 300 | Yes |
| Sunshades, second row | 125 | No |
| Sunshade, rear, power | 225 | No |
| Synthetic suede headliner | 650 | Yes |
| Ceramic controls | 0 | No |
| Wide-view front camera | 150 | No |
| Speed limit information | 0 | No |
| Lane departure collision mitigation | 50 | No |
| Pedestrian detection | 50 | No |
| Lane departure warning system | 200 | Yes |
| Blind spot warning system | 200 | No |
| Around view cameras | 300 | No |
| Automatic braking, low-speed | 200 | No |
| Forward collision warning | 200 | Yes |
| 245/45VR19 tires | 400 | No |
| Total Requested | 2050 | 51% |
| Total Not Requested | 2000 | 49% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Rear seat pass-through | 100 | Yes |
| Heated steering wheel | 100 | Yes |
| Ski sack | 50 | No |
| Total Requested | 400 | 89% |
| Total Not Requested | 50 | 11% |
Option Package Details
BMW 7-Series 760Li
| Adaptive cruise control, all-speed | ||
| Feature | Value | Requested? |
| Adaptive cruise control, all-speed | 700 | Yes |
| Lane departure warning system | 200 | Yes |
| Automatic braking, high-speed | 200 | No |
| Forward collision warning | 200 | Yes |
| Total Requested | 1100 | 85% |
| Total Not Requested | 200 | 15% |
| Night vision | ||
| Feature | Value | Requested? |
| Night vision | 1750 | Yes |
| Pedestrian detection, night | 50 | Yes |
| Animal detection, night | 50 | No |
| Total Requested | 1800 | 97% |
| Total Not Requested | 50 | 3% |
| M Sport Edition | ||
| Feature | Value | Requested? |
| Bang & Olufsen, 1200W, 16 speakers (with subwoofer) | 350 | No |
| Sport front fascia (optional) | 0 | No |
| Steering-wheel-mounted transmission controls | 100 | No |
| Dark-colored headliner (optional) | 0 | No |
| Black exterior trim (optional) | 0 | No |
| Adaptive cruise control, all-speed | 700 | Yes |
| Automatic braking, high-speed | 200 | No |
| 245/45VR19 tires | 400 | No |
| Wide-view front camera | 150 | No |
| Speed limit information | 0 | No |
| Lane departure collision mitigation | 50 | No |
| Pedestrian detection | 50 | No |
| Lane departure warning system | 200 | Yes |
| Blind spot warning system | 200 | No |
| Around view cameras | 300 | No |
| Automatic braking, low-speed | 200 | No |
| Forward collision warning | 200 | Yes |
| Total Requested | 1100 | 35% |
| Total Not Requested | 2000 | 65% |
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