BMW 1-Series BMW 1-Series 2010 Toyota Prius Prime Toyota Prius Prime 2018

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BMW 1-Series vs. Toyota Prius Prime Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 1-Series vs. Toyota Prius Prime Invoice Comparison

Lowest Total Price: $30,243

Toyota Prius Prime Advanced   
Difference: $6,532

Lowest Total Invoice: $28,752

Toyota Prius Prime Advanced   
Difference: $5,268

Calculate Payments

  Down Payment Interest Rate Term
Model Year201020102018
Model1-Series1-SeriesPrius Prime
Trim128i135iAdvanced
Body2dr Coupe2dr Coupe4dr Hatch
Base Price $29,150 $36,050 $33,300
Base Invoice $27,000 $33,345 $31,968
Navigation system 2,100 2,100  
Telematics service, such as OnStar 750    
Metallic paint (extra cost) 550 550  
Heated front seats 500    
Proximity key 500 500  
iPod integration 400 400  
HD radio 350 350  
Obstacle detection, rear 350 350  
Xenon HID headlights 900    
Satellite radio - one year subscription 350 350  
Auto-dimming headlights   250  
Premium Package   3,400  
Heated steering wheel   190  
Cold Weather Package   600  
Floor mats     224
Illuminated door sill trim plates     299
Navigation system 1,910 1,910  
Telematics service, such as OnStar 685    
Metallic paint (extra cost) 500 500  
Heated front seats 455    
Proximity key 455 455  
iPod integration 365 365  
HD radio 315 315  
Obstacle detection, rear 320 320  
Xenon HID headlights 820    
Satellite radio - one year subscription 320 320  
Auto-dimming headlights   230  
Premium Package   3,095  
Heated steering wheel   175  
Cold Weather Package   545  
Floor mats     139
Illuminated door sill trim plates     225
Options (change) 6,750 9,040 523
Options (change) 6,145 8,230 364
Destination 875 875 920
Gas Tax 0 0 -4,500
Total Price $36,775 $45,965 $30,243
Total Invoice $34,020 $42,450 $28,752

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation BMW 1-Series dealer quotes or Toyota Prius Prime dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: BMW 1-Series vs. Toyota Prius Prime

Lowest Adjusted Price and Invoice: Toyota Prius Prime Advanced
TrueDelta Adjusted Price Difference: $12,457
TrueDelta Adjusted Invoice Difference: $10,901
Model Year201020102018
Model1-Series1-SeriesPrius Prime
Trim128i135iAdvanced
Body2dr Coupe2dr Coupe4dr Hatch
Engine230hp I6300hp I695hp I4 PiH
TransmissionM6M6CVT
DrivetrainRWDRWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 10?, 10?, 10
Tire (rear if not all the same)205/50-17215/40-18195/65-15
Total Price$36,775$45,965$30,243
Adjustments for Features0-4,630-5,925
Feature-Adjusted Total Price$36,775$41,335$24,318
Cost Above Minimum$0$4,560$0
Total Invoice$34,020$42,450$28,752
Adjustments for Features0-4,276-5,633
Feature-Adjusted Total Invoice$34,020$38,174$23,119
Cost Above Minimum$0$4,154$0

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Features Comparison: BMW 1-Series vs. Toyota Prius Prime

Model Year201020102018
Model1-Series1-SeriesPrius Prime
Trim128i135iAdvanced
Body2dr Coupe2dr Coupe4dr Hatch
Transmission and Drivetrain 
6-speed manual$150$150 
CVT  $1000
RWD$0$0 
FWD  $0
Accessories 
Adaptive cruise control, all-speed  $850
Cruise control$150$150 
Heated steering wheel $100$100
Power rear side windows  $200
Remote climate control  $25
Remote window/roof operation$15$15 
Semi-automated parking system  $500
Universal garage door opener $100$100
Brakes, Airbags, and Other Safety 
Automatic braking, high-speed or partial  $200
Automatic braking, low-speed  $200
Backup collision intervention  $150
Blind spot warning system  $200
Cross-traffic warning, rear  $100
Forward collision warning  $200
Knee airbag, driver  $75
Lane departure prevention, steering-based  $200
Lane departure warning  $200
Obstacle detection, front  $150
Pedestrian detection  $50
Radar- or camera-based collision preparation system  $0
Rearview camera  $200
Seat cushion airbag, passenger  $75
Tires, run-flat$150$150 
Cargo Management 
Cargo cover  $75
Cargo mat  $40
Console with shifter$150$150 
Console without shifter  $150
Overhead sunglass holder  $25
Rear seat pass-through $100 
Ski sack $50 
Climate Control 
Automatic air recirculation$100$100 
Dual-zone climate control$125$125 
Heated windshield washer nozzles$15$15 
Engine / Motor 
3.3 kW onboard charger  $0
9 kWh battery pack  $0
Automatic start / stop  $150
Exterior 
Active grille shutters  $0
Bright-finished exhaust tip(s)$25$25 
Rear spoiler $200 
Sport rocker panels (optional) $0 
Sunroof $900 
Infotainment 
App support  $0
Bluetooth audio streaming  $25
DVD-compatible player  $0
iPod integration$100$100 
Larger infotainment display  $0
Media drive$15$15 
Satellite radio  $200
Satellite radio - one year subscription$250$250 
Siri Eyes Free support  $0
SMS text-to-speech reader  $25
Traffic + travel information  $25
Traffic information$25$25 
USB port  $25
Wireless charging station  $75
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror $75 
Auto-dimming headlights $200$200
Auto-dimming passenger-side mirror $75 
Auto-dimming rearview mirror $150$150
Compass $0 
Cornering lights$50$50 
Detailed driving style feedback  $100
Digital instruments  $0
Head-up display (HUD)  $350
Headlight washers $50 
Illuminated visor mirror, driver $50$50
Illuminated visor mirror, passenger $50$50
Interior ambient lighting $150 
Large energy flow and fuel economy display  $25
LED headlights  $1000
Mirror tilt-down in reverse$25$25 
Power-folding mirrors $50 
Predictive driving advice  $0
Steering-linked headlights$150$150 
Tachometer$75$75 
Visor mirror, driver$10  
Visor mirror, passenger$10  
Xenon HID headlights$500$500 
Seats and Interior Trim 
Aluminum trim$100  
Center armrest(s), second row $50$50
Door sill trim plates$100$100 
Illuminated door sill trim plates  $200
Leather seating surfaces $900 
Leather-wrapped steering wheel$150$150 
Manual tilt adjuster, driver seat$50  
Manual tilt adjuster, passenger seat$50  
Memory system, driver seat $200 
Power 4-way lumbar adjuster, driver seat $150 
Power 4-way lumbar adjuster, passenger seat $150 
Power fore-aft adjuster, driver seat $100$100
Power fore-aft adjuster, passenger seat $100 
Power height adjuster, driver seat $100$100
Power height adjuster, passenger seat $100 
Power lumbar adjuster, driver seat  $100
Power recliner, driver seat $100$100
Power recliner, passenger seat $100 
Power tilt adjuster, driver seat $100$100
Power tilt adjuster, passenger seat $100 
Synthetic leather seating surfaces$0 $0
Wood trim $300 
Suspension, Wheels, and Tires 
Electronic systems calibration selector  $200
Sport suspension (upgrade) $0 
Total Value of Features$2,540$7,170$8,465
Value of Feature Adjustments$0$4,630$5,925
Value of Feature Adjustments0-4,276-5,633

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Specifications Comparison: BMW 1-Series vs. Toyota Prius Prime

Model Year20102018
Model1-SeriesPrius Prime
Body2dr Coupe4dr Hatch
Wheelbase104.7 in106.3 in
Length171.7 in182.9 in
Width68.8 in69.3 in
Height56.0 in57.9 in
Curb Weight3,253 lb.3,366 lb.
Fuel Capacity14.0 gal.11.3 gal.
Row 1 Headroom37.9 in39.4 in
Row 1 Shoulder Room54.0 in54.2 in
Row 1 Hip Room0.0 in53.7 in
Row 1 Legroom41.4 in43.2 in
Row 2 Headroom37.1 in37.2 in
Row 2 Shoulder Room53.4 in53.0 in
Row 2 Hip Room0.0 in51.6 in
Row 2 Legroom32.0 in33.4 in
Cargo Volume,
Minimum
10.0 ft319.8 ft3
Cargo Volume,
Maximum
10.00.0 ft3

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Option Package Details
BMW 1-Series 135i

Premium Package
FeatureValueRequested?
Leather seating surfaces900No
Illuminated visor mirror, driver40Yes
Illuminated visor mirror, passenger40Yes
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Telematics service, such as OnStar200Yes
Bluetooth cell phone link100Yes
Auto-dimming driver-side mirror75No
Compass0No
Power-folding mirrors50No
Auto-dimming passenger-side mirror75No
Interior ambient lighting150No
Memory system, driver seat200No
Power height adjuster, passenger seat100No
Power tilt adjuster, passenger seat50No
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat100Yes
Power tilt adjuster, driver seat50Yes
Power recliner, driver seat100Yes
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Total Requested98032%
Total Not Requested210068%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Center armrest(s), second row50Yes
Rear seat pass-through100No
Ski sack50No
Total Requested25063%
Total Not Requested15037%

Option Package Details
Toyota Prius Prime Advanced

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%

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