| 1 | 0 | 3 | 4 | 3 | 4 |
BMW 7-Series vs. Audi A7 / S7 / RS7 Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
BMW 7-Series vs. Audi A7 / S7 / RS7 Invoice Comparison
Lowest Total Price: $99,900 Audi A7 / S7 / RS7 S7 4.0 TFSI | |||||
| Difference: $1,025 | |||||
Lowest Total Invoice: $92,730 BMW 7-Series 740Li | |||||
| Difference: $253 | |||||
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| Model Year | 2011 | 2011 | 2011 | 2016 | 2016 |
| Model | 7-Series | 7-Series | 7-Series | A7 / S7 / RS7 | A7 / S7 / RS7 |
| Trim | 740Li | 750Li | 760Li | S7 4.0 TFSI | RS 7 |
| Body | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Hatch | 4dr Hatch |
| Base Price | $75,050 | $86,400 | $137,000 | $82,900 | $108,900 |
| Base Invoice | $69,245 | $79,690 | $126,240 | $77,098 | $101,278 |
| Convenience Package | 1,700 | 1,700 | |||
| Cold Weather Package | 800 | 800 | |||
| Driver Assistance Package | 1,350 | 1,350 | 2,450 | 2,450 | |
| Adaptive cruise control, all-speed | 2,400 | 2,400 | 2,400 | ||
| Luxury Seating Package | 3,200 | 2,000 | |||
| Premium Sound Package | 1,800 | 1,800 | |||
| Individual Composition | 7,700 | ||||
| Night vision | 2,600 | 2,600 | 2,600 | 2,500 | 2,500 |
| Rearview camera | 400 | 400 | |||
| Head-up display (HUD) | 1,300 | 1,300 | |||
| Active steering | 1,750 | 1,750 | |||
| Wood trim, alternative type | 1,080 | 1,100 | 1,300 | ||
| Comfort Seating Package | 1,950 | 1,950 | |||
| Heated second row seats | 500 | 500 | |||
| Sport Package | 3,500 | ||||
| Metallic paint (extra cost) | 575 | 575 | |||
| Power door closers | 500 | 500 | |||
| Synthetic suede headliner | 3,000 | 3,000 | |||
| Convenience Package | 1,545 | 1,545 | |||
| Cold Weather Package | 730 | 730 | |||
| Driver Assistance Package | 1,230 | 1,230 | 2,279 | 2,279 | |
| Adaptive cruise control, all-speed | 2,135 | 2,135 | 2,185 | ||
| Luxury Seating Package | 2,910 | 1,820 | |||
| Premium Sound Package | 1,640 | 1,640 | |||
| Individual Composition | 7,005 | ||||
| Night vision | 2,365 | 2,365 | 2,365 | 2,327 | 2,327 |
| Rearview camera | 365 | 365 | |||
| Head-up display (HUD) | 1,090 | 1,090 | |||
| Active steering | 1,595 | 1,595 | |||
| Wood trim, alternative type | 985 | 1,024 | 1,210 | ||
| Comfort Seating Package | 1,813 | 1,813 | |||
| Heated second row seats | 467 | 467 | |||
| Sport Package | 3,257 | ||||
| Metallic paint (extra cost) | 536 | 536 | |||
| Power door closers | 467 | 467 | |||
| Synthetic suede headliner | 2,790 | 2,790 | |||
| Options (change) | 25,000 | 17,180 | 5,000 | 16,075 | 12,775 |
| Options (change) | 22,610 | 15,500 | 4,550 | 14,960 | 11,889 |
| Destination | 875 | 875 | 875 | 925 | 925 |
| Gas Tax | 0 | 1,000 | 1,700 | 0 | 0 |
| Total Price | $100,925 | $105,455 | $144,575 | $99,900 | $122,600 |
| Total Invoice | $92,730 | $97,065 | $133,365 | $92,983 | $114,092 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation BMW 7-Series dealer quotes or Audi A7 / S7 / RS7 dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: BMW 7-Series vs. Audi A7 / S7 / RS7
| Lowest Adjusted Price and Invoice: Audi A7 / S7 / RS7 S7 4.0 TFSI | |||||
| TrueDelta Adjusted Price Difference: $3,710 | |||||
| TrueDelta Adjusted Invoice Difference: $2,264 | |||||
| Model Year | 2011 | 2011 | 2011 | 2016 | 2016 |
| Model | 7-Series | 7-Series | 7-Series | A7 / S7 / RS7 | A7 / S7 / RS7 |
| Trim | 740Li | 750Li | 760Li | S7 4.0 TFSI | RS 7 |
| Body | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Hatch | 4dr Hatch |
| Engine | 315hp I6 | 400hp V8 | 535hp V12 | 450hp V8 | 560hp V8 |
| Transmission | T6 | T6 | T8 | S7 | T8 |
| Drivetrain | RWD | RWD | RWD | AWD | AWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 600, 16 | 600, 16 | 600, 16 | 630, 14 | 630, 14 |
| Tire (rear if not all the same) | 245/40-20 | 245/50-18 | 245/45-19 | 255/40-19 | 275/35-20 |
| Total Price | $100,925 | $105,455 | $144,575 | $99,900 | $122,600 |
| Adjustments for Features | -1,450 | 0 | -3,650 | -4,135 | -3,610 |
| Feature-Adjusted Total Price | $99,475 | $105,455 | $140,925 | $95,765 | $118,990 |
| Cost Above Minimum | $0 | $5,980 | $41,450 | $0 | $23,225 |
| Total Invoice | $92,730 | $97,065 | $133,365 | $92,983 | $114,092 |
| Adjustments for Features | -1,332 | 0 | -3,367 | -3,849 | -3,359 |
| Feature-Adjusted Total Invoice | $91,398 | $97,065 | $129,998 | $89,134 | $110,733 |
| Cost Above Minimum | $0 | $5,667 | $38,600 | $0 | $21,599 |
Features Comparison: BMW 7-Series vs. Audi A7 / S7 / RS7
| Model Year | 2011 | 2011 | 2011 | 2016 | 2016 |
| Model | 7-Series | 7-Series | 7-Series | A7 / S7 / RS7 | A7 / S7 / RS7 |
| Trim | 740Li | 750Li | 760Li | S7 4.0 TFSI | RS 7 |
| Body | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Hatch | 4dr Hatch |
| Transmission and Drivetrain | |||||
| 6-speed manually-shiftable automatic | $1100 | $1100 | |||
| 8-speed manually-shiftable automatic | $1300 | $1300 | |||
| 7-speed automated manual | $1200 | ||||
| RWD | $0 | $0 | $0 | ||
| AWD | $1700 | $1700 | |||
| Accessories | |||||
| Hands-free trunk or liftgate | $100 | $100 | |||
| Power liftgate | $350 | $350 | |||
| Power trunk closer | $350 | $350 | $350 | ||
| Remote app | $25 | $25 | $25 | ||
| Remote window/roof operation | $15 | $15 | $15 | ||
| Sunshade, rear, power | $225 | $225 | $225 | ||
| Sunshades, second row, power | $225 | $225 | $225 | ||
| Brakes, Airbags, and Other Safety | |||||
| Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | ||
| Around view cameras | $500 | ||||
| Automatic braking, low-speed | $200 | $200 | |||
| Collision preparation system, rear | $100 | $100 | |||
| Lane departure prevention, steering-based | $200 | $200 | |||
| Rearview camera | $200 | $200 | $200 | $200 | |
| Rollover sensor | $50 | $50 | |||
| Secondary collision brake assist | $25 | $25 | |||
| Temporary spare tire | $150 | $150 | |||
| Tires, run-flat | $150 | $150 | $150 | ||
| Wide-view front camera | $150 | $150 | $150 | ||
| Wide-view rear camera | $0 | $0 | |||
| Cargo Management | |||||
| Air-conditioned storage compartment | $50 | $50 | $50 | ||
| Cargo cover | $75 | $75 | |||
| Second-row low console | $100 | $100 | |||
| Ski sack | $50 | $50 | $50 | ||
| Climate Control | |||||
| Wiper de-icer | $25 | $25 | $25 | ||
| Drivetrain | |||||
| Active rear differential | $500 | ||||
| Engine / Motor | |||||
| Automatic start / stop | $150 | ||||
| Dual-mode exhaust, switchable | $500 | $500 | |||
| Regenerative braking | $0 | $0 | $0 | $0 | |
| Exterior | |||||
| Body kit | $0 | ||||
| Bright-finished exhaust tip(s) | $25 | $25 | $25 | $25 | |
| Laminated front side windows | $200 | $200 | |||
| Retractable rear spoiler | $400 | $400 | |||
| Infotainment | |||||
| 4G LTE connectivity | $0 | $0 | |||
| CD changer, remote | $200 | ||||
| DVD-compatible player | $0 | $0 | $0 | ||
| Handwriting recognition | $200 | $200 | |||
| In-vehicle Internet | $150 | $150 | |||
| iPod integration | $100 | $100 | |||
| Satellite radio | $200 | $200 | |||
| Satellite radio - one year subscription | $250 | $250 | $250 | ||
| SD Card slot | $25 | $25 | |||
| Siri Eyes Free support | $0 | $0 | |||
| SMS text-to-speech reader | $25 | $25 | $25 | ||
| Telematics service, such as OnStar | $200 | $200 | $200 | ||
| Traffic + travel information | $25 | $25 | |||
| Traffic information | $25 | $25 | $25 | ||
| USB port | $25 | $25 | $25 | ||
| Voice control for external devices | $0 | $0 | $0 | ||
| Wi-Fi hotspot | $50 | $50 | |||
| Instruments, Lights, and Mirrors | |||||
| Cornering lights | $50 | $50 | $50 | ||
| Fog light, rear | $100 | $100 | |||
| Fog lights | $125 | $125 | $125 | ||
| Headlight washers | $50 | $50 | $50 | ||
| Illuminated vanity mirrors, rear seat | $100 | $100 | $100 | ||
| LED headlights | $1000 | $1000 | |||
| Steering-linked headlights | $150 | $150 | $150 | ||
| Xenon HID headlights | $500 | $500 | $500 | ||
| Seats and Interior Trim | |||||
| Ceramic controls | $0 | ||||
| Cooled or ventilated second row seats | $200 | ||||
| Door sill trim plates | $100 | $100 | |||
| Folding second row seats | $300 | $300 | |||
| Illuminated door sill trim plates | $200 | $200 | $200 | ||
| Metal pedals | $75 | $75 | |||
| Power 4-way lumbar adjuster, second row seats | $225 | ||||
| Power headrest height adjuster, driver seat | $50 | $50 | $50 | ||
| Power headrest height adjuster, passenger seat | $50 | $50 | $50 | ||
| Power headrest height adjuster, second row seats | $75 | ||||
| Power recliner, second row seats | $150 | ||||
| Power thigh bolsters, driver seat | $100 | $100 | |||
| Power thigh bolsters, passenger seat | $100 | $100 | |||
| Power tilt adjuster, second row seats | $150 | ||||
| Power upper seatback recliner, driver seat | $100 | $100 | $100 | ||
| Power upper seatback recliner, passenger seat | $100 | $100 | $100 | ||
| Power upper seatback recliner, second row seats | $150 | ||||
| Synthetic suede headliner | $650 | $650 | $650 | $650 | |
| Upholstered instrument panel | $300 | ||||
| Upholstered instrument panel, leather | $1000 | $1000 | |||
| Wood trim | $300 | ||||
| Wood trim, alternative type | $300 | $300 | $300 | $300 | |
| Suspension, Wheels, and Tires | |||||
| Active stabilizer bars | $500 | ||||
| Air suspension, auto-leveling and height adjustable | $1000 | $1000 | |||
| Rear air springs, auto-leveling | $350 | $350 | $350 | ||
| Rear wheel steering | $1500 | $1500 | $1500 | ||
| Sport suspension (upgrade) | $0 | $0 | |||
| Total Value of Features | $8,240 | $6,790 | $10,440 | $10,925 | $10,400 |
| Value of Feature Adjustments | $1,450 | $0 | $3,650 | $4,135 | $3,610 |
| Value of Feature Adjustments | -1,332 | 0 | -3,367 | -3,849 | -3,359 |
Specifications Comparison: BMW 7-Series vs. Audi A7 / S7 / RS7
| Model Year | 2011 | 2016 |
| Model | 7-Series | A7 / S7 / RS7 |
| Body | 4dr Sedan, ext. | 4dr Hatch |
| Wheelbase | 126.4 in | 114.7 in |
| Length | 205.3 in | 196.2 in |
| Width | 74.9 in | 75.2 in |
| Height | 58.7 in | 55.9 in |
| Curb Weight | 4,433 lb. | 4,289 lb. |
| Fuel Capacity | 21.7 gal. | 19.8 gal. |
| Row 1 Headroom | 40.8 in | 36.9 in |
| Row 1 Shoulder Room | 59.2 in | 57.2 in |
| Row 1 Legroom | 41.2 in | 41.3 in |
| Row 2 Headroom | 38.9 in | 36.6 in |
| Row 2 Shoulder Room | 57.6 in | 55.9 in |
| Row 2 Legroom | 44.3 in | 37.0 in |
| Cargo Volume, Minimum | 17.7 ft3 | 24.5 ft3 |
| Cargo Volume, Maximum | 17.7 | 56.0 ft3 |
Option Package Details
BMW 7-Series 740Li
| Convenience Package | ||
| Feature | Value | Requested? |
| Power door closers | 300 | Yes |
| Power decklid | 350 | Yes |
| Proximity key | 250 | Yes |
| Total Requested | 900 | 100% |
| Total Not Requested | 0 | 0% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Rear seat pass-through | 100 | Yes |
| Heated steering wheel | 100 | Yes |
| Ski sack | 50 | No |
| Total Requested | 400 | 89% |
| Total Not Requested | 50 | 11% |
| Driver Assistance Package | ||
| Feature | Value | Requested? |
| Auto-dimming headlights | 200 | Yes |
| Lane departure warning system | 200 | Yes |
| Blind spot warning system | 200 | Yes |
| Total Requested | 600 | 100% |
| Total Not Requested | 0 | 0% |
| Luxury Seating Package | ||
| Feature | Value | Requested? |
| Cooled or ventilated front seats | 300 | Yes |
| Sunshades, second row, power | 225 | No |
| Sunshade, rear, power | 225 | No |
| Massage, driver seat | 100 | Yes |
| Massage, passenger seat | 100 | Yes |
| Power thigh support adjuster, driver seat | 100 | Yes |
| Power seatback bolsters, driver | 100 | Yes |
| Power upper seatback recliner, driver seat | 100 | No |
| Power thigh support adjuster, passenger seat | 100 | Yes |
| Power seatback bolsters, passenger seat | 100 | Yes |
| Power upper seatback recliner, passenger seat | 100 | No |
| Memory system, passenger seat | 150 | Yes |
| Front sport buckets | 100 | Yes |
| Total Requested | 1150 | 64% |
| Total Not Requested | 650 | 36% |
| Premium Sound Package | ||
| Feature | Value | Requested? |
| Surround sound | 250 | Yes |
| Unbranded, 600W, 16 speakers (with subwoofer) | 350 | No |
| iPod integration | 100 | Yes |
| Satellite radio - one year subscription | 250 | No |
| Voice control for external devices | 0 | No |
| Total Requested | 350 | 37% |
| Total Not Requested | 600 | 63% |
| Individual Composition | ||
| Feature | Value | Requested? |
| Upgraded leather upholstery | 0 | No |
| Leather upholstery, extended coverage | 0 | No |
| Special exterior trim | 0 | No |
| Wood trim, alternative type | 0 | Yes |
| Synthetic suede headliner | 650 | Yes |
| Illuminated door sill trim plates | 100 | Yes |
| Upholstered instrument panel, leather | 700 | No |
| 245/40WR20 tires | 200 | No |
| 275/35WR20 tires | 200 | No |
| Power thigh support adjuster, driver seat | 100 | Yes |
| Power seatback bolsters, driver | 100 | Yes |
| Power upper seatback recliner, driver seat | 100 | No |
| Power thigh support adjuster, passenger seat | 100 | Yes |
| Power seatback bolsters, passenger seat | 100 | Yes |
| Power upper seatback recliner, passenger seat | 100 | No |
| Memory system, passenger seat | 150 | Yes |
| Front sport buckets | 100 | Yes |
| Total Requested | 1400 | 52% |
| Total Not Requested | 1300 | 48% |
Option Package Details
BMW 7-Series 750Li
| Convenience Package | ||
| Feature | Value | Requested? |
| Power door closers | 300 | Yes |
| Power decklid | 350 | Yes |
| Proximity key | 250 | Yes |
| Total Requested | 900 | 100% |
| Total Not Requested | 0 | 0% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Rear seat pass-through | 100 | Yes |
| Heated steering wheel | 100 | Yes |
| Ski sack | 50 | No |
| Total Requested | 400 | 89% |
| Total Not Requested | 50 | 11% |
| Driver Assistance Package | ||
| Feature | Value | Requested? |
| Auto-dimming headlights | 200 | Yes |
| Lane departure warning system | 200 | Yes |
| Blind spot warning system | 200 | Yes |
| Total Requested | 600 | 100% |
| Total Not Requested | 0 | 0% |
| Luxury Seating Package | ||
| Feature | Value | Requested? |
| Cooled or ventilated front seats | 300 | Yes |
| Sunshades, second row, power | 225 | No |
| Sunshade, rear, power | 225 | No |
| Massage, driver seat | 100 | Yes |
| Massage, passenger seat | 100 | Yes |
| Total Requested | 500 | 53% |
| Total Not Requested | 450 | 47% |
| Premium Sound Package | ||
| Feature | Value | Requested? |
| Surround sound | 250 | Yes |
| Unbranded, 600W, 16 speakers (with subwoofer) | 350 | No |
| iPod integration | 100 | Yes |
| Satellite radio - one year subscription | 250 | No |
| Voice control for external devices | 0 | No |
| Total Requested | 350 | 37% |
| Total Not Requested | 600 | 63% |
Option Package Details
Audi A7 / S7 / RS7 S7 4.0 TFSI
| Heated second row seats | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Heated steering wheel | 100 | Yes |
| Total Requested | 300 | 100% |
| Total Not Requested | 0 | 0% |
| Night vision | ||
| Feature | Value | Requested? |
| Night vision | 1750 | Yes |
| Pedestrian detection, night | 50 | Yes |
| Total Requested | 1800 | 100% |
| Total Not Requested | 0 | 0% |
| Synthetic suede headliner | ||
| Feature | Value | Requested? |
| Synthetic suede headliner | 650 | Yes |
| Dark-colored headliner (optional) | 0 | No |
| Total Requested | 650 | 100% |
| Total Not Requested | 0 | 0% |
| Driver Assistance Package | ||
| Feature | Value | Requested? |
| Auto-dimming headlights | 200 | Yes |
| Radar- or camera-based collision preparation system | 0 | Yes |
| Lane departure warning system | 200 | Yes |
| Adaptive cruise control, all-speed | 700 | Yes |
| Automatic braking, low-speed | 200 | No |
| Forward collision warning | 200 | Yes |
| Wide-view front camera | 150 | Yes |
| Wide-view rear camera | 0 | No |
| Lane departure prevention system, steering-based | 200 | No |
| Total Requested | 1450 | 78% |
| Total Not Requested | 400 | 22% |
| Comfort Seating Package | ||
| Feature | Value | Requested? |
| Cooled or ventilated front seats | 300 | Yes |
| Power thigh support adjuster, driver seat | 100 | Yes |
| Power thigh bolsters, driver seat | 100 | No |
| Power seatback bolsters, driver seat | 100 | Yes |
| Power thigh support adjuster, passenger seat | 100 | Yes |
| Power thigh bolsters, passenger seat | 100 | No |
| Power seatback bolsters, passenger seat | 100 | Yes |
| Memory system, passenger seat | 150 | Yes |
| Massage, driver seat | 100 | Yes |
| Massage, passenger seat | 100 | Yes |
| Total Requested | 1050 | 84% |
| Total Not Requested | 200 | 16% |
| Sport Package | ||
| Feature | Value | Requested? |
| Active steering | 1000 | Yes |
| Sport exhaust | 0 | No |
| Active rear differential | 500 | No |
| Total Requested | 1000 | 67% |
| Total Not Requested | 500 | 33% |
Option Package Details
Audi A7 / S7 / RS7 RS 7
| Heated second row seats | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Heated steering wheel | 100 | Yes |
| Total Requested | 300 | 100% |
| Total Not Requested | 0 | 0% |
| Night vision | ||
| Feature | Value | Requested? |
| Night vision | 1750 | Yes |
| Pedestrian detection, night | 50 | Yes |
| Total Requested | 1800 | 100% |
| Total Not Requested | 0 | 0% |
| Synthetic suede headliner | ||
| Feature | Value | Requested? |
| Synthetic suede headliner | 650 | Yes |
| Dark-colored headliner (optional) | 0 | No |
| Total Requested | 650 | 100% |
| Total Not Requested | 0 | 0% |
| Driver Assistance Package | ||
| Feature | Value | Requested? |
| Auto-dimming headlights | 200 | Yes |
| Radar- or camera-based collision preparation system | 0 | Yes |
| Lane departure warning system | 200 | Yes |
| Adaptive cruise control, all-speed | 700 | Yes |
| Automatic braking, low-speed | 200 | No |
| Forward collision warning | 200 | Yes |
| Wide-view front camera | 150 | Yes |
| Wide-view rear camera | 0 | No |
| Lane departure prevention system, steering-based | 200 | No |
| Total Requested | 1450 | 78% |
| Total Not Requested | 400 | 22% |
| Comfort Seating Package | ||
| Feature | Value | Requested? |
| Cooled or ventilated front seats | 300 | Yes |
| Power thigh support adjuster, driver seat | 100 | Yes |
| Power thigh bolsters, driver seat | 100 | No |
| Power seatback bolsters, driver seat | 100 | Yes |
| Power thigh support adjuster, passenger seat | 100 | Yes |
| Power thigh bolsters, passenger seat | 100 | No |
| Power seatback bolsters, passenger seat | 100 | Yes |
| Memory system, passenger seat | 150 | Yes |
| Massage, driver seat | 100 | Yes |
| Massage, passenger seat | 100 | Yes |
| Total Requested | 1050 | 84% |
| Total Not Requested | 200 | 16% |
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